Latest news with #Spritzer
Sinar Daily
6 days ago
- Business
- Sinar Daily
Spritzer launches 'Air Love Cuti-Cuti: Jom Healing' wellness travel campaign ahead of Visit Malaysia 2026
SHAH ALAM - Natural mineral water brand Spritzer has officially introduced its nationwide campaign, "Air Love Cuti-Cuti: Jom Healing" in support of the upcoming Visit Malaysia 2026 initiative. Tourism, Arts and Culture Deputy Minister Khairul Firdaus Akbar Khan - Photo: SPRITZER The campaign was launched at an event held at C Space, Pasar Seni, Kuala Lumpur and officiated by Tourism, Arts and Culture Deputy Ministe Khairul Firdaus Akbar Khan. At the heart of the campaign lies the theme of "healing", encouraging Malaysians to reconnect with nature, rediscover cultural heritage and embrace more balanced, healthier lifestyles through local travel. Running from June to July 2025, the initiative will encompass a six-episode original travel variety series, an interactive art installation, digital activations on social media and an integrated content marketing push, all aimed at igniting a nationwide movement centred on wellness travel and sustainable exploration. The 'Air Love Cuti-Cuti: Jom Healing' campaign was officiated by Tourism, Arts and Culture Deputy Minister, Khairul Firdaus Akbar Khan at a media event held at C Space, Pasar Seni in Kuala Lumpur. - Photo: SPRITZER Spritzer's campaign reaffirms its position as the hydration companion of choice for mindful domestic travellers, owing to its naturally nourishing mineral content and longstanding commitment to environmental sustainability. The heart of healing, reconnecting with nature, culture and self The "Jom Healing" concept taps into a growing sentiment among Malaysia's younger generation. For many, "healing" signifies taking brief but meaningful getaways to find emotional balance and escape the pressures of daily life. Spritzer seeks to champion this lifestyle shift, promoting the benefits of nature-focused escapes while offering revitalisation through its natural mineral water. The brand's message also extends to environmental consciousness, inviting travellers to appreciate Malaysia's natural beauty in a responsible, sustainable way. Spritzer champions "Jom Healing", encouraging travelers to reconnect with nature and staying refreshed and revitalised with Spritzer natural mineral water. - Photo: SPRITZER Through engaging content and social storytelling, the campaign hopes to inspire deeper appreciation of Malaysia's ecosystems, cultural diversity and heritage. It calls on the public to take a more thoughtful approach to travel, by recycling, preserving nature and protecting the country's beauty for future generations. Fostering meaningful bonds through nature, culture and conscious travel Beyond hydration, Air Love Cuti-Cuti: Jom Healing seeks to forge stronger emotional connections between Malaysians and their homeland. It also aims to deepen engagement with nature and culture while reinforcing Spritzer's role as the go-to brand for every travel moment. The campaign spans both physical and digital spaces, incorporating an immersive travel series, social media participation and a thought-provoking art installation to invite Malaysians to share their own journeys of healing and discovery. Inspiring a new generation of conscious travellers With a strong focus on Malaysians aged 20 to 40, the campaign appeals to a generation that values meaningful experiences, whether through nature retreats, heritage events, or local cuisine. These are travellers who see exploration as a form of emotional restoration. The campaign also highlights environmental consciousness, urging travelers to explore Malaysia in a sustainable and responsible way. - Photo by Spritzer's management At the same time, Spritzer is also engaging international free-and-easy tourists who prioritise sustainability and authentic cultural immersion. In aligning with modern travel values, the brand builds on its warm, relatable image ahead of Visit Malaysia 2026. One of the campaign's main highlights is its original travel show, Air Love Cuti-Cuti: Jom Healing, a unique web series that showcases Malaysia's hidden natural and cultural treasures. Discovering hidden gems: A travel show that heals Featuring familiar personalities such as Adriana Adnan and Sean Lee, along with travel influencers Fakhrul Aizat, Dee Alimin and Jaslin Puasa, the series follows their journeys through Malaysia's scenic landscapes, from waterfalls and caves to heritage towns and local eateries. The series isn't just about sightseeing; it's about meaningful self-discovery. It captures tranquil moments at waterfalls like Air Terjun Kimorugi, mystical experiences inside Gua Lembah Lenggong and authentic cultural interactions through batik workshops, fishing net weaving and otak-otak making. This initiative reinforces Spritzer's position as the preferred hydration companion for mindful local travel, thanks to its naturally nourishing natural minerals content. - Photo by Spritzer's management These therapeutic experiences, including hikes through Sungai Lembing and island-hopping in Pulau Mantanani, reflect a new kind of travel, one that heals. The series will air exclusively on Viu from June 27 to July 14, with new episodes released every Monday and Friday. Tarian Bayang, reimagining plastic through art and culture Complementing the series is an evocative art installation entitled Tarian Bayang (Shadow Dance), which transforms our understanding of plastic waste through artistic expression. Constructed from hundreds of upcycled plastic bottles, the installation casts patterned shadows onto the ground, resembling batik or lacework as sunlight passes through. Blending traditional motifs with modern sustainability, it stands as both a tribute to heritage and a stark reminder of the lasting environmental impact of human consumption. Created in collaboration with artists Oscar Lee and Celine Tan from Co2_Karbondioksida, the installation will be on display at the entrance of Central Market from June 23 to July 22, 2025. Hydration with purpose Spritzer is also spotlighting two of its flagship products throughout the campaign. Its Natural Mineral Water, drawn from a 430-acre protected rainforest and naturally filtered over 15 years, is rich in minerals, particularly silica, which supports healthy skin and bones. This product is Standard and Industrial Research Institute of Malaysia (Sirim)-certified and microplastic-free. Meanwhile, its Sparkling Natural Mineral Water offers a sugar-free, calorie-free refreshment with a light fizz, perfect for Malaysia's tropical climate. Both are packaged using recycled and fully recyclable materials, highlighting the brand's dedication to sustainability and its long-term Circular Brand vision for 2030. Centred around the concept of "healing," the campaign invites Malaysians to reconnect with nature, explore cultural heritage, and embrace a more balance, healthier lifestyles through local travel. - Photo: SPRITZER Since the inception of its "Air Love Cuti-Cuti" branding in 2024, a playful wordplay combining "air" (water in Malay) and the love for travel, Spritzer has sought to embody the spirit of self-care, natural exploration and wanderlust. More than a slogan, the phrase reflects the brand's deep-rooted connection with Malaysia's travel culture. Looking ahead, Spritzer plans to expand on themes of healing and exploration through future collaborations and content, reaffirming its role as Malaysia's most heartfelt travel companion.
Yahoo
6 days ago
- Business
- Yahoo
The Return Trends At Spritzer Bhd (KLSE:SPRITZER) Look Promising
If we want to find a potential multi-bagger, often there are underlying trends that can provide clues. In a perfect world, we'd like to see a company investing more capital into its business and ideally the returns earned from that capital are also increasing. Basically this means that a company has profitable initiatives that it can continue to reinvest in, which is a trait of a compounding machine. So when we looked at Spritzer Bhd (KLSE:SPRITZER) and its trend of ROCE, we really liked what we saw. This technology could replace computers: discover the 20 stocks are working to make quantum computing a reality. For those who don't know, ROCE is a measure of a company's yearly pre-tax profit (its return), relative to the capital employed in the business. To calculate this metric for Spritzer Bhd, this is the formula: Return on Capital Employed = Earnings Before Interest and Tax (EBIT) ÷ (Total Assets - Current Liabilities) 0.15 = RM100m ÷ (RM787m - RM129m) (Based on the trailing twelve months to March 2025). Thus, Spritzer Bhd has an ROCE of 15%. In absolute terms, that's a pretty normal return, and it's somewhat close to the Beverage industry average of 17%. See our latest analysis for Spritzer Bhd Above you can see how the current ROCE for Spritzer Bhd compares to its prior returns on capital, but there's only so much you can tell from the past. If you'd like, you can check out the forecasts from the analysts covering Spritzer Bhd for free. The trends we've noticed at Spritzer Bhd are quite reassuring. The numbers show that in the last five years, the returns generated on capital employed have grown considerably to 15%. Basically the business is earning more per dollar of capital invested and in addition to that, 47% more capital is being employed now too. So we're very much inspired by what we're seeing at Spritzer Bhd thanks to its ability to profitably reinvest capital. To sum it up, Spritzer Bhd has proven it can reinvest in the business and generate higher returns on that capital employed, which is terrific. And with the stock having performed exceptionally well over the last five years, these patterns are being accounted for by investors. With that being said, we still think the promising fundamentals mean the company deserves some further due diligence. If you'd like to know about the risks facing Spritzer Bhd, we've discovered 1 warning sign that you should be aware of. For those who like to invest in solid companies, check out this free list of companies with solid balance sheets and high returns on equity. Have feedback on this article? Concerned about the content? Get in touch with us directly. Alternatively, email editorial-team (at) article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
Rakyat Post
25-06-2025
- Rakyat Post
'Air Love Cuti-Cuti: Jom Healing' With Spritzer – Leading the Wellness Travel Wave For Visit Malaysia 2026
Subscribe to our FREE In support of the upcoming Visit Malaysia 2026, Spritzer, Malaysia's most trusted natural mineral water brand, yesterday officially unveiled its nationwide campaign, 'Air Love Cuti-Cuti: Jom Healing' at a media launch event held at C Space, Pasar Seni, Kuala Lumpur. The event was officiated by Datuk Khairul Firdaus Akbar Khan, Deputy Minister of Tourism, Arts and Culture. Centered around the concept of 'healing', the campaign invites Malaysians to reconnect with nature, explore cultural heritage, and embrace a more balance, healthier lifestyles through local travel. Running from June to July 2025, 'Air Love Cuti-Cuti: Jom Healing' will feature an original 6-episodes travel variety series, an interactive art installation, social media activation, and integrated content marketing, sparking a nationwide wellness travel movement rooted in sustainably. This initiative reinforces Spritzer's position as the preferred hydration companion for mindful local travel, thanks to its naturally nourishing natural minerals content. Healing Theme: Jom Healing – Reconnect, Naturally 'Healing' has emerged as a buzzword among Malaysia's younger generation, symbolizing a break from daily stress through short getaways to restore inner peace and emotional balance. Recognizing this trend, Spritzer champions 'Jom Healing' (Let's Heal), encouraging travelers to reconnect with nature and staying refreshed and revitalized with Spritzer natural mineral water. The campaign also highlights environmental consciousness, urging travelers to explore Malaysia in a sustainable and responsible way. Through its show content and social engagement, Spritzer aims to inspire Malaysians to cherish the nation's natural ecosystems, rich heritage, and culture diversity while preserving their beauty for future generations through mindful recycling and environmental care. Driving Emotional Connection with Nature, Culture & Sustainable Travel 'Air Love Cuti-Cuti: Jom Healing' seeks to deepen Malaysians' emotional connect with domestic travel with nature while reinforcing Spritzer's position as the preferred hydration companion for every journey. Beyond on-ground activations, the campaign extends into digital spaces through original travel shows, social media engagement, and immersive art installations to encourage Malaysians to share their own healing journeys, cultural adventures and sustainable travel moments further deepening brand affinity and reach. Engaging New-Generation Travelers & Global Explorers The campaign primarily targets Malaysians aged 20–40 who value meaningful life experiences. These travelers are drawn to nature escapes, cultural festivals, and local cuisine, using travel as a way to recharge emotionally. At the same time, Spritzer also seeks to engage international international free-and-easy travelers who prioritize eco-conscious, culturally immersive journeys. By aligning with contemporary travel values, the brand strengthens its warm and relatable image in the lead-up to Visit Malaysia 2026. Original Travel Show & Interactive Art Installation 'Air Love Cuti-Cuti Jom Healing'- Malaysia's hidden gems, travel show like no other Spritzer presents Jom Healing, a web series starring popular local influencers like Adriana Adnan and Sean Lee, alongside travel influencers Fakhrul Aizat, Dee Alimin, Jaslin Puasa. The show documents their adventurous journeys through various nature centric wonders like waterfalls, island, mountains, caves, lakes, national park and recreational forest on top of heritage towns, cultural activities and local eateries, capturing moments of relaxation and self-discovery. From rejuvenating waterfalls like Air Terjun Kimorugi and mystical caves like Gua Lembah Lenggong to cultural gems such as batik workshops and firefly kayaking. The show also dives into hands-on experiences like fishing net weaving and otak-otak making, or unwind with therapeutic hikes in Sg Lembing and island-hopping across Pulau Mantanani. This program offers more than just sightseeing—it's a journey of healing and connection. Its relatable format inspires viewers to embrace healing travel as therapy. The show will start airing in Viu from 27 June to 14 July, every Monday and Friday. Tarian Bayang (Malay for 'Shadow Dance') : The Consumption Pattern — plastic reimagined An interactive art installation that redefines our relationship with plastic waste. Crafted from hundreds of upcycled plastic bottles, as sunlight passes through the cut plastic, of patterned shapes fall onto the ground like batik or lace, forming a delicate choreography of light and shadow. Blending nature-inspired motifs with traditional batik artistry, the exhibit is both a tribute to cultural heritage and a call to appreciate our planet. This interplay of light and material , 'shadow dance' is both beautiful and haunting. It's a reminder of our consumption habits cast a lasting shadow on the environment yet also hold the power for renewal. This art installation invites us to rethink our relationship with plastic, not as something to abandon, but as a material to recycle, reimagine, and reintegrate into the world — responsibly, sustainably, and beautifully. View this artistic masterpiece installation at the entrance of Central Market from 23 June to 22 July 2025, in collaboration with artists – Oscar Lee and Celine Tan from Co2_Karbondioksida. Pure Hydration for Every Journey = Spritzer spotlights two bestsellers Natural Mineral Water: Rich in natural minerals especially silica for skin and bone health, sourced underground from a 430 acres conserved rainforest with over 15 years of natural filtration and SIRIM-certified microplastic-free packaging. Sparkling Natural Mineral Water: Zero sugar, zero sweeteners, zero calories, with a refreshing fizz—ideal for tropical adventures. Sourced from the same pristine origin. Our Spritzer Natural Mineral Water bottle uses eco-friendly packaging, reflecting Spritzer's commitment to sustainability and its 2030 Circular Brand vision. Bottle made with recycled plastic and every part of packaging is 100% recyclable. From a Bottle to Falling in Love with Malaysia Since 2024, Spritzer's 'Air Love Cuti-Cuti' strategy (punting on 'Air' as Malay for 'water' and echoing 'I love travel') has embodied self-care, nature appreciation, and wanderlust. More than a tagline, it represents Spritzer's bond with Malaysia's travel culture. Moving forward, the brand will expand 'healing' and 'exploration' themes through collaborations, content, and experiences—solidifying its role as the nation's most heartfelt travel companion. Learn more about 'Air Love Cuti-Cuti: Jom Healing': Website: Facebook: Instagram: Share your thoughts with us via TRP's . Get more stories like this to your inbox by signing up for our newsletter.
The Sun
25-06-2025
- The Sun
Spritzer Launches 'Air Love Cuti-Cuti: Jom Healing' for Visit Malaysia 2026
SPRITZER, Malaysia's leading natural mineral water brand, has introduced its latest campaign, *'Air Love Cuti-Cuti: Jom Healing,'* in support of Visit Malaysia 2026. The initiative, launched at C Space, Pasar Seni, encourages Malaysians to embrace wellness travel while fostering environmental consciousness. The campaign, officiated by Deputy Minister of Tourism, Arts and Culture Datuk Khairul Firdaus Akbar Khan, focuses on reconnecting with nature, cultural heritage, and sustainable travel. Running from June to July 2025, it includes a six-episode travel series, an interactive art installation, and digital activations. 'Healing has become a key trend among younger Malaysians, symbolizing a break from daily stress through mindful travel,' said a Spritzer representative. The *'Jom Healing'* movement promotes emotional balance while advocating responsible tourism. A highlight of the campaign is the *'Air Love Cuti-Cuti Jom Healing'* web series, featuring influencers like Adriana Adnan and Sean Lee exploring Malaysia's natural wonders—from waterfalls to cultural workshops. The show airs on Viu from June 27 to July 14. Additionally, the *'Tarian Bayang'* art installation, made from upcycled plastic bottles, blends traditional batik motifs with sustainability messaging. Displayed at Central Market until July 22, it urges visitors to rethink plastic consumption. Spritzer also highlights its eco-friendly mineral water products, sourced from a protected rainforest and packaged in recyclable materials. The brand aims to strengthen its role as a travel companion ahead of Visit Malaysia 2026. For updates, visit Spritzer's website at or follow @Spritzer on social media.
Yahoo
28-03-2025
- Entertainment
- Yahoo
Hospital cat Easter egg challenge to help make staff and patients smile
A challenge led by a very special feline mascot is underway to provide chocolate Easter treats for staff and patients at Fairfield General Hospital. Tuxedo cat Spritzer lives on the grounds of the hospital with his owner Heléna Abrahams and regularly visits staff and patients on the mental health wards. Now in its eighth year, Spritzers Easter Egg Challenge is aiming to collect 3,500 eggs to be gifted to staff and patients at the hospital, from 'cleaners to surgeons'. Heléna said: 'It's been hard this year. We have 902 eggs at the moment but really want to be able to make sure we can cover the whole hospital. Helena Abrahams (Image: supplied)READ NEXT: New owners set to take over traditional Bury pub READ NEXT: Bury-based manufacturer invites young people to tour facility 'Our aim is to make people smile and let them know they are being thought of through this small gesture. 'If everyone who is reading donated a £1.35 egg, it would be a massive help. It's all about quantity so any size is really appreciated.' The challenge was hampered when more than 100 donated Easter eggs were stolen from a supermarket collection point in Whitefield last month. People can send monetary donations to gizmoslegacy108@ and the team will use the money to buy extra Easter eggs. Spritzer the cat (Image: supplied)Get the latest news delivered straight to your inbox by signing up to the Bury Times morning newsletter as well as our breaking news alerts. Heléna added: 'I live in the hospital grounds and see the work that the amazing staff do. "Spritzer makes the patients so happy and we want to keep giving a little something back.' There are donation trolleys in the following supermarkets for those who would like to support the cause: Morrisons - Whitefield, Heywood, Ramsbottom Tesco – Prestwich, Ramsbottom, Blackley Aldi - Bury Salford City FC is also supporting the cause and donations can be left with the club.
