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Thailand's KBank deploys Synpulse8's digital platform
Thailand's KBank deploys Synpulse8's digital platform

Yahoo

time07-07-2025

  • Business
  • Yahoo

Thailand's KBank deploys Synpulse8's digital platform

Kasikornbank (KBank) Private Banking in Thailand has deployed a customised front-end relationship manager tool, developed by Synpulse8, the technology division of Synpulse. The platform, based on Synpulse8's Wealth Cockpit, was introduced to modernise wealth management operations, equipping relationship managers and financial advisors with an advanced digital interface to improve client interactions. The initiative, launched in April 2024 and completed by December 2024, forms part of KBank Private Banking's strategy to digitise its services. The platform consolidates the client investment process into a single system, addressing previous inefficiencies caused by multiple front-end tools that limited the ability of relationship managers to deliver prompt, personalised client support. KBank's private banking's business strategy and enablement head Sujai Hanchaowong said: 'The implementation of Wealth Cockpit enables our relationship managers to access insights more quickly and make better-informed investment decisions—ultimately elevating the client experience.' The platform's rollout is now extending beyond private banking to KBank's retail banking operations, broadening its influence across the bank's wealth management framework. The Wealth Cockpit platform simplifies workflows by integrating essential tools into a unified system, replacing the need for relationship managers to navigate multiple platforms for tasks such as client onboarding, advisory services, and transaction execution. It supports a wide array of investment assets and financial instruments, offering a comprehensive solution for wealth managers. The platform incorporates up-to-date local regulations, pension schemes, and tax considerations, alongside tools for portfolio, product, and risk simulations to aid decision-making. Both advisors and clients can access the platform online, inputting data that can be used to enhance future interactions. Additionally, the platform facilitates portfolio allocation, the creation of tailored investment proposals, and continuous monitoring of risk exposures and portfolio performance. It triggers alerts to both clients and relationship managers to maintain portfolio health. An integrated AI assistant supports users by providing product information, document searches, and interaction with platform features, with plans for future enhancements to include external data sources such as market insights, according to the company. Synpulse8 co-CEO Salomon Wettstein said: 'Wealth Cockpit is a game-changer for the wealth management space, providing a smarter, more efficient way for RMs to serve their clients.' In 2024, Synpulse and Instinct Digital collaborated to enhance digital transformation in financial services, focusing on asset and investment management firms. "Thailand's KBank deploys Synpulse8's digital platform" was originally created and published by Private Banker International, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.

Kasikorn Private Banking launches front end tool developed by Synpulse8, empowering Relationship Managers
Kasikorn Private Banking launches front end tool developed by Synpulse8, empowering Relationship Managers

Korea Herald

time07-07-2025

  • Business
  • Korea Herald

Kasikorn Private Banking launches front end tool developed by Synpulse8, empowering Relationship Managers

Using the Synpulse8 Wealth Cockpit as a baseline, the KBank Private Banking and Synpulse team delivered a bespoke RM front-end tool to manage the end-to-end Private Banking customer investment journey. BANGKOK, July 7, 2025 /PRNewswire/ -- Synpulse8, the technology arm of Synpulse, is proud to announce the successful implementation of a bespoke front-end relationship manager (RM) tool, based on Synpulse8 Wealth Cockpit, at Kasikornbank (KBank) Private Banking in Thailand. This milestone marks a significant step forward in transforming wealth management operations, empowering KBank Private Banking's relationship managers (RM) and financial advisors with an intelligent and seamless digital experience. The implementation of this bespoke tool is part of KBank Private Banking's strategic project aimed at digitalising its private banking services. The project commenced in April 2024 and was successfully completed in December 2024. The Synpulse team built a single platform to manage the front-end customer investment journey for KBank Private Banking. A key challenge the project aimed to address was the limitations of several front-end tools, which often constrained relationship managers from providing timely, tailored support to their clients. Designed and built specifically to meet KBank Private Banking's requirements, the new platform removes these barriers by streamlining workflows and enabling a more intelligent, responsive experience. It is now being rolled out beyond private banking to retail banking, ensuring a broader impact on the bank's wealth management ecosystem. Wealth Cockpit is an innovative relationship manager (RM) platform that consolidates and simplifies wealth managers' workflows by integrating all essential tools into a single, unified system. Traditionally, RMs rely on multiple front-end systems for various tasks, from onboarding, providing advisory services to executing transactions. Wealth Cockpit eliminates these inefficiencies, offering a streamlined and intuitive experience that enhances productivity and client engagement. Key Benefits of Synpulse8 Wealth Cockpit: "We are thrilled to support KBank Private Banking on this landmark achievement," said Salomon Wettstein, Co-CEO at Synpulse8, and Managing Partner at Synpulse. "Wealth Cockpit is a game-changer for the wealth management space, providing a smarter, more efficient way for RMs to serve their clients. This go-live is a testament to our commitment to driving digital transformation in the financial sector in Asia." Sujai Hanchaowong, Business Strategy and Enablement Head of Private Banking at KBank Private Banking, added: "At KBank Private Banking, we are constantly seeking ways to enhance the efficiency and effectiveness of our wealth management services. The implementation of Wealth Cockpit enables our relationship managers to access insights more quickly and make better-informed investment decisions—ultimately elevating the client experience. We continue to prioritise the growth and empowerment of our RM teams, which helps us attract and retain top talent. This, in turn, translates into stronger client relationships and better service. This initiative represents a significant step forward in our digital transformation journey". KBank Private Banking's adoption of Wealth Cockpit underscores its commitment to innovation and excellence in wealth management, ensuring its financial advisors have the best-in-class tools to deliver superior client experiences. As Synpulse8 continues to revolutionise financial services through technology, this successful implementation at KBank Private Banking represents a strategic leap forward in wealth management digitalisation. Building on this momentum, Synpulse8 is also driving similar projects in APAC and the Middle East in collaboration with leading regional banks, further expanding its global footprint and delivering cutting-edge wealth management solutions across key markets. About Kasikornbank Kasikornbank (KBank) is a Thai bank that offers commercial banking, securities, and other financial services. It provides a comprehensive range of financial solutions to individuals and businesses, with a strong focus on innovation and customer-centric solutions. With a strong focus on innovation and customer-centric solutions, KBank continues to lead the way in Thailand's digital banking evolution. About Synpulse Synpulse is a global professional services company and a valued partner of leading players in the financial services and related industries. We leverage the proximity to our clients and deep domain expertise to create sustainable value using technology as a business driver. Leveraging our strong network of over 100 ecosystem partners, we accompany our clients throughout their transformation journey – from strategy and development to implementation and management. With our tech powerhouse, Synpulse8, we collaborate with our clients to co-create digital experiences with innovative technologies and proprietary methods. Synpulse is powered by the passion and commitment of its more than 1200 employees, who come from over 30 countries.

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