Latest news with #SummerFancyFood
Associated Press
02-07-2025
- Business
- Associated Press
European cheeses strengthen their position in the US market from the Good Food Mercantile and Summer Fancy Food fairs in New York
The promotion and information campaign 'Discover the European Cheestories with cheeses from Spain', promoted by theInterprofessional Dairy Organization (InLac)with the support of the European Union, takes new steps in its product dissemination strategy in the US and stopped at the prestigious 'Good Food Mercantile' and 'Summer Fancy Food' fairs, in New York. First of all, the 'Good Food Mercantile'is an annual event organized by the Good Food Foundation, dedicated to promoting the production and consumption of authentic and responsible food, which was held on June 28 at the Metropolitan Pavilion in New York. 'Unlike traditional trade fairs, the 'Good Food Mercantile' brings together artisanal producers and marketers committed to sustainability and quality, where European cheeses of Spanish origin have had a special role and visibility,' said the managing director of InLac (an organization that brings together all the operators of the dairy value chain in Spain),Nuria M. Arribas. European cheeses have been shown in this forum to thousands of visitors, who have had the opportunity to taste them by the hand ofErin T. Connolly,certified cheese professional. Specifically, PDOArzúa-Ulloa, PDO Murcia al Vino, PDO Manchego, PDO Majorero, PDO Mahón-Menorca, PDO Tetilla, PGI Valdeón and PDO Zamorano cheeses have been shown. Similarly, these European cheeses have shown their quality, potential and versatility at another benchmark fair, the 'Summer Fancy Food', held in New York between June 29 and July 1. It is one of the most important events on the calendar in the US for gourmet foods, where more than 7,700 potential buyers attend. 'The exhibition and tasting led byErin T. Connollyhas made it possible to show the offer of European cheeses of Spanish origin, such as pressed paste cheeses made with sheep's milk, goat's milk and mixtures, as well as other cheeses protected by quality figures such as, for example, PDO Manchego, PDO Murcia al Vino, PDO Zamorano, PDO Arzúa-Ulloa, PDO Majorero or PDO Mahón-Menorca, among many others, given the wide variety of cheeses made in Spain,' Arribas stressed. Participation in fairs has been one of the priorities of the 'Cheestories' promotional campaign, allowing the European sector to be present in relevant forums to publicize cheeses and help their expansion in the USA, its main market outside the EU. The three-year promotional campaign (March 2023-February 2026) integrates different outreach actions in cities such asNew York, Las Vegas and 2024, exports of European cheese of Spanish origin to all destinations increased in volume (+6.95% to 125,206 tonnes) and value (+4.57% to 839.42 million euros). Shipments to the U.S. have a significant weight, concentrating 14.45% in value and almost 8% in volume of the total, making it the third foreign market in the sector in value and the fourth in volume.
Associated Press
27-01-2025
- Business
- Associated Press
InLac Promotes European Cheeses at the Prestigious Winter Fancy Food Fair in Las Vegas
The promotion and information campaign ' Discover the European Cheestories with cheeses from Spain ' promoted by the Interprofessional Dairy Organization (InLac) with the support of the European Union continues its course, with new activities scheduled for 2025. Thus, European cheeses have shown their potential at the prestigious Winter Fancy Food fair that was held in Las Vegas (Nevada) from January 19 to 21, a forum of special relevance for the sector, as more than 13,000 professionals from all over the world participate, including manufacturers, retailers, buyers, distributors and media, InLac stressed. In fact, buyers from all commercial channels trust the Winter Fancy Food Show to look for high-quality food from the best manufacturers, constituting a forum of enormous interest for the European cheese sector as well, added the Interprofessional. 'We are very happy with the receptivity that our cheeses are achieving in the different activities organized at the fair, such as informative talks or tastings, in which the variety, quality and versatility of European cheeses of Spanish origin has been announced,' said the managing director of InLac, Nuria Maria Arribas. Participation in fairs has been one of the priorities of this promotional campaign, which has led InLac to be present in relevant forums such as the Good Food Mercantile or the Summer Fancy Food to show the versatility and excellence of European cheeses of Spanish origin. With the aim of improving its business opportunities in the US, the sector is also informing within the framework of Winter Fancy Food of the new online platform that already connects European and Spanish cheese companies - and the different protected designations of origin and geographical indications - with large importers and distributors, with the aim of boosting exports, as it is making it much easier, faster and more accessible to exchange information and close orders. The platform includes a practical guide on the rules and legislation applicable to this market that exporters must comply with, from the registration of establishments with the Food and Drug Administration (FDA), to the labelling of these dairy foods, including the regulations on additives and allergenic substances that affect them. Likewise, a specialized network connects importers and exporters, facilitating the exchange of our high-quality, unique and diverse cheeses. The three-year promotional campaign (2023-2025) includes outreach actions in New York, San Francisco, Florida, Las Vegas, Miami and Chicago, and has set out to increase the level of knowledge about the benefits of European cheeses, especially their variety and diversity. In 2023, Spain exported more than 8,700 tons of cheeses worth more than 105 million euros to the US. They account for 13% in value and 7.4% in volume of total cheese exports, positioning itself as the third foreign market in the sector in value and the fourth in volume.
