Latest news with #Sutra
Time of India
18-07-2025
- Business
- Time of India
Campus Activewear takes Campus Sutra to court over trademark dispute
Campus Activewear, a prominent Indian sportswear brand, has sued Campus Sutra, a fashion label, over trademark infringement in Delhi High Court. Activewear alleges that Sutra's use of "Campus" could confuse customers and dilute its brand. The buzz around "Campus" is heating up and it's not about student life this time. Campus Activewear, a stalwart in India's sneaker and sportswear scene, has taken Campus Sutra, a trendy fashion label, to the Delhi High Court . The issue? A trademark dispute over the use of the word "Campus," as first highlighted by Bar & Bench. Campus Activewear argues that Campus Sutra's use of 'Campus' even in part of a longer name, risks confusing customers and diluting its strong brand identity. They've asked the court for a permanent ban preventing Sutra from using 'Campus' in any of its products. On the flip side, Campus Sutra, operating under that full name since 2012, says its use of 'Campus' was accidental and extremely limited. From over 11,000 product designs, only three apparently showed up online under 'Campus' alone and Sutra claims those were mistakenly uploaded. The brand has since pulled the listings and promises it won't use the word 'Campus' on its own again, at least until the next court date. Senior Advocate Amit Sibal, representing Sutra, reassured Justice Amit Bansal that the brand has always used the full 'Campus Sutra' label (especially on apparel, not footwear) and that standalone "Campus" usage was unintentional. The court accepted that promise and formally issued a notice to Sutra regarding Activewear's request for interim protection. Both companies are backing their teams with top legal talent: Campus Activewear has Senior Advocate Sandeep Sethi and the Panag & Babu team, while Sutra is defended by Sibal and colleagues. Why does this matter? Beyond the legal clash, it highlights a major tension in Indian retail. Established brands like Campus Activewear see their name, built over decades - as valuable currency, and worry about identity theft in a crowded online marketplace. Brands like Campus Sutra, native to the digital space and targeting younger shoppers, are navigating how far they can push names without stepping on legacy toes. The next court hearing is scheduled for November 10, so stay tuned for what could set a big precedent: how older, offline brands protect their identity in the era of online fashion disruptions or how new-age players carve out space for themselves with creative branding.
NDTV
27-05-2025
- General
- NDTV
How To Make Dahi Phulki - The Taste Of Awadhi Simplicity
India's culinary landscape is vibrant, varied and packed with flavours. While the world may know the cuisine through butter chicken, biryani, or masala dosa, the true essence lies in its sub-regional diversity. In India, every district, town, and even household has its own signature dish. While some of these regional gems got the much-deserved fame, some remain widely cherished just within the community. Dahi phulki is one such instance of a regional delicacy that holds a special place in the hearts of Uttar Pradesh. What Is Dahi Phulki? A summer staple in the region, dahi phulki is a comforting bowl of soft besan vada soaked in masala-infused dahi, often topped with an aromatic tadka. At first look, it might remind you of dahi vada, but dahi phulki has its own charm. What sets it apart is the simplicity and lightness. Phulkis are airy and feather-light, making them perfect for hot afternoons when you crave something cooling yet satisfying. A Brief History And Origin Of Dahi Phulki: Dahi Phulki traces its roots to the Awadhi cuisine of Lucknow, a culinary tradition known for its depth of flavour. While today it remains a popular street-side snack and home-cooked comfort food in Uttar Pradesh, its origins, according to some theorists, may go back much further. Food historian K.T. Achaya explains that the concept of curd-soaked fritters can be dated to ancient times. He refers to the Sutra literature of 500 BCE, where vatakas (deep-fried lentil preparations) are mentioned. These early dishes were often soaked in curd or fermented rice water, much like today's dahi-based snacks. It is not difficult to imagine that phulki evolved as a more convenient substitute for dal-based pakoris, especially as besan became more widely used in Indian kitchens. Food expert Anoothi Vishal highlights dahi phulki as a beautiful example of India's composite food culture. It is a dish that transcends religious and regional boundaries, appearing on dining tables in both Muslim and Hindu households, particularly during Ramzan and Holi. Its enduring presence in these diverse settings reflects the shared culinary heritage of the Indian subcontinent. Dahi Vada Vs Dahi Phulki: What Is The Difference? At first glance, dahi vada and dahi phulki might seem like twins - both are curd-based dishes featuring fried vadas soaked in masala-infused dahi. But look a little closer, and you will find that each has its own unique identity. 1. Ingredients: Dahi vada is typically made using urad dal, while dahi phulki is made from besan. This gives them very different textures and tastes. 2. Size and texture: Phulkis are smaller, softer, and airier than the usually larger and denser vadas. 3. Toppings and tempering: Dahi phulki often comes with a flavourful tadka of garlic, cumin seeds, and dry red chillies, which gives it a bold and savoury edge. Dahi vada, on the other hand, is usually kept garlic-free and milder. How To Make Dahi Phulki At Home: Making dahi phulki is surprisingly easy and requires just a few pantry staples. All you need is besan, curd, and a handful of spices. The key lies in getting the phulkis light and fluffy, so do not skip adding a pinch of baking soda to the batter. To give it a street-style twist, we have included flavourful imli and mint chutneys, which add a tangy, refreshing kick to the dish. It makes for a perfect snack to relish during the summer season. Click here for the detailed recipe of dahi phulki. Quick Tips To Fry Light And Airy Phulkis: 1. Prepare the batter right: Whisk the besan batter for at least 4 to 5 minutes until it becomes light and fluffy. This step helps incorporate air, allowing the phulkis to puff up and stay soft inside. 2. Don't overuse baking soda: A small pinch of baking soda is enough to make the phulkis airy and soft. Using too much can result in a bitter taste and an overly spongy texture. 3. Check the oil temperature: Always test the oil by dropping a small bit of batter into it. If it rises slowly and sizzles, the oil is at the right temperature. Oil that is too hot or too cold can ruin the texture and taste. 4. Fry in small batches: Avoid overcrowding the pan. Frying in small batches helps maintain the oil temperature and ensures even cooking and crispiness. 5. Soak in warm water after frying: Once fried, soak the phulkis in warm water for 10 to 15 minutes. This step helps remove excess oil and softens the phulkis, making them perfect for soaking in curd. Dahi phulki is light, soulful, and deeply comforting, reminding us that sometimes, the simplest things are the most satisfying. So, the next time you crave something light yet flavourful, dahi phulki is just the dish to go for.
