a day ago
- Entertainment
- Time of India
Elated Ayesha Curry shares adorable mother-daughter moment from recent promotional event
Ayesha Curry & her daughters at Sweet July Skin event (Image Source: Ayesha/Instagram)
Ayesha Curry made headlines with her new promotional event organized in collaboration with San Francisco's most viral ice-cream shop, Garden Creamery. She took an active part in the event and was seen serving visitors ice cream and sharing a frame with celebrity attendees.
Her daughters, Riley and Ryan, did a great job helping her mother execute the activities smoothly. Proud mother, Ayesha, shared a picture from the event where she posed with her daughters.
Ayesha organized the event to launch the lip treatment from her skincare line, Sweet July Skin, the extension of her lifestyle brand, Sweet July. Various celebrities, such as 2024 Miss USA Alma Cooper, endorsed the lip balm from Sweet July Skin, calling it her 'new favorite lip balm.'
Ayesha Curry takes time off Sweet July Skin event to pose with her daughters
Ayesha Curry launched Sweet July Skin's lip treatment and took the launch to an interesting location, an ice cream shop. She collaborated with San Francisco's ice cream shop to introduce the new product, Sweet July Skin's lip treatment. Amidst the hustle and bustle of the event, she got an adorable picture clicked with her daughters, Riley and Ryan. She shared the same picture on her Instagram story and captioned it as:
'My big girls
What a @sweetjulyskin it is'
Here is the picture:
Ayesha Curry & her daughters at Sweet July Skin Lip Balm launch event (Source: Ayesha/Instagram)
Ayesha Curry showered love on her adorable daughters, who looked all grown up and happy, posing with their mother.
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They looked happy in each other's company, and the daughters seemed proud and excited about the new achievement of their mother.
Ayesha Curry posed with celebrity attendees during product launch event
The launch of Sweet Skin July's lip treatment was interesting and saw a few celebrities in attendance. Ayesha posed with Miss USA 2024 Alma Cooper, who was elated to meet her in person. The two beauties posed together for a stylish picture. Alma shared glimpses of the event and happily endorsed the lip balm, calling it her 'new favorite lip balm.' She shared her experience on her Instagram story, with a picture:
Ayesha Curry & Alma Cooper at Sweet July Skin lip balm launch event (Image Source: Alma/Instagram)
From the picture, it was evident that Ayesha made it interesting for the attendees to try her new lip balm.
She made arrangements so that the attendees could customize the lip balm as per their preference.
Ayesha Curry displayed marketing genius with an ice cream shop collaboration for product launch
The thought process behind choosing an ice cream shop as a platform for launching the lip balm showed Ayesha Curry's creativity. Since she had launched lip balm in Guava Jelly, Lychee Jelly, and others, she chose the platform of Garden Creamery, known for serving farm-to-table ice creams. One can safely infer that she wanted to project her product as a natural and safe product for lips, and she did it quite successfully.
Garden Creamery also covered the event on their Instagram page, captioning the post as:
'Sweet July Skin
Lip Treatment launch at @gardencreamery
@sweetjulyskin Lip Retreat comes in Guava Jelly, Lychee Jelly, and Essential🥝
Comment which flavor you like to try 👄'
Ayesha Curry previously shared a teaser with the fans about the launch of the lip treatment on July 7, and the event was scheduled on July 12.
Also Read:
Ayesha Curry launches Sweet July Lip treatment with tropical flavors for smooth, summer-ready lips
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