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World Triathlon embrace need for change with ambitious Olympic dream
World Triathlon embrace need for change with ambitious Olympic dream

South Wales Guardian

time12-07-2025

  • Sport
  • South Wales Guardian

World Triathlon embrace need for change with ambitious Olympic dream

During a presentation on 'The Future of World Triathlon', on the eve of the Hamburg World Triathlon Championship Series race, the sport's chiefs came together to discuss how to grow the sport further following the success of the Olympic distance and relay formats at Paris 2024. Their hope comes in the form of the Professional Triathlon Organisation's (PTO) 100km distance. During its first season, the T100 World Triathlon Tour - which consists of a 2km swim, 80km bike and 18km run - was watched by more than 50 million viewers and has made significant steps forward in professionalising the sport. It is the latest format in a wave of long-distance triathlon events that are sweeping the globe, with 70.3 and full distance IRONMAN finishers also growing in numbers. In a bid to keep up with mass participation figures, Arimany feels that now is the time to think big. "We are in a unique moment and time for long distance triathlon," he said. "The growth of the T100 event has been special and it has the potential to grow in mass participation and for elite athletes. The early morning rise! Athletes took a ride of the bike course this morning ahead of a late afternoon of racing ⚡️ Tune in for #WTCSHamburg on from 16:45 CEST.#Triathlon "We need to motivate the PTO to keep investing in their T100 Series so we get to a point where we can hopefully bring it to an Olympic Games. "The broadcasting of the event needs to be attractive from a TV and spectator point of view to keep them entertained and I think we can succeed on that. "If we can create a great commercial product, then we can convince the International Olympic Committee and bring an event that offers value to the Olympic programme." Triathlon made its Olympic debut at Sydney 2000 and the mixed relay event was added at Tokyo 2020, with ambitions for a new long-distance event to run alongside those already on the programme. Despite the popularity of 70.3 and full distance IRONMAN events, it is in the 100km format that World Triathlon have put their faith in as the future of the sport. PTO CEO Sam Renouf helped launch the T100 just 18 months ago and is dreaming big with regard to its future. "We're really happy with the progress and particularly the data around mass participation, social media engagement and TV viewership which are all really important to the Olympic movement,' he said. "The T100 distance has become the most popular because it is still long and an endurance event, which is has to be as the definition of a triathlon, but it is short enough to be accessible and sustainable. 🚨 NEWS JUST IN - this is going to be WILD! Wollongong just got even more epic – World Triathlon & T100 are teaming up Down Under! The World Triathlon Championship Finals AND the T100 World Tour (Pro race only) will now take place on the same week (15-19 October) 🤝 Two… "Triathlon is still quite a niche sport and it should be difficult as that is a part of the sport. But as individual sports, nearly a billion people do them, so that market is there. "It's about how we drive that growth and the Olympics is the best possible thing because it will always be the biggest platform for the sport." The T100 Tour also saw over 21,000 amateur athletes take part last year, as well as several celebrity endorsements, including McFly's Harry Judd, who raced the T100 London in 2024. Three-time Olympic swimming champion Adam Peaty and celebrity chef Gordon Ramsey, meanwhile, will both be taking on the standard distance event in London this summer. At the Paris 2024 Olympics last summer, the organising committee introduced a mass participation marathon event 'Marathon Pour Tous', with over 20,000 people running the marathon route the night before the pros took to the stage. It's an opportunity that Arimany believes the IOC could replicate for triathlon at Brisbane 2032 - should the distance be introduced. "We want to do something new because we are in a different moment and time," he added. "The LA Games will bring a new way to watch the sport and participate and so our new era can create a new platform again. "We want to evolve the sport in the 21st century and keep up with social media to engage spectators." The next T100 Triathlon World Tour race is in London on 9-10 August. Visit

World Triathlon embrace need for change with ambitious Olympic dream
World Triathlon embrace need for change with ambitious Olympic dream

South Wales Argus

time12-07-2025

  • Sport
  • South Wales Argus

World Triathlon embrace need for change with ambitious Olympic dream

During a presentation on 'The Future of World Triathlon', on the eve of the Hamburg World Triathlon Championship Series race, the sport's chiefs came together to discuss how to grow the sport further following the success of the Olympic distance and relay formats at Paris 2024. Their hope comes in the form of the Professional Triathlon Organisation's (PTO) 100km distance. During its first season, the T100 World Triathlon Tour - which consists of a 2km swim, 80km bike and 18km run - was watched by more than 50 million viewers and has made significant steps forward in professionalising the sport. It is the latest format in a wave of long-distance triathlon events that are sweeping the globe, with 70.3 and full distance IRONMAN finishers also growing in numbers. In a bid to keep up with mass participation figures, Arimany feels that now is the time to think big. "We are in a unique moment and time for long distance triathlon," he said. "The growth of the T100 event has been special and it has the potential to grow in mass participation and for elite athletes. The early morning rise! Athletes took a ride of the bike course this morning ahead of a late afternoon of racing ⚡️ Tune in for #WTCSHamburg on from 16:45 CEST.#Triathlon — World Triathlon (@worldtriathlon) July 12, 2025 "We need to motivate the PTO to keep investing in their T100 Series so we get to a point where we can hopefully bring it to an Olympic Games. "The broadcasting of the event needs to be attractive from a TV and spectator point of view to keep them entertained and I think we can succeed on that. "If we can create a great commercial product, then we can convince the International Olympic Committee and bring an event that offers value to the Olympic programme." Triathlon made its Olympic debut at Sydney 2000 and the mixed relay event was added at Tokyo 2020, with ambitions for a new long-distance event to run alongside those already on the programme. Despite the popularity of 70.3 and full distance IRONMAN events, it is in the 100km format that World Triathlon have put their faith in as the future of the sport. PTO CEO Sam Renouf helped launch the T100 just 18 months ago and is dreaming big with regard to its future. "We're really happy with the progress and particularly the data around mass participation, social media engagement and TV viewership which are all really important to the Olympic movement,' he said. "The T100 distance has become the most popular because it is still long and an endurance event, which is has to be as the definition of a triathlon, but it is short enough to be accessible and sustainable. 🚨 NEWS JUST IN - this is going to be WILD! Wollongong just got even more epic – World Triathlon & T100 are teaming up Down Under! The World Triathlon Championship Finals AND the T100 World Tour (Pro race only) will now take place on the same week (15-19 October) 🤝 Two… — World Triathlon (@worldtriathlon) June 27, 2025 "Triathlon is still quite a niche sport and it should be difficult as that is a part of the sport. But as individual sports, nearly a billion people do them, so that market is there. "It's about how we drive that growth and the Olympics is the best possible thing because it will always be the biggest platform for the sport." The T100 Tour also saw over 21,000 amateur athletes take part last year, as well as several celebrity endorsements, including McFly's Harry Judd, who raced the T100 London in 2024. Three-time Olympic swimming champion Adam Peaty and celebrity chef Gordon Ramsey, meanwhile, will both be taking on the standard distance event in London this summer. At the Paris 2024 Olympics last summer, the organising committee introduced a mass participation marathon event 'Marathon Pour Tous', with over 20,000 people running the marathon route the night before the pros took to the stage. It's an opportunity that Arimany believes the IOC could replicate for triathlon at Brisbane 2032 - should the distance be introduced. "We want to do something new because we are in a different moment and time," he added. "The LA Games will bring a new way to watch the sport and participate and so our new era can create a new platform again. "We want to evolve the sport in the 21st century and keep up with social media to engage spectators." The next T100 Triathlon World Tour race is in London on 9-10 August. Visit

World Triathlon embrace need for change with ambitious Olympic dream
World Triathlon embrace need for change with ambitious Olympic dream

The Herald Scotland

time12-07-2025

  • Sport
  • The Herald Scotland

World Triathlon embrace need for change with ambitious Olympic dream

Their hope comes in the form of the Professional Triathlon Organisation's (PTO) 100km distance. During its first season, the T100 World Triathlon Tour - which consists of a 2km swim, 80km bike and 18km run - was watched by more than 50 million viewers and has made significant steps forward in professionalising the sport. It is the latest format in a wave of long-distance triathlon events that are sweeping the globe, with 70.3 and full distance IRONMAN finishers also growing in numbers. In a bid to keep up with mass participation figures, Arimany feels that now is the time to think big. "We are in a unique moment and time for long distance triathlon," he said. "The growth of the T100 event has been special and it has the potential to grow in mass participation and for elite athletes. The early morning rise! Athletes took a ride of the bike course this morning ahead of a late afternoon of racing ⚡️ Tune in for #WTCSHamburg on from 16:45 CEST.#Triathlon — World Triathlon (@worldtriathlon) July 12, 2025 "We need to motivate the PTO to keep investing in their T100 Series so we get to a point where we can hopefully bring it to an Olympic Games. "The broadcasting of the event needs to be attractive from a TV and spectator point of view to keep them entertained and I think we can succeed on that. "If we can create a great commercial product, then we can convince the International Olympic Committee and bring an event that offers value to the Olympic programme." Triathlon made its Olympic debut at Sydney 2000 and the mixed relay event was added at Tokyo 2020, with ambitions for a new long-distance event to run alongside those already on the programme. Despite the popularity of 70.3 and full distance IRONMAN events, it is in the 100km format that World Triathlon have put their faith in as the future of the sport. PTO CEO Sam Renouf helped launch the T100 just 18 months ago and is dreaming big with regard to its future. "We're really happy with the progress and particularly the data around mass participation, social media engagement and TV viewership which are all really important to the Olympic movement,' he said. "The T100 distance has become the most popular because it is still long and an endurance event, which is has to be as the definition of a triathlon, but it is short enough to be accessible and sustainable. 🚨 NEWS JUST IN - this is going to be WILD! Wollongong just got even more epic – World Triathlon & T100 are teaming up Down Under! The World Triathlon Championship Finals AND the T100 World Tour (Pro race only) will now take place on the same week (15-19 October) 🤝 Two… — World Triathlon (@worldtriathlon) June 27, 2025 "Triathlon is still quite a niche sport and it should be difficult as that is a part of the sport. But as individual sports, nearly a billion people do them, so that market is there. "It's about how we drive that growth and the Olympics is the best possible thing because it will always be the biggest platform for the sport." The T100 Tour also saw over 21,000 amateur athletes take part last year, as well as several celebrity endorsements, including McFly's Harry Judd, who raced the T100 London in 2024. Three-time Olympic swimming champion Adam Peaty and celebrity chef Gordon Ramsey, meanwhile, will both be taking on the standard distance event in London this summer. At the Paris 2024 Olympics last summer, the organising committee introduced a mass participation marathon event 'Marathon Pour Tous', with over 20,000 people running the marathon route the night before the pros took to the stage. It's an opportunity that Arimany believes the IOC could replicate for triathlon at Brisbane 2032 - should the distance be introduced. "We want to do something new because we are in a different moment and time," he added. "The LA Games will bring a new way to watch the sport and participate and so our new era can create a new platform again. "We want to evolve the sport in the 21st century and keep up with social media to engage spectators." The next T100 Triathlon World Tour race is in London on 9-10 August. Visit

Rico Bogen hoping momentum can lead to back-to-back T100 victories
Rico Bogen hoping momentum can lead to back-to-back T100 victories

South Wales Argus

time14-06-2025

  • Sport
  • South Wales Argus

Rico Bogen hoping momentum can lead to back-to-back T100 victories

Rico Bogen hopes the momentum from his first T100 World Triathlon Tour victory can carry him to the top of the podium again in Vancouver. Bogen claimed his maiden T100 victory with a dominant performance in San Francisco in May, lifting him to the top of the overall standings after two races. The German now hopes that having earned a first race win, he can repeat the feat on a new course for all athletes in Canada just two weeks after the San Francisco leg. 'I have the momentum on my side but it's a new day and a strong field,' he said. 'Let's see how the others are in the race and if I can perform like I did in San Francisco. 'It's hard to do it back-to-back, and it's such a strong field. I am in a good mood and want to have fun out there. 'It gave me confidence, now I know I can win a race like the T100 with such a strong field. You are always a little bit nervous for the race, but this gave me confidence that with a good training block I can beat everybody. 'It would be very cool to win back-to-back races, and it would be very good for the overall series.' A new leader in the Race to Qatar 🚀 June 3, 2025 The T100 arrives in Vancouver for the third stop of a world tour that will culminate in a final in Qatar in December. Bogen finished 10th on the first stop in Singapore before rocketing up the rankings with victory in San Francisco, but knows another good result is required in Vancouver ahead of the tour's European legs in France and the UK. The race in Vancouver is the first time the T100 has taken place in the Canadian city, and Bogen hopes his time reconnecting with nature can help him to another strong result. 'The course is very similar to San Francisco so we didn't change too much in training,' he said. We came straight from San Francisco, it's important to be able to fully reset and train. 'It's my first time here in Canada. Last week I travelled in a camper with my parents. We visited a bit of nature, it's beautiful. I love nature and I love a little bit more silence 'It's such a cool city. It's perfect conditions for triathlon. The bike course looks cool, a bit of technical stuff and a bit of hills.' Watch the world's top 20 female and top 20 male triathletes race live in the Vancouver T100 on Saturday 14 June. The broadcast starts at 0915 local time, 1715 in the UK, with the men's race starting at 0930 and then the women at 1200. You can tune in live for free globally on PTO+ or watch on partners channels such as TNT Sports in the UK, Max or Discovery+ in Europe, or beIN in North America. For more details visit

Rico Bogen hoping momentum can lead to back-to-back T100 victories
Rico Bogen hoping momentum can lead to back-to-back T100 victories

Leader Live

time14-06-2025

  • Sport
  • Leader Live

Rico Bogen hoping momentum can lead to back-to-back T100 victories

Rico Bogen hoping momentum can lead to back-to-back T100 victories (Image: T100 Triathlon World Tour) This article is brought to you by our exclusive subscriber partnership with our sister title USA Today, and has been written by our American colleagues. It does not necessarily reflect the view of The Herald. Rico Bogen hopes the momentum from his first T100 World Triathlon Tour victory can carry him to the top of the podium again in Vancouver. Bogen claimed his maiden T100 victory with a dominant performance in San Francisco in May, lifting him to the top of the overall standings after two races. The German now hopes that having earned a first race win, he can repeat the feat on a new course for all athletes in Canada just two weeks after the San Francisco leg. 'I have the momentum on my side but it's a new day and a strong field,' he said. 'Let's see how the others are in the race and if I can perform like I did in San Francisco. 'It's hard to do it back-to-back, and it's such a strong field. I am in a good mood and want to have fun out there. 'It gave me confidence, now I know I can win a race like the T100 with such a strong field. You are always a little bit nervous for the race, but this gave me confidence that with a good training block I can beat everybody. 'It would be very cool to win back-to-back races, and it would be very good for the overall series.' A new leader in the Race to Qatar 🚀 — T100 Triathlon World Tour (@t100triathlon) June 3, 2025 The T100 arrives in Vancouver for the third stop of a world tour that will culminate in a final in Qatar in December. Bogen finished 10th on the first stop in Singapore before rocketing up the rankings with victory in San Francisco, but knows another good result is required in Vancouver ahead of the tour's European legs in France and the UK. The race in Vancouver is the first time the T100 has taken place in the Canadian city, and Bogen hopes his time reconnecting with nature can help him to another strong result. 'The course is very similar to San Francisco so we didn't change too much in training,' he said. We came straight from San Francisco, it's important to be able to fully reset and train. 'It's my first time here in Canada. Last week I travelled in a camper with my parents. We visited a bit of nature, it's beautiful. I love nature and I love a little bit more silence 'It's such a cool city. It's perfect conditions for triathlon. The bike course looks cool, a bit of technical stuff and a bit of hills.' Watch the world's top 20 female and top 20 male triathletes race live in the Vancouver T100 on Saturday 14 June. The broadcast starts at 0915 local time, 1715 in the UK, with the men's race starting at 0930 and then the women at 1200. You can tune in live for free globally on PTO+ or watch on partners channels such as TNT Sports in the UK, Max or Discovery+ in Europe, or beIN in North America. For more details visit

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