Latest news with #TakeUp
Yahoo
19-06-2025
- Business
- Yahoo
TakeUp's Why This Rate to enhance pricing transparency for hoteliers
Revenue optimisation platform TakeUp has introduced Why This Rate, a new AI tool for independent hoteliers. This innovation comes as a response to the industry's demand for increased transparency in AI-driven revenue optimisation platforms. AI is revolutionising the hospitality industry, not only by increasing operational efficiencies and enhancing guest experiences in the hospitality industry, but also by enabling more dynamic pricing strategies. These advancements have the potential to significantly boost net operating income. However, the complexity of AI and its "black box" effect – the lack of clarity on how decisions are made – has been a major hurdle for independent hoteliers. Why This Rate tool aims to bridge this gap by providing users with a clear visual representation of the demand curve, illustrating the balance between price and occupancy. It also offers real-time scenario modelling and straightforward narrative explanations for each pricing decision, removing technical jargon to ensure clarity. This tool aims to foster a better understanding of guest price sensitivity, which is crucial for making informed pricing decisions in line with current market conditions. The tool is designed to enhance collaboration and trust between revenue managers and AI platforms by allowing hoteliers to test different pricing strategies and learn from the most current estimates of demand behaviour. As market conditions evolve, the insights provided by Why This Rate will also update, with future enhancements planned to identify long-term trends in price sensitivity across various timeframes. TakeUp co-founder and chief technology officer Chris McPherson said: 'Why This Rate' gives hoteliers what they've always deserved—transparency. 'It shows the thinking behind the price and what could've happened if they'd gone higher or lower. It's about building trust, not hiding behind a black box.' Earlier in the month, TakeUp expanded its reach by announcing its availability on Oracle Cloud Marketplace. The platform is compatible with Oracle Cloud Infrastructure and can be integrated with Opera Cloud through the Oracle Hospitality Integration Platform. "TakeUp's Why This Rate to enhance pricing transparency for hoteliers" was originally created and published by Hotel Management Network, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
14-06-2025
- Business
- Yahoo
TakeUp's AI platform available on Oracle Cloud Marketplace for revenue optimisation
TakeUp, a provider of AI-powered revenue optimisation platforms for independent hotels, has announced its availability on Oracle Cloud Marketplace. The platform can be deployed on Oracle Cloud Infrastructure (OCI) and integrates with Opera Cloud via the Oracle Hospitality Integration Platform (OHIP). This integration aims to enhance hotel revenue management strategies through AI-driven solutions. TakeUp CEO Bobby Marhamat said: 'Making TakeUp available on the Oracle Cloud Marketplace is a game-changer for independent properties looking to level up their revenue strategy beyond traditional yield management. 'TakeUp's participation in Oracle Cloud Marketplace further extends our commitment to the Oracle community and enables customers to reap the benefits of TakeUp's AI-powered revenue management platform. We look forward to leveraging the power of Oracle Cloud Infrastructure to help us achieve our business goals.' The TakeUp hotel revenue management platform combines AI-powered learning models with personalised guidance from revenue strategists to optimise room rates in real-time. This approach ensures that shifting demand, market conditions, and guest behaviour are analysed through machine learning and refined with human expertise to maximise revenue impact. Revenue managers face an overwhelming number of pricing decisions daily. TakeUp claims to streamline this process by automating complex, time-consuming tasks. The platform runs real-time simulations across countless scenarios, dynamically adjusting rates to match shifting market conditions. TakeUp acts as a partner, allowing revenue managers to focus on high-level decision-making while continuously optimising their pricing strategies. Through this integration, revenue managers can access near real-time price sensitivity analysis, enabling them to fine-tune rates with data-backed precision. A continuous feedback loop refines future strategies for revenue and profitability. Intelligent automation saves time by automatically running simulations and adjusting rates based on market conditions, reducing manual guesswork. Oracle Cloud Marketplace serves as a centralised repository for enterprise applications offered by Oracle and its partners. It provides Oracle customers with trusted business applications and services that offer unique solutions. Designed to run any application faster and more securely, OCI offers more than 150 AI and cloud services. It is claimed to address data privacy, sovereign AI, and low-latency requirements, providing consistent performance and global pricing. "TakeUp's AI platform available on Oracle Cloud Marketplace for revenue optimisation" was originally created and published by Hotel Management Network, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.
Yahoo
13-06-2025
- Business
- Yahoo
Oracle (NYSE:ORCL) Expands Cloud Capabilities with AI Partnerships and Advanced GPU Technology
Recent announcements from Oracle underscore its collaboration with TakeUp, Seekr, and AMD to enhance AI capabilities and performance. These developments may have contributed to Oracle's impressive 34% price increase over the last quarter. The stock's robust performance contrasts with a turbulent market where geopolitical tensions shook global markets, yet Oracle managed to buck the trend, likely benefiting from strong earnings and strategic cloud partnerships. While the broader market faced fluctuations due to geopolitical tensions, technological advancements and substantial revenue growth appear to have reinforced Oracle's upward trajectory. You should learn about the 1 risk we've spotted with Oracle. AI is about to change healthcare. These 22 stocks are working on everything from early diagnostics to drug discovery. The best part - they are all under $10b in market cap - there's still time to get in early. Oracle's recent collaborations with TakeUp, Seekr, and AMD highlight its commitment to enhancing AI capabilities, potentially providing a substantial boost to its revenue and earnings forecasts. These partnerships align with Oracle's strategic multi-cloud expansions with AWS, Google, and Azure, aiming to accelerate its cloud services growth. As analysts forecast annual revenue growth of 15.8% and an earnings rise to US$19.5 billion by 2028, these initiatives could reinforce Oracle's upward trajectory in the tech sector. The strong demand for AI and cloud capabilities may further drive Oracle's future performance, supporting its long-term growth narrative. Over the last five years, Oracle's total shareholder return, incorporating share price and dividends, was over 300%, a testament to its resilience and successful execution of growth strategies. In the past year alone, Oracle outperformed the US market, which saw an 11.7% increase, and exceeded the US Software industry's return of 20.9%. Although the current share price of US$147.7 has surged, it remains below analysts' consensus price target of US$178.12, indicating room for potential appreciation. With the analysts suggesting this target is 17.1% higher than today's price, Oracle's shares appear to hold further growth potential. Examine Oracle's past performance report to understand how it has performed in prior years. This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned. Companies discussed in this article include NYSE:ORCL. This article was originally published by Simply Wall St. Have feedback on this article? Concerned about the content? with us directly. Alternatively, email editorial-team@ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Hospitality Net
12-06-2025
- Business
- Hospitality Net
TakeUp Now Available on Oracle Cloud Marketplace
WESTFIELD CENTER, OH —TakeUp, a leading provider of AI-powered revenue optimization platforms for independent hotels and an Oracle partner, today announced TakeUp is available on Oracle Cloud Marketplace and can be deployed on Oracle Cloud Infrastructure (OCI), and integrates with OPERA Cloud via the Oracle Hospitality Integration Platform (OHIP). Oracle Cloud Marketplace is a centralized repository of enterprise applications offered by Oracle and Oracle partners. The TakeUp hotel revenue management platform combines AI-powered learning models with personalized guidance from revenue strategists to optimize room rates in real-time. This powerful combination helps ensure that shifting demand, market conditions, and guest behavior are not only analyzed through machine learning but also refined with human expertise to help maximize revenue impact. The modern revenue manager faces an overwhelming number of pricing decisions each day. TakeUp helps streamline this process by automating complex, time-consuming tasks. The platform runs real-time simulations across countless scenarios, dynamically adjusting rates to match shifting market conditions. TakeUp acts as a partner, allowing revenue managers to focus on high-level decision-making while helping continuously optimize their pricing strategies in real-time. A Smarter Approach to Revenue Management Through this integration, revenue managers can now access: Near Real-Time Price Sensitivity Analysis – TakeUp's AI can uncover how guests respond to pricing changes, helping revenue managers fine-tune their rates with data-backed precision. – TakeUp's AI can uncover how guests respond to pricing changes, helping revenue managers fine-tune their rates with data-backed precision. A Continuous Feedback Loop for Smarter Strategy – By tracking pricing decisions and their outcomes, TakeUp can provide ongoing insights that refine future strategies for revenue and profitability. – By tracking pricing decisions and their outcomes, TakeUp can provide ongoing insights that refine future strategies for revenue and profitability. Intelligent Automation to Save Time – TakeUp can automatically run simulations and adjusts rates based on shifting market conditions, reducing manual guesswork and enabling revenue teams to focus on big-picture strategy. Oracle Cloud Marketplace is a one-stop shop for Oracle customers seeking trusted business applications and services that offer unique solutions. OCI is a cloud designed to run any application faster, and more securely, for less. OCI can help address a variety of data privacy, sovereign AI, and low latency requirements as it is the only hyperscaler capable of delivering 150+ AI and cloud services at the edge, in a customer's datacenter, across clouds, or in the public cloud. Oracle's distributed cloud delivers the benefits of the cloud with greater control and flexibility while also providing the consistent performance, SLAs, and global pricing for which OCI has become known. Making TakeUp available on the Oracle Cloud Marketplace is a game-changer for independent properties looking to level up their revenue strategy beyond traditional yield management. TakeUp's participation in Oracle Cloud Marketplace further extends our commitment to the Oracle community and enables customers to reap the benefits of TakeUp's AI-powered revenue management platform. We look forward to leveraging the power of Oracle Cloud Infrastructure to help us achieve our business goals. Bobby Marhamat, CEO, TakeUp By joining Oracle Cloud Marketplace, TakeUp reaffirms its commitment to empowering independent hoteliers with AI-powered revenue intelligence, ensuring they stay competitive in an increasingly competitive industry. About TakeUp TakeUp is an AI-powered revenue optimization platform designed specifically for independent hospitality properties. By combining machine learning with expert revenue strategist, TakeUp delivers dynamic pricing solutions that adapt to real-time market conditions. Integrated with leading property management systems, TakeUp helps independent hotels maximize revenue while simplifying operations. To learn more visit About Oracle's Partner Program Oracle's partner program helps Oracle and its partners drive joint customer success and business momentum. The newly enhanced program provides partners with choice and flexibility, offering several program pathways and a robust range of foundational benefits spanning training and enablement, go-to-market collaboration, technical accelerators, and success support. To learn more, visit Trademark Oracle, Java, MySQL and NetSuite are registered trademarks of Oracle Corporation. NetSuite was the first cloud company—ushering in the new era of cloud computing. Kelly Campbell Marketing Director View source
Travel Daily News
30-05-2025
- Business
- Travel Daily News
TakeUp and Cloudbeds team up to make revenue optimization effortless
TakeUp partners with Cloudbeds, bringing AI-driven revenue management and automated pricing optimization to independent hotels, enhancing profitability and operational efficiency. WESTFIELD CENTER, OHIO – TakeUp, the AI-powered revenue management platform built for independent hospitality properties, announced a new integration partnership with Cloudbeds, the innovative leader in hospitality management technology. This collaboration equips boutique hotels, inns, bed & breakfasts, and glamping retreats with seamless, automated revenue optimization – helping them maximize earnings while saving time. With this integration, independent hoteliers using Cloudbeds can now access TakeUp's AI-driven pricing engine, which dynamically adjusts room rates based on real-time market demand, competitor pricing, and booking trends. Alongside AI-powered automation, TakeUp's experienced revenue strategists act as an extension of each property's team, providing expert guidance to fine-tune pricing strategies and maximize long-term profitability. Cloudbeds' partner integration marketplace connects hoteliers with industry-leading solutions that enhance property management, revenue strategy, and guest experience. By integrating with Cloudbeds, TakeUp becomes part of a growing ecosystem of innovative tools designed to help independent hoteliers compete more effectively. This seamless connection ensures that TakeUp users can access advanced revenue management capabilities without disrupting their existing workflows. 'Cloudbeds has built an outstanding platform that streamlines hotel operations, and we're excited to enhance that experience by making revenue optimization effortless for their customers,' said Bobby Marhamat, CEO at TakeUp. 'By partnering with Cloudbeds, we're delivering AI-powered pricing automation and expert-backed strategies in a way that's simple, effective, and tailored to small and independent properties.' Key Benefits of the TakeUp + Cloudbeds Integration: AI-Driven Pricing Optimization – Automatically adjusts rates to reflect demand, competition, and market trends. Revenue Strategist Support – AI-powered insights, enhanced by expert guidance, ensure a strategic approach to pricing. Seamless Cloudbeds Integration – Quick and easy setup with no disruption to existing operations. User-Friendly Analytics – TakeUp's intuitive dashboard provides performance tracking and benchmarking. 'At Cloudbeds, our goal is to give hoteliers the tools they need to run their businesses more efficiently and profitably,' said Sebastien Leitner, VP of Partnerships at Cloudbeds. 'Partnering with TakeUp gives our customers access to a smart, easy-to-use revenue management solution that helps them stay ahead without adding unnecessary complexity to their workflows.' A Future of Smarter Revenue for Independent Hoteliers Independent hotels no longer have to guess at pricing strategies or spend hours manually adjusting rates. With TakeUp and Cloudbeds integrated together, properties of all sizes can now leverage AI-powered revenue management – a capability that was once only accessible to large hotel brands.
