Latest news with #TheBestYou
Time of India
2 days ago
- Entertainment
- Time of India
Klook's ‘The Best You' campaign inspires personal transformation through travel, ft. Bharti Singh
Klook , a platform for experiences and travel services, has unveiled its latest campaign, 'The Best You', a compelling invitation to rediscover joy, purpose, and personal connection through travel. Fronted by India's beloved 'Queen of Comedy,' Bharti Singh, the campaign reimagines travel as a deeply personal journey where spontaneity, self-discovery, and soulful moments take centre stage. As a powerful extension of this campaign, Klook has partnered with the Times Black ICICI Bank Credit Card , an exclusive rare metal card for India's most discerning consumers, to offer cardholders curated international travel privileges and elite access to premium experiences. This strategic collaboration underscores Klook's commitment to elevating the way modern Indian travellers explore the world. Times Black cardholders will gain immediate access to several exclusive benefits through the Klook platform, including preferential pricing on experience bookings, priority access to sold-out attractions, and dedicated customer support. More about 'The Best You' Having navigated her fair share of challenges in the entertainment industry, Bharti has always lived life on her own terms. Her story is one of resilience and reinvention from breaking barriers as a female comedian to creating a home filled with love and laughter. She added, 'Not many know the journey it took for me to find my place in this industry. Over the years, I've heard countless opinions about how I should live my life. But now, I want to pause, breathe, and do something just for me. Travel gives me that space to reconnect, to embrace the unknown, and to find joy in the little things that truly touch my heart.' For someone who's spent her life making millions laugh, it's the simple, unfiltered moments that now bring Bharti the biggest smiles, a silly detour, a quiet night under the stars, the thrill of trying something for the first time. Because sometimes, the best laughter is the one that surprises even her. Through this campaign, travel becomes her way of carving out time for herself, embracing joy, and finding inspiration in the unfamiliar one experience at a time. 'The Best You' campaign is more than just activities or things to do; it's about stealing those little moments from life that create unforgettable experiences. Shivam Tyagi, Marketing Lead, Klook India and Middle East, stated, 'It's a chance to rediscover more joy, more freedom, and most importantly, more of YOU. Today, more than ever, people are looking for something real, a break from routine, a sense of connection.' He added, 'Travel isn't just about the places we visit, but the emotions we carry back with us: the laughter, the food, the people we meet, and the stories we create along the way. That's what we aim to bring to life with 'The Best You', not just great itineraries, but meaningful experiences that stay with you.' Both organisations anticipate that the partnership will drive significant engagement among Times Black's exclusive cardholder base, while expanding Klook's presence in India's luxury travel segment. The collaboration includes plans for future enhancements such as exclusive event access, limited-edition experience packages, and expanded geographic coverage across emerging destinations. Brand Connect Initiative
Time of India
5 days ago
- Business
- Time of India
Klook unveils 'The Best You' campaign; invites users to premium travel parks, partners with Times Black ICICI Bank
'The Best You' features India's comedy queen, Bharti Singh, who shares her story resilience and reinvention Klook, Asia's leading platform for travel experiences and services, launched its new campaign titled 'The Best You.' The campaign is an invitation to offer cardholders curated international travel privileges and elite access to premium experiences. It features India's Queen of Comedy, Bharti Singh, who shares her personal journey of resilience and self-discovery. Founded in 2014, Klook offers over 500,000 curated activities, tours, transport options, and stays across more than 2,700 destinations through its website and app. Shivam Tyagi, marketing lead for Klook India and Middle East, said,'The Best You campaign is more than just activities or things to do — it's about stealing those little moments from life that create unforgettable experiences. It's a chance to rediscover more joy, more freedom, and most importantly, more of YOU,' As part of the campaign, Klook has partnered with the Times Black ICICI Bank Credit Card to offer exclusive benefits to Indian travelers. Times Black is a rare metal credit card designed for premium consumers. Through this partnership, cardholders will gain access to curated international travel privileges, preferential pricing, priority bookings, and dedicated support on the Klook platform. This collaboration is aimed at expanding Klook's presence in India's luxury travel segment and driving engagement among Times Black's elite cardholders. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like 새로 나온 '실손보험' 최적가 비교가입! "월 보험료 줄이고, 보장은 더 든든하게"... 굿리치 [등록번호:제2006038313호] 가입하기 Undo Both brands plan to roll out more premium offerings in the future, including exclusive events, limited-edition travel packages, and access to new destinations. In 'The Best You,' Bharti shares how travel gives her the space to reconnect with herself. Known for breaking barriers in the entertainment industry, she reflects on choosing a path that brings her joy, freedom, and a sense of self.'Over the years, I've heard countless opinions about how I should live my life. But now, I want to pause, breathe, and do something just for me,' she said. Times Black is a premium credit card that offers elite travel benefits, luxurious lifestyle experiences, and dedicated concierge services. It is designed for discerning individuals who seek exceptional and personalized service. Stay informed with the latest business news, updates on bank holidays and public holidays . AI Masterclass for Students. Upskill Young Ones Today!– Join Now
Tatler Asia
11-06-2025
- Entertainment
- Tatler Asia
Marie Kondo is redefining joy by letting go of perfection
'My system for tidying took the world by storm, but things had to change as I needed to focus on my family. Especially after I became a mother. I always valued tidying. But of course, priorities change when life changes. I loved sharing the joy of tidying with the world. People saw that as I was a tidying expert, but it created an expectation that my house would always be in perfect order even with children. I think they were surprised because the reality didn't match that image,' Kondo shares. Together with Klook and its latest campaign, The Best You , Kondo had the wonderful opportunity to explore this messier chapter of her life. For the love of travel and welcoming brokenness Above When Kondo decided to rediscover herself, travel was at the top of her list Some of you may not know this, but Kondo is Japanese—which is why, for this journey, she decided to return to her roots. 'Now I'm coming back to where it all started, to discover what can spark joy in this new phase of my life through travel and embracing life's beautiful surprises,' says Kondo. She channelled her inner samurai and even danced in a robot suit. But what resonated with her most was the art of repairing broken ceramics—a traditional technique known as kintsugi . 'I learnt about the beauty in imperfection. It's not about perfection, it's about looking straight at the beauty of what's in front of you.' Above Kondo journeyed to Japan, her homeland, and fell in love with the art of 'kintsugi' Above Kondo has always focused on balance and finding joy rather than perfection Kondo even likened the craft to the cleanliness of her very own KonMari Method, saying, 'Some people have completely different sensibilities, and that is to recognise the beauty of your own house as it is. That is the goal of the Konmari Method, so I was very happy to be able to share the same philosophy.' See more: Where to do cold plunges in Manila Discovering 'the best you' Above Balancing motherhood and self-growth, Kondo learns to find joy in every moment Kondo shared that she has always focused on balance and finding joy rather than perfection. She explained that accepting her own imperfections brought her peace and renewed energy to try new things, and she hopes others feel encouraged to do the same. Above Kondo expressed her eagerness to try new things and accept life's imperfections 'The best me is a person who always listens to what my heart says and follows it, and knows what sparks joy for me now. I want to always be open to new experiences, to never stop searching for things that touch my heart.' Through Kondo's travel back to Japan, she realised who she is all along—someone who is always eager to learn, to grow and to find beauty in every aspect of life, embracing the evolving nature of joy itself. NOW READ 7 upgraded travel essentials for the savvy flyer's wellness kit Why fitness retreats are the new jet-set obsession—here are 5 luxury options to start 7 inspiring wellness books for a grounded, mindful life Credits Images: courtesy of Klook
Associated Press
22-04-2025
- Associated Press
Marie Kondo Uncovers New Joy Through Travel with Klook
The Netflix star rediscovers what sparks joy through immersive experiences, proving transformation isn't found in a drawer—it's found on the road. SINGAPORE, April 22, 2025 /PRNewswire/ -- Marie Kondo built a global empire by helping millions let go of what no longer sparked joy for them. But in a refreshing turn of events, Kondo has found a new path to joy—not through perfectly folded clothes, but through travel. In a new global campaign with Klook, a leading platform for experiences and travel services in Asia, Kondo trades structure for spontaneity, embarking on a deeply personal journey of rediscovery. Aptly titled The Best You, the campaign reframes travel as more than a getaway—it's a gateway to becoming the version of yourself you didn't know you were looking for. 'My system for tidying took the world by storm, but things had to change as I needed to focus on my family,' said Kondo. 'I'm coming back to where it all started, to discover what can spark joy in this new phase of my life. I want to always be open to new experiences, to never stop searching for things that touch my heart,' she added. From Bucket Lists to Better Selves According to Klook's latest Travel Pulse study, 1 in 2 Millennial and Gen Z travelers are driven by the desire for personal transformation. They're not just looking for picture-perfect getaways, but real experiences that spark joy, clarity, and wonder. And the best way to do that, according to nearly 1 in 5 travelers, is to embark on a nature retreat or take a short weekend getaway to chase meaningful moments beyond the miles. 'We've always believed experiences offer more than just activities—they're a way to see yourself differently. When the world feels unpredictable, people look for moments that bring them back to who they are. The Best You is our invitation to rediscover joy, connection, and personal growth through the simple power of travel and shared experiences,' said Marcus Yong, Vice President, Global Marketing at Klook. Travel, whether near or far, offers a chance for renewal, with 48% of travelers reportedly feeling fully recharged after taking a trip. From local escapes to far-flung adventures, The Best You is delivering transformative experiences that foster personal growth to bring you closer to who you want to become. Here's To Manifesting The Best Version of Yourself Whether it's finding your playful side at a theme park, embracing stillness on a scenic train ride, or trying something new with loved ones, The Best You is about discovering experiences that bring you closer to who you want to be. To help travelers kickstart their journey to the best version of themselves, Klook has created an interactive online quiz —part personality decoder, part choose-your-own-adventure. Every journey starts with a choice, and through a series of intuitive, story-led decisions, travelers uncover one of eight distinct travel personalities that reflect their unique travel aura. More than just a label, each persona unlocks curated experiences designed to help bring your best self to life, wherever the journey takes you. Walk in Marie Kondo's Footsteps in Japan And if Japan is on your list, you can even follow in Marie Kondo's footsteps with a curated itinerary that includes: channeling your inner samurai to find balance and focus, learning to see beauty beyond imperfection in a kintsugi workshop, and letting loose in a one-of-a-kind robot dance session. Ready to find the best you? Take the quiz and start your journey today at Get inspired: watch The Best You short film now. About Klook Klook is a leading platform for experiences and travel services in Asia. We curate quality experiences ranging from attractions and tours to local transport and experiential stays, in over 2,700 destinations globally. Founded in 2014, we are here to inspire and enable more moments of joy for travelers anytime, anywhere. For media enquiries, please contact: [email protected] View original content to download multimedia: SOURCE Klook
