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Business Standard
16 hours ago
- Business
- Business Standard
In a First, 100% of Masters' Union First-Year Undergrads Land Global, High-Stakes Internships
VMPL Gurugram (Haryana) [India], July 24: Masters' Union, India's leading business and technology school, today released its Summer Internship Programme Report for per the report, undergraduate students from the classes of 2027 and 2028 (first and second year) received over 350 internship offers for a cohort of just 280 students - with 90% of these being paid roles and the highest stipend touching USD $3,100 (₹2.55 lakh). The internships spanned 120+ top-tier firms across India, San Francisco, Abu Dhabi, and Dubai, including roles at venture capital funds, global consulting firms, sovereign wealth entities, and high-growth startups; many of which are traditionally offered only to final-year students at IITs, IIMs, and international business schools. Unlike most undergraduate programmes in India, where internship cycles begin only in the penultimate or final year, this year's outcomes at Masters' Union saw 100% of the first and second-year undergraduate cohort placed, including in roles that are part of pre-placement offer (PPO) tracks often the preserve of graduates from top institutions. The internships were spread across a wide variety of sectors - 35% in high-growth startups, 25% in finance and strategy consulting, 20% in consumer goods and services, 10% in product and tech and 10% in impact and policy. Some of the top companies that made a beeline for Masters' Union undergrads include PwC, KPMG, EY, Yes Bank, Indusind Bank, Nestle, Akasa Air, Zepto, InCred Capital, Niti Aayog and Perfora. Students were placed in a range of high-stakes roles with 30% of all internships in founder's office / chief-of-staff roles. Another 25% were in growth and strategy roles, 17% in product and data, and the rest spread across finance and investments, marketing, policy, and ESG consulting. The institution also witnessed strong interest from several companies which traditionally do not hire undergraduates, and if at all; only from IITs and IIMs. For e.g. known for backing breakout consumer brands like Mokobara and The Whole Truth, and Bough Consulting, a boutique strategy and brand advisory firm, offered high-impact roles to Masters' Union undergrads. Masters' Union also attracted international opportunities, with one of their students, Abhay G Shenoy, serving The Residency in San Francisco, where he earned a stipend of USD $3,100 (~Rs. 2.55 lakh). As a part of his role, he worked on AI-powered growth experiments and SaaS scaling strategy. Another student, Debraj Bandyopadhyay, joined Cercli, a Y Combinator-backed HR-tech startup in Abu Dhabi, earning a stipend of USD $800 (~Rs. 70,000), where he developed and deployed production-grade AI solutions to solve real-world hiring challenges. Speaking about the success of the summer internship programme, Pratham Mittal, Founder of Masters' Union said, "Watching our undergrads operate in sovereign wealth entities in the UAE and innovation labs in the Valley is a powerful reminder of why we built Masters' Union the way we did. The goal was never just to teach just theory, it was to plug our students directly into the real economy. The fact that companies across AI, finance, consumer and public policy trusted our first and second-year students with business-critical roles is a promising signal for the hands-on curriculum and practitioner-led teaching that we follow." About Masters' Union: Masters' Union is a premium tech & business school based in the corporate district of Gurugram. It was founded in 2020 with the philosophy of hands-on learning where students learn by doing. The leadership behind Masters' Union consists of graduates from Stanford, Wharton, and IITs and IIMs. Unlike traditional colleges, the faculty at Masters' Union comprises MDs, CXOs and AI Experts from companies such as Amazon, Apple, IBM, McKinsey, PwC, and KPMG. Additionally, the Institute also brings in faculty from the world's top-ranked universities such as Oxford & Harvard. Visit
NDTV
26-06-2025
- Health
- NDTV
Influencer Files Case Against The Whole Truth Brand, Claims It Is Misleading. Brand Calls His Claim Misleading
In today's world, consumers are often confused about what's safe or healthy to eat. With an overload of information online, it's easy to get overwhelmed and be unsure of what to consume and when. If you search the Internet, you'll find the answer you're looking for, no matter the bias. If you look up 10 reasons why a particular food is bad, you'll easily find 20 more justifying why you shouldn't eat it. Conversely, if you want 10 reasons why that same food should be added to your diet, the Internet will give you that too. To escape this vicious cycle, you might think of shopping offline instead-going to the grocery store yourself. But the experience isn't any better. With hundreds of ingredients on every shelf and the pressure to read every label, the process remains just as exhausting. So, when a brand launches in the Indian market promising simple ingredients and transparent labelling, there's little doubt it'll do well. One such brand, now valued at Rs 2,133 crore, is The Whole Truth. Yes, we're talking about The Whole Truth, launched in 2019. In case you're unaware, it's a clean-label food brand focused on transparency and honesty in its ingredients. It was initially launched as "And Nothing Else" and later rebranded to better reflect its commitment to full ingredient disclosure. What Happened? Things took a turn for the worse when influencer Akash Yadav, also known as Akash Yadhuvanshi, filed a complaint against the brand for allegedly misleading consumers. With over three lakh Instagram followers, Akash filed the complaint with FSSAI (Food Safety and Standards Authority of India) and followed it up with a video on his social media. In the video, Akash says that although his content doesn't usually focus on such topics, he felt compelled to speak when "a brand that claims to be clean" falls short of what they promise. View this post on Instagram A post shared by Akash Yadav (@sir_akash_yaduvanshi) "I generally don't make such videos, but when you eat clean, work out, avoid junk, and then a brand promising 'no lies' ends up serving you half-truths, you feel bad. I don't want drama, but I've filed a case against the brand," he says in the video. Akash recalls that when he first came across the brand, he was excited -- it seemed honest, had a bold tagline, and looked legit. But after doing some digging, he says he found red flags. The Protein Powder Problem Akash first points to their protein powder, which he claims has excessive sugar. For instance, The Whole Truth's coffee-flavoured protein powder contains 25 grams of sugar per 100 grams, of which 14 grams is added. He argues that an ideal protein powder should have 0-5 grams of sugar. Experts seem to mostly agree. Komal Malik, a dietitian at Asian Hospital, Haryana, says, "Generally, complete protein powders don't include sugar as they're isolated. But some do add flavour enhancers, which can contain sugar." She agrees that 25 grams of sugar per 100 grams "does sound like a lot". Akash also criticises the brand's claim that the powder is for "everyone", saying the added sugar makes it unsuitable for kids, diabetics, and those avoiding sugar. Debjani Gupta, Functional Nutritionist and Founder of Wellness For All, disagrees. She says she has personally used the product and had no issues with it. "This protein powder is beginner-friendly, and that explains the sugar. If someone wants a no-sugar option, they can go for the Whey Isolate version," she says. Akash raises similar concerns about the brand's protein bars, suggesting they are not truly for "everyone". The Hazelnut Spread Another issue he points out is with their Hazelnut Spread. Akash claims the brand advertises it as being made with real chocolate, but says it actually uses "cocoa nibs and cocoa powder, which is not real chocolate". Debjani partially agrees. She clarifies that while cocoa nibs and cocoa powder are both derived from cacao beans and are processed, the processing isn't necessarily bad for your health. This is because real chocolate -- i.e., cocoa -- is high in fat and antioxidants, but also bitter in taste. Processing it (to make cocoa powder and cocoa nibs) not only improves the taste slightly but also reduces the fat content, which is important if you're trying to manage your weight. However, this also means that some antioxidants are lost in the process. "Cocoa nibs are roasted and crushed cacao beans, while cocoa powder is processed further, sometimes using alkalisation," she explains. She adds that cocoa nibs and cocoa powder offer a rich, chocolatey flavour and are a healthier alternative to processed chocolate; being high in antioxidants, fibre, and healthy fats. "Cocoa nibs and cocoa powder are a healthier option for those trying to eat clean. Instead of calories from sugar and artificial flavours, you're getting denser nutrients and mindful calories. That said, moderation is still key," she adds. "So, I decided to file the complaint because I don't think the brand is providing the clarity it's supposed to," Akash concludes. Akash also shared with NDTV, that the brand changed their tagline and removed the bit about how their protein bar is for 'your parents and your kids', soon after the video was released. Have a look: The before and the after. Photo: The Whole Truth How The Brand And Internet Reacted Akash's video, posted a week ago, sparked mixed reactions. While some supported him, others disagreed. Here's how The Whole Truth responded: The brand posted a detailed comment directly addressing Akash. "Dear Akash, I am Shashank, founder of The Whole Truth. All three of your points are baseless, as I'll explain below. Yet you chose to make this video instead of waiting for our response-your complaint hasn't even reached us," he wrote. Shashank clarified that the protein powder in question is their "Beginner's Protein". "It has 15 grams of protein and 4.3 grams of added sugar (from jaggery) per scoop. That's one teaspoon of sugar, clearly declared on the front of the pack. The phrase 'protein for everyone' means it's not just for gym freaks -- it's for people starting their protein journey who need balanced macros," he explained. The Whole Truth was founded by Shashank Mehta in 2019. Photo: The Whole Truth He also mentioned that for serious fitness users, they offer products with 24-30 grams protein and 0 gram added sugar. "Yet you highlighted only the beginner range and exaggerated the sugar content by quoting per 100 grams, which is nearly 3x the scoop size. That's misleading," he added. On the protein bar, the brand says it never claimed to be for "everyone" and calls that assertion false. Lastly, Shashank defends the hazelnut spread, saying it does contain real chocolate. "I know, because we make our own chocolate. Cocoa nibs and cocoa powder are both pure chocolate ingredients. In fact, it's a regulatory requirement to declare them as such," he added. "This should clarify things. Your followers deserve accurate facts, not misleading numbers and false claims," he concluded. So, was Akash simply chasing attention, or does the brand need to relook its messaging? You decide.
