Latest news with #ThinQ
Web Release
3 days ago
- Entertainment
- Web Release
LG Launches 'Less Artificial, More Human' Brand Film
LG Electronics (LG) has unveiled a new a brand film titled 'Less Artificial, More Human,' inspiring customers to explore how life can be enriched through thoughtful moments and meaningful experiences powered by LG's Affectionate Intelligence. This film is part of the ongoing Life's Good global campaign, initially introduced in August 2023 to spread a message of optimism worldwide. LG is committed to redefining the customer experience, ensuring that the essence of Life's Good is reflected in every aspect of its products, services and communications. In this evolving AI era, LG continues its pursuit of delivering more authentic experiences by keeping humans at the heart of AI innovation. This year's campaign emphasizes Life's Good moments in everyday life with LG's Affectionate Intelligence, which better understands and empathizes with customers. By incorporating the company's human-centric philosophy, LG aims to move beyond technology-centric AI approaches, fostering deeper connections and more meaningful interactions between their products and users. The new brand film heartwarmingly conveys how LG intuitively integrates its AI into customers' daily routines, offering support to foster personalized experiences that enhance life at home, work and on the go. The film begins at home, where a family enjoys ordinary yet precious moments together, relieved from daily chores with LG AI Home solutions quietly adapting to their individual needs. Whether it's a gentle reminder to take an umbrella or automatically turning off the lights when everyone has left, the intelligent home simplifies routines so individuals can have the peace of mind to go about their day. As the film continues, viewers can see how the workplace transforms into a balanced environment with optimal air quality and temperature control for enhanced comfort. On the road, the system intuitively understands the physical and emotional state of both the driver and passengers, providing personalized recommendations that make every journey more relaxing and reassuring. 'Our brand's focus is not just on AI technology itself, but on how it enhances customers' lives in meaningful ways,' said Kim Hyo-eun, vice president and head of LG's Brand Management Division. 'This campaign aims to showcase how LG's Affectionate Intelligence can positively transform our daily life, seamlessly integrating into everyday moments to offer comfort, ease and connection.' LG has been a pace-setter in the innovation of AI technology in the Middle East, employing its ThinQ platform to create more intelligent home environments and deliver regionalized solutions. For example, LG's smart appliances, such as air conditioners and washing machines, are tailored to the needs of the region, delivering energy efficiency for heat-scalded climates and solutions such as fabric-sensitive washing programs for conventional apparel like abayas and kanduras. In addition, LG ThinQ TVs support Arabic voice recognition, which can be utilized to search for content and control devices with ease, reflecting the company's adaptive culture. In retail and sustainability, LG has launched AI-based digital signage in malls and airports, showing personalized ads through facial recognition and behavioral analysis. The firm has also concentrated on energy-efficient appliances that employ AI to reduce water and electricity usage in line with the Middle East's drive for green technologies. Such innovations reflect LG's prowess to blend global experience with local knowledge in order to produce effective AI solutions.
Mid East Info
5 days ago
- Entertainment
- Mid East Info
LG Launches 'Less Artificial, More Human' Brand Film - Middle East Business News and Information
Dubai, United Arab Emirates, July, 2025 — LG Electronics (LG) has unveiled a new a brand film titled 'Less Artificial, More Human,' inspiring customers to explore how life can be enriched through thoughtful moments and meaningful experiences powered by LG's Affectionate Intelligence. This film is part of the ongoing Life's Good global campaign, initially introduced in August 2023 to spread a message of optimism worldwide. LG is committed to redefining the customer experience, ensuring that the essence of Life's Good is reflected in every aspect of its products, services and communications. In this evolving AI era, LG continues its pursuit of delivering more authentic experiences by keeping humans at the heart of AI innovation. This year's campaign emphasizes Life's Good moments in everyday life with LG's Affectionate Intelligence, which better understands and empathizes with customers. By incorporating the company's human-centric philosophy, LG aims to move beyond technology-centric AI approaches, fostering deeper connections and more meaningful interactions between their products and users. The new brand film heartwarmingly conveys how LG intuitively integrates its AI into customers' daily routines, offering support to foster personalized experiences that enhance life at home, work and on the go. The film begins at home, where a family enjoys ordinary yet precious moments together, relieved from daily chores with LG AI Home solutions quietly adapting to their individual needs. Whether it's a gentle reminder to take an umbrella or automatically turning off the lights when everyone has left, the intelligent home simplifies routines so individuals can have the peace of mind to go about their day. As the film continues, viewers can see how the workplace transforms into a balanced environment with optimal air quality and temperature control for enhanced comfort. On the road, the system intuitively understands the physical and emotional state of both the driver and passengers, providing personalized recommendations that make every journey more relaxing and reassuring. 'Our brand's focus is not just on AI technology itself, but on how it enhances customers' lives in meaningful ways,' said Kim Hyo-eun, vice president and head of LG's Brand Management Division. 'This campaign aims to showcase how LG's Affectionate Intelligence can positively transform our daily life, seamlessly integrating into everyday moments to offer comfort, ease and connection.' LG has been a pace-setter in the innovation of AI technology in the Middle East, employing its ThinQ platform to create more intelligent home environments and deliver regionalized solutions. For example, LG's smart appliances, such as air conditioners and washing machines, are tailored to the needs of the region, delivering energy efficiency for heat-scalded climates and solutions such as fabric-sensitive washing programs for conventional apparel like abayas and kanduras. In addition, LG ThinQ TVs support Arabic voice recognition, which can be utilized to search for content and control devices with ease, reflecting the company's adaptive culture. In retail and sustainability, LG has launched AI-based digital signage in malls and airports, showing personalized ads through facial recognition and behavioral analysis. The firm has also concentrated on energy-efficient appliances that employ AI to reduce water and electricity usage in line with the Middle East's drive for green technologies. Such innovations reflect LG's prowess to blend global experience with local knowledge in order to produce effective AI solutions. The global campaign has rolled out in countries including the UAE, UK, Germany, Brazil, Mexico and Australia. The brand film can be viewed here , and more details about the campaign can be found on the LG website ( About LG Electronics, Inc. LG Electronics is a global innovator in technology and consumer electronics with a presence in almost every country and an international workforce of more than 75,000. LG's four Companies – Home Appliance Solution, Media Entertainment Solution, Vehicle Solution and Eco Solution – combined for global revenue of over KRW 88 trillion in 2024. LG is a leading manufacturer of consumer and commercial products ranging from TVs, home appliances, air solutions, monitors, automotive components and solutions, and its premium LG SIGNATURE and intelligent LG ThinQ brands are familiar names world over.
TECHx
5 days ago
- Business
- TECHx
LG Unveils Brand Film Promoting Human-Centric AI
Home » Tech Value Chain » Global Brands » LG Unveils Brand Film Promoting Human-Centric AI LG Electronics has announced the release of a new brand film titled 'Less Artificial, More Human.' The film encourages customers to explore how life can be enriched through meaningful experiences, supported by LG's Affectionate Intelligence. This film is part of the ongoing Life's Good global campaign, which was first introduced in August 2023. The campaign aims to spread optimism and positivity worldwide. LG revealed that the film highlights the company's commitment to keeping humans at the center of AI innovation. In the evolving AI era, LG continues to focus on delivering more authentic and personal experiences. The campaign showcases how LG's Affectionate Intelligence empathizes with and understands users. By moving beyond traditional technology-focused approaches, LG aims to create deeper connections between people and their devices. The brand film demonstrates how LG seamlessly integrates AI into daily routines: At home, LG AI Home solutions help ease household chores by adapting to each family member's needs. At work, AI manages optimal air quality and temperature for improved comfort. On the road, the system reads emotional and physical cues to offer personalized recommendations for a relaxed journey. Kim Hyo-eun, vice president and head of LG's Brand Management Division, stated that the brand's focus is not just on AI itself, but on how it enhances life. She noted the campaign aims to show how LG's Affectionate Intelligence can offer ease, comfort, and connection in everyday life. LG also reported continued leadership in AI innovation in the Middle East. The company's ThinQ platform powers smart appliances tailored to regional needs. For example, LG offers: Energy-efficient air conditioners built for hot climates Washing machines with fabric-sensitive settings for traditional clothing like abayas and kanduras TVs that support Arabic voice recognition for easier control and content search In retail, LG has launched AI-based digital signage in malls and airports. These systems display personalized ads using facial recognition and behavior analysis. The company also focuses on sustainability by offering appliances that reduce water and energy consumption. LG emphasized that its AI innovations reflect a blend of global expertise and local adaptation, aiming to create smarter, more connected lifestyles.
Tom's Guide
06-07-2025
- Tom's Guide
I spent a day in LG's Smart Cottage — is this the future of smart homes?
I may be a Homes Editor, but my home is far from smart. Stuck in the middle of a residential block in London, I'm constrained by outdated building materials, inefficient doors and windows, and the curse of a popcorn ceiling. My sincere thanks to the former owner of my apartment for making that executive decision; your glossy, textured ceiling is the last thing I see before I go to sleep every night. But recently, I was whisked away to South Korea by LG, and given the opportunity to see how smart homes really can be. LG's Smart Cottage is compact, streamlined, and... well, smart, from head to toe. The Smart Cottage conjured up a vision of living off the grid, surrounded by the luxuries of LG's ThinQ-enabled appliances. They practically had to drag me out of the tiny house and back to Incheon airport. I saw LG's Mono+, a single-story smart home measuring 10 meters wide, 3.3 meters deep and 4 meters tall. Its total size is 26.6 meters squared, and it makes the most of every inch. LG already uses its Smart Cottage modular housing in its retreat in Gangwon Province, where employees can attend workshops and training events surrounded by LG appliances. The cottage uses IoT devices, including smart locks, smart lights, CCTV, and motorized blinds to manage the home both remotely and on-site using the ThinQ app. Get instant access to breaking news, the hottest reviews, great deals and helpful tips. My parents own an RV, and while it's ideal for going remote for a week at a time, it's not built for home comforts. While the Smart Cottage isn't portable, it's ideal for setting down in a beauty spot and either renting out as a holiday space, or using as your own smart home haven. The ThinQ app can also be used to control several LG appliances, including LG's WashTower Compact (which stacks a washer and dryer in one efficient machine) and the brand's ThinQ InstaView refrigerator. The refrigerator allows you to knock on the door to see what's inside, and you can even change the color of the lights to match the mood of your music or decor. We love an induction cooktop at Tom's Guide, so I was happy to see one in pride of place along the Smart Cottage's kitchen counters. As someone who truly believes the kitchen is the heart of any home, I was impressed that the cooking space felt both space-efficient and generous without intruding too much on the living space in the cottage. In the corner, there's a luxurious LG StandbyME television and a couch that comes with convertible cushions to also be used as a bed. And there's also a conveniently-placed air purifier next to the bed to keep your space free of the VOCs created in close proximity to the kitchen. And while there wasn't much in the way of smart tech inside the bathroom, I did note that it was significantly nicer and larger than the one in my own apartment in London. Seriously, when can I move in? While LG is working on plans to bring the Smart Cottage to the US and European markets (I'll be refreshing the page awaiting more information), it's currently being sold as a B2B offering in South Korea.
Mint
04-07-2025
- Business
- Mint
Top load washing machines on Amazon Sale with up to 56% off on Samsung, LG, Whirlpool and more – Best time to shop today
Top load washing machines are going for much less on Amazon right now. You'll see up to 56% off brands people rely on, like Samsung, LG, and Whirlpool. If you've been thinking about replacing an old washer or getting one that can handle bigger loads, this is a good time to look around and see what suits your home. Product Rating Price Auto Prewash Washer LG 10.0 Kg 5 Star AI Direct Drive Technology, ThinQ (Wi-Fi), Steam Wash for Allergy Removal Fully Automatic Top Loading Washing Machine (THD10SWM, Middle Black, More Fabric Care & Convenience) View Details Digital Inverter Washer Samsung 8 kg, 5 star, Eco Bubble Tech, Digital Inverter Motor, Soft Closing Door, Fully-Automatic Top Load Washing Machine (WA80BG4441BGTL, Light Gray) View Details Highest Discount Offer Voltas Beko, A Tata Product 11 Kg 5 Star Fully-Automatic Top Loading Washing Machine (WTL1106UEAH / OBS3060, Dark Grey, Inbuilt Heater) View Details Whirlpool 7 kg Magic Clean 5 Star Fully Automatic Top Load Washing Machine Grey (MAGIC CLEAN 7.0 GENX GREY 5YMW) View Details Oceanus Wave Drum Washer Haier 6 kg 5 Star Oceanus Wave Drum Washing Machine Fully Automatic Top Load (HWM60-AE, Moonlight Silver) View Details View More With simple buttons and handy quick wash settings, these machines make daily laundry less of a hassle. Take a moment to compare what's on offer and find one that feels right for you. These offers are only around for a limited time, so it's worth deciding while they're still available. This LG 7 kg top load washing machine uses a smart inverter and turbo drum to clean clothes well without much noise. Auto Prewash helps remove tough stains before the main wash Starts. It has a strong stainless steel drum, a clear LED display, and Smart Diagnosis to spot issues quickly. A handy option for families who want a machine that works quietly and keeps laundry simple. It's 36% off on Amazon. Technology Smart Inverter, Turbodrum Features Auto Prewash, Smart Diagnosis This Samsung 8 kg top load washing machine uses Eco Bubble technology to help detergents work deeper into fabrics. The digital inverter Motor keeps each wash smooth and quiet, while the soft closing door adds a touch of safety and ease. With a spacious drum and easy controls, it's built for busy homes that handle frequent loads. A smart pick if you prefer a cleaner wash without extra involvement. Get this at 28% off on Amazon. Special Features Inverter, Water Level 5.00 Type Fully Automatic Top Load When you need to wash a mountain of clothes, this Voltas Beko 11 kg top load washing machine is up for the job. The inbuilt heater helps lift stubborn stains, making every wash more thorough. Simple buttons and a sturdy design mean you spend less time figuring things out and more time doing what matters. You can purchase this during the Amazon sale at a 56% discount. Type Fully Automatic Top Load Special Features Drum Clean, Delay Start, LED Display, Inbuilt Heater Cycle Options Delicates, Tub Clean, Baby Wear, Quick Wash, Cotton The Whirlpool 7 kg top load washing machine is made for everyday washing. With a 5 star rating, it uses less power without cutting corners on cleaning. Magic clean helps remove dirt so clothes come out fresh. Its clear buttons and neat design make it simple to use. A good choice for families who want steady washing without any hassle. It fits well in small spaces and handles regular loads with ease. This washer is at 23% off on Amazon. Type Fully Automatic Top Load Special Features Magic Clean, Matte, Stainless Steel The Haier 6 kg top load washing machine is a handy pick for small families. Its oceanus wave drum moves clothes gently while cleaning them well. With a 5 star rating, it helps save electricity each time you wash. Simple controls and a neat design make daily laundry easy. This top load washing machine fits into tight spaces and handles regular loads without fuss. A smart way to keep clothes fresh at home. Right now on 45% off. Type Fully Automatic Top Load Special Features Magic filter, Balance clean Pulsator, Oceanus Wave Drum Maximum Rotational Speed 700 RPM Waiting ages for the tub to fill? This Godrej 7 kg top load washing machine fixes that with zero pressure technology that speeds things up by 60%. The auto balance system keeps loads from shifting and knocking around. Its steel drum is built to last through daily washes. With 48% off right now, it's a good moment to bring home a machine that handles regular laundry without any hassle. Type Fully Automatic Top Load Special Features Child Lock, Delay Start The LG 8 kg top load washing machine combines smart inverter technology and turbo drum to handle everyday laundry with less noise and steady results. Auto prewash takes care of stubborn dirt before the main cycle starts, saving you extra effort. A stainless steel drum, clear LED display, and Smart Diagnosis make it simple to run and maintain. This is a dependable choice for families who want clean clothes without much hassle. Right now it's 33% off. Technology Smart Inverter, Turbodrum Special Features Inverter, Auto Restart, Child Lock, High Efficiency, LED Display Laundry feels simpler with this Panasonic 7 kg top load washing machine. It has 12 wash programs to suit all kinds of clothes, from daily wear to delicates. Active foam wash works deep into fabric to remove stubborn dirt easily. The antibacterial water inlet helps keep every wash clean and safe. With a neat design in charcoal inox grey, it's a smart washer for any home that needs steady, no-fuss washing. Buying it today means you'll get a 31% discount on Amazon. Type Fully Automatic Top Load Special Features 12 Wash Programs, Active Foam Wash, Antibacterial Water Inlet Tough laundry days feel easier with the Samsung 7 kg top load washing machine. The diamond drum design is gentle on fabrics while giving a thorough clean that suits everyday loads. Fully automatic controls mean you just set it and let it work. Its neat look in Imperial Silver fits any corner of the home. A trustworthy pick for anyone who wants clean clothes without extra steps or complicated settings. Get a discount of 27% off on it. Type Fully Automatic Top Load Cycle Options Bedsheet, Tub Clean, Delicates, Quick Wash, Normal Here's a machine that knows how to care for clothes. The IFB 7 kg top load washing machine uses deep clean technology and AI powered wash programs to handle daily loads with ease. ActivMix dissolves detergent better for a cleaner wash. Aqua energy softens water so fabrics stay fresh and bright. With simple controls and a smart design in med grey colour, this top load washing machine fits right into busy homes. So, don't keep waiting and get it at 25% off on Amazon. Type Fully Automatic Top Load Special Features Auto Load Sensing, ActivMix (premixes water and detergent), Aqua Energie (treats hard water) Cycle Options Express 30', Synthetic, Delicates, Mix/Daily, Cotton Disclaimer: Mint has an affiliate marketing partnership, which means we may get some commission on purchases you make through the retailer sites links provided. These partnerships do not influence our editorial content, which is free from any bias or marketing pitch. We strive to provide accurate and unbiased information to help you make informed decisions. We recommend verifying details with the retailer before making a purchase.
