Latest news with #TopCreators
Yahoo
16-06-2025
- Entertainment
- Yahoo
Forbes' 2025 Top Creators List Features the World's Most Influential Social Media Creators That Are Reshaping the Way People Consume Entertainment and Engage with Brands
Alex Cooper, Addison Rae, Alix Earle, Jake Shane, Adam W and Ms. Rachel Earn Spots on the 2025 List. NEW YORK, June 16, 2025--(BUSINESS WIRE)--Forbes today unveiled its 2025 Top Creators List, the fourth-annual definitive ranking of the 50-highest earning, most influential social media-savvy stars across TikTok, YouTube, Instagram, Twitter and other social platforms. The world's leading creators are setting new standards and highlighting the power of social media with a surge in brand collaborations and fan engagement. This year, the 50 Top Creators are showcasing their influence to drive global engagement, the list members estimated to have earned nearly $853 million cumulatively, up from 2024's $700 million – a jump of 18.5%. Not only are their earnings skyrocketing, but so are the fans tuning in – the list makers having more than 3.37 Billion followers combined, up from 2.7 billion followers last year and a 25% increase. Overall, these influencers' growing impact and reach have become a proof point that the creator economy is here to stay and is not slowing down anytime soon. For the fourth year in a row, YouTuber and entrepreneur Mr. Beast holds onto the number one spot, one that has yet to be dethroned by another creator since the start of the Forbes Top Creators list. Other rising stars that made their way onto the list include TikTok creators Alix Earle, Jake Shane, Nara Smith, Call Her Daddy host Alex Cooper, YouTuber Ms. Rachel, comedians Druski and Adam W, and Addison Rae who recently debuted her first album Addison. This year's list also included newcomers such as DJ and TikTok creator XANDRA, lawyer and personal finance creator Erika Kullberg and creator and model Wisdom Kaye. When compiling the Top Creators list, Forbes takes into account three factors: earning, entrepreneurship, and clout (follower and engagement ratio), creating a formula that evaluates and ranks each creator. "The 2025 Top Creators list is a testament to the evolution and expansion of the creator economy as the global influence these creators hold has become even more powerful," said Steven Bertoni, Assistant Managing Editor, Forbes. "These creators are no longer utilizing just one platform, many have amassed followings on several different social media accounts and are venturing into mainstream media with movies, TV shows, music albums and more. We'll continue to see influencers turn from creators on our phone screens to recognizable celebrities with their own brands and business ventures." To celebrate the Top Creators list, Forbes will be hosting its 2025 Forbes Top Creators List Launch Celebration at Influential Beach during the Cannes Lions International Festival of Creativity in partnership with Lowe's Creator. NYX is a supporting level sponsor for the event. To coincide with the Top Creators List, Forbes will also be releasing the first-ever Forbes Top Creators DIY 50, in partnership with Lowe's Creator, featuring social media's most influential home improvement stars. To build this debut list, Forbes partnered with creator marketing firm Influential to crunch data on engagement rates for thousands of internet personalities. Additionally, to spotlight these creators, a selection of Forbes Top Creator list makers will be featured in Times Square on OUTFRONT's iconic screen, The Cube, on 2 Times Square in Duffy Square. To view the full list and features, visit: Top Creators, 2025 and Forbes Top Creators DIY 50. To join the conversation on social, follow #ForbesTopCreators. View source version on Contacts Media: Christina Vega Magrini, cmagrini@ Feryal Nawaz, fnawaz@
Business Wire
16-06-2025
- Business
- Business Wire
Forbes' 2025 Top Creators List Features the World's Most Influential Social Media Creators That Are Reshaping the Way People Consume Entertainment and Engage with Brands
NEW YORK--(BUSINESS WIRE)--Forbes today unveiled its 2025 Top Creators List, the fourth-annual definitive ranking of the 50-highest earning, most influential social media-savvy stars across TikTok, YouTube, Instagram, Twitter and other social platforms. The world's leading creators are setting new standards and highlighting the power of social media with a surge in brand collaborations and fan engagement. This year, the 50 Top Creators are showcasing their influence to drive global engagement, the list members estimated to have earned nearly $853 million cumulatively, up from 2024's $700 million – a jump of 18.5%. Not only are their earnings skyrocketing, but so are the fans tuning in – the list makers having more than 3.37 Billion followers combined, up from 2.7 billion followers last year and a 25% increase. Overall, these influencers' growing impact and reach have become a proof point that the creator economy is here to stay and is not slowing down anytime soon. For the fourth year in a row, YouTuber and entrepreneur Mr. Beast holds onto the number one spot, one that has yet to be dethroned by another creator since the start of the Forbes Top Creators list. Other rising stars that made their way onto the list include TikTok creators Alix Earle, Jake Shane, Nara Smith, Call Her Daddy host Alex Cooper, YouTuber Ms. Rachel, comedians Druski and Adam W, and Addison Rae who recently debuted her first album Addison. This year's list also included newcomers such as DJ and TikTok creator XANDRA, lawyer and personal finance creator Erika Kullberg and creator and model Wisdom Kaye. When compiling the Top Creators list, Forbes takes into account three factors: earning, entrepreneurship, and clout (follower and engagement ratio), creating a formula that evaluates and ranks each creator. 'The 2025 Top Creators list is a testament to the evolution and expansion of the creator economy as the global influence these creators hold has become even more powerful,' said Steven Bertoni, Assistant Managing Editor, Forbes. 'These creators are no longer utilizing just one platform, many have amassed followings on several different social media accounts and are venturing into mainstream media with movies, TV shows, music albums and more. We'll continue to see influencers turn from creators on our phone screens to recognizable celebrities with their own brands and business ventures.' To celebrate the Top Creators list, Forbes will be hosting its 2025 Forbes Top Creators List Launch Celebration at Influential Beach during the Cannes Lions International Festival of Creativity in partnership with Lowe's Creator. NYX is a supporting level sponsor for the event. To coincide with the Top Creators List, Forbes will also be releasing the first-ever Forbes Top Creators DIY 50, in partnership with Lowe's Creator, featuring social media's most influential home improvement stars. To build this debut list, Forbes partnered with creator marketing firm Influential to crunch data on engagement rates for thousands of internet personalities. Additionally, to spotlight these creators, a selection of Forbes Top Creator list makers will be featured in Times Square on OUTFRONT 's iconic screen, The Cube, on 2 Times Square in Duffy Square. To view the full list and features, visit: and . To join the conversation on social, follow #ForbesTopCreators.
Forbes
16-06-2025
- Entertainment
- Forbes
Forbes' 2025 Top Creators List Features The World's Most Influential Social Media Creators That Are Reshaping The Way People Consume Entertainment And Engage With Brands
Forbes Top Creators 2025 Alex Cooper, Addison Rae, Alix Earle, Jake Shane, Adam W and Ms. Rachel Earn Spots on the 2025 List. Forbes today unveiled its 2025 Top Creators List, the fourth-annual definitive ranking of the 50-highest earning, most influential social media-savvy stars across TikTok, YouTube, Instagram, Twitter and other social platforms. The world's leading creators are setting new standards and highlighting the power of social media with a surge in brand collaborations and fan engagement. This year, the 50 Top Creators are showcasing their influence to drive global engagement, the list members estimated to have earned nearly $853 million cumulatively, up from 2024's $700 million – a jump of 18.5%. Not only are their earnings skyrocketing, but so are the fans tuning in – the list makers having more than 3.37 Billion followers combined, up from 2.7 billion followers last year and a 25% increase. Overall, these influencers' growing impact and reach have become a proof point that the creator economy is here to stay and is not slowing down anytime soon. For the fourth year in a row, YouTuber and entrepreneur Mr. Beast holds onto the number one spot, one that has yet to be dethroned by another creator since the start of the Forbes Top Creators list. Other rising stars that made their way onto the list include TikTok creators Alix Earle, Jake Shane, Nara Smith, Call Her Daddy host Alex Cooper, YouTuber Ms. Rachel, comedians Druski and Adam W, and Addison Rae who recently debuted her first album Addison. This year's list also included newcomers such as DJ and TikTok creator XANDRA, lawyer and personal finance creator Erika Kullberg and creator and model Wisdom Kaye. When compiling the Top Creators list, Forbes takes into account three factors: earning, entrepreneurship, and clout (follower and engagement ratio), creating a formula that evaluates and ranks each creator. 'The 2025 Top Creators list is a testament to the evolution and expansion of the creator economy as the global influence these creators hold has become even more powerful,' said Steven Bertoni, Assistant Managing Editor, Forbes. 'These creators are no longer utilizing just one platform, many have amassed followings on several different social media accounts and are venturing into mainstream media with movies, TV shows, music albums and more. We'll continue to see influencers turn from creators on our phone screens to recognizable celebrities with their own brands and business ventures.' To celebrate the Top Creators list, Forbes will be hosting its 2025 Forbes Top Creators List Launch Celebration at Influential Beach during the Cannes Lions International Festival of Creativity in partnership with Lowe's Creator. NYX is a supporting level sponsor for the event. To coincide with the Top Creators List, Forbes will also be releasing the first-ever Forbes Top Creators DIY 50, in partnership with Lowe's Creator, featuring social media's most influential home improvement stars. To build this debut list, Forbes partnered with creator marketing firm Influential to crunch data on engagement rates for thousands of internet personalities. Additionally, to spotlight these creators, a selection of Forbes Top Creator list makers will be featured in Times Square on OUTFRONT's iconic screen, The Cube, on 2 Times Square in Duffy Square. To view the full list and features, visit: Top Creators, 2025 and Forbes Top Creators DIY 50. To join the conversation on social, follow #ForbesTopCreators. Media Contacts: Christina Vega Magrini, cmagrini@ Feryal Nawaz, fnawaz@
Yahoo
02-06-2025
- Business
- Yahoo
Toronto's Top Creators
Toronto Star's annual influencer spotlight features 10 GTA content creators and an engaging platform for sponsors Toronto Star Top 10 Creators TORONTO, June 01, 2025 (GLOBE NEWSWIRE) -- The Toronto Star's Culture section is a showcase of unique people who make our world more interesting, inclusive and inspiring and once each year the editorial team puts a celebratory focus on the city's Top Creators. On the weekend, the Star dropped its annual special feature with its Top 10 picks for the best creators in our city for food, fashion, career, mental health, disability advocacy, Toronto issues, beauty and more. Together, the featured talent influences over 13 million followers at home and abroad. 'This group of inspiring Torontonians are the people shaping what we think, what we buy, how we eat, play and even what we believe,' says Laura De Carufel, Director of Lifestyle and Culture Content for the Toronto Star. 'They're part of a new class of entrepreneurs powering the city and pushing it forward.' The Top 10 celebration rolled out on and in the Saturday Star print edition, May 31. It will be capped off with a special event at Arcadia Earth the evening of June 3, where the featured creators are being feted by the Star and a group of engaged client supporters who've put their brands forward in this collaborative initiative. Party-goers (by exclusive invitation) will get to meet and mingle with the celebrated creators while exploring the immersive environment of Arcadia Earth, experiencing spring fashion with returning partner, Reitmans and partaking of exquisite sips with the Arterra Wine bar. Other event partners include Daniel et Daniel, Steam Whistle and Corby Canada. For more information, please contact: Genevieve Gatelyggately@ A photo accompanying this announcement is available at in to access your portfolio
Forbes
29-05-2025
- Business
- Forbes
Members-Only Event: Secrets To Building A Creator Empire
Join Forbes editor Steven Bertoni and leading creators on June 11th at 12 PM EST to discover how today's digital stars are transforming content into flourishing businesses, engaged communities and powerful brands. Get an exclusive sneak peek of the 2025 Forbes Top Creator list, releasing June 16, highlighting the explosive growth of the influencer landscape. Whether you're seeking expert strategies, embarking on a digital entertainment career or aiming to monetize your social media presence, attend this dynamic and insightful panel discussion featuring live audience Q&A. Attend and learn all about: Steve Bertoni Steve Bertoni is an assistant managing editor who runs the Forbes Founders team, where he oversees coverage of top entrepreneurs and the Forbes 30 Under 30 and Top Creators franchises. He joined Forbes in 2008 and works in New York. Bertoni helped launch the Forbes Under 30 list in 2011 and is the founder of the Forbes Top Creator list. In 2021, Business Insider named Bertoni as one of its 'Most Influential Financial Journalists to Know.' Earlier in his career, Bertoni worked on the Forbes Wealth Team, edited the magazine's front of book section, and launched the flagship podcast "The Forbes Interview." Bertoni earned an MA in Journalism from NYU and a BA in International Relations from Colgate University.
