Latest news with #Victory45-47
Extra.ie
11-07-2025
- Business
- Extra.ie
Trump launches new smell of success perfumes
You would think that trying to bring about world peace would be enough to keep U.S President Donald Trump busy and with little or no time on his hands. Well, think again, as the Commander-in-chief has launched another business venture in the form of a range of fragrances which he claims are 'all about winning'. The billionaire businessman's most recent money-making scheme, which of course bears the president's moniker is 'Trump Fragrances,' a range of perfumes and colognes that cost in and around €220.00 a pop. US president Donald Trump has launched a new range of fragrances. Pic: Trump Fragrances The fragrances, called 'Victory 45-47- a nod to his two terms in the White House, are, according to Trump 'all about Winning, Strength, and Success.' The newest merchandise from Trump Inc, joins a lengthy list of 'The Donald' branded products that includes the $69.99 'God Bless the USA' Bible and €299 'Trump Landslide' boots and of course his iconic fire-hydrant red MAGA baseball caps. US president Donald Trump. Pic: Jim Lo Scalzo/EPA/Shutterstock In December last year Trump promoted a 'Fight! Fight! Fight' fragrance collection, cashing in on the attempt on his life before the most recent U.S Presidential elections. And Trump, who has claimed he doesn't take a salary for his role as U.S President, is certainly making a small fortune with his extra curricular commercial activities. According to a financial disclosure report released in June, Trump made €2.2million from Trump sneakers and fragrances last year alone. The fragrances are called Victory 45-47, a nod to his two terms in the White House. Pic: Trump Fragrances But what does the sweet scent of success actually smell like? According to fragrance expert Elena Knezevic, Victory 45-47 smells like success in a bottle describing the men's version as a fougère—a term for a blend of oakmoss and wood—with touches of geranium and cardamom. A fougère, while classic, is something of an antiquated style of scent—in line with Trump's aggressive agenda. As for Victory 45-47 for Women, a description on the fragrance's website says it's 'designed to capture confidence, beauty, and unstoppable determination, offering a sophisticated and subtly feminine scent.'
Sydney Morning Herald
05-07-2025
- Business
- Sydney Morning Herald
Celebrities are putting the ‘A-list' in capitalist like never before
Celebrities are venturing beyond the billboard and the big screen – and into big business. Hailey Bieber, a model married to Justin, recently sold Rhode, her make-up brand, in a deal valued at as much as $US1 billion ($1.5 billion). Skims, a shapewear label founded by Kim Kardashian, a reality-TV star, makes $US1 billion in annual sales and is expected to list on the stockmarket soon. Rihanna is now a billionaire not directly because of her music, but thanks to Fenty Beauty, her make-up label. Ryan Reynolds, a Hollywood actor, is active in everything from telecoms to online privacy. Surprisingly, many of these superstar businesses have become a source of innovative new consumer products. Celebrities have long used their fame to peddle things. Michael Jordan, a basketball player, is thought to have made over $US1.5 billion ($2.3 billion) from his partnership with Nike over the past 40 years. Nespresso has reportedly paid George Clooney more than $US40 million ($61 million) to have his mug selling its coffee. Two decades ago Hulk Hogan, a professional wrestler, helped market the 'Hulkster' cheeseburger, pre-cooked and frozen for your convenience. The practice continues. This week President Donald Trump launched 'Victory 45-47″, a line of fragrances for men and women priced at $US249 ($379), having launched 'Fight Fight Fight' ($US199, $303) last year. By contrast, the new superstar brands put the A-list into capitalist. Ms Bieber and co are involved in operations and hold equity stakes of varying sizes in the underlying businesses. Many celebs have begun to rethink the value of traditional endorsement and licensing deals. Social media now give them a line straight to their fans. Direct-to-consumer distribution, meanwhile, has made getting a product to market easier than ever. Given that the real money is in building and owning a brand, rather than advertising, why not launch one instead? This thinking in turn is altering the life-cycle of consumer goods. Just as pharmaceutical giants acquire biotech startups to refresh their drug pipelines, so consumer giants are buying up the most successful celebrity brands. The match makes sense. The hardest part of building a brand is the first 100,000 sales, but the A-list has a fan base that is well-disposed towards them and their wares. Once a celebrity brand gets off the ground, a consumer giant has the production and distribution networks to help it grow. Loading Hence the series of deals. Among the first was Apple's acquisition of Beats Electronics, a headphones and streaming business co-founded by Dr Dre, a music producer. Many were shocked when the tech giant, which prides itself on in-house research and design, paid around $US3 billion ($4.5 billion) for the brand in 2014. More recently Diageo, a drinksmaker, has bought a tequila firm co-owned by Mr Clooney, in a deal valued at around $US1 billion, and a gin distiller partly owned by Mr Reynolds, for up to $US610 million ($928 million).
The Age
05-07-2025
- Business
- The Age
Celebrities are putting the ‘A-list' in capitalist like never before
Celebrities are venturing beyond the billboard and the big screen – and into big business. Hailey Bieber, a model married to Justin, recently sold Rhode, her make-up brand, in a deal valued at as much as $US1 billion ($1.5 billion). Skims, a shapewear label founded by Kim Kardashian, a reality-TV star, makes $US1 billion in annual sales and is expected to list on the stockmarket soon. Rihanna is now a billionaire not directly because of her music, but thanks to Fenty Beauty, her make-up label. Ryan Reynolds, a Hollywood actor, is active in everything from telecoms to online privacy. Surprisingly, many of these superstar businesses have become a source of innovative new consumer products. Celebrities have long used their fame to peddle things. Michael Jordan, a basketball player, is thought to have made over $US1.5 billion ($2.3 billion) from his partnership with Nike over the past 40 years. Nespresso has reportedly paid George Clooney more than $US40 million ($61 million) to have his mug selling its coffee. Two decades ago Hulk Hogan, a professional wrestler, helped market the 'Hulkster' cheeseburger, pre-cooked and frozen for your convenience. The practice continues. This week President Donald Trump launched 'Victory 45-47″, a line of fragrances for men and women priced at $US249 ($379), having launched 'Fight Fight Fight' ($US199, $303) last year. By contrast, the new superstar brands put the A-list into capitalist. Ms Bieber and co are involved in operations and hold equity stakes of varying sizes in the underlying businesses. Many celebs have begun to rethink the value of traditional endorsement and licensing deals. Social media now give them a line straight to their fans. Direct-to-consumer distribution, meanwhile, has made getting a product to market easier than ever. Given that the real money is in building and owning a brand, rather than advertising, why not launch one instead? This thinking in turn is altering the life-cycle of consumer goods. Just as pharmaceutical giants acquire biotech startups to refresh their drug pipelines, so consumer giants are buying up the most successful celebrity brands. The match makes sense. The hardest part of building a brand is the first 100,000 sales, but the A-list has a fan base that is well-disposed towards them and their wares. Once a celebrity brand gets off the ground, a consumer giant has the production and distribution networks to help it grow. Loading Hence the series of deals. Among the first was Apple's acquisition of Beats Electronics, a headphones and streaming business co-founded by Dr Dre, a music producer. Many were shocked when the tech giant, which prides itself on in-house research and design, paid around $US3 billion ($4.5 billion) for the brand in 2014. More recently Diageo, a drinksmaker, has bought a tequila firm co-owned by Mr Clooney, in a deal valued at around $US1 billion, and a gin distiller partly owned by Mr Reynolds, for up to $US610 million ($928 million).
Buzz Feed
02-07-2025
- Entertainment
- Buzz Feed
Trump Perfumes And Colognes Reactions
To no one's surprise, Donald Trump has released yet another product for his fanbase to buy. This time, it's perfume and cologne. In a recent post on Truth Social, the president announced Trump Fragrances, including Victory 45-47. Forget about possible ethics violations — this is "all about Winning, Strength, and Success." Naturally, I headed over to the website, where I saw the Fight Fight Fight perfume/cologne for $199 and the Victory 45-47 perfume/cologne for $249. What a steal! When I clicked on the Victory 45-47 perfume to find more information about the scent — floral, fruity, woodsy, etc. — I couldn't find anything beyond "captures confidence, beauty, and unstoppable determination." Even if customers don't know what the hell they're buying, they can rest assured that it's a "sophisticated, subtly feminine scent." But wait! There's more! If that wasn't enough to convince you, he filmed a short infomercial that looks like it belongs on late-night '90s TV. Obviously, people had a lot to say about all this: And finally: What do you think about all this? LMK in the comments below!
Perth Now
02-07-2025
- Politics
- Perth Now
Donald Trump launches fragrance collection for 'patriots who never back down'
Donald Trump has launched a collection of fragrances. The US President's perfumes cost up to $249 a bottle and are advertised to "patriots who never back down". The fragrances include 'Fight Fight Fight' and 'Victory 45-47' ranges and are available as perfume for women and cologne for men. 'Fight Fight Fight' is priced at $199 and features an image of Trump with his fist aloft on each bottle. The name honours the White House chief's response to his assassination attempt in Butler, Pennsylvania last year. The more expensive 'Victory 45-47' - numbered because Trump is the 45th and 47th US President - has a rose-gold bottle with a sketch of the president and costs $249. Trump launched the perfume collection on his Truth Social platform, writing: "Trump fragrances are here. They're called 'Victory 45-47' because they're all about winning, strength and success - for men and women. Get yourself a bottle, and don't forget to get one for your loved ones too. Enjoy, have fun and keep winning!"
