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TikTok and Visa collaborate to support SMBs in the UAE
TikTok and Visa collaborate to support SMBs in the UAE

Campaign ME

time2 days ago

  • Business
  • Campaign ME

TikTok and Visa collaborate to support SMBs in the UAE

TikTok and Visa have announced a strategic collaboration to support small and medium-sized businesses (SMBs) across the United Arab Emirates, equipping them with tools, resources, and incentives to help them thrive in the digital economy. Starting 1st July 2025, SMBs that spend $250 on their TikTok campaign using a Visa Commercial card will receive $150 in TikTok Ad Credits, unlocking even greater potential to reach new audiences and grow their business. 'SMBs are the heart of the UAE's economy, and we are committed to helping them thrive in the digital era,' said Joanne Chehab, Head of Business Partnerships, Global Business Solutions, MENA – TikTok. 'This collaboration with Visa provides SMBs with not just financial incentives, but also the knowledge and tools they need to show up authentically and creatively on TikTok. It aligns perfectly with the UAE's vision to foster innovation, entrepreneurship, and digital growth.' This offer is available exclusively to first-time TikTok Ads Manager users and is valid until September 30th, 2025. In addition to ad credits, eligible businesses will also gain access to a selection of exclusive benefits, including TikTok masterclasses, Q&A sessions with TikTok experts, and 'Grow with TikTok Resource Hub'. As a bonus, the first three SMBs to register will receive a free, creator-made ad. 'Visa is proud to support SMBs; an essential driver of economic resilience and innovation in the UAE,' said Salima Gutieva, Visa's VP and Country Manager for UAE. 'Through our collaboration with TikTok, we are enabling businesses to access new customers not only through digital marketing but also equipping them with the skills needed to succeed. This initiative reflects our ongoing commitment to empowering entrepreneurs as part of the UAE's digital transformation agenda.' This collaboration makes it easier for SMBs to harness the TikTok algorithm to reach customers and grow their businesses online. It reflects both companies' commitment to supporting entrepreneurs in the region and aligns with the UAE's broader strategy to accelerate digital adoption and drive economic diversification through innovation.

TikTok and Visa Partner to Support UAE SMBs with Digital Ad Credits
TikTok and Visa Partner to Support UAE SMBs with Digital Ad Credits

Fintech News ME

time2 days ago

  • Business
  • Fintech News ME

TikTok and Visa Partner to Support UAE SMBs with Digital Ad Credits

TikTok and Visa have announced a strategic partnership aimed at supporting SMBs across the UAE by offering access to digital tools, resources, and incentives. From 1 July 2025, SMBs that spend at least US$250 on a TikTok campaign using a Visa Commercial card will receive US$150 in TikTok Ad Credits. This offer is only available to first-time users of TikTok Ads Manager and runs until 30 September 2025. In addition to the advertising credit, eligible businesses will also have access to resources such as TikTok masterclasses, Q&A sessions with TikTok experts, and the 'Grow with TikTok Resource Hub'. As part of the offer, the first three businesses to sign up will receive a complimentary creator-produced advert. 'SMBs are the heart of the UAE's economy, and we are committed to helping them thrive in the digital era,' said Joanne Chehab, Head of Business Partnerships, Global Business Solutions, MENA, TikTok. 'This collaboration with Visa provides SMBs with not just financial incentives, but also the knowledge and tools they need to show up authentically and creatively on TikTok. It aligns perfectly with the UAE's vision to foster innovation, entrepreneurship, and digital growth.' The initiative is designed to make it easier for smaller businesses to reach audiences online and take advantage of digital marketing opportunities. It also aligns with wider national efforts to promote innovation and economic diversification. 'Visa is proud to support SMBs; an essential driver of economic resilience and innovation in the UAE,' said Salima Gutieva, Visa's Vice President and Country Manager for the UAE. 'Through our collaboration with TikTok, we are enabling businesses to access new customers not only through digital marketing but also equipping them with the skills needed to succeed. This initiative reflects our ongoing commitment to empowering entrepreneurs as part of the UAE's digital transformation agenda.' By combining Visa's payment infrastructure with TikTok's reach and creative tools, the partnership aims to bridge the gap between financial access and digital engagement for businesses operating in an increasingly digital-fir+st economy.

Visa's Fintech Expansion: A New Era of Scalable Digital Payments?
Visa's Fintech Expansion: A New Era of Scalable Digital Payments?

Yahoo

time14-06-2025

  • Business
  • Yahoo

Visa's Fintech Expansion: A New Era of Scalable Digital Payments?

Visa Inc. V focuses on sharpening its edge in the digital payments space through robust and growing fintech partnerships, acquisitions and platform building. It is redefining its role from a card network to a vital technology partner in the ever-changing payments landscape. The company saw impressive growth in payment volume during the second quarter of fiscal 2025, resulting from its partnerships with fintech companies and the increase in consumer spending on its app-based platforms. In fiscal 2023, Visa's payment volume rose 9% year over year on a constant-dollar basis, which grew 8% year over year in fiscal 2024, followed by an 8% increase in the second quarter of fiscal 2025. In the same quarter, processed transactions grew 9% year over year. Our model suggests a 9.9% year-over-year increase in processed transactions in fiscal 2025. Visa extended its partnership with TabaPay, which is serving over 6,500 fintechs and businesses. With Visa Direct, the company introduced push-to-account and wallet features alongside the existing push-to-card option. It also launched a new program, Visa Commercial Integrated Partners, designed to improve connectivity between fintechs and Visa Commercial products. Visa's proactive strategies reflect its active move to shape the new era of payments. As the demand for digital payment rises globally, the company's position as a flexible infrastructure partner might be its valuable long-term advantage. Some of V's competitors in the fintech payments space are Mastercard Incorporated MA and PayPal Holdings, Inc. PYPL. Mastercard reported a 15% Y/Y increase in cross-border volumes in the first quarter of 2025. In the same quarter, its payment network net revenues grew 13% year over year. Mastercard projects adjusted net revenues to witness low-teens growth in 2025. PayPal Holdings' total payment volume increased 3% year over year in the first quarter of 2025. The company's payment transactions decreased 7% year over year in the same quarter. PayPal Holdings anticipates the transaction margin to be in the range of $15.2-$15.4 billion in 2025. Shares of Visa have jumped 12.3% in the year-to-date period, outperforming the 8.5% growth of the industry. Image Source: Zacks Investment Research From a valuation standpoint, V trades at a forward price-to-earnings ratio of 30.1, above the industry average of 23.7. V carries a Value Score of D. Image Source: Zacks Investment Research The Zacks Consensus Estimate for Visa's fiscal 2025 earnings implies a 12.9% jump from the year-ago period. It witnessed 11 upward estimate revisions in the past 60 days against one downward movement. Image Source: Zacks Investment Research Visa stock currently carries a Zacks Rank #3 (Hold). You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here. Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report Mastercard Incorporated (MA) : Free Stock Analysis Report Visa Inc. (V) : Free Stock Analysis Report PayPal Holdings, Inc. (PYPL) : Free Stock Analysis Report This article originally published on Zacks Investment Research ( Zacks Investment Research

Visa's Fintech Expansion: A New Era of Scalable Digital Payments?
Visa's Fintech Expansion: A New Era of Scalable Digital Payments?

Globe and Mail

time13-06-2025

  • Business
  • Globe and Mail

Visa's Fintech Expansion: A New Era of Scalable Digital Payments?

Visa Inc. V focuses on sharpening its edge in the digital payments space through robust and growing fintech partnerships, acquisitions and platform building. It is redefining its role from a card network to a vital technology partner in the ever-changing payments landscape. The company saw impressive growth in payment volume during the second quarter of fiscal 2025, resulting from its partnerships with fintech companies and the increase in consumer spending on its app-based platforms. In fiscal 2023, Visa's payment volume rose 9% year over year on a constant-dollar basis, which grew 8% year over year in fiscal 2024, followed by an 8% increase in the second quarter of fiscal 2025. In the same quarter, processed transactions grew 9% year over year. Our model suggests a 9.9% year-over-year increase in processed transactions in fiscal 2025. Visa extended its partnership with TabaPay, which is serving over 6,500 fintechs and businesses. With Visa Direct, the company introduced push-to-account and wallet features alongside the existing push-to-card option. It also launched a new program, Visa Commercial Integrated Partners, designed to improve connectivity between fintechs and Visa Commercial products. Visa's proactive strategies reflect its active move to shape the new era of payments. As the demand for digital payment rises globally, the company's position as a flexible infrastructure partner might be its valuable long-term advantage. How Are Competitors Faring? Some of V's competitors in the fintech payments space are Mastercard Incorporated MA and PayPal Holdings, Inc. PYPL. Mastercard reported a 15% Y/Y increase in cross-border volumes in the first quarter of 2025. In the same quarter, its payment network net revenues grew 13% year over year. Mastercard projects adjusted net revenues to witness low-teens growth in 2025. PayPal Holdings' total payment volume increased 3% year over year in the first quarter of 2025. The company's payment transactions decreased 7% year over year in the same quarter. PayPal Holdings anticipates the transaction margin to be in the range of $15.2-$15.4 billion in 2025. Visa's Price Performance, Valuation & Estimates Shares of Visa have jumped 12.3% in the year-to-date period, outperforming the 8.5% growth of the industry. From a valuation standpoint, V trades at a forward price-to-earnings ratio of 30.1, above the industry average of 23.7. V carries a Value Score of D. The Zacks Consensus Estimate for Visa's fiscal 2025 earnings implies a 12.9% jump from the year-ago period. It witnessed 11 upward estimate revisions in the past 60 days against one downward movement. Visa stock currently carries a Zacks Rank #3 (Hold). You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here. 7 Best Stocks for the Next 30 Days Just released: Experts distill 7 elite stocks from the current list of 220 Zacks Rank #1 Strong Buys. They deem these tickers "Most Likely for Early Price Pops." Since 1988, the full list has beaten the market more than 2X over with an average gain of +23.5% per year. So be sure to give these hand picked 7 your immediate attention. See them now >> Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Click to get this free report Mastercard Incorporated (MA): Free Stock Analysis Report Visa Inc. (V): Free Stock Analysis Report PayPal Holdings, Inc. (PYPL): Free Stock Analysis Report This article originally published on Zacks Investment Research (

Visa Launches Commercial Integrated Partners to Turbo-Charge the Fintech Ecosystem
Visa Launches Commercial Integrated Partners to Turbo-Charge the Fintech Ecosystem

Yahoo

time21-05-2025

  • Automotive
  • Yahoo

Visa Launches Commercial Integrated Partners to Turbo-Charge the Fintech Ecosystem

New program enables issuers to enhance commercial offerings through fully integrated digital solutions SAN FRANCISCO, May 21, 2025--(BUSINESS WIRE)--Visa (NYSE:V), a global leader in digital payments, announced Visa Commercial Integrated Partners, a new program designed to improve connectivity between fintechs and Visa Commercial products through its commercial platform. Visa will make available advanced APIs to embed Visa products in a business partners' applications and make these integrations available to its financial institution clients, allowing them to offer new, seamless payment experiences to their business customers. Empowering Fintechs and Financial Institutions Visa Commercial Integrated Partners is providing the ecosystem, technology and framework for innovative fintechs and other business application providers to integrate payment functionalities into their platforms with ease and enable Visa credentials offered by Visa Commercial issuers. For example, the Visa Commercial Integrated Partners program allows financial institutions that use Visa's commercial platform to offer their customers virtual payments and data solutions, instead of having to complete direct technical integrations with these applications such as ERP or Fleet Management platforms. This helps financial institutions avoid long or costly technical development and investments in resources. One of Visa's first partners in the program, Car IQ, is a leader in fleet and vehicle technology, and is enabling integration with the commercial platform. Clients will soon be able to access Car IQ software for their business customers and enable in-app payments with virtual cards at fuel providers, without extensive supplier onboarding or development, potentially saving 18-24 months of due diligence, integration work and project management. This also benefits Visa business partners in the program by reducing their development time and costs, enabling fintechs to focus on innovation and enhancing customer experiences, while providing their customers with the ability to make payments with existing Commercial Card credentials. Financial institutions can leverage Visa Commercial Integrated Partners to offer customers enhanced payment solutions, such as payments in ERPs, expense management, mobile and vehicle apps, offer tokenization through virtual cards, more elaborate transaction controls and enhanced data on settlements. This not only improves the customer experience but also strengthens the institution's commercial card product offerings and competitive position in the market. Through Visa Commercial Integrated Partners, financial institutions can access pre-evaluated fintech partners already integrated with Visa, driving faster adoption and implementation. "Visa Commercial Integrated Partners represents a significant step forward in our mission to empower financial technology providers and financial institutions with innovative digital payment solutions," said Darren Parslow, Global Head of Visa Commercial Solutions. "By leveraging our network and Commercial APIs, we are enabling our partners to innovate faster, reduce development and distribution costs and deliver superior payment experiences to their clients – it underscores Visa's commitment to driving the future of digital payments and supporting the growth of the fintech ecosystem globally." "Our digital payment infrastructure enables issuing banks to offer commercial customers a fleet solution that will enable them to connect their fleet vehicles directly to their existing Visa line of credit," said Sterling Pratz, Founder and CEO of Car IQ. "We believe transforming the vehicle into a Visa payment credential for fuel, tolls, and services will help banks recapture fleet spend that is currently lost to legacy card programs and private networks." Global Reach with Local Implementation Visa Commercial Integrated Partners is designed to support a global network of business partners while addressing local market needs. Collaborating with regional fintechs and financial institutions helps ensure that Visa solutions are relevant and effective across different markets. The program is built on a global framework, allowing for consistent contracting models, data privacy, technology integrations, risks and security standards worldwide. Visa also works closely with regional partners to tailor solutions to specific market requirements, supporting a diverse range of partners from global enterprises to local startups. Continuous Innovation Visa is dedicated to driving innovation in the payments industry, and Visa Commercial Integrated Partners provides business partners with access to the latest payment technologies, enabling continuous improvement and adaptation to emerging trends and needs. Visa invites fintechs to join the Visa Commercial Integrated Partners program and financial institutions to enable business partners and their portfolios to be part of the future of payments. For more information about the Visa Commercial Integrated Partners Program and how to join, visit Visa Commercial Integrated Partners | Visa. About Visa Inc. Visa (NYSE: V) is a world leader in digital payments, facilitating transactions between consumers, merchants, financial institutions and government entities across more than 200 countries and territories. Our mission is to connect the world through the most innovative, convenient, reliable and secure payments network, enabling individuals, businesses and economies to thrive. We believe that economies that include everyone everywhere, uplift everyone everywhere and see access as foundational to the future of money movement. Learn more at View source version on Contacts David Thumdthum@ Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

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