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Viu and SBS announce Lee Je-hoon's return in Taxi Driver 3
Viu and SBS announce Lee Je-hoon's return in Taxi Driver 3

Web Release

time14-07-2025

  • Entertainment
  • Web Release

Viu and SBS announce Lee Je-hoon's return in Taxi Driver 3

Viu, PCCW's leading pan-regional OTT platform, and SBS, Korea's award-winning network, have announced Season 3 of the global hit Taxi Driver, premiering Q4 2025 as a Viu Original worldwide (excluding South Korea and mainland China). Following the record-breaking Season 2, this instalment retains the success of the Korean storytelling franchise while expanding its international production locales and introducing pan-Asian talent. Lee Je-hoon reprises his iconic role as Kim Do-gi, the brilliant yet tormented vigilante who has captivated audiences around the globe. He is joined by returning fan favourites Kim Eui-sung, Pyo Ye-jin, Jang Hyuk-jin and Bae Yoo-ram. Envisioned by writer Oh Sang-ho and director Kang Bo-seung, the Rainbow Taxi team faces their most dangerous missions Lui of Hong Kong's top boy group MIRROR makes his Korean drama debut asa character who forms an unpredictable alliance with Kim Do-gi. Park Jeong-hoon, CEO of Studio S (in-house production arm of SBS Media Group), said: 'We are delighted to introduce Taxi Driver 3 through our trusted and long-standing partnership with Viu, a platform with strong global influence and reach. Our production team is working diligently to create a high-quality drama that lives up to the legacy of Seasons 1 and 2, striving to meet and exceed the expectations of viewers.' Janice Lee, CEO of Viu and Managing Director of PCCW Media Group, said: 'Our fresh slate of titles reinforces our commitment to compelling storytelling that resonates locally and travels globally. In 2025, we are bringing new international collaborations such as Taxi Driver 3 and My Youth, delivering authentic, locally rooted productions with cross-border appeal. By working alongside world-leading studio partners and by showcasing local and global talent, we hope to continue to support the creative industry while featuring fresh narratives and cultural richness that captivate audiences worldwide.' On top of My Youth starring global superstar Song Joong-ki, Viu's 2025 slate features diverse local programmes. These include 12 new Malay titles encompassing co-productions with leading Malaysian studios such as Rumah Karya Citra and Global Station as well as premium Indonesian content from the Viu | MAXStream Originals partnership with Telkomsel. Key Content Highlights for Q3 2025 Title Synopsis My Youth (KR) A poignant second-chance romance. Song Joong-ki stars as a reclusive ex-child actor, reunited with his first love – now a driven entertainment exec – forcing them to confront their past and reinvented selves. My Girlfriend Is a Man! (KR) A gender-bending romantic comedy. Adapted from the hit webtoon, featuring Astro's Yoon San-ha, Oh My Girl's Arin, Yoo Jung-hoo and former LOONA's Chuu in a hilarious clash of love and identity. Love's Ambition (CN) A contemporary romance of love and self-discovery. Internet celebrity Xu Yan (Zhao Lu Si) and urban elite Shen Haoming (William Chan) are the perfect couple – until their different worlds pull them apart. Rintik Terakhir (ID) A psychological romance sequel to the hit series Aku Tak Membenci Hujan. Karang, a brilliant teenager living with dual personalities after trauma, fights to reclaim his love while confronting past grudges and his own dark side. Putri & Phrince (MY) A social media romance. A fresh, addictive teen romance blending high school drama and digital-age fame – directed by Liyana Jasmay and starring Malaysia's hottest rising talents.

Viu and SBS announce Lee Je-hoon's return in Taxi Driver 3 - Middle East Business News and Information
Viu and SBS announce Lee Je-hoon's return in Taxi Driver 3 - Middle East Business News and Information

Mid East Info

time14-07-2025

  • Entertainment
  • Mid East Info

Viu and SBS announce Lee Je-hoon's return in Taxi Driver 3 - Middle East Business News and Information

Fresh slate of Viu Original highlights collaborations with global partners and talent with Authentic storytelling that crosses borders Dubai – UAE, 14 July 2025 – Viu, PCCW's leading pan-regional OTT platform, and SBS, Korea's award-winning network, have announced Season 3 of the global hit Taxi Driver , premiering Q4 2025 as a Viu Original worldwide (excluding South Korea and mainland China). Following the record-breaking Season 2, this instalment retains the success of the Korean storytelling franchise while expanding its international production locales and introducing pan-Asian talent. Lee Je-hoon reprises his iconic role as Kim Do-gi, the brilliant yet tormented vigilante who has captivated audiences around the globe. He is joined by returning fan favourites Kim Eui-sung, Pyo Ye-jin, Jang Hyuk-jin and Bae Yoo-ram. Envisioned by writer Oh Sang-ho and director Kang Bo-seung, the Rainbow Taxi team faces their most dangerous missions Lui of Hong Kong's top boy group MIRROR makes his Korean drama debut asa character who forms an unpredictable alliance with Kim Do-gi. Park Jeong-hoon, CEO of Studio S (in-house production arm of SBS Media Group), said: 'We are delighted to introduce Taxi Driver 3 through our trusted and long-standing partnership with Viu, a platform with strong global influence and reach. Our production team is working diligently to create a high-quality drama that lives up to the legacy of Seasons 1 and 2, striving to meet and exceed the expectations of viewers.' Janice Lee, CEO of Viu and Managing Director of PCCW Media Group, said: 'Our fresh slate of titles reinforces our commitment to compelling storytelling that resonates locally and travels globally. In 2025, we are bringing new international collaborations such as Taxi Driver 3 and My Youth , delivering authentic, locally rooted productions with cross-border appeal. By working alongside world-leading studio partners and by showcasing local and global talent, we hope to continue to support the creative industry while featuring fresh narratives and cultural richness that captivate audiences worldwide.' On top of My Youth starring global superstar Song Joong-ki, Viu's 2025 slate features diverse local programmes. These include 12 new Malay titles encompassing co-productions with leading Malaysian studios such as Rumah Karya Citra and Global Station as well as premium Indonesian content from the Viu | MAXStream Originals partnership with Telkomsel. Key Content Highlights for Q3 2025 Title Synopsis My Youth (KR) A poignant second-chance romance . Song Joong-ki stars as a reclusive ex-child actor, reunited with his first love – now a driven entertainment exec – forcing them to confront their past and reinvented selves. My Girlfriend Is a Man! (KR) A gender-bending romantic comedy . Adapted from the hit webtoon, featuring Astro's Yoon San-ha, Oh My Girl 's Arin, Yoo Jung-hoo and former LOONA's Chuu in a hilarious clash of love and identity. Love's Ambition (CN) A contemporary romance of love and self-discovery . Internet celebrity Xu Yan (Zhao Lu Si) and urban elite Shen Haoming (William Chan) are the perfect couple – until their different worlds pull them apart. Rintik Terakhir (ID) A psychological romance sequel to the hit series Aku Tak Membenci Hujan. Karang, a brilliant teenager living with dual personalities after trauma, fights to reclaim his love while confronting past grudges and his own dark side. Putri & Phrince (MY) A social media romance . A fresh, addictive teen romance blending high school drama and digital-age fame – directed by Liyana Jasmay and starring Malaysia's hottest rising talents.

Viu launches new Arabic reality special ‘The Big Bang Birthday'
Viu launches new Arabic reality special ‘The Big Bang Birthday'

Campaign ME

time26-06-2025

  • Entertainment
  • Campaign ME

Viu launches new Arabic reality special ‘The Big Bang Birthday'

Viu has premiered a new Arabic Viu Original reality special, The Big Bang Birthday, which began streaming on 23 June across the MENA region. The one-off special is the latest in Viu's ongoing investment in locally rooted content and follows the success of 2023's We Wed (ليلة العمر). Set and filmed in Abu Dhabi, the programme follows four prominent Arab influencers as they plan a surprise birthday celebration for digital creator Hadeel Marei. Known for her outspoken humour and expressive style, Marei has amassed over two million Instagram followers and a strong regional following across Egypt and the Gulf. The cast includes Saudi content creator Amy Roko, Syrian lifestyle influencer Dana Halabi, Saudi rapper Jara and Sudanese beauty creator Yussra Youssif. The show explores the group dynamic as they organise the celebration, offering viewers a candid look at female friendships and cultural identity through the lens of a weekend-long surprise. Shot across recognisable Abu Dhabi locations — including Ferrari World, teamLab Phenomena Abu Dhabi, the Mangrove National Park and the Abu Dhabi Souk — the show blends travel, lifestyle and unscripted reality formats. The special culminates in a final surprise moment revealed to Marei during the celebration. Directed by Lebanese filmmaker and university lecturer Farah Alameh, the production adopts a documentary-inspired visual style with cinematic elements. A private screening was held ahead of the launch at VOX Cinemas, Yas Mall. Samer Majzoub, General Manager of Viu MENA, said the project reflects the platform's commitment to Arabic-language productions and culturally relevant storytelling: 'The authentic emotion and relatable production style of this female-led special connect us to the cultural heartbeat of Saudi Arabia, the UAE and the wider region.' The Big Bang Birthday is now streaming exclusively on Viu.

Viu premieres Arabic Viu Original reality special, The Big Bang Birthday
Viu premieres Arabic Viu Original reality special, The Big Bang Birthday

Web Release

time24-06-2025

  • Entertainment
  • Web Release

Viu premieres Arabic Viu Original reality special, The Big Bang Birthday

Viu, PCCW's leading pan regional OTT video-streaming platform, unveils its latest Arabic reality Viu Original, The Big Bang Birthday. Following the success of last year's We Wed (???? ?????), the special is set to premiere on 23 June exclusively on Viu. The show offers viewers a candid, culturally resonant portrait of friendship, self-expression and contemporary Arab identity in the UAE capital. It tracks four influential content creators as they plan a surprise birthday celebration for Hadeel Marei, an Egyptian digital creator known for her outspoken humour and expressive style which has helped her connect with audiences across the Arab world, including over two million Instagram followers. Hadeel's friends include Amy Roko, a Saudi content creator known for her anonymity and social commentary; Dana Halabi, a Syrian Dubai based lifestyle influencer whose warm presence and interpersonal insight ground the group dynamic; Jara, Saudi Arabia's first female rapper, navigating the intersection of music and representation; and Yussra Youssif, a Sudanese beauty and fashion creator celebrated for her striking style. The group reveals their authentic selves throughout the party-planning process, as what begins as a casual weekend transforms into a rich exploration of connections, set against Abu Dhabi's vibrant urban landscape. Filmed across key locations including Ferrari World, teamLab Phenomena Abu Dhabi, the Abu Dhabi Souk and Mangrove National Park, the programme weaves together moments of humour, tension and reflection. The narrative reaches its emotional peak when Hadeel receives her gift – an ultimate surprise that she did not see coming. 'The Big Bang Birthday exemplifies Viu's commitment to Arabic original productions and locally rooted storytelling that bridges entertainment and cultural insight,' said Samer Majzoub, General Manager of Viu MENA. 'The authentic emotion and relatable production style of this female-led production connect us to the cultural heartbeat of Saudi Arabia, UAE and the rest of the Arab region.' Directed by Farah Alameh, a Lebanese independent filmmaker and lecturer at Lebanese University, the special combines a clear visual identity with narrative sensitivity. Her approach balances cinematic polish with documentary realism, allowing the cast's personalities and relationships to unfold with authenticity.

Viu premieres Arabic Viu Original reality special, The Big Bang Birthday - Middle East Business News and Information
Viu premieres Arabic Viu Original reality special, The Big Bang Birthday - Middle East Business News and Information

Mid East Info

time23-06-2025

  • Entertainment
  • Mid East Info

Viu premieres Arabic Viu Original reality special, The Big Bang Birthday - Middle East Business News and Information

Five Arab influencers, one epic surprise – streaming 23 June only on Viu Viu, PCCW's leading pan regional OTT video-streaming platform, unveils its latest Arabic reality Viu Original, The Big Bang Birthday. Following the success of last year's We Wed (ليلة العمر), the special is set to premiere on 23 June exclusively on Viu. The show offers viewers a candid, culturally resonant portrait of friendship, self-expression and contemporary Arab identity in the UAE capital. It tracks four influential content creators as they plan a surprise birthday celebration for Hadeel Marei, an Egyptian digital creator known for her outspoken humour and expressive style which has helped her connect with audiences across the Arab world, including over two million Instagram followers. Hadeel's friends include Amy Roko, a Saudi content creator known for her anonymity and social commentary; Dana Halabi, a Syrian Dubai based lifestyle influencer whose warm presence and interpersonal insight ground the group dynamic; Jara, Saudi Arabia's first female rapper, navigating the intersection of music and representation; and Yussra Youssif, a Sudanese beauty and fashion creator celebrated for her striking style. The group reveals their authentic selves throughout the party-planning process, as what begins as a casual weekend transforms into a rich exploration of connections, set against Abu Dhabi's vibrant urban landscape. Filmed across key locations including Ferrari World, teamLab Phenomena Abu Dhabi, the Abu Dhabi Souk and Mangrove National Park, the programme weaves together moments of humour, tension and reflection. The narrative reaches its emotional peak when Hadeel receives her gift – an ultimate surprise that she did not see coming. 'The Big Bang Birthday exemplifies Viu's commitment to Arabic original productions and locally rooted storytelling that bridges entertainment and cultural insight,' said Samer Majzoub, General Manager of Viu MENA. 'The authentic emotion and relatable production style of this female-led production connect us to the cultural heartbeat of Saudi Arabia, UAE and the rest of the Arab region.' Directed by Farah Alameh, a Lebanese independent filmmaker and lecturer at Lebanese University, the special combines a clear visual identity with narrative sensitivity. Her approach balances cinematic polish with documentary realism, allowing the cast's personalities and relationships to unfold with authenticity. A private screening was held on 22 June at 7pm at VOX Cinemas, Yas Mall, Yas Island, Abu Dhabi. Tune in for the premiere of the episode on your mobile or connected TV, exclusively available on Viu on 23 June. For further updates and access to The Big Bang Birthday, follow Viu MENA on Instagram @Viumena or visit

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