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Juicy Couture launches Just Moi fragrance
Juicy Couture launches Just Moi fragrance

Fashion Network

timea day ago

  • Entertainment
  • Fashion Network

Juicy Couture launches Just Moi fragrance

Juicy Couture has launched a new eau de parfum fragrance, dubbed "Just Moi". Launching under the Revlon fragrances umbrella, Just Moi builds on the legacy of the Viva La Juicy collection. "For nearly two decades, Juicy Couture fragrances has been a defining force in the perfume industry. As Revlon fragrances continues to evolve, we remain dedicated to leading innovation while embracing the next generation of fragrance lovers who are eager for bold and exciting new scents," said Ron Rolleston, general manager of Revlon fragrances. Crafted by perfumers Gabriela Chelariu and Alexis Grugeon, Just Moi opens with a bouquet of magnolia, cacao blossom, and sweet plum nectar. A heart of crème de cacao and jasmine sambac brings depth and warmth, while the dry down of rich cacao bean, vanilla-ambrox, creamy sandalwood, and warm musk leave a bold finish. The fragrance is housed in an elevated bottle inspired by vintage French champagne glasses, with a sculpted silhouette in soft pink, gold detailing, and a playful black ribbon. "Juicy Couture's fragrance has long been a cultural icon, known for turning heads and rewriting the rules of fashion," added Christina Martin Pieper, EVP, brand - lifestyle at Authentic Brands Group, owner of Juicy Couture. "With Just Moi, we are honoring that legacy while introducing a new chapter that speaks to the next generation. This launch reflects our commitment to evolving the brand with intention and authenticity, creating products that inspire confidence, self-expression, and individuality for years to come.' Just Moi by Juicy Couture Fragrances is now available online at Amazon, Ulta, Macy's, Boscov's, and Belk, with in-store launches beginning in early August and arriving at Nordstrom this fall. The scent will be offered in multiple sizes, from 0.17 fl oz to 3.4 fl oz.

Cosmo HQ Review: Juicy Couture Just Moi Perfume Review
Cosmo HQ Review: Juicy Couture Just Moi Perfume Review

Cosmopolitan

time2 days ago

  • Entertainment
  • Cosmopolitan

Cosmo HQ Review: Juicy Couture Just Moi Perfume Review

I truly can't stress this enough: 2000s beauty trends are so back. Every 'new' launch these days looks and feels like an updated take on a product from a decade ago. Whether it's lip glosses that double as bag charms or face masks that remind me of the ones my friends and I used to do at sleepovers while watching Pitch Perfect, everything in the beauty world is in its early aughts era. The latest beauty news that transports me to my middle school years? Juicy Couture's new perfume drop. Yep, you heard it here first, the Juicy Couture with the bedazzled tracksuits (that my mom never let me wear since the word Juicy plastered across my 11-year-old butt wasn't her vibe, which, fair) is back for 2025 with a new fragrance called Just Moi. Juicy Couture's Viva La Juicy perfume has been a staple for over a decade, so it's about time the brand graced us with a new major scent. And while I could talk about my tween years forever, I'm really here to tell you all about Just Moi. I've been secretly testing it all summer, and I have all the exclusive details below. Related: Check out more Cosmo HQ Reviews on beloved beauty brands like Kylie Cosmetics, Clinique, and Dieux. Just Moi smells sweet and nostalgic, while somehow staying grown up. Think: Your childhood sleepovers turned dinner parties with girlfriends, complete with floral tablescapes and homemade fruity desserts. It was also created by two perfumers who are the noses behind some of the most beloved scents from brands like Kayali, Phlur, Amouage, and more. It opens with cacao blossom, magnolia, and plum for a fresh gourmand moment. Then vanilla and cacao are paired with jasmine in the middle notes to amplify that creamy floral scent. And it finishes off with the brand's signature vanilla-ambrox infusion, as well as sandalwood and musk for a skin-like finish that lingers alongside its sweeter and flowery top notes. This scent really blends a bunch of fragrance families, but I'd call it a sweet gourmand, with a touch of florals and warm amber. First off, Juicy really nailed the eponymous French girl vibe they were going for—the bottle looks like it's straight off the shelves of a Parisian boutique. It's super chic and a bit more understated than the Viva La Juicy bottle we know and love. It looks like it was created for everyone who grew up with Juicy Couture, and is now in the world of luxe fragrances. As for the scent itself, it's exactly what you'd expect an adultified Juicy fragrance to smell like. Yes, it's floral and sweet, but not candy-sweet—it leans more into vanilla and amber, which gives it a more elevated and wearable feel, and it also has a subtle muskiness. The staying power is impressive. I spritzed it twice early this morning, and as I started writing this story half a day later, a group of coworkers walked by my desk and complimented the 'delicious fruity smell.' Four women agreeing on a scent and projection? I don't know what other cosign you need. For $105, I think this is definitely worthy of a spot in any gourmand lover's arsenal. The bottle design is super cute, and could stand out among simpler perfume bottles, or blend in with the luxury ones. If you're a floral or sweet gourmand stan (or both), I can totally see this being an everyday scent. It's super wearable, and since it's a pretty complex fragrance, I didn't even feel the need to layer it with other fragrances in my collection. And if you love an iconic perfume, this is definitely a great addition to the scent wardrobe. Jasmine Hyman is the assistant beauty editor at Cosmo, where she writes about all the biggest beauty trends and buzziest drops out there. For this story, she tested the Just Moi fragrance for a month ahead of the launch, wearing it to test out its scent and longevity. Jasmine Hyman is the Assistant Beauty Editor at Cosmopolitan, where she writes about the latest beauty trends and must-have products. Her most prized beauty possessions are a meticulous skincare routine and salon blowouts. You'll also likely find her in bed reading a good book or endlessly scrolling TikTok (spoiler: it's usually the latter) while listening to Harry Styles' entire discography on repeat. Follow her on Insta to be inundated with pictures of her meals.

Juicy Couture expands beauty offerings with new cruelty-free collection
Juicy Couture expands beauty offerings with new cruelty-free collection

Fashion Network

time24-06-2025

  • Business
  • Fashion Network

Juicy Couture expands beauty offerings with new cruelty-free collection

Juicy Couture is expanding in the beauty space with the launch of a new line of cruelty-free haircare, bath, nail, and cosmetic products. The expansion comes through a licensing partnership between Centric Brands and Authentic Brands Group, which owns Juicy Couture. Under the agreement, Centric's beauty division will lead the design, manufacturing, and distribution of the new line. The collection is now available at select retailers and online in the U.S. and Canada. 'We are thrilled to join forces with Juicy Couture to expand the brand's reach. Our shared passion for excellence and creativity will bring consumers a fresh and diverse selection of beauty and bath products that reflect the latest trends in the industry,' said Alex Fogelson, EVP, division head, beauty, Centric Brands. The launch builds on Juicy Couture's longstanding foothold in the beauty category, notably the brand's continued success in fragrance with Viva La Juicy. 'Beauty has always been part of Juicy's DNA,' said Christina Martin Pieper, EVP, lifestyle at Authentic. 'From the signature scents that defined an era to the glamorous, expressive world Juicy Couture created in fashion and beyond, adding beauty and bath to our strong fragrance business allows us to deliver a full lifestyle experience for our consumers. We're proud to expand our longstanding partnership with Centric Brands, whose expertise and vision continue to help bring our brands to life in exciting new ways.'

Juicy Couture expands beauty offerings with new cruelty-free collection
Juicy Couture expands beauty offerings with new cruelty-free collection

Fashion Network

time24-06-2025

  • Business
  • Fashion Network

Juicy Couture expands beauty offerings with new cruelty-free collection

Juicy Couture is expanding in the beauty space with the launch of a new line of cruelty-free haircare, bath, nail, and cosmetic products. The expansion comes through a licensing partnership between Centric Brands and Authentic Brands Group, which owns Juicy Couture. Under the agreement, Centric's beauty division will lead the design, manufacturing, and distribution of the new line. The collection is now available at select retailers and online in the U.S. and Canada. 'We are thrilled to join forces with Juicy Couture to expand the brand's reach. Our shared passion for excellence and creativity will bring consumers a fresh and diverse selection of beauty and bath products that reflect the latest trends in the industry,' said Alex Fogelson, EVP, division head, beauty, Centric Brands. The launch builds on Juicy Couture's longstanding foothold in the beauty category, notably the brand's continued success in fragrance with Viva La Juicy. 'Beauty has always been part of Juicy's DNA,' said Christina Martin Pieper, EVP, lifestyle at Authentic. 'From the signature scents that defined an era to the glamorous, expressive world Juicy Couture created in fashion and beyond, adding beauty and bath to our strong fragrance business allows us to deliver a full lifestyle experience for our consumers. We're proud to expand our longstanding partnership with Centric Brands, whose expertise and vision continue to help bring our brands to life in exciting new ways.'

Juicy Couture expands beauty offerings with new cruelty-free collection
Juicy Couture expands beauty offerings with new cruelty-free collection

Fashion Network

time24-06-2025

  • Business
  • Fashion Network

Juicy Couture expands beauty offerings with new cruelty-free collection

is expanding in the beauty space with the launch of a new line of cruelty-free haircare, bath, nail, and cosmetic products. The expansion comes through a licensing partnership between Centric Brands and Authentic Brands Group, which owns Juicy Couture. Under the agreement, Centric's beauty division will lead the design, manufacturing, and distribution of the new line. The collection is now available at select retailers and online in the U.S. and Canada. 'We are thrilled to join forces with Juicy Couture to expand the brand's reach. Our shared passion for excellence and creativity will bring consumers a fresh and diverse selection of beauty and bath products that reflect the latest trends in the industry,' said Alex Fogelson, EVP, division head, beauty, Centric Brands. The launch builds on Juicy Couture's longstanding foothold in the beauty category, notably the brand's continued success in fragrance with Viva La Juicy. 'Beauty has always been part of Juicy's DNA,' said Christina Martin Pieper, EVP, lifestyle at Authentic. 'From the signature scents that defined an era to the glamorous, expressive world Juicy Couture created in fashion and beyond, adding beauty and bath to our strong fragrance business allows us to deliver a full lifestyle experience for our consumers. We're proud to expand our longstanding partnership with Centric Brands, whose expertise and vision continue to help bring our brands to life in exciting new ways.'

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