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The Quiet Ascent of Zainab Al Lawati in Tech
The Quiet Ascent of Zainab Al Lawati in Tech

TECHx

time23-06-2025

  • Business
  • TECHx

The Quiet Ascent of Zainab Al Lawati in Tech

Home » Women In Tech » The Quiet Ascent of Zainab Al Lawati in Tech From the classrooms of Muscat to boardrooms across the MENA region, Zainab Al Lawati, Business Development Manager at PowerDMARC, proves that women in tech can lead with confidence, credibility, and impact. Featured in TECHx Media's Women in Tech series, her work is opening doors for both markets and mindsets. From Muscat, With Ambition Zainab Al Lawati was born and raised in Muscat, the capital of Oman. Growing up in the 1990s, she witnessed a time of significant transformation in the role of women in society. 'Women were beginning to enter the education sector, take up ministerial positions, and hold influential roles,' she recalls. Her own schooling experience was progressive. She studied in a co-ed environment where girls received equal attention and encouragement. 'The teachers invested in shaping us. Girls had the same rights and attention as boys,' Zainab says. Being the first child, and the first daughter, in her family made her journey even more meaningful. Her mother, a highly educated professional, became her first mentor and strongest supporter. 'She made sure I received quality education and even arranged for tutoring after school. I hated it at the time,' she laughs. 'But looking back, it made all the difference.' Her upbringing was shaped by a belief that women could, and should excel. Today, she proudly notes that women in Oman are not only ministers but also governors and decision-makers, enjoying full rights and opportunities. A Global Opportunity Opens Zainab's educational journey took a significant turn when she received a government scholarship to pursue higher education abroad. At just 17, she moved to the Netherlands to study International Business Administration at NHL Stenden University. 'It was a major shift. Living independently in Europe, surrounded by diverse cultures and ideas, shaped me deeply,' she says. Her undergraduate program blended theory with real-world application. 'We didn't just learn business concepts, we applied them in real scenarios. That practical exposure gave me a head start professionally.' Zainab didn't stop at a bachelor's degree. She continued at the same institution to earn a Master's in Digital Innovation. The program bridged her interest in tech with her business background. 'I've always been drawn to technology. The master's helped me see tech from a business lens,' she explains. 'It wasn't about coding. It was about understanding how tech can transform industries.' This passion sparked a deeper interest in cybersecurity. On returning to Oman, she pursued further professional certifications, including Certified Information Security Manager (CISM). 'I'm a saleswoman, yes. But I believe a saleswoman should speak tech fluently. That's how you add real value to your clients.' First Job, First Principles Zainab Al Lawati's first job came while she was still in the Netherlands. She joined Neat, a Norwegian hardware firm specializing in video conferencing solutions, as a Business Development Representative. Her job involved more than just client relations. 'I was on the front lines, handling live chats, troubleshooting, and doing video support for technical issues.' This early exposure to hardware gave her a taste of real tech. When she moved back to Oman, she shifted focus to cybersecurity. 'Cybersecurity fascinated me. The more I learned, the more I realized how essential it is to modern businesses.' She dove deep, learning how cybersecurity infrastructure is built, how products are integrated, and how organizations stay protected. This technical understanding became a cornerstone of her career. Proving Herself in a Man's World As a woman in the cybersecurity space, Zainab faced hurdles early on. 'I did feel underestimated, both by colleagues and clients. Some assumed I didn't have the technical know-how,' she says. Instead of being discouraged, she chose to rise above it. 'I spoke confidently about what I knew. And what I didn't know, I made sure I learned. I joined technical demos, I asked questions, I showed up.' Another challenge was managing the emotional dynamics of the workplace. 'As women, we're often expected to do more. That strength sometimes becomes an excuse for others to offload more on us,' she observes. She also recalls how emotional manipulation or 'valuation games' sometimes affected professional interactions. 'People, whether male or female sometimes use emotional angles to influence women in business discussions. But these experiences have made me tougher, more composed, and emotionally intelligent.' Her message: 'Challenges will come. But they shape you. Let them.' North Africa, Levant & Beyond Today, Zainab Al Lawati is steering growth across the MENA region at PowerDMARC. As Business Development Manager, she handles both channel partnerships and direct end users across the region. 'I work with a brilliant team, technical implementers and account managers who support our regional expansion,' she shares. In the past year, she's led some of the company's most significant milestones. 'We expanded into Morocco and Tunisia. In Morocco, we onboarded Onetech Africa as our first distributor. In Tunisia, we successfully partnered with Ooredoo Tunis for one of the largest regional implementations.' Her work also helped PowerDMARC solidify its presence in the Middle East through key partnerships. 'We signed with Spire Solutions, adding PowerDMARC to their cybersecurity portfolio,' she says. The roadmap ahead includes entering new, complex markets. 'We're looking at Lebanon, Jordan, and Egypt in the coming months pending political and economic conditions. These are markets with huge potential.' A Word to Women & the World As a prominent woman in cybersecurity, Zainab has a message for aspiring female professionals: 'We are survivors. We know more than they think. We can always do more.' Her advice to young women entering the tech industry? 'Don't doubt yourself. Learn the tech. Understand the business. Speak with confidence. And never let a 'no' define you.' To the industry at large, she adds: 'Technology is shaping the world. It doesn't discriminate. There is room for everyone, regardless of gender. What matters is passion and knowledge.' Zainab Al Lawati is not just building markets, she's building momentum for women in tech. Her career is a case study in how education, determination, and a bold vision can lead to real impact in a male-dominated industry.

PowerDMARC Exhibits At GISEC Global 2025
PowerDMARC Exhibits At GISEC Global 2025

Channel Post MEA

time06-05-2025

  • Business
  • Channel Post MEA

PowerDMARC Exhibits At GISEC Global 2025

PowerDMARC, a provider of email authentication and DMARC management solutions, is participating in GISEC 2025 from May 6–8 at the Dubai World Trade Centre, UAE. You can find PowerDMARC at booth SP107, where their team will be showcasing how they are transforming email security for organizations across the Middle East and Africa. PowerDMARC will demonstrate its advanced solutions for protecting domains against phishing, spoofing, and impersonation attacks, empowering managed security service providers (MSSPs) and enterprises to enhance their cybersecurity posture. GISEC 2025 brings together over 25,000 information security professionals, global industry leaders, government officials, and technology innovators from more than 160 countries. PowerDMARC joins this dynamic ecosystem to highlight the critical role of DMARC, SPF, DKIM, BIMI, MTA-STS, and TLS-RPT in improving email deliverability, strengthening domain security, and building digital trust for organizations of all sizes. 'Our mission is to equip organizations and partners across the Middle East and Africa with robust, user-friendly email authentication solutions that address today's most pressing cyber threats,' said Zainab Al Lawati, Business Development Manager (MEA) at PowerDMARC. 'GISEC provides an exceptional platform to engage with cybersecurity leaders, share knowledge, and work together toward a more secure digital future.' 0 0

Tasjeel.ae partners with PowerDMARC to launch advanced Email Fraud Protection at GISEC 2025
Tasjeel.ae partners with PowerDMARC to launch advanced Email Fraud Protection at GISEC 2025

Zawya

time05-05-2025

  • Business
  • Zawya

Tasjeel.ae partners with PowerDMARC to launch advanced Email Fraud Protection at GISEC 2025

Dubai, UAE – As email-based attacks grow in scale and sophistication, the UAE's leading .ae domain provider and cloud hosting specialist, has announced a strategic partnership with PowerDMARC, a global leader in email authentication and anti-spoofing technologies. This partnership introduces Email Fraud Protection powered by PowerDMARC—an all-in-one platform designed to stop email spoofing, strengthen domain protection, and ensure better deliverability to inboxes. Email fraud continues to rise, with threat actors increasingly targeting businesses in the GCC through impersonation and phishing attacks. To address this, the new solution empowers customers to implement DMARC, SPF, DKIM, and advanced email authentication protocols with ease. Adding urgency to the matter, global email providers like Microsoft Outlook and Gmail are making DMARC compliance mandatory, meaning businesses without proper authentication risk having their emails blocked or sent to spam. 'At our mission has always been to protect and empower businesses in the UAE's digital ecosystem,' said Wahid Aziz, Chief Executive Officer of 'Email is still the most vital communication channel for most companies—and without protection, it's also the most vulnerable. Our partnership with PowerDMARC makes enterprise-grade email security accessible to all, from small businesses to large organizations.' PowerDMARC offers real-time reporting, threat analysis, and an intuitive dashboard that simplifies what was once a complex technical process. 'We're thrilled to partner with to extend our mission of stopping domain spoofing and phishing attacks in the region,' said Zainab Al Lawati, Business Development Manager - MENA Region of PowerDMARC. 'Together, we're helping UAE-based businesses achieve compliance with global standards by purchasing PowerDMARC services through the self-service portal in real time. This will allow organizations to regain control of their email and domain name reputation.' The Email Fraud Protection solution is now available directly through platform, allowing them to purchase the services using a self-service approach with real-time service provisioning. With this move, both companies are reinforcing their commitment to cybersecurity, business continuity, and digital trust in the UAE and wider GCC region. About Founded in 2009, is a leading UAE-based provider of domain registration and web hosting services. Accredited by the Telecommunications and Digital Government Regulatory Authority (TDRA), specializes in .ae domain names and delivers a comprehensive suite of hosting solutions tailored to the needs of businesses across the region. With more than a decade of industry experience, is trusted for its technical expertise, dependable infrastructure, and unwavering commitment to transparency, customer support, and innovation. Today, continues to empower businesses of all sizes to establish and grow their online presence with confidence. About PowerDMARC PowerDMARC is a leading SaaS platform for email authentication and domain protection, offering comprehensive solutions including DMARC, SPF, DKIM, BIMI, MTA-STS, TLS-RPT, and hosted reporting with AI-powered threat intelligence. The platform secures email ecosystems for over 10,000 organizations across more than 100 countries, including Fortune 100 companies, governments, and large enterprises. PowerDMARC is MSP/MSSP-ready with full white-label support and holds SOC 2 Type 2, ISO 27001, and GDPR compliance certifications.

PowerDMARC to exhibit at GISEC 2025 in Dubai
PowerDMARC to exhibit at GISEC 2025 in Dubai

Zawya

time02-05-2025

  • Business
  • Zawya

PowerDMARC to exhibit at GISEC 2025 in Dubai

PowerDMARC, a global leader in email authentication and DMARC management solutions, is thrilled to announce its participation in GISEC 2025 from May 6–8 at the Dubai World Trade Centre, UAE. You can find PowerDMARC at booth SP107, where their team will be showcasing how they are transforming email security for organizations across the Middle East and Africa. PowerDMARC will demonstrate its advanced solutions for protecting domains against phishing, spoofing, and impersonation attacks, empowering managed security service providers (MSSPs) and enterprises to enhance their cybersecurity posture. GISEC 2025 brings together over 25,000 information security professionals, global industry leaders, government officials, and technology innovators from more than 160 countries. PowerDMARC joins this dynamic ecosystem to highlight the critical role of DMARC, SPF, DKIM, BIMI, MTA-STS, and TLS-RPT in improving email deliverability, strengthening domain security, and building digital trust for organizations of all sizes. 'Our mission is to equip organizations and partners across the Middle East and Africa with robust, user-friendly email authentication solutions that address today's most pressing cyber threats,' said Zainab Al Lawati, Business Development Manager (MEA) at PowerDMARC. 'GISEC provides an exceptional platform to engage with cybersecurity leaders, share knowledge, and work together toward a more secure digital future.' Schedule a meeting in advance with the PowerDMARC team, or visit for more information. About PowerDMARC PowerDMARC is a domain security and email authentication SaaS platform that helps organizations protect their domain names, brands, and emails against spoofing, impersonation, ransomware, and other forms of unauthorized use. PowerDMARC provides a complete suite of hosted email security protocols, including DMARC, SPF, DKIM, BIMI, MTA-STS, and TLS-RPT, along with simplified reporting and AI-powered threat intelligence. Supporting over 10,000 organizations in more than 100 countries, PowerDMARC is trusted by Fortune 100 companies, governments, and MSSPs worldwide. The PowerDMARC platform is MSP/MSSP-ready, offering multi-tenancy, whitelabel capabilities, and compliance with SOC2 Type 2, ISO 27001, and GDPR standards. Media Contact Zainab Al Lawati Business Development Manager (MEA) at PowerDMARC

PowerDMARC to exhibit at Tunisia Digital Summit 2025
PowerDMARC to exhibit at Tunisia Digital Summit 2025

Zawya

time22-04-2025

  • Business
  • Zawya

PowerDMARC to exhibit at Tunisia Digital Summit 2025

PowerDMARC, a global leader in email authentication and DMARC management solutions, is thrilled to announce its participation in the 9th edition of Tunisia Digital Summit (TDS) 2025, taking place on April 29–30 at the Radisson Blu Hotel, Tunis. You can find PowerDMARC at Booth 48, where their team will be showcasing how they are revolutionizing the way organizations secure their email channels against phishing, spoofing, and impersonation attacks. TDS 2025 serves as a premier gathering for digital leaders, innovators, and cybersecurity experts from across the MENA region and beyond. PowerDMARC joins this dynamic ecosystem to highlight the pivotal role of DMARC, SPF, DKIM, BIMI, MTA-STS, and TLS-RPT in enhancing email deliverability and strengthening domain security and overall digital trust. 'Our goal is to empower organizations across Tunisia and the broader region with advanced, user-friendly email authentication solutions,' said Zainab Al Lawati, Business Development Manager at PowerDMARC. 'Events like TDS allow us to engage with forward-thinking leaders and shape the future of cybersecurity together.' Attendees are invited to engage with PowerDMARC's team of experts to discover how automated, hosted email authentication tools can simplify compliance, boost brand protection, and protect against modern email threats. About PowerDMARC PowerDMARC is a domain security and email authentication SaaS platform that helps organizations protect their domain name, brand, and emails against spoofing, impersonation, ransomware, and other forms of unauthorized use. PowerDMARC provides a complete suite of hosted email security protocols such as DMARC, SPF, DKIM, BIMI, MTA-STS, and TLS-RPT, along with simplified reporting integrated with AI-powered Threat Intelligence. It helps organizations gain visibility on their email channels and combat cyberattacks. PowerDMARC supports over 10,000 organizations, from Fortune 100 companies to governments that span more than 100 countries. The PowerDMARC platform is DMARC MSP/MSSP ready, with multi-tenancy support along with Whitelabel. PowerDMARC has 1000+ channel partners worldwide and is SOC2 Type 2, ISO 27001 Certified, and GDPR compliant.

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