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Zee Entertainment unveils transformation into content and technology powerhouse
Zee Entertainment unveils transformation into content and technology powerhouse

Broadcast Pro

time11-06-2025

  • Business
  • Broadcast Pro

Zee Entertainment unveils transformation into content and technology powerhouse

As part of this strategic transformation, the company unveiled a new and dynamic brand universe for its next phase of growth. Zee Entertainment Enterprises Ltd. ('Z') has announced a significant transformation, repositioning itself as a cutting-edge Content and Technology Powerhouse with a renewed focus on delivering premium content and immersive consumer experiences across entertainment platforms. This strategic pivot reflects the Company's forward-looking vision, as it seeks to drive enhanced performance, profitability, and sustainable growth through innovation and digital integration. In a bold step marking this transformation, Zee introduced a dynamic new brand universe aimed at propelling the company into its next phase of growth. This brand refresh encapsulates Zee's strong ambitions for the future, underpinned by its commitment to continuous innovation and value creation. With a modern design and futuristic appeal, the brand embodies the spirit of a young and emerging India—ambitious, agile, and optimistic. The redesigned identity reflects the Company's deep-rooted legacy, innovative mindset, and future-ready approach, reinforcing its long-standing relationship with consumers over the past three decades. Through this evolution, Zee aims to inspire trust and deliver rich, meaningful entertainment experiences globally, while integrating advanced technology across its content creation, distribution, and monetisation ecosystems. The unveiling of the new brand universe took place during the Zee Cine Awards 2025, with CEO Punit Goenka leading the launch in the presence of industry stalwarts and stakeholders. As part of this strategic rollout, all Zee channels and platforms officially adopted the new branding on June 7, 2025, coinciding with the televised event. Sharing his thoughts on the new brand universe, Punit Goenka, CEO, Zee Entertainment Enterprises Ltd. said: 'As we embark on a phase of growth backed by a robust focus on content and technology, the new look envisioned for the Company is futuristic, dynamic and agile; which is a firm representation of our team's capabilities to capitalize on the emerging opportunities. It also reflects our commitment to embrace emerging technologies to enhance the overall consumer experience. The new brand universe underscores our bold spirit and resolve to remain agile and adaptive in a fast-evolving landscape. Our brand promise of 'Yours Truly, Z' reflects the Company's consumer-centric approach and its commitment to consistently deliver meaningful entertainment experiences. The brand pillars have been crafted in line with our rich value system, and will serve as our north star, guiding the Company in achieving the targeted aspirations to build a robust growth trajectory for the next century. We firmly believe this new approach exemplifies our relentless pursuit for excellence by taking accountability for results and innovating to deliver purposeful business outcomes.' Amit Goenka, President, Zee International, Digital Business & Platforms, remarked: 'This new chapter in Z's journey reflects our ambition to lead the next era of global entertainment. By blending creativity with cutting-edge technology, we are unlocking new possibilities across markets, delivering content that resonates across borders and generations.' In the letter written to its valuable viewers, 'Z' expressed: 'I promise to make you laugh louder, dream bigger and feel more deeply in every moment and through every experience. After all, life is not about counting the beats of your heart, but counting the moments that make your heart beat!' Expressing gratitude towards the employees, 'Z' said, 'The magic that we bring alive together is unmatched. But the most beautiful part of our story is not what we have achieved together, but the journey we have undertaken to achieve it. You are not just a part of this journey; you are the journey. Let us keep narrating stories that matter, creating moments that last and shaping a future that shines as brightly as you do!' The new brand design incorporates vibrant hues and a cohesive visual identity that captures India's cultural richness while embracing a global outlook. This visual transformation supports the brand's architecture, resonating deeply with audiences across languages and regions. Zee's transformation is anchored by three core pillars: Purpose, Vision, and Mission. Its stated purpose is 'to enrich the lives of people around the world by creating extraordinary moments, which celebrate the power of optimism and togetherness.' The vision reflects a drive to 'bring about a positive change in people's lives through purposeful entertainment,' while the mission commits to 'creating value for all stakeholders with a sharp focus on delivering world-class infotainment.' With over 30 years of legacy as a pioneering Indian media brand, Zee is reaffirming its leadership role in the entertainment sector. By enhancing capabilities across its business and integrating innovative technology into its operations, Zee is positioning itself at the forefront of a rapidly evolving industry, set to redefine the future of entertainment on a global scale.

Ananya Panday shows a glimpse of the 'world around her'
Ananya Panday shows a glimpse of the 'world around her'

Hans India

time27-05-2025

  • Entertainment
  • Hans India

Ananya Panday shows a glimpse of the 'world around her'

Mumbai: Ananya Panday took to social media to offer her fans an intimate glimpse into the world around her. Taking to Instagram, the actress shared moments that reveal a fresh and personal side of her life. The 'Kesari Chapter 2' actress posted a series of pictures and wrote, 'Some of meeee and some of the world around meeee.' Her posts include solo pictures, candid moments with her furry friend, and stunning shots of beautiful landscapes. In the first shot, Ananya is seen flaunting her makeup and hairstyle as she looks straight into the camera. In the next, she is seen posing with her hand resting on her face. Her collection of photos also features a cute picture of her cousin Alanna Panday's son, River, along with some delicious cookies. Meanwhile, Ananya Panday recently grabbed attention with a heartfelt tribute to her father, veteran actor Chunky Panday, at the Zee Cine Awards 2025. She performed some of his classic hits, including the lively number 'Main Tera Tota, Tu Meri Maina.' The performance saw Ananya shining brightly on stage, supported by a dynamic group of dancers. The highlight came when Chunky Panday joined her mid-performance, turning the tribute into a truly special father-daughter moment. Sharing the moment on Instagram, the proud father wrote, 'This is the First time I got to Perform at an International Film Award function Thank you @zeecineawards and my Darling @ananyapanday what a Surprise So Proud of you Love you forever.' In the video, Ananya is seen performing one of her father's iconic songs, backed by a lively group of background dancers. The energy on stage escalated when they brought Chunky Panday up to join her. On the work front, the 'Student of the Year 2' actress was last seen in "Kesari: Chapter 2" alongside Akshay Kumar and R. Madhavan. Ananya Panday is set to star in Vivek Soni's upcoming film 'Chand Mera Dil.' Produced by Karan Johar, Adar Poonawala, and Apoorva Mehta under the Dharma Productions banner, she will be sharing the screen with Lakshya, known for his role in 'Kill.' In addition to this, Ananya is also gearing up to return as Bella Chowdhary in the web series 'Call Me Bae' for its second season.

Here's how Ananya Panday's workout reminds her of math class in school
Here's how Ananya Panday's workout reminds her of math class in school

Hans India

time20-05-2025

  • Entertainment
  • Hans India

Here's how Ananya Panday's workout reminds her of math class in school

Mumbai: Bollywood actress Ananya Panday took to social media to share a glimpse of her workout, adding a humorous twist as she recalled how it reminded her of a school math lesson. Referring to her pose, she joked that it was the only time she had thought about a 90-degree angle since her classroom days. Taking to her Instagram stories, Ananya shared a video of her working out in the gym and captioned it, 'The only time I have thought about a 90 degree angle since school.' In the clip, she is seen doing a hips and legs workout, which prompted her to jokingly compare the posture to a 90-degree angle — something she says she hasn't thought about since her school math classes. Meanwhile, the 'Kesari Chapter 2' actress recently made headlines for paying a lively tribute to her father and veteran actor Chunky Panday by performing some of his most iconic songs at the Zee Cine Awards 2025. The father-daughter duo danced together to the popular track 'Main Tera Tota, Tu Meri Maina.' Sharing the proud moment on social media, Chunky wrote, 'This is the First time i got to Perform at an International Film Award function Thank you @zeecineawards and my Darling @ananyapanday what a Surprise So Proud of you Love you forever.' In the video, Ananya Panday lit up the stage as she danced to one of her father's iconic songs, accompanied by an energetic troupe of background dancers. The excitement peaked when Chunky Panday himself joined her on stage, making the moment even more memorable. The 'Student of the Year 2' actress also took to Instagram to share clips of her tribute, celebrating her father's legacy. Additionally, she posted a glimpse of her dynamic performance with actor Kartik Aaryan, showcasing the electric chemistry they brought to the event.

Rasha Thadani's recreation of Raveena Tandon's ‘Tip Tip Barsa Pani' and Madhuri Dixit's 'Ek Do Teen' goes viral
Rasha Thadani's recreation of Raveena Tandon's ‘Tip Tip Barsa Pani' and Madhuri Dixit's 'Ek Do Teen' goes viral

Time of India

time19-05-2025

  • Entertainment
  • Time of India

Rasha Thadani's recreation of Raveena Tandon's ‘Tip Tip Barsa Pani' and Madhuri Dixit's 'Ek Do Teen' goes viral

Rasha Tandon, daughter of 90s star Raveena Tandon, is winning hearts with her dance skills. Her viral 'Oye Amma' and tribute to 'Tip Tip Barsa Paani' at Zee Cine Awards 2025 impressed fans. She's also rumored to star opposite Kartik Aaryan in the Pati Patni Aur Woh sequel. Rasha Tandon is creating a buzz online, carrying forward the legacy of her mother, the 90s superstar Raveena Tandon , known for her string of blockbuster hits. Although Rasha's debut film 'Azad', starring Ajay Devgn, didn't perform well commercially, she has won hearts with her incredible dance skills. Her viral performance of the song 'Oye Amma' has taken the internet by storm, and her recent tribute to one of her mother's biggest hits has left audiences cheering in admiration. Star-Studded Performance The recent Zee Cine Awards 2025 turned out to be a glamorous night filled with star power. Rasha took the spotlight with a fiery dance performance on her mother Raveena Tandon's classic hit ' Tip Tip Barsa Paani .' She further impressed the audience by showcasing her talent on a well-loved Madhuri Dixit song. The footage of her energetic performance is rapidly gaining traction on social media, and Rasha has proudly shared it on her Instagram story. Fans Applaud Rasha's Unique Talent by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Cost Of Amusement Park Equipment From Mexico Might Surprise You - See Tips Amusement Park Equipment | search ads Click Here Undo Fans flooded the comments, with many noting, 'She is completely different from other star kids!' One admirer confidently stated, 'This girl will definitely do something big!' Rasha followed up with a high-energy performance of 'Ek, Do, Teen' and concluded with a powerful dance to her viral track ' Oye Amma ,' which left the audience erupting in applause. The Legacy of 'Tip Tip Barsa Paani' The iconic song 'Tip-Tip Barsa Paani' comes from the 1994 hit movie 'Mohra', starring Raveena Tandon and Akshay Kumar. Raveena's role as Roma Singh and her sizzling chemistry with Akshay won the hearts of audiences. The romantic scenes in this song remain unforgettable for many fans. However, after witnessing Rasha's stunning performance, people are now applauding Raveena Tandon for raising such a talented daughter. Upcoming Project with Kartik Aaryan There are reports that Rasha Thadani is likely to star opposite Kartik Aaryan in the sequel to 'Pati Patni Aur Woh'.

Tiger Shroff Wears Sparkly Crop Top, Internet Says ‘It's Shraddha Kapoor's Blouse'
Tiger Shroff Wears Sparkly Crop Top, Internet Says ‘It's Shraddha Kapoor's Blouse'

News18

time19-05-2025

  • Entertainment
  • News18

Tiger Shroff Wears Sparkly Crop Top, Internet Says ‘It's Shraddha Kapoor's Blouse'

Last Updated: Tiger Shroff's Zee Cine Awards 2025 outfit — a shiny crop top and leather pants — has fans joking he borrowed Shraddha Kapoor's top. The Zee Cine Awards 2025 turned Mumbai into a melting pot of glamour, glitz, and groove this past Saturday. With an illustrious line-up of Bollywood A-listers including Tamannaah Bhatia, Rashmika Mandanna, Kriti Sanon, Rasha Thadani, Jacqueline Fernandez, and Kartik Aaryan lighting up the red carpet, the night was nothing short of a cinematic spectacle. But it wasn't until Tiger Shroff took the stage that the evening's energy hit a fever pitch — thanks not only to his electric dance performance, but also to an outfit that had netizens buzzing for all the right (and hilarious) reasons. Tiger, who is widely regarded as one of Bollywood's best dancers, delivered a power-packed act set to some of his biggest chartbusters. From backflips to moonwalks, his signature agility and grace had the audience roaring. However, this time, his dance moves weren't the only showstopper. It was his outfit — a metallic, midriff-revealing, corset-inspired crop top paired with leather pants — that truly stole the spotlight. Described by social media users as 'disco meets drama," the ensemble sparked a meme frenzy online. Within minutes of the performance airing, screenshots and reactions flooded platforms like Instagram, X (formerly Twitter), and Reddit. 'Is he wearing Ananya's blouse?" asked one user cheekily. Another wrote, 'Shraddha Kapoor called, she wants her tank top back." One fan hilariously quipped, 'Blouse goals! If Tiger can rock this, so can I!" View this post on Instagram A post shared by Tiger Shroff (@tigerjackieshroff) Even fashion pages chimed in, debating whether the outfit was high-concept or high-camp. 'It's giving mid-2000s Britney Spears meets Met Gala after-party," wrote one fashion blogger. Others defended Tiger's bold choice, applauding him for pushing boundaries in an industry where male stars often play it safe onstage. 'It's refreshing to see someone like Tiger break the mold and take risks — sartorial or otherwise," a user commented. Adding to the drama was the fact that Tiger not only wore the polarizing outfit, but performed in it — executing complex flips, high jumps, and intricate footwork with not a single thread out of place. His confidence, charisma, and sheer stage presence made it clear that he wasn't just wearing a statement — he was the statement. This isn't the first time Tiger has raised eyebrows with his fashion choices. From flowing shirts to embroidered jackets and edgy silhouettes, he has never shied away from experimenting. But this look, undeniably, took things to another level. And in true Tiger style, he didn't let the noise distract from what he came to do — entertain. Fans were equally charmed by a moment backstage where Tiger was seen laughing off the online frenzy. 'It's fashion, baby," he reportedly said, grinning. 'If people are talking about it, we've already won." First Published:

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