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Ferrero Acquires WK Kellogg Co (KLG) Co for $3.1 Billion
Ferrero Acquires WK Kellogg Co (KLG) Co for $3.1 Billion

Yahoo

time3 days ago

  • Business
  • Yahoo

Ferrero Acquires WK Kellogg Co (KLG) Co for $3.1 Billion

We recently compiled a list of WK Kellogg Co stands eighth on our list and has recently been acquired by Ferrero for $3.1 billion. WK Kellogg Co (NYSE:KLG), an iconic American cereal maker behind brands like Frosted Flakes and Special K, was spun off from Kellogg's North American cereal business in 2023 to operate as a standalone company focused on cereals. In July 2025, Ferrero Group, a global confectionery giant known for Nutella and Ferrero Rocher, announced a $3.1 billion deal to acquire WK Kellogg Co (NYSE:KLG), taking the company private. The acquisition includes operations in the US, Canada, and the Caribbean and aligns with Ferrero's strategy to expand in North America and diversify into the ready-to-eat cereal market. The deal comes at a pivotal time for the company, which has been working to modernize its operations and revamp its product portfolio. Despite a 2% sales decline in 2024 due to shifting consumer preferences toward healthier and more affordable options, the business grew its EBITDA by 7.5% through a $500 million multi-year supply chain modernization plan. This effort includes a $200 million investment in 2025 to improve production efficiency, reduce waste, and strengthen margins. For investors looking at the best mid-cap stocks poised for transformation, KLG stood out as a promising candidate due to its strategic turnaround initiatives and strong brand recognition. In parallel, the business has been launching innovation-driven 'food platforms,' introducing new on-the-go formats and healthier variants of popular cereals like Blueberry Bran Crunch. These moves aim to reposition the brand in a category facing stagnant growth and evolving consumer habits. Ferrero's acquisition is expected to accelerate these efforts by bringing in additional capital, marketing strength, and product innovation expertise. Analysts believe the combination of WK Kellogg Co (NYSE:KLG)'s brand equity and Ferrero's operational capabilities could reinvigorate the cereal business and improve competitiveness against established players like General Mills. The focus on modernization and health-oriented product expansion sets a strong foundation for future growth under Ferrero's leadership. While we acknowledge the potential of KLG as an investment, we believe certain AI stocks offer greater upside potential and carry less downside risk. If you're looking for an extremely undervalued AI stock that also stands to benefit significantly from Trump-era tariffs and the onshoring trend, see our free report on the best short-term AI stock. READ NEXT: The Best and Worst Dow Stocks for the Next 12 Months and 10 Unstoppable Stocks That Could Double Your Money. Disclosure: None. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Frozen berries are just as good as fresh, and in some cases better
Frozen berries are just as good as fresh, and in some cases better

Washington Post

time23-07-2025

  • Health
  • Washington Post

Frozen berries are just as good as fresh, and in some cases better

Is it true that fresh berries are more nutritious than frozen ones? Summer is berry season in the United States — the best time to find many fresh berries, including blueberries, blackberries and strawberries. Many people prefer fresh berries for their yogurt or cereal, certain recipes or healthy snacks. But when you can't eat them fast enough — since they spoil, often within days — or they are out of season, frozen berries are the way to go, experts said.

Cinnamon Toast Crunch launches new flavor
Cinnamon Toast Crunch launches new flavor

Daily Mail​

time13-07-2025

  • Entertainment
  • Daily Mail​

Cinnamon Toast Crunch launches new flavor

By Published: Updated: But some loyal fans have shown no interest in purchasing the limited-time cereal and are questioning why the 'disgusting' product exists. 'I don't think I could do this one,' a fan admitted on an Instagram post. 'They doing too much ewww not spending a penny on this,' another person commented on a video. A few social media users admitted they tried the cereal and it did not meet their expectations. 'That bacon burned absolutely horribly because it's literally covered in sugar,' a commenter wrote. Other fans were furious - not because of the cereal brand's newest product - but because it was sold out, making them claim 'influencers got their hands on them' early. General Mills was inspired to collaborate with Hormel Foods after the company received positive reviews for its limited-time Cinnamon Toast Crunch flavored bacon last year. Both companies had the same goal with this cereal: Rewrite the rules of breakfast. 'Bringing these two iconic breakfast staples and irresistible flavors together gives our fans even more reason why they Must Cinnadust,' said Brandon Tyrrell, senior marketing manager at General Mills. 'After seeing the fan response to last year's collaboration, we knew we had to bring these two breakfast icons back together,' said Aly Sill, senior brand manager at Hormel Foods. 'We're shaking up the way bacon fits into daily routines, and we can't wait for consumers to experience it.' While the hate was intense on social media, several commenters also enjoyed it, and food blogger Snackolator enjoyed its subtle flavor and 'super smoky' smell. 'Wow these are so delicious I bet my kids would be all over it,' an Instagram user wrote. 'I'm not sure! But I'll always try one thing once!,' another fan responded. General Mills has a history of surprising fans with unexpected collaborations. Social media users had mixed opinions after Jason and Travis Kelce teamed up with the company to release a new limited-time cereal. The cereal, a combination of Cinnamon Toast Crunch, Lucky Charms and Reese's Puffs, was described as a 'crime against nature' by one X user. Not only is the company known for its unique partnerships, but it also made headlines for quietly discontinuing Cheerios products .

Why WK Kellogg Shares Skyrocketed This Week
Why WK Kellogg Shares Skyrocketed This Week

Yahoo

time12-07-2025

  • Business
  • Yahoo

Why WK Kellogg Shares Skyrocketed This Week

Kellogg shares rocketed higher after the company announced it was being acquired for $23. Italian snacking behemoth Ferrero hopes to take the company private, just months after rumors circulated about a potential buyout. The deal serves as a reminder not to forget about the "boring" stories available on the market. 10 stocks we like better than WK Kellogg › Shares of cereal maker WK Kellogg (NYSE: KLG) rose 34% this week as of noon E.T. Thursday, according to data provided by S&P Global Market Intelligence. One week after being added to a slew of Russell Value indexes, it turns out WK Kellogg was indeed a good value investment -- at least in the eyes of Ferrero. On Wednesday, the Italian chocolate and candy juggernaut announced plans to buy Kellogg for $23 per share, prompting this week's spike in price. The acquisition announcement comes just months after rumors circulated about the two merging earlier in February. Snacking behemoth Ferrero is home to brands such as Ferrero Rocher, Tic Tac, Kinder, and Nutella. While adding Kellogg's cereal brands, such as Froot Loops, Frosted Flakes, Rice Krispies, and Special K, may seem a bit off-course, the acquisition expands Ferrero's footprint in the United States. Investing-wise, current Kellogg shareholders are unlikely to benefit any further, as the company's share price is already within 1% of the $23 acquisition price. Barring the limited potential for a bidding war, or the deal falling through (which would probably harm shareholders), investors can probably redeploy this capital elsewhere. This acquisition serves as a reminder not to overlook the multitude of "boring" consumer staples available today at sub-market valuations. Whether it's Kraft Heinz, Hershey, Tyson Foods, Lamb Weston, or fellow cereal makers General Mills and Post, food stocks were the original recurring-revenue businesses, offering stability to any portfolio at the right price. In an era where artificial intelligence (AI) and quantum computing stocks steal most of the investing hype, it's essential to keep an eye on value opportunities like these blue chip food stocks -- just like Ferrero did. Before you buy stock in WK Kellogg, consider this: The Motley Fool Stock Advisor analyst team just identified what they believe are the for investors to buy now… and WK Kellogg wasn't one of them. The 10 stocks that made the cut could produce monster returns in the coming years. Consider when Netflix made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, you'd have $694,758!* Or when Nvidia made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, you'd have $998,376!* Now, it's worth noting Stock Advisor's total average return is 1,058% — a market-crushing outperformance compared to 180% for the S&P 500. Don't miss out on the latest top 10 list, available when you join . See the 10 stocks » *Stock Advisor returns as of July 7, 2025 Josh Kohn-Lindquist has positions in Hershey. The Motley Fool has positions in and recommends Hershey. The Motley Fool recommends Kraft Heinz and WK Kellogg. The Motley Fool has a disclosure policy. Why WK Kellogg Shares Skyrocketed This Week was originally published by The Motley Fool Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data

Cerberus and Dean Metropoulos also made a bid for WK Kellogg, sources say
Cerberus and Dean Metropoulos also made a bid for WK Kellogg, sources say

Reuters

time11-07-2025

  • Business
  • Reuters

Cerberus and Dean Metropoulos also made a bid for WK Kellogg, sources say

July 11 - Private equity firm Cerberus Capital Management, which owns a stake in grocer Albertsons (ACI.N), opens new tab, and billionaire investor Dean Metropoulos teamed up in an unsuccessful bid for cereal maker WK Kellogg (KLG.N), opens new tab, according to three sources familiar with the matter. The consortium, which was being advised by investment banks UBS and Macquarie Capital, ultimately lost out to private, family-owned Ferrero Group, which on Thursday announced an agreement to acquire WK Kellogg for around $3.1 billion. However, the offer from Cerberus and Metropoulos was considered a serious alternative to Ferrero and has caused industry insiders to wonder about a possible future target for the pair, two of the sources said. Both Cerberus and Metropoulos have histories of investing in the food industry. WK Kellogg, Cerberus, UBS and Macquarie declined to comment. Metropoulos & Co did not immediately respond to a comment request. Dealmaking in the food space has picked up steam in recent months as owners focus on core names and offload underperforming brands. There has been a relatively steady supply of buyers for these divestments, aiming to turn around their fortunes. Cerberus is the top shareholder in grocery chain Albertsons, but it has not made a big bet on a consumer or retail company in years. Its offer for WK Kellogg shows the firm still has a desire to invest in the sector, the sources said. Meanwhile, the investment firm of Greek-American billionaire Metropoulos - Metropoulos & Co - acquired Nestlé Waters North America in partnership with One Rock Capital Partners in 2021. The firm is known for making investments in numerous consumer names, including Hostess Brands, Utz and Pinnacle Foods. Kellogg split into two in 2023, creating WK Kellogg to house cereal brands and Kellanova (K.N), opens new tab to house its other brands. M&M's owner Mars agreed to buy Kellanova for $36 billion last year.

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