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5 Ways Your LinkedIn Profile Quietly Repels Ideal Clients
5 Ways Your LinkedIn Profile Quietly Repels Ideal Clients

Forbes

timea day ago

  • Business
  • Forbes

5 Ways Your LinkedIn Profile Quietly Repels Ideal Clients

5 ways your LinkedIn profile quietly repels ideal clients Your LinkedIn profile has serious problems and you don't even know it. You're sharing content on repeat, watching the likes and comments happen, and thinking it's all going well. But your dream clients aren't reaching out. Even the ones that engage with your posts just disappear, never to be seen again. Why? Because your profile actively pushes away the exact people you want to attract. Something fundamental breaks down between their interest and their action. They see your content, appreciate your insights, maybe even save your posts for later. But when it comes to actually hiring you or buying from you, they choose someone else. Here are the five hidden profile mistakes that stop your ideal clients getting in touch. Don't make them in yours. How your profile confuses more than it converts: and how to fix it Your dream client lands on your profile and sees "Strategic innovation catalyst" or "Transformational business architect." Their brain immediately switches off. You think you're being unique but you're actually being vague. When someone has to decode your headline to understand your offer, they won't bother. They'll move on to someone who makes it obvious. Write your headline for a smart 12-year-old. If you help CEOs double their revenue, say that. If you teach founders how to raise venture capital, put it in plain English. If visitors can't instantly grasp your value proposition, your posts don't matter. Test your headline by pasting it into ChatGPT and asking it if someone could immediately understand your value proposition. Your expert positioning depends on clarity, not cleverness. Beyond confusion there's another killer: complexity. Your profile makes everything sound like hard work. You mention your "comprehensive 12-week transformation journey" or your "perfect video 6-step methodology." Your dream client thinks they need three discovery calls before you'll even tell them the price. They imagine endless prep work, complicated processes, and months of commitment before seeing any results. Make working with you sound easy. Share quick wins your clients get in the first week. Explain the simple first step someone can take today. Describe your process focusing on their outcomes, not your methodology. Your ideal client wants transformation and simplicity. Show them both are possible. You make it look easy, they reach out. Here's where your LinkedIn profile really tests people's patience. Your website link brings a 404 error. Your email address is an old hotmail one. Your contact information isn't easy to find. And you haven't responded to that DM from two weeks ago. Seemingly small details until you realize each one costs you a potential client. Fix every single way someone could contact you. Check your website link. Fix your email address. Respond to DMs within 24 hours, even if just with a holding message. Add a clear call-to-action in your featured section telling people exactly how to work with you. Make it stupidly easy for interested people to start a conversation. Remove every possible friction point between their interest and your inbox. Your LinkedIn lead machine requires smooth pathways. Your dream clients judge your energy before they judge your expertise. They see you complaining about LinkedIn's algorithm in the comments. Arguing with trolls under industry posts. Your content focuses on what's wrong rather than what's possible. Even subtle negativity costs you clients: passive-aggressive responses, salty observations about client behavior, or constant warnings about what not to do. Become the most energizing person in everyone's feed. Share wins, celebrate client successes, and find the opportunity in every challenge. When LinkedIn frustrates you (and it will), channel that energy into helpful content instead of public complaints. Your dream clients want to work with someone who lifts them up, not someone who might drain their energy. Make every interaction leave people feeling better than before they encountered you. Show personality that attracts success-minded professionals. That typo in your about section? Your dream client noticed. The inconsistent capitalization in your job titles? They caught that too. When you capitalize "Summer" and "Winter" unnecessarily, detail-oriented prospects assume you're careless. Grammar issues become trust signals. If you can't proofread your own profile, why should someone trust you with their business? Run your entire profile through grammar-checking software. Read it out loud to catch awkward phrasing. Ask a perfectionist to review it with fresh eyes. Fix every single error, no matter how minor it seems. 45% of LinkedIn article readers are in upper-level positions, such as managers, VPs, directors, and C-level executives. These high-level decision makers notice everything. Perfect attention to detail shows you'll bring that same care to their projects. Make fixing your profile a priority before another week passes. Cut out those LinkedIn profile mistakes now Your LinkedIn profile can become your most powerful sales tool when you eliminate these conversion killers. Make your value crystal clear in simple language. Show how easy it is to work with you. Fix every contact method. Radiate positive energy that attracts success-minded clients. Update every detail until your profile reflects the excellence you deliver. Start with whichever fix will make the biggest immediate impact on your ideal clients' experience. Your dream clients are already looking for someone exactly like you. Stop giving them reasons to look elsewhere. Fix your LinkedIn profile to build your coaching business.

Advisors: Share your craziest client story for a report in Travel Weekly
Advisors: Share your craziest client story for a report in Travel Weekly

Travel Weekly

time2 days ago

  • Travel Weekly

Advisors: Share your craziest client story for a report in Travel Weekly

Travel Weekly is collecting advisors' stories for a published report about the craziest requests their clients have made. Did they ask to travel with an emotional support aardvark? Need a flock of a dozen white doves released at their destination wedding? Something else entirely? We want to hear about it and how you handled the situation. Send us your story. The best stories, which may be edited for length and clarity, will be published in a future report in Travel Weekly.

‘Fine, get rid of the non-doms, but what's the plan to generate wealth?'
‘Fine, get rid of the non-doms, but what's the plan to generate wealth?'

Times

time2 days ago

  • Business
  • Times

‘Fine, get rid of the non-doms, but what's the plan to generate wealth?'

I n my working life lately I feel rather like a cast member of a failing West End production, desperately trying to get bums on seats, sell the play to uninterested punters and generally try to inject a sense of enthusiasm or, dare I say it, 'theatre' into the proceedings. I look at our white board (which lists the properties we have for sale, ranging from £2 million to £40 million) and know we've got some real corkers, sensibly priced too. We are coming to the end of the May and June 'season', historically the busiest and best time to sell as the international market is drawn to London. It's the time to be in the mix before summer holidays takes the wealthy and social away. But we've hardly had any viewings, and the conversations I'm having with clients are not feeling optimistic.

3 Key Questions To Guide Career Decision Making
3 Key Questions To Guide Career Decision Making

Forbes

time2 days ago

  • Business
  • Forbes

3 Key Questions To Guide Career Decision Making

Making a career decision doesn't have to be a toss up. By using structured questions, a grounded ... More answer can come into reach. Career decision points come up frequently across our lifetimes, both while we're navigating within organizations and when we're moving between them. In my career coaching practice, decision making is a common challenge clients bring into sessions. Whether it's about pursuing a promotion, changing roles to have a new function, leaving a company entirely, taking a planned sabbatical, or taking advantage of an opportunity that fell into their laps, it's never easy to make a grounded career decision that won't be regretted. Through fourteen years of my own trial and error, I've found that three questions are most impactful for moving someone from 'overwhelmed and uncertain' to 'clear and focused' when they have a big career decision on the table. How Much Certainty Do You Have About The Career Decision? One question has to be the starting point for all career decision making: on a scale of 0% to 100%, how much certainty do you have about the career decision, and in which direction (i.e., toward a 'yes' or a 'no')? Most people have a quick, gut level answer to this, and I find that the good ol' 50% is a common beginning place, which makes sense since we're holding a coaching session precisely because confusion reigns! It may seem like we need to get at or near to 100% confidence in order to move forward with a career decision, but that isn't the case at all. I encourage clients to reach about 80% certainty before coming to a conclusion, while Calm, the meditation and grounding company, encourages only having 70% certainty before moving forward. Why don't we need 100% certainty? Because, as co-author of Decisions Over Decimals: Striking the Balance Between Intuition and Information, Christopher Frank writes, 'The perfect decision doesn't exist. Certainty is a myth.' In addition, we don't want to set the bar at 100% because that can lead to analysis paralysis, a real and vexing phenomenon studied by psychologists and cognitive scientists that contributes to lack of positive development and/or genuine mental health challenges. I've consistently found that once clients reach about 80% certainty, they feel great about their decision - even if it turns out horribly in the end. No matter what results, they know they made the best, most intentional decision they could based on available data at the time. It's worth putting thought and effort into career decision making - as long as it's about factors ... More you can actually know and anticipate. What Do You Need to Know or Experience In Order to Become More Certain About the Career Decision? If we only need about 70 to 80% certainty about a career decision to feel good about our choice, how do we get there? That's where the question of 'what do you need to know or experience in order become more certain about the career decision?' comes in. Here are steps in the process of answering this key question: What Would You Advise About This Career Decision, If This Were a Colleague? This final question is the clincher that even my most decision averse clients answer without pause. When asked what they'd advise someone else, they usually don't hesitate with an answer. Interestingly, the answer is usually punchy, without any of the hesitations, hemming and hawing, and nuanced considerations they were saying before I asked for their advice for someone else. Common phrases I hear in response to the advice-providing career decision question include: 'go for it!' and 'avoid that at all costs!' and 'better do your due diligence' and 'it's a sure thing.' I always reflect back their clarity about the next steps and the career decision itself and ask, 'Why didn't you say anything this certain before I asked this question?' Typically the response is something like, 'Well, because it's not me. I'm not worried about that person taking a risk or doing something wrong. I'm just able to say what makes sense.' Well there you go: what makes sense. It is worth unpacking the 'because it's not me' notion because it's excellent fodder to uncover unspoken fears that need to be addressed through additional research; therapy, meditation, and other mental wellness supports; or a combination of the two. Regardless of the inevitable fears that come with any career decision, asking and acting upon the three key questions in this article yield confidence to make an intentional and definitive choice that you can feel good about, regardless of the ultimate outcome.

RJF Arm Partners FNZ to Boost Wealth Management Offerings in Canada
RJF Arm Partners FNZ to Boost Wealth Management Offerings in Canada

Globe and Mail

time2 days ago

  • Business
  • Globe and Mail

RJF Arm Partners FNZ to Boost Wealth Management Offerings in Canada

Raymond James Ltd., a subsidiary of Raymond James Financial Inc. RJF, has agreed to enter into a strategic collaboration with FNZ, a global wealth management platform provider. As part of the agreement, Raymond James Ltd. will invest to accelerate the digital transformation of its wealth management systems and enhance the experience for both advisors and clients nationwide. Through the partnership, Raymond James Ltd. will leverage FNZ's comprehensive, fully integrated wealth management platform, a deliberate, forward-looking investment in modern infrastructure. Equipped with artificial intelligence (AI)-driven features, straight-through processing and advanced digital tools, the FNZ platform will enhance the firm's unique value proposition. The new platform features a digital-first, client-centric design that enhances efficiency, speed and personalization throughout the entire wealth cycle. Advisors will have access to a modern, user-friendly interface that enables deeper client interactions. Investors will enjoy enhanced digital experiences and real-time capabilities, all secured and powered by the high-performance FNZ platform. Jamie Coulter, CEO of Raymond James Ltd., said, 'As a client-first organization, we took the time to engage with our advisors, branch associates and clients to define the future of wealth management. This isn't just a technology upgrade—it's a quantum leap in the support we provide our advisors in their delivery of exceptional client service.' Rationale Behind the RJF Partnership This strategic investment reinforces Raymond James Ltd.'s position as a leading choice for top advisors across Canada, highlighting its commitment to innovation, advisor enablement, and outstanding client service. Aiming to establish itself as a financial technology and innovation leader, Raymond James plans to invest about $1 billion globally this fiscal year, with a solid emphasis on strengthening its information security infrastructure, including its specialized Cyber Threat Center. This aligns with the company's effort to boost its offerings. In May 2024, RJF announced that it had forayed into the lucrative private credit business through a partnership with Eldridge Industries to offer tailored financial solutions to private equity clients. In the past three months, shares of Raymond James have risen 6.4%, underperforming the 13.2% rise of the industry. Currently, Raymond James carries a Zacks Rank #3 (Hold). You can see the complete list of today's Zacks #1 Rank (Strong Buy) stocks here. Strategic Collaborations by Other Finance Firms Earlier this month, Carlyle Group Inc. CG announced a collaboration with Citigroup Inc. C to expand asset-backed financing opportunities within the fintech specialty lending space. The collaboration will integrate Carlyle's extensive investment network with the expertise of Citigroup's Spread Products Investment in Technologies (SPRINT) team, a leading venture equity investor in fintech specialty lending. Similarly, U.S. Bancorp USB entered into a partnership with Fiserv to integrate its Elan Financial Services credit card program into Fiserv's Credit Choice solution. The collaboration aims to enhance digital card issuance capabilities, providing financial institutions with a seamless, integrated experience. The integration of Elan's credit card program into Fiserv's Credit Choice solution strengthens USB's digital-first strategy. This integration will enable consumers and small businesses to access both debit and credit card account details within a unified digital platform for consumers and small businesses. This will create a better user experience, allowing customers to manage both types of cards in one place. Research Chief Names "Single Best Pick to Double" From thousands of stocks, 5 Zacks experts each have chosen their favorite to skyrocket +100% or more in months to come. From those 5, Director of Research Sheraz Mian hand-picks one to have the most explosive upside of all. This company targets millennial and Gen Z audiences, generating nearly $1 billion in revenue last quarter alone. A recent pullback makes now an ideal time to jump aboard. Of course, all our elite picks aren't winners but this one could far surpass earlier Zacks' Stocks Set to Double like Nano-X Imaging which shot up +129.6% in little more than 9 months. Free: See Our Top Stock And 4 Runners Up Citigroup Inc. (C): Free Stock Analysis Report U.S. Bancorp (USB): Free Stock Analysis Report Raymond James Financial, Inc. (RJF): Free Stock Analysis Report Carlyle Group Inc. (CG): Free Stock Analysis Report

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