Latest news with #digitalrealestate
Entrepreneur
10-07-2025
- Business
- Entrepreneur
The Best Domains Are Gone — Here's How Savvy Founders Still Snag Them
Why do so many founders fail to land premium domains? Because the best ones are already taken, priced sky-high and nearly impossible to secure — unless you know how to play the game. Opinions expressed by Entrepreneur contributors are their own. Getting a premium domain isn't just a branding decision — it's a strategic asset. The right domain builds instant credibility, drives trust and can drastically reduce long-term marketing costs. The problem? The best names aren't sitting around unclaimed. They're owned, guarded and in high demand. And when they do hit the market, they're often priced in the six- to seven-figure range. That leaves founders with a choice: navigate the domain minefield alone or hire a broker who knows how to win high-stakes digital real estate deals. Here's why that decision matters — and how to approach it strategically. What makes a domain "premium" — and why it matters Premium domains are short, memorable, easy to spell and usually end in .com. Think or Some are exact-match keywords like others are powerful brand names. These domains aren't just easy to remember — they signal legitimacy, authority and long-term vision. A great domain improves brand recall, boosts SEO, and lowers customer acquisition costs. That's why companies often spend millions acquiring them. It's not just a name — it's trust at first sight. Related: A Great Domain Name Can Add Millions to Your Business — Here's How to Get One (Even If It's Already Taken) Why founders struggle to secure premium domains 1. Premium domains are already taken: Unlike social handles, domains can't just be claimed. Most of the best .coms were bought years ago — often by investors or companies who know their value and aren't eager to sell. 2. Interest drives up price fast: If a domain owner senses a high-growth startup is interested, the price can skyrocket. Elon Musk famously paid $11 million for — but that deal would've cost far more had he negotiated directly without anonymity. 3. Poor negotiation can backfire: Without experience or leverage, founders risk signaling desperation. That can double the asking price — or kill the deal entirely. 4. Transfers are complicated and risky: Even after a deal is made, getting the domain safely transferred involves contracts, escrow and legal protection. One misstep can cost a fortune. Why domain brokers give founders an edge A great broker doesn't just make introductions — they bring strategy, discretion and negotiating power. Off-market access : Top brokers often know about domains that aren't publicly listed and can unlock private deals others can't. : Top brokers often know about domains that aren't publicly listed and can unlock private deals others can't. Anonymity : Sellers don't know who the buyer is, eliminating emotional markups or inflated expectations. : Sellers don't know who the buyer is, eliminating emotional markups or inflated expectations. Speed and structure : Founders don't have time for slow back-and-forth. Brokers drive the deal, navigate seller psychology and close fast. : Founders don't have time for slow back-and-forth. Brokers drive the deal, navigate seller psychology and close fast. Creative financing: From lease-to-own models to equity trades, brokers know how to structure win-win deals when cash isn't the only currency. What happens when you go it alone Trying to acquire a premium domain solo often leads to: Overpaying by two to three times more due to inexperience or lack of anonymity. Losing the deal to faster, better-prepared buyers. Legal mistakes that put your money — or your domain — at risk. Settling for a second-tier domain that weakens your brand for years. Related: 5 Unforgettable Lessons I Learned Spending $1 Million on a Domain Name What to look for in a broker If you're hiring a domain broker, make sure they bring: A proven track record of high-value, successful deals. Transparent fees — no vague commissions or surprise markups. Industry access and relationships that open doors. Clear communication and experience with legal, escrow and brand protection. In 2025, your domain is your identity As AI, crypto and global e-commerce scale, digital real estate is becoming scarcer and more valuable. The best names are being scooped up by startups, holding companies and corporations with cash to spend. If you're building a serious business, don't leave your domain strategy to chance. A great name can elevate your brand. The wrong one, or worse, missing out on the right one, can hold you back for years. Smart founders treat domain acquisition like M&A: strategic, high-impact and worth getting right. Join top CEOs, founders and operators at the Level Up conference to unlock strategies for scaling your business, boosting revenue and building sustainable success.
The National
06-07-2025
- Business
- The National
Dubai Land Department teams up with Crypto.com on digital real estate investment plan
Dubai Land Department has signed an agreement with to develop procedures that support digital real estate transactions, enabling investors to buy and sell property using digital currencies. The collaboration, which seeks to create a digital ecosystem that enables investor verification, custody, settlement and real estate tokenisation, supports the Dubai Real Estate Strategy 2033 and its Dh1 trillion ($272 billion) transaction target. The agreement was signed by Omar BuShahab, director general of the Dubai Land Department, and Mohamed Al Hakim, the authorised signatory for in the presence of officials from both sides, the Dubai Media Office said on Sunday. 'By embracing advanced technologies, Dubai is strengthening its attractiveness for high-quality investments and accelerating its progress towards its Dh1 trillion real estate transactions target for 2033,' the media office said. The partnership aims to develop mechanisms that support digital real estate transactions by ' leveraging blockchain technologies and virtual assets ', it added. 'The initiative seeks to enhance market liquidity and align with modern trends in smart investment. The partnership also aspires to build an integrated digital ecosystem that enables real estate asset trading, investor verification, and the execution of digital custody and settlement processes within a secure and advanced framework,' the media office said. Dubai has been accelerating the adoption of digital currencies as it looks to regulate the sector. In October last year, officials unveiled a strategy hoping to make 90 per cent of all transactions cashless by 2026. Sunday's move follows the announcement in May of plans to enable the payment of government fees using digital currencies in support of the Dubai Cashless Strategy. It plans to introduce a new digital payment channel across its official platforms. In an April interview with The National, Eric Trump, executive vice president of the Trump Organisation, said that the $1 billion Trump International Hotel and Tower project in Dubai would accept crypo investments. The project 'is going to be the first truly large-scale project that accepts Bitcoin, that accepts cryptocurrency to purchase units … I believe in cryptocurrency', he said at the time. 'It's the financial mechanism of the future … it's still in its infancy, but the growth has been explosive,' he added. Real estate and cryptocurrencies are 'credible hedges for one another', he said. The partnership between the Dubai Land Department and seeks to create digital ecosystem that enables investor verification, custody, settlement and real estate tokenisation. In March, Dubai launched the pilot phase of its real estate tokenisation project, aimed at converting real estate assets into digital tokens recorded on blockchain technology. Dubai is also launching a scheme to support first-time investors to enter the emirate's property market by teaming up with developers and banks, the department said earlier this month. As part of the alliance, the department will explore the potential use of platforms and technological solutions proposed by in areas such as real estate tokenisation and the trading of digital assets, the media office statement said. The department will also provide the administrative and logistical support on joint projects. Meanwhile, will propose technological solutions so that digital currencies can be used in the real estate sector, provide technical support and advisory services, as well as deliver analytical tools and reports for digital projects. The Singapore-based cryptocurrency exchange will supply all required technical and legal documentation and obtain the necessary approvals from the relevant authorities.
Gulf Business
12-06-2025
- Business
- Gulf Business
Dubai's second tokenised property fully funded in under 2 minutes
Image credit: WAM/Website In a record-setting move that highlights Dubai's growing leadership in digital real estate, the Dubai Land Department announced that its second tokenised property project on the 'PRYPCO Mint' platform was fully funded in just one minute and 58 seconds. Read- The project is part of Dubai Land Department's Property Tokenisation Initiative, under which PRYPCO Mint enables investors to purchase fractional shares in ready-to-own properties through a seamless and cost-effective digital platform. Officials say the success of the platform signals a broader shift toward tokenised assets playing a central role in Dubai's property market by 2033. As the initiative expands with more projects and partnerships, the department is encouraging early registration to access future offerings before they sell out. Dubai continues to position itself as a global leader in innovative and accessible real estate investment.
Trade Arabia
11-06-2025
- Business
- Trade Arabia
DLD achieves key milestone with tokenised real estate sell-out
Dubai Land Department (DLD) has announced that its second tokenised project on the 'Prypco Mint' platform was fully funded in a record-breaking one minute and 58 seconds, attracting 149 investors from 35 nationalities. This unprecedented demand pushed the waiting list to over 10,700 investors, reflecting rising confidence and strong interest in digital real estate ownership solutions across the emirate, said DLD in a statement. By enabling investors to purchase shares in ready properties through seamless and cost-effective mechanisms, Prypco Mint is setting new standards for market accessibility. As the platform expands its projects and partnerships, it is helping to shape a future where tokenised assets are expected to become a central part of Dubai's property market by 2033, it stated. Amid this momentum, DLD has called upon interested individuals to register early and set up their accounts to take advantage of upcoming offerings before they get sold out. This ongoing success underscores the effectiveness of the platform, which is officially accredited under DLD's Property Tokenisation Initiative, it added.
Zawya
11-06-2025
- Business
- Zawya
The second tokenized project on the ‘PRYPCO Mint' platform was sold out in a record-breaking one minute and 58 seconds
The project attracted 149 investors from 35 nationalities The waiting list included over 10,700 potential investors Dubai, United Arab Emirates: In a landmark move that reinforces Dubai's leadership in the real estate sector, Dubai Land Department announced that its second tokenized project on the 'PRYPCO Mint' platform was fully funded in a record-breaking one minute and 58 seconds, attracting 149 investors from 35 nationalities. This unprecedented demand pushed the waiting list to over 10,700 investors, reflecting rising confidence and strong interest in digital real estate ownership solutions across the emirate. This ongoing success underscores the effectiveness of the platform, which is officially accredited under Dubai Land Department's Property Tokenization Initiative. By enabling investors to purchase shares in ready properties through seamless and cost-effective mechanisms, PRYPCO Mint is setting new standards for market accessibility. As the platform expands its projects and partnerships, it is helping to shape a future where tokenized assets are expected to become a central part of Dubai's property market by 2033. Amid this momentum, Dubai Land Department invites interested individuals to register early and set up their accounts to take advantage of upcoming offerings before they sell out, unlocking investment opportunities in one of the world's most dynamic and innovative real estate destinations.
