Latest news with #giftsets
Khaleej Times
19-06-2025
- Business
- Khaleej Times
Father's Day turning into a key e-commerce event in the Middle East
As Father's Day approaches on June 21, the event is becoming one of the key drivers of e-commerce growth in the Middle East and North Africa (Mena) region, studies show. People in the UAE are not only order 25 per cent more gifts for men on Father's Day but are also choosing more thoughtful and family-oriented options. According to Flowwow's market study, Father's Day 2024 saw a 129 per cent increase in gift orders year-over-year, with Gross Merchandise Value (GMV) up 121 per cent. The overall trend of gifting to men continues to grow, showing a more than 20 per cent year-over-year increase. Online orders during the 2024 Father's Day period across Mena rose 16 per cent year-over-year, with Saudi Arabia leading at a 30 per cent rise. Looking ahead to 2025, Flowwow forecasts a 30 per cent increase in Father's Day sales, with strong demand for gift sets including hamper boxes and gourmet sets, as well as themed Father's Day cakes and premium chocolates. In 2024, overall spending on Father's Day varied across the Mena region. Customers in Kuwait and UAE spent the most on gifts for dads, with the highest average order values (AOV) at $114 and $57.2 respectively. They were followed by Jordan ($38.6), Egypt ($31.6), and Saudi Arabia ($29.1), where spending was more modest. According to Flowwow data, the average order value for gifts dropped by 3.4 per cent to Dh270.85 ($73.75), approximately 12 per cent lower than other major holidays like Mother's Day or International Women's Day, suggesting a preference for personal and meaningful options over costly gifting. Despite the cultural importance of father's figure in the Middle East, men have historically received fewer presents on occasions like Father's Day compared to women on Mother's Day (average spend of Dh303.07 or $82.52), but the emotional weight of the occasion is growing. Supporting this trend, a study by IKEA found that 67 per cent of fathers in the UAE prefer spending quality time with their children over receiving material gifts. Less than 1 per cent desired a traditional tie, and fewer than 10 per cent would choose to receive gadgets, showing the regional value focused on family connection over consumerism. 'Father's Day is becoming more meaningful in the Mena region, especially in the UAE, where gifting for men is growing alongside a strong cultural appreciation for fatherhood. It's not just about fathers any more, people are celebrating all the important male figures in their lives, including stepdads, and grandfathers, showing that their presence truly matters to families across the GCC,' said Slava Bogdan, CEO at Flowwow. Google Trends confirms the rising relevance of Father's Day in the UAE and the broader Middle East. The search volume for Father's Day-related content — such as quotes, greetings, cards, and gift ideas — surged more than 30 times this week from June 16. Google Shopping data also shows a peak in gift-related searches ahead of the celebration, indicating that more people are preparing for the holiday with purposeful intention. 'Father's Day is quickly becoming one of the key drivers of e-commerce growth in the Mena region. Between June 20 and 22, we saw a 16 per cent year-over-year increase in orders across the region, with Saudi Arabia as a digitally advanced country showing the strongest growth — a 30 per cent surge in order volume during the holiday period,' — Anna Gidirim, CEO of Admitad, commented. The growing interest in gifting for men reflects a broader trend: in 2023 the Mena region saw a 25 per cent increase in gifts purchased. According to data from Admitad, the best-selling gift categories for men in Mena include home and tools (30 per cent), electronics (22 per cent), and automotive accessories (9 per cent). In the UAE, top Father's Day gifts were tech products (23 per cent), household items (18 per cent), and car accessories (16 per cent). In Saudi Arabia, customers favoured electronics and gadgets even more, accounting for 28 per cent of all sales. This trend isn't new — earlier this year in Saudi Arabia, Valentine's Day saw men getting more gifts than ever, with sports gear, tools, and car accessories topping the list. In the UAE, Father's Day shoppers are choosing experience-based gifts like spa or sports vouchers, while also favouring classic options such as apparel, oud perfumes, watches, leather goods, gift baskets, and gadgets. Another important trend is the rise in cross-border gifting, which grew during Father's Day. People are sending presents to the UAE from different sides of the world, including countries such as the USA, Cyprus, Turkey, Saudi Arabia, Qatar, Lebanon, Spain, Germany, Lithuania, Russia, and Kazakhstan.
Yahoo
08-05-2025
- Entertainment
- Yahoo
Bath & Body Works Is Offering $130 Gift Sets for Just $45 (& It Comes in a Super Cute Tote)
If you purchase an independently reviewed product or service through a link on our website, SheKnows may receive an affiliate commission. It's a great time to be a Bath & Body Works fan because you can score two deliciously-scented gift bags right now for just $45 when you make a purchase of $40 or more. These gift sets are normally priced at just over $130 each, so you're saving big and getting so many goodies! Plus, Bath & Body Works is offering their buy three, get three free promo right now (everything is included!), so hitting that $40 minimum will be a total piece of cake! FYI, these also make excellent last-minute Mother's Day gifts! More from SheKnows Podiatrists Can't Stop Recommending These Plush Brooks Sneakers for a Variety of Foot Problems - Now 20% Off Today's Top Deals Joanna Gaines' New Hearth & Hand Spring Collection Dropped at Target & Prices Start at $3 Think Spring! Target Just Added Tons of Gorgeous New Patio Items Target Is Having a Can't-Miss Spring Sandal Sale for Circle Members The Sweetest Song gift set from Bath & Body Works comes with a body lotion, body wash, fine fragrance mist, a tree-wick candle, the Wallflowers plug, and the Wallflowers fragrance refill. The last three items are gift set exclusives, so you have to grab the bag to try them out! Bath & Body Works' Sweetest Song is scented like 'blush raspberries, sugar crystals, and whipped musk,' according to the gift set's description. One shopper described Sweetest Song as 'very expensive smelling,' adding, 'To me, it also smells like Victoria's Secret Bombshell with more sweet raspberry topnote. Smells so good!' $45 $130 65% off Buy Now Everything comes in a light pink tote bag with ruffles around the edges. How cute would this be as a summer beach bag? You can also score Bath & Body Works' Butterfly gift set for just $45 when you make a purchase of $40 or more. This set also comes with lotion, body wash, fragrance mist, and the gift-set exclusive candle and Wallflower plug that's accented with gorgeous purple butterflies. Butterfly is a scent inspired by spring air with notes of 'raspberry nectar, iris petals, and airy vanilla.' It's light, floral, and fresh. One Bath & Body Works shopper said Butterfly is 'one of my favorites! It has a light scent that is airy and soft.' And someone else said the Butterfly body wash 'is the best body wash I have ever used. The smell is soft scented and makes a lot of bubbles in the bath. I love it!' $45 $128 65% off Buy Now This set also comes with the pink ruffled tote that's ready to go with you on every summer adventure. Again, these sets can only be scored for $45 if you make a purchase of $40 or more either in-store or online at Bath & Body Works' website. So if you're looking for a last-minute gift for Mom or something sweet to treat yourself with, go on a mini shopping spree at Bath & Body Works and grab these gift sets for a steal. Before you go, check out : More Top Deals from SheKnows Is Walmart+ Worth It? Giada De Laurentiis' Newest Cookbook Is Packed With Italian Super Food Recipes Stanley Tumblers Now Come With New Leakproof Lids & Customers Are Raving About Them Best of SheKnows We Did the Research & These Are the Best Flower Delivery Services for Mother's Day 10 Affordable Lookalikes of the Clinique Black Honey Lipstick, According to TikTok 16 All-Natural Cleaning Products That Actually Work
