05-07-2025
UAE Ranks No. 1 Globally in Mobile Shopping for 2025
The UAE is now the world's top mobile shopping market, with 67% of consumers using their phones to shop, according to the 2025 Global Digital Shopping Index by Visa and PYMNTS.
That's a 23% jump since 2022, putting the UAE ahead of tech-savvy countries like Singapore, the UK, and Brazil when it comes to mobile-first retail.
Biometrics and Convenience Drive Growth
UAE shoppers aren't just tapping "Add to Cart"—they're also leading in secure payments. Around 32% use fingerprint or face recognition to complete purchases, nearly double the global average.
Plus, 53% of shoppers are blending their experiences by combining in-store visits, mobile browsing, and online checkouts.
What UAE Shoppers Really Want
The study also revealed what shoppers in the UAE look for when they buy:
Unsurprisingly, millennials and Gen Z are driving this trend, while older shoppers are less likely to use their phones at checkout.
UAE's Digital Economy Keeps Rising
