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Aisha Hossain: Meet The British Founder Of Maison Selhaya Redefining Modest Luxury
Aisha Hossain: Meet The British Founder Of Maison Selhaya Redefining Modest Luxury

Harpers Bazaar Arabia

time13 hours ago

  • Business
  • Harpers Bazaar Arabia

Aisha Hossain: Meet The British Founder Of Maison Selhaya Redefining Modest Luxury

Discover the luxury abaya maison turning precious silks into style statements… A Moment of Quiet Clarity At dawn, Aisha Hossain stood barefoot in a marble courtyard. The stone was cool. The world was still. As morning light rose, a quiet conviction took hold. She wasn't seeking direction, but found it nonetheless. There was a space in luxury fashion that remained untouched: one that honoured modesty, meaning, and timeless design. That space became Selhaya. A Maison of Her Own Selhaya was never intended to follow convention. Founded in London, it stands as the world's first British luxury abaya maison, not simply a brand, but a house built on story, integrity, and refinement. Every decision is intentional, from fabric to philosophy. Aisha, with a background in public policy and a deep understanding of cultural nuance, leads Selhaya with restraint and clarity. It is fully founder-led and self-funded, allowing the Maison to move on its own terms, at its own pace. From Memory to Silk Each Selhaya capsule begins with a memory. A place, a feeling, a piece of Aisha's personal history. Designs are developed slowly: from moodboard to sketch, then hand-crafted in pure silks and silk-linen blends. In contrast to the synthetics commonly used in modest fashion, Selhaya's choice of fabric is deliberate. Silk breathes, flows, and holds presence. It honours the woman wearing it, whether in quiet moments of reflection, at a celebration, or in the simple rituals of daily life. The Architecture of Real Luxury For Selhaya, luxury is not loud. It is thoughtful. Each robe arrives with a collector card and is part of a registry system, creating a lasting connection between the garment and the wearer. Purchases are made online through Selhaya's direct website, and through private maison events and intimate unveilings. These are pieces designed to last, heirlooms in the making, not garments for the moment. Philanthropy Without Performance Five percent of proceeds from each abaya supports orphan care. There is no campaign. No announcement. It is simply part of how the maison moves. Quietly. Consistently. With purpose. Where Modesty Meets the World The maison enters the global stage at a pivotal time. With its Waves of Light capsule set to debut in summer, and Selhaya's upcoming inclusion in leading glossy magazines, the house is poised for international recognition. Selhaya is not redefining modest fashion. It is refining it. With discipline, with softness, and with a vision that reaches beyond seasons. In every stitch, there is memory. In every robe, legacy. And in the woman who wears it, presence, always. Imagery supplied ITP Media Group newsroom and editorial staff were not involved in the creation of this content

At Osaka Expo, TudungPeople uses fashion diplomacy to showcase Malaysia's heritage and quiet strength
At Osaka Expo, TudungPeople uses fashion diplomacy to showcase Malaysia's heritage and quiet strength

Malay Mail

time11-07-2025

  • Lifestyle
  • Malay Mail

At Osaka Expo, TudungPeople uses fashion diplomacy to showcase Malaysia's heritage and quiet strength

KUALA LUMPUR, July 12 — Malaysian modest fashion brand TudungPeople is representing the country at Expo 2025 Osaka in a subtle yet meaningful way, through the hijabs worn by national delegates at the Malaysia Pavilion. Rather than participating via a retail booth or physical showcases, the homegrown brand is visually present via its signature scarves, aligning with the Pavilion's theme, 'Weaving a Future in Harmony'. TudungPeople chief operating officer Dr Fazly Azry said the brand's presence is woven into the very fabric of the Pavilion through the scarves worn by Malaysia's national delegates – a visual gesture that speaks of elegance, cultural pride and thoughtful design. 'We've always believed that presence doesn't have to be loud to be powerful. Seeing our scarves worn in the Pavilion is a deeply meaningful reminder that representation can be carried through something as personal and as visible as what we wear,' he said in a statement to Bernama. He added that the brand's signature plain-coloured hijabs, designed with comfort and versatility in mind, embody the quiet strength of intentional design. 'This subtle act of fashion diplomacy allows modest wear to serve as a cultural bridge, expressing Malaysian identity in ways that inspire connection, curiosity and conversation,' he said. Founded in 2011, TudungPeople has grown from a small local brand into one of Malaysia's most recognisable names in modest fashion, known for its inclusive approach and signature plain-coloured hijabs that prioritise comfort, functionality and timeless elegance. Over the years, the brand has continued to push the boundaries of what modest fashion can mean, not only aesthetically, but also socially and culturally. Dr Fazly said for TudungPeople, harmony is not just a message, it's a lived philosophy, and the brand celebrates unity in diversity through its designs and values, crafting products that empower wearers while representing Malaysia's rich cultural landscape. 'Our hijabs are designed to be worn by anyone who values comfort, modesty and elegance. We want people to see that modest fashion is not a limitation – it's a strength,' he added. The brand often weaves elements of Malaysian heritage into its designs, drawing inspiration from traditional arts and crafts, local delicacies (kuih), flora and fauna, and even nostalgic childhood motifs. 'We see heritage not as a trend, but as a living story. We want to reinterpret tradition thoughtfully, in a way that feels accessible to the modern Muslimah who wants to wear her identity with pride,' he said. This ability to balance cultural integrity and commercial relevance is one of TudungPeople's core strengths, with each design crafted to carry both aesthetic value and meaningful storytelling. With growing interest from international markets, TudungPeople is working closely with the Malaysia External Trade Development Corporation (Matrade) this year under a global expansion programme focused on building the right infrastructure for sustainable export growth. From refining product-market fit to identifying potential partnerships, the collaboration helps to lay the foundation for the brand's long-term presence abroad. 'Being part of the Malaysia Pavilion at Expo 2025 Osaka is not just symbolic, it's strategic. It allows us to connect with international stakeholders in a meaningful way, while giving us the platform to share what Malaysian design truly stands for, intention, identity and quiet strength,' Dr Fazly added. Although it will not feature a dedicated product collection at the Expo, the brand views its involvement as an act of soft power, using fashion to promote Malaysian culture in a global setting. 'In the end, it's not always about visibility. It's about what people remember and if someone sees one of our scarves at the Pavilion and feels a sense of grace, dignity, or curiosity, then we've done our part,' he said. — Bernama

11 best modest dresses, tops, pants & more for summer 2025 that will keep you covered, cool and stylish
11 best modest dresses, tops, pants & more for summer 2025 that will keep you covered, cool and stylish

Yahoo

time07-07-2025

  • Lifestyle
  • Yahoo

11 best modest dresses, tops, pants & more for summer 2025 that will keep you covered, cool and stylish

As someone who dresses modestly — and has for most of their life — I have my fair share of tricks to transform any piece into something that's modest girl-approved. When I was younger, this frequently included layering under and over a specific dress, skirt or top to the point that I would be seriously uncomfortable in the heat. But as I got older, I began opting for anything that would give me coverage I wanted, was made up of breathable fabric and required the least amount of modifications and or layering. I just wanted to pop on an outfit without jumping through multiple hoops to make it work. This year, that task was made somewhat easier because some of the current summer fashion trends match my modest preferences. There are actually skirts and dresses that are long, flowy, loose, lined and slit-free. Tops and pants are also longer and looser. If you're looking for modest summer clothing for 2025 and beyond, I combed through dozens of retailers to round up my favourite modest fashion picks that require little to no layering or modifications. Typically, longer blouses are better, but for summer, a cropped blouse is perfect to pair over maxi skirts. I especially love this cotton gauze fabric because of how cooling and breathable it is. Plus the pale blue colour is ideal for summer. There was a point in time when I wouldn't touch dresses without long sleeves. But recently, I realized that really cuts my summer fashion options, so I altered my approach. I love this sleeveless full-length dress as a layering option; it looks great with a cropped or short cardigan that's breathable enough to work for warm weather. And while I typically only consider sleeveless dresses without slits, I made an exception for this one because how perfect it is in all other fronts. From the fabric, length and flow this dress is extremely modest. The fit and flare silhouette is super flattering and also ensures the dress doesn't cling to the body, plus the slit can be easily sewn up. Tall girl tip: If you struggle to find a full-length dress that's actually full length, this brand delivers! A lightweight cardigan is an absolute closet staple for anyone, especially for me this summer — I pair it with a sleeveless maxi dress or over a maxi skirt. This option from Uniqlo is especially great for the summer due to its added UV protection. I love that this longer blouse provides additional coverage for the front and back. It's also also available in numerous colours, designs and sizes. When I see a shirt being described as a tunic, it's like music to my ears. It means a shirt will be longer and provide the additional coverage I look for in my modest wardrobe. This poplin belted tunic shirt is 100 per cent cotton, making it nice and cooling for the summer. It can be worn over a pair of jeans, pants or even styled over a maxi dress or skirt. While this is technically a dress, I personally would think of it as a tunic to wear over jeans or pants. I love the colour, fabric and tiered look of this one plus the belted sleeves. You can't go wrong with a maxi skirt — especially this year. A lot of the maxi skirts available this season are slit-free, fully lined and flowy: no clinging to the body! These chic palazzo pants are high-waisted, loose and flowy and can easily go from day to night. They're ideal for a modest-look — business or casual. This dress has long sleeves and is full length, depending on your height. It's made of 100 per cent organic cotton gauze, making it breathable, soft and comfortable for hot summer days. This classic linen shirt can be easily be paired with a skirt, pants and even over a dress. It's a versatile closet staple that's great to have on hand for a modest wardrobe. I've been on the hunt for a denim skirt — and I think I've found the perfect one. This one looks to be maxi length and has no slits, plus it has a fit and flare style, which I love.

11 best modest dresses, tops, pants & more for summer 2025 that will keep you covered, cool and stylish
11 best modest dresses, tops, pants & more for summer 2025 that will keep you covered, cool and stylish

Yahoo

time06-07-2025

  • Lifestyle
  • Yahoo

11 best modest dresses, tops, pants & more for summer 2025 that will keep you covered, cool and stylish

As someone who dresses modestly — and has for most of their life — I have my fair share of tricks to transform any piece into something that's modest girl-approved. When I was younger, this frequently included layering under and over a specific dress, skirt or top to the point that I would be seriously uncomfortable in the heat. But as I got older, I began opting for anything that would give me coverage I wanted, was made up of breathable fabric and required the least amount of modifications and or layering. I just wanted to pop on an outfit without jumping through multiple hoops to make it work. This year, that task was made somewhat easier because some of the current summer fashion trends match my modest preferences. There are actually skirts and dresses that are long, flowy, loose, lined and slit-free. Tops and pants are also longer and looser. If you're looking for modest summer clothing for 2025 and beyond, I combed through dozens of retailers to round up my favourite modest fashion picks that require little to no layering or modifications. Typically, longer blouses are better, but for summer, a cropped blouse is perfect to pair over maxi skirts. I especially love this cotton gauze fabric because of how cooling and breathable it is. Plus the pale blue colour is ideal for summer. There was a point in time when I wouldn't touch dresses without long sleeves. But recently, I realized that really cuts my summer fashion options, so I altered my approach. I love this sleeveless full-length dress as a layering option; it looks great with a cropped or short cardigan that's breathable enough to work for warm weather. And while I typically only consider sleeveless dresses without slits, I made an exception for this one because how perfect it is in all other fronts. From the fabric, length and flow this dress is extremely modest. The fit and flare silhouette is super flattering and also ensures the dress doesn't cling to the body, plus the slit can be easily sewn up. Tall girl tip: If you struggle to find a full-length dress that's actually full length, this brand delivers! A lightweight cardigan is an absolute closet staple for anyone, especially for me this summer — I pair it with a sleeveless maxi dress or over a maxi skirt. This option from Uniqlo is especially great for the summer due to its added UV protection. I love that this longer blouse provides additional coverage for the front and back. It's also also available in numerous colours, designs and sizes. When I see a shirt being described as a tunic, it's like music to my ears. It means a shirt will be longer and provide the additional coverage I look for in my modest wardrobe. This poplin belted tunic shirt is 100 per cent cotton, making it nice and cooling for the summer. It can be worn over a pair of jeans, pants or even styled over a maxi dress or skirt. While this is technically a dress, I personally would think of it as a tunic to wear over jeans or pants. I love the colour, fabric and tiered look of this one plus the belted sleeves. You can't go wrong with a maxi skirt — especially this year. A lot of the maxi skirts available this season are slit-free, fully lined and flowy: no clinging to the body! These chic palazzo pants are high-waisted, loose and flowy and can easily go from day to night. They're ideal for a modest-look — business or casual. This dress has long sleeves and is full length, depending on your height. It's made of 100 per cent organic cotton gauze, making it breathable, soft and comfortable for hot summer days. This classic linen shirt can be easily be paired with a skirt, pants and even over a dress. It's a versatile closet staple that's great to have on hand for a modest wardrobe. I've been on the hunt for a denim skirt — and I think I've found the perfect one. This one looks to be maxi length and has no slits, plus it has a fit and flare style, which I love.

Muslim girl, 16, complains after she was fired from lifeguard job for wearing bulky 'modesty' garment
Muslim girl, 16, complains after she was fired from lifeguard job for wearing bulky 'modesty' garment

Daily Mail​

time30-06-2025

  • Politics
  • Daily Mail​

Muslim girl, 16, complains after she was fired from lifeguard job for wearing bulky 'modesty' garment

A Muslim teenage lifeguard was allegedly fired on her first day on the job for wearing a modest swimsuit cover-up that posed a 'safety concern.' The 16-year-old and her family claimed she was discriminated against and sent home from Philadelphia's Joan Kelly Pool for her religious attire on Thursday. She was wearing a long-sleeve rash guard swim shirt and swim pants, Council on American-Islamic Relations (CAIR) legal director Adam Alaa Attia, who is representing the teen, told The Philadelphia Inquirer. But the garment that caught flak from other staffers was a flowy outer layer 'for the times they are sitting on watch and not engaged in the water,' Attia explained. This loose-fitting cover was attached to the swimsuit by a piece of velcro for easy removal. While her swimwear aligned with lifeguard safety requirements, this extra layer got her axed, according to a CAIR press release. 'This young woman was prepared, professional and fully qualified,' Attia wrote in a statement. 'She was forced to choose between her faith and her employment - a choice no worker should ever have to make - especially in Philadelphia, where the Muslim community is foundational to the city's identity.' The 16-year-old and her family claimed she was discriminated against and sent home from Philadelphia's Joan Kelly Pool (pictured) for her religious attire on Thursday Attia claimed the girl, who wears a women's size small, was offered a men's 3XL cotton t-shirt and XL men's swim trunks instead. 'This alternative not only disregarded her religious beliefs and bodily autonomy but also undermined any claim that the issue was about fabric or safety,' the press release states. 'Cotton is not approved swim material, and loose, oversized clothing is a well-known drowning hazard.' Parks and Recreation Commissioner Susan Slawson disputed the assertions that the girl and her family made, claiming she was 'accommodated' rather than 'discriminated against.' 'She was never asked to remove her rash guard. Her faith was never put into question,' Slawson told The Philadelphia Inquirer. 'What she did have on was a safety concern.' Pool staff had asked the modestly dressed lifeguard to take off the 'cape' attached to her rash guard because it could be a hazard, Slawson said. 'You can't get in the pool with that on because you have to worry about someone getting caught in that guard and possibly drowning because they're caught in this long cape,' the commissioner elaborated. 'We weren't asking her to take off her Muslim attire at all. What we're asking for is for her to not put the cape on.' While staffers deemed the velcroed fabric dangerous, lifeguards are allowed to wear hoodies and sweatpants over their bathing suits around the pool. Conflicting with the teen's retelling of events, Slawson said the girl was not initially fired. Slawson alleged she was paid for a full day of work and was told to come back the following day. But after she said she was bringing her family along to confront her bosses, the work offer was retracted. 'We're not going to invite trouble,' Slawson asserted. Slawson also accused the teen's family of showing up anyway - allegedly yelling swear words and racially-motivated comments at a black staff member. To resolve this wardrobe-related conflict, Slawson, the teen's family and CAIR members have a meeting scheduled for Monday. The CAIR is demanding a full investigation into the matter and a formal apology from the pool's employees, as well as for the teen to be given her job back. The group is also calling for the city to mandate religious accommodations training and anti-discrimination policies for staff and supervisors.

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