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Yahoo
04-07-2025
- Business
- Yahoo
North America Flexible Packaging Market 2025 Trends USD 84.9 Billion Size Backed by E-Commerce and Bioplastics Boom
According to researchers from Towards Packaging, the global North America flexible packaging market, estimated at USD 81.45 billion in 2024, is forecast to expand to USD 123.07 billion by 2034, growing at a CAGR of 4.23% over the forecast period. In 2025, plastics led the North America flexible packaging market by material, while pouches dominated by product, and the food & beverage sector held the largest share by application. Ottawa, July 04, 2025 (GLOBE NEWSWIRE) -- The global North America flexible packaging market size reached approximately USD 84.9 billion in 2025, with projections suggesting it will climb to USD 123.07 billion in 2034, according to a report from Towards Packaging, a sister firm of Precedence Research. The flexible packaging market is driven by rising demand for lightweight, cost-effective, and sustainable packaging solutions across the food, pharmaceutical, and personal care industries. Its advantages include extended shelf life, convenience, and reduced material usage. Innovations in recyclable and biodegradable materials are boosting market adoption. Rapid urbanization, e-commerce growth, and changing consumer lifestyles further support demand. Additionally, advancements in printing technologies enhance product branding. However, environmental concerns and regulatory challenges regarding plastic usage remain key obstacles to market expansion. Get All the Details in Our Solutions – Access Report Sample: What is Flexible Packaging? Flexible packaging is a type of packaging made from non-rigid materials such as plastic films, paper, and aluminum foil, which can easily bend or change shape without breaking. Unlike traditional rigid packaging like glass jars or metal cans, flexible packaging adjusts to the shape of the product it contains, making it highly versatile and efficient. It is lightweight, which reduces shipping and transportation costs, and can be customized into various forms such as pouches, sachets, wraps, and bags. One of its key advantages is strong barrier protection against moisture, oxygen, and contaminants, helping to extend product shelf life. Flexible packaging is widely used across industries, including food and beverages, pharmaceuticals, personal care, and home care. Its benefits include cost-effectiveness, space-saving design, consumer convenience, and attractive branding through advanced printing. Additionally, it supports sustainability efforts by using less material and generating less waste compared to rigid packaging. With increasing consumer demand for convenient and eco-friendly solutions, flexible packaging continues to evolve through innovations in recyclable and biodegradable materials. What are the Key Trends in the North America Flexible Packaging Market? Sustainability and Circularity Mono-material designs and recyclable films are replacing multi-layer laminates, fostering easier recycling. Compostable bioplastics and bio-resins are gaining traction, despite limited industrial composting infrastructure. Brands and regulators are targeting carbon-neutral and recycled-content packaging, with visible eco-labels and partnerships to validate claims. Intelligent and Active Packaging Integration of QR codes, NFC, RFID tags, and blockchain enables traceability, authentication, and consumer engagement. Development of active films and sensors (e.g., freshness indicators, oxygen scavengers, moisture regulators) enhances shelf life and safety. Convenience and Portability Surge in resealable pouches, easy-tear openings, spouts, portion-controlled and ready-to-heat formats tailored for on-the-go consumers. Packaging is optimized for eCommerce with tamper-evident, lightweight, compact designs. Aesthetics and Personalization Digital printing enables short runs, customization, vibrant designs, and personalized packaging with variable data. Brands favour minimalist, bold graphics or playful "dopaminergic" vintage looks to stand out visually. Regulation and Compliance Stricter rules (EU Green Deal, plastics tax, EPR) require recyclable, recycled-content packaging and robust safety standards. North America's harmonization of rules pushes packaging makers to increase traceability and material transparency. Explore Strategic Figures & Forecasts – Access the Databook Now: What Drives the Growth of the North America Flexible Packaging Market? Growth of E-Commerce and Convenience Foods The boom in online shopping and ready-to-eat meals increases the need for lightweight, durable, and tamper-proof packaging, benefiting flexible formats like pouches and sachets. Increasing consumer awareness and regulatory pressure are driving demand for eco-friendly, recyclable, and biodegradable flexible packaging. Companies that innovate with sustainable materials have significant market opportunities. In June 2025, according to the data published by the US State Food, Beverage and Grocery Associations, Shoppers and Walmart account for two-thirds of grocery sales in the U.S. Delivery and ship-to-home fulfillment have also grown significantly in online food stores. In April 2025, U.S. online grocery sales surpassed USD 9.5 billion for the ninth consecutive month, increasing 15.2 % to USD 9.8 billion. Limitations and Challenges in the North America Flexible Packaging Market: Stringent Environmental Regulations and Competition from Rigid Packaging The key players operating in the market are facing restrictions due to strict regulatory laws and competition from rigid packaging. Governments worldwide are imposing bans or taxes on single-use plastics, creating compliance challenges for manufacturers using non-recyclable or non-biodegradable materials. Volatility in the prices of plastic resins, aluminum, and paper affects production costs and profit margins, making it difficult for manufacturers to maintain stability. Many flexible packaging products use multi-layer materials (plastic, foil, paper), which are difficult to separate and recycle, leading to environmental concerns and regulatory pushback. For certain products, especially liquids or fragile items, rigid packaging offers better protection and durability, limiting flexible packaging's adoption in specific segments. While compostable flexible packaging is gaining attention, many regions lack the necessary industrial composting facilities, hindering large-scale adoption. If there is anything you'd like to ask, feel free to get in touch with us @ sales@ Regional Analysis: North America dominates the flexible packaging market due to strong demand from the food, beverage, pharmaceutical, and personal care industries. High consumer preference for convenient and sustainable packaging, along with advanced recycling infrastructure, supports growth. Technological innovation, such as smart and eco-friendly packaging, further boosts market expansion. The region's strong retail and e-commerce sectors drive demand for lightweight and durable solutions. Additionally, strict regulations promote the use of recyclable materials, encouraging manufacturers to adopt advanced flexible packaging technologies. U.S. Market Trends The U.S. leads the North American market due to a large consumer base, high packaged food consumption, and strong investment in packaging innovation. The country also has robust infrastructure for recycling and sustainable packaging development, alongside major players like Amcor and Sealed Air. Canada Market Trends Canada shows steady growth with rising environmental awareness and government regulations promoting recyclable and compostable packaging. The growing food processing and healthcare sectors further contribute to the demand for flexible packaging. Segment Outlook Material Insights The plastic material segment dominates the North America flexible packaging market due to its versatility, cost-effectiveness, and excellent barrier properties. Plastics like polyethylene and polypropylene offer lightweight, durable, and moisture-resistant solutions ideal for food, beverage, and pharmaceutical packaging. Their adaptability to various printing and sealing technologies supports branding and convenience features such as resealable closures. Additionally, advancements in recyclable and bio-based plastics align with regional sustainability goals, allowing manufacturers to meet regulatory standards while maintaining performance and cost advantages. The bioplastic material segment is the fastest-growing in North America's flexible packaging market due to several key factors. Firstly, increasing environmental concerns and stringent regulatory bans on single-use plastics drive demand for biodegradable and bio-based solutions. Secondly, government incentives including tax credits, grants, and state-level subsidies support R&D and production in sustainable packaging. Thirdly, advances in material science (e.g., PLA, PHA, PBS) improve barrier properties, durability, and cost competitiveness, making bioplastics viable alternatives. Finally, consumer preference for eco-friendly products, alongside corporate sustainability initiatives, drives brand adoption of flexible bioplastic pouches, films, and bags. Product Insight The pouch segment is dominating as well as the fastest growing North America's flexible packaging market for several reasons. Pouches are lightweight and compact, reducing shipping and storage costs while conserving materials. They use multi-layer films that offer excellent barrier protection against moisture, oxygen, and light, extending product shelf life. With features like resealable zippers, spouts, and easy-tear openings, they cater to consumer convenience and on-the-go lifestyles. Pouches also offer a large printing surface for strong branding and work well with e-commerce needs. Additionally, recyclable or mono‑material pouch films align with sustainability trends, further boosting their popularity. Application Insight The food and beverages segment is the dominant application in the North America flexible packaging market due to several key factors. Growing demand for ready-to-eat, single-serve, and on-the-go products drives the use of lightweight, resealable pouches and films. Advanced barrier technologies like modified atmosphere packaging (MAP) and vacuum sealing help extend shelf life and preserve freshness. Additionally, flexible packaging offers excellent branding opportunities through high-quality printing and eye-catching designs, enhancing shelf visibility. Its lightweight nature also reduces shipping and storage costs. Furthermore, the increasing use of recyclable, compostable, and mono-material packaging aligns with sustainability goals and consumer preferences, reinforcing its dominance in the region. The pharmaceutical and healthcare application segment is the fastest-growing in North America's flexible packaging market due to several interrelated drivers. Rising healthcare expenditure and an aging population fuel demand for medications and medical devices that require sterile, tamper-evident packaging. Stringent regulatory requirements (e.g., FDA sterility and safety standards) necessitate advanced barrier films and child-resistant features. Additionally, growth in home healthcare, e-commerce pharmacies, and single-serve formats like stick packs enhances demand for portable, patient-centric solutions. Finally, technological innovations such as moisture‑absorbing films, smart labels, and recyclable materials are enabling both compliance and sustainability in pharmaceutical packaging. More Insights of Towards Packaging: Flexible Industrial Packaging Market - The flexible industrial packaging market is forecast to grow from USD 85.35 billion in 2025 to USD 130.92 billion by 2034, driven by a CAGR of 4.93% from 2025 to 2034: Recycled Polypropylene in Packaging Market Size, Trends, Share and Innovations - The recycled polypropylene in the packaging market is set to grow from USD 9.85 billion in 2025 to USD 17.66 billion by 2034: Polyvinyl Chloride Packaging Film Market Size and Regional Production Analysis - The polyvinyl chloride packaging film market is projected to reach USD 17.48 billion by 2034: Polyethylene Packaging Market Size, Demand and Trends Analysis - The polyethylene packaging market is expected to increase from USD 120.63 billion in 2025 to USD 168.81 billion by 2034: Recycling Flexible Packaging Market Size and Regional Production Analysis - The recycling flexible packaging market is accelerating, with forecasts predicting hundreds of millions in revenue growth between 2025 and 2034: Converted Flexible Packaging Market Size, Trends, Share and Innovations - The global converted flexible packaging market is expected to increase from USD 284.16 billion in 2025 to USD 381.13 billion by 2034: Multilayer Flexible Packaging Market Intelligence Report, Key Trends, Innovations & Market Dynamics - The global multilayer flexible packaging market is estimated to reach USD 283.55 billion by 2034: Flexible Polyurethane Foam Market Expansion and Innovation Opportunities - The global flexible polyurethane foam market size reached US$ 5.95 billion in 2024 and is projected to hit around US$ 10.86 billion by 2034: Flexible Plastic Pouches Market Sustainability & Circular Economy Data - The flexible plastic pouches market is projected to reach USD 306.72 billion by 2034, growing from USD 198.46 billion in 2025, at a CAGR of 4.45%: Medical Flexible Packaging Market Review, Key Business Drivers & Industry Forecast - The medical flexible packaging market is anticipated to grow from USD 21.48 billion in 2025 to USD 34.78 billion by 2034: Join now to access the latest packaging in industry segmentation insights with our Annual Membership: Recent Breakthroughs in the North Flexible Packaging Market: In May 2025, a leader in flexible plastics and packaging solutions for foodservice customers and retail and Oroville Flexible Packaging, LLC, a RE: CIRCLE Solutions company, revealed the introduction of the 'Oroflex,' a sustainable flexible plastic, packaging, and recycling system. With its extensive, tailored, domestic production and recycling services and open audit trails, Oroflex is a flexible packaging system for retail and foodservice clients that supports their sustainability and operational efficiency objectives. In March 2025, Prompac, a pioneer in material science and flexible packaging, is expanding its ProActive Intelligence platform with the introduction of cutting-edge products in its Moisture Protect line. Prompac provides a variety of moisture-absorbing films, building on the success of the Moisture Protect platform and offering specialized solutions for a range of applications. These solutions, developed in partnership with Aptar CP Technologies, are intended to improve product protection while advancing sustainability objectives. In February 2025, Energizer, one of the biggest producers and distributors of household batteries worldwide, introduced packaging for its line of Energizer batteries that is entirely recyclable and free of plastic (except for seals and adhesive). As reported in Packaging World at the end of 2024, the news follows rival Duracell's similar transition to 100% paper-based, curbside recyclable packaging. Elevate your packaging strategy with Towards Packaging. Enhance efficiency and achieve superior results - schedule a call today: North America Flexible Packaging Market Players Amcor plc Mondi Group Huhtamaki Flexible Packaging Sonoco Products Company Sealed Air DS Smith Berry Global Constantia Flexibles Bemis Manufacturing Company UkrMetal ProAmpac Wipak Group FlexPak Services Transcontinental Inc. Coveris Holdings American Packaging Corporation InterFlex Group FLEX-PACK ENGINEERING, INC. Innovia Films Cosmo Films Novolex Sigma Plastics Group Graphic Packaging International, LLC Bischof+Klein SE and Co. KG Südpack North America Flexible Packaging Market Segments By Material Plastics Polyethylene (PE) Polypropylene (PP) Polyamide (PA) Polyvinyl Chloride (PVC) Polystyrene (PS) Others Paper Metal Bioplastics By Product Bags Pouches Retort Pouches Refill Pouches Rollstock Films and Wraps Others By Application Food and Beverages Pharmaceutical and Healthcare Personal Care and Cosmetics Others Invest in Premium Global Insights @ If you have any questions, please feel free to contact us at sales@ About Us Towards Packaging is a leading global consulting firm specializing in providing comprehensive and strategic research solutions. With a highly skilled and experienced consultant team, we offer a wide range of services designed to empower businesses with valuable insights and actionable recommendations. We stay abreast of the latest industry trends and emerging markets to provide our clients with an unrivalled understanding of their respective sectors. We adhere to rigorous research methodologies, combining primary and secondary research to ensure accuracy and reliability. Our data-driven approach and advanced analytics enable us to unearth actionable insights and make informed recommendations. We are committed to delivering excellence in all our endeavours. Our dedication to quality and continuous improvement has earned us the trust and loyalty of clients worldwide. Our Trusted Data Partners: Precedence Research | Statifacts |Towards Automotive | Towards Healthcare | Towards Food and Beverages | Towards Chemical and Materials | Towards Consumer Goods | Towards Dental | Towards EV Solutions | Nova One Advisor | Healthcare Web Wire | Packaging Web Wire | Automotive Web Wire For Latest Update Follow Us: in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
03-07-2025
- Business
- Yahoo
Water-based Barrier Coatings Market worth $1.85 billion by 2030 - Exclusive Report by MarketsandMarkets™
DELRAY BEACH, Fla., July 3, 2025 /PRNewswire/ -- The report 'Water-based Barrier Coatings Market by Component (Water, Filler, Binder, Additives), Barrier Type (Water Vapor, Oil/Grease), Substrate (Paper & Cardboard), End-use Industry (Food & Beverage Packaging), and Region - Global Forecast to 2030', water-based barrier coatings market was valued at USD 1.28 billion in 2024 and is projected to reach USD 1.85 billion by 2030, at a CAGR of 6.3% between 2025 and 2030. Browse in-depth TOC on 'Water-based Barrier Coatings Market'284 – Tables59 – Figures276 – Pages Download PDF Brochure: Water-based barrier coatings have gained prominence in the packaging industry due to their ability to facilitate recycling, enhance product protection, and extend the shelf life of food and goods. As packaging companies navigate stringent environmental regulations and strive to design recyclable and eco-friendly solutions, there is an increasing reliance on innovative coatings. Bioplastics have emerged as vital components of sustainable packaging, offering robust protection, adherence to food safety standards, and compatibility with recycling and composting processes. This shift is aligned with the global movement towards reducing plastic usage and adopting low-carbon materials in packaging, which fuels the demand for these advanced solutions. Many enterprises are integrating bio-based and high-performance water-based coatings into their packaging strategies in response to regulatory pressures and evolving consumer preferences. The drive to minimize pollution and transition to safer products is encouraging the adoption of water-based industrial processes worldwide. Consequently, the water-based barrier coatings market is projected to experience steady and significant growth throughout the forecast period. Oil/grease barrier type segment accounted for second-largest market share in terms of value in 2024. Water-based barrier coatings with oil and grease resistance represent the second-largest segment of the market, primarily driven by demand in the food packaging sector, particularly for fast food, baked goods, and ready-to-eat meals. These coatings effectively prevent oils and fats from permeating packaging materials, ensuring the integrity and cleanliness of the packages and preserving the products' aesthetic quality. In response to evolving consumer expectations and regulatory requirements for the safety and environmental sustainability of packaging for greasy or oily foods, manufacturers are increasingly adopting water-based coatings that safeguard the contents and comply with stringent standards. Furthermore, the growing demand for environmentally friendly and compostable packaging solutions has further accelerated the adoption of oil and grease-resistant water-based coatings across various markets. Request Sample Pages: Other substrates segment accounted for second-largest market share in terms of value in 2024. Water-based barrier coatings used in bioplastics, flexible films, metal foils, and molded fiber products (known as other substrates) played the largest role in sustaining the second-highest group in the market. Because of this, these substrates are picked to make products that are more shock-resistant, less sensitive to heat, or require higher levels of chemical or waterproofness than simple paper or cardboard can deliver. Many pharmaceutical, electronic, and cosmetics companies are now using these alternative materials for their packaging needs. Because people need recyclable materials, the coating industry is creating technologies that can be used on different types of things besides paper. Because companies want their products to be more environmentally friendly and sustainability regulations are getting tougher, water-based barrier coatings are increasing, and firms keep a significant share of the market. North America was third-largest regional market for water-based barrier coatings in 2024. In 2024, North America ranked third in the water-based barrier coating market, a position significantly supported by its robust packaging industry and effective government policies. The increasing consumer demand for recyclable packaging is driving a notable shift in food service packaging, retail food products, and e-commerce shipments in the US and Canada, prompting a transition to water-based coatings. This trend is further reinforced by environmental protection initiatives, with numerous states and provinces implementing bans on single-use plastics. Request Customization: Packaging manufacturers in the region are actively researching and developing green technologies and adopting water-based formulations to align with sustainability objectives set by leading brands and regulatory bodies, including the US Environmental Protection Agency (EPA) and Health Canada. While Europe and the Asia Pacific region exhibit higher demand, North America continues to experience consistent growth, fueled by innovative solutions, improved infrastructure, and an increasing customer preference for low-VOC, environmentally safe coatings across various sectors. The key players profiled in the report include ALTANA AG (Germany), BASF SE (Germany), H.B. Fuller Company (US), Kuraray Co., Ltd. (Japan), Michelman, Inc. (US), Imerys (France), Dow Inc. (US), Sonoco Products Company (US), Omya AG (Switzerland), Archroma (Switzerland), and among others. Get access to the latest updates on Water-based Barrier Coatings Companies and Water-based Barrier Coatings Market Size Browse Adjacent Market: Coatings Adhesives Sealants and Elastomers Market Research Reports & Consulting Related Reports: Barrier Films Market - Global Forecast to 2028 Barrier Resins Market - Global Forecast to 2026 Barrier Systems Market - Global Forecast to 2028 About MarketsandMarkets™ MarketsandMarkets™ has been recognized as one of America's Best Management Consulting Firms by Forbes, as per their recent report. MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. With the widest lens on emerging technologies, we are proficient in co-creating supernormal growth for clients across the globe. Today, 80% of Fortune 2000 companies rely on MarketsandMarkets, and 90 of the top 100 companies in each sector trust us to accelerate their revenue growth. With a global clientele of over 13,000 organizations, we help businesses thrive in a disruptive ecosystem. The B2B economy is witnessing the emergence of $25 trillion in new revenue streams that are replacing existing ones within this decade. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing. Built on the 'GIVE Growth' principle, we collaborate with several Forbes Global 2000 B2B companies to keep them future-ready. Our insights and strategies are powered by industry experts, cutting-edge AI, and our Market Intelligence Cloud, KnowledgeStore™, which integrates research and provides ecosystem-wide visibility into revenue shifts. To find out more, visit or follow us on Twitter, LinkedIn and Facebook. Contact:Mr. Rohan SalgarkarMarketsandMarkets™ INC.1615 South Congress 103, Delray Beach, FL 33445USA: +1-888-600-6441Email: sales@ Our Website: Logo: View original content: SOURCE MarketsandMarkets
Yahoo
01-07-2025
- Business
- Yahoo
How robots are revolutionising packaging lines
The packaging industry is undergoing a significant transformation as robots become increasingly integrated into production lines. These advanced machines are not only boosting efficiency but also improving accuracy and safety across packaging operations. The rise of robotic automation is reshaping how manufacturers approach their packaging processes, offering solutions to long-standing challenges while enabling new levels of productivity. The adoption of robots in packaging lines is a response to growing demands for faster throughput, flexible handling of diverse products, and enhanced quality control. This article explores how robotic technology is changing packaging lines, the benefits it delivers, and the future outlook for this essential industrial sector. One of the primary advantages of integrating robots into packaging lines is the significant increase in operational speed. Robots can work continuously without fatigue, maintaining a steady pace that surpasses manual labour. They excel in repetitive tasks such as picking, placing, sealing, and palletising, which form the backbone of most packaging workflows. Robotic arms equipped with advanced sensors and vision systems can handle packages with remarkable precision, ensuring consistent placement and alignment. This accuracy reduces errors that can lead to damaged products or wasted materials. In industries where packaging quality directly impacts brand reputation—such as food and pharmaceuticals—this reliability is critical. Flexibility is another key benefit. Modern robots can be programmed or taught to handle different product shapes and sizes with minimal downtime between changeovers. This adaptability supports manufacturers facing diverse packaging requirements or seasonal fluctuations, allowing them to switch production runs swiftly without sacrificing efficiency. Packaging lines often involve physically demanding or hazardous tasks, including repetitive lifting, handling sharp materials, and working in confined or fast-moving environments. Robots help mitigate these risks by taking over dangerous or strenuous duties, thereby reducing workplace injuries. Automation also minimises human error, which can occur due to fatigue or distraction. Mistakes in packaging, such as incorrect labelling or improper sealing, can be costly and cause supply chain disruptions. Robots maintain a consistent level of performance throughout shifts, improving overall product quality and reducing costly rework. Furthermore, robots equipped with real-time monitoring and data collection can identify potential faults or deviations in packaging processes early. This capability allows for preventative maintenance and rapid intervention, avoiding downtime and prolonging equipment life. Sustainability is a growing concern in packaging, with pressure to reduce waste, use eco-friendly materials, and optimise resource consumption. Robotic packaging lines contribute to these goals by enabling precise material handling and efficient packaging design implementation. Robots ensure that packaging materials—such as film, cardboard, or adhesives—are applied accurately, minimising excess use. This precision helps lower material waste and supports manufacturers in meeting regulatory and environmental targets. Automated systems can also facilitate the integration of recyclable or biodegradable packaging components without sacrificing speed or quality. In addition, robots can help implement circular economy principles by supporting the sorting and handling of returned packaging materials for reuse or recycling. This role enhances the sustainability credentials of supply chains and aligns with consumer demand for environmentally responsible products. Looking ahead, the evolution of robotics in packaging lines will be influenced by advancements in artificial intelligence, machine learning, and connectivity. Intelligent robots capable of adapting to complex tasks and making real-time decisions will drive further improvements in efficiency and flexibility. Collaborative robots, or cobots, designed to work safely alongside human operators, are set to become more common. These machines can assist with delicate or customised packaging operations where human oversight remains valuable, blending automation with human skill. The integration of Internet of Things (IoT) technology will enhance data-driven decision-making on packaging lines. Robots connected to centralised control systems can optimise workflows, predict maintenance needs, and respond dynamically to production changes. Ultimately, robots are revolutionising packaging lines by delivering speed, precision, safety, and sustainability. As technology continues to advance, manufacturers adopting robotic solutions will be better positioned to meet the evolving demands of the market, maintain competitive advantage, and contribute to greener production practices. "How robots are revolutionising packaging lines" was originally created and published by Packaging Gateway, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site. Error in retrieving data Sign in to access your portfolio Error in retrieving data Error in retrieving data Error in retrieving data Error in retrieving data
Yahoo
19-06-2025
- Business
- Yahoo
NantBioRenewables launches brand transformation
Sustainable packaging company NantBioRenewables has launched a comprehensive brand transformation to accelerate global market expansion of its ocean-derived renewable packaging materials. The strategic rebrand includes a modernised corporate identity, advanced digital platform, and an integrated marketing system, to support the rapid growth of the company. The transformation encompasses all aspects of the customer experience, from the first digital interaction to sales involvement and continuous support for partnerships. Central to NantBioRenewables' differentiation is its proprietary Ocean Calcium Sand (OCS) technology, touted to be the 'world's first carbon-negative raw material for compostable packaging'. This material not only removes CO₂ from the atmosphere but also offers superior mechanical properties and industrial compostability, stated the company. NantBioRenewables Global Sales & Marketing director Lila Karlsen McNutt said: "This investment in our brand infrastructure demonstrates our commitment to long-term growth and customer success. "As we scale our revolutionary Ocean Calcium Sand technology globally, our customers deserve marketing and sales tools that reflect the premium nature of our innovations." The company manufactures a range of products in the US, including straws, tableware, cutlery, and thermoformed packaging solutions for various sectors. The brand transformation is a key part of NantBioRenewables' aggressive growth strategy, enhancing digital capabilities for lead generation and customer engagement. NantBioRenewables chief operating officer Kenn Budlong said: "Our brand transformation ensures that our marketing and sales capabilities match the revolutionary nature of our technology. "When customers experience our new brand touchpoints, they immediately understand they're engaging with a premium innovation leader, not just another packaging supplier." The transformation is expected to accelerate deal closure and customer onboarding, positioning the company to capitalise on the sustainable packaging market's projected growth to $440bn by 2030. NantBioRenewables has assembled an experienced sales and marketing team with expertise in the sustainable packaging industry to complement the brand transformation. With its unique combination of carbon-negative raw materials and proven compostability, NantBioRenewables will create significant competitive advantages in this expanding market, the company said. "NantBioRenewables launches brand transformation" was originally created and published by Packaging Gateway, a GlobalData owned brand. The information on this site has been included in good faith for general informational purposes only. It is not intended to amount to advice on which you should rely, and we give no representation, warranty or guarantee, whether express or implied as to its accuracy or completeness. You must obtain professional or specialist advice before taking, or refraining from, any action on the basis of the content on our site.
The Independent
04-06-2025
- Science
- The Independent
This new plastic can dissolve within hours
Researchers at the University of Tokyo have developed a new type of plastic that dissolves quickly in saltwater or moist soil, potentially reducing ocean pollution. The new material can disintegrate within hours in saltwater or soil without leaving harmful microplastics, according to a study published in the journal Science. The plastic maintains the strength of traditional petroleum-based plastic but breaks down into its original components when exposed to salt, which are then digested by naturally occurring bacteria. Researchers are developing coatings to allow the dissoluble plastic to be used in packaging and other everyday applications, with interest already expressed by the packaging industry. The plastic alternative is non-toxic, non-flammable, and emits no carbon dioxide as it breaks down, but challenges remain in scaling it for wider commercial use.
