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A Brief Guide To Pearls With Yoko London
A Brief Guide To Pearls With Yoko London

Forbes

time10-07-2025

  • Lifestyle
  • Forbes

A Brief Guide To Pearls With Yoko London

Yoko London campaign Yoko London British fine jewelry brand Yoko London was established in 1973 by the Hakimian family, and has built a reputation for offering exquisite pearl jewelry that combines tradition and modernity, both in regards to craftsmanship and design. Made by hand in their London atelier, each piece incorporates carefully sourced pearls, showcasing a range of classic and contemporary pearl earrings, necklaces, rings and bracelets — perfect for the pearl's modern-day resurgence. Yoko London campaign Yoko London For the top line pearl 101, Michael Hakimian, the CEO of Yoko London shares his guide, from what they are to the different types, and how to care for them. A pearl is an organic gemstone, created through a biological process and stand out due to their origin. Pearls are formed by living organisms, when an irritant enters a mollusc, typically an oyster, it is coated with layers of nacre, this is the same luminous substance that is on the inside of the shell, more commonly known as mother of pearl. Overtime this builds and naturally forms the pearl. What makes pearls so unique and special in the fine jewelry world is their naturally lustre and organic form, requiring no cutting or polishing, emphasising their unique allure. Each pearl varies, therefore jewelry with the use of pearls, ensures each piece is unique and standout. Yoko London campaign Yoko London Natural pearls in today's world are incredibly rare, often found in museums. Most pearls on the market are cultured, formed using the same biological process but with an extra bit of help, a nucleus is introduced to the mollusc, as a catalyst, to encourage pearl formation. Cultured pearls are just as beautiful and can sometimes exhibit a higher lustre due to the controlled environment. Yoko London campaign Yoko London At Yoko London, our pearls are sourced from the highest quality farms around the world, we have 5 key varieties of pearls, each with a distinctive characteristic and formulated from different parts of the world. Australian South Sea Pearls: Distinctively known for their captivating white to silver lustre. Often featured across our High Jewelry, showcasing rare, larger South Sea Pearls in exclusive, statement pieces. Indonesian South Sea Pearls: Handpicked for their opulently rich golden hues from soft champagne to deep gold. Discoverable across our couture collections, and in our the new Zyyp collection. Chinese Freshwater Pearls: Featuring exquisite white and pink tones, each exuding grace with a radiant lustre. We refer to our pink shades from soft peach to a radiant orchid. Seen over many of our collections, but iconic to our Classic Collection. Japanese Akoya Pearls: Classically white, cream and sometimes a soft pink or even grey to silver hues. Exquisitely known for their perfectly round shape and mirror like lustre. Our elegant akoya strands are a common staple. Seen often in our choker designs, particularly across our new O by Yoko Collection. Tahitian Pearls: Renowned for their exotic dark colors, we have a variety of hues from black, to peacock green, silver grey and our latest arrival in pistachio. These provide a contemporary artistic approach to our designs, often seen in our Ombre pieces and layered strands. Baroque Pearls: A term used to describe irregular and non-spherical shapes, highlighting their natural beauty. We have a variety of baroque pieces, particularly across our South Sea and Freshwater pearls and have a dedicated collection to Baroque pearls where each piece is a unique treasure, showcasing the allure of organic form. Yoko London campaign Yoko London What Makes Pearls Valuable? Multiple factors determine a pearls value, often the origin of color compared with the size, surface quality, lustre and shape. Matching is a crucial element when creating strands or pieces with multiple pearls. This meticulous process significantly increases the value of the jewelry as perfectly matched pearls are hard to come by. At Yoko London, we take pride in achieving flawless visual harmony achieved through expert matching. This is showcased distinctively across our Ombre and Classic Designs, where these pieces can often take months to a year to create, patience and precision are essential to us in our final creations. We carefully grade our pearls against these criteria to ensure only the finest pearls are selected for our customers, meeting the Yoko promise. What Sets Yoko London Apart Established in 1973, by the Hakimian family, Yoko London is a British brand with three generations of heritage and pearl expertise. We merge the classic elegance of pearls with bold, modern designs, aiming to redefine pearls making them wearable and versatile for contemporary lifestyles. We can also offer bespoke services to clients and often create one-of- a-kind pieces across our High Jewelry Collections. We don't just create pearl jewelry, we craft heirlooms of exceptional quality, innovation and timeless sophistication and setting a new benchmark in luxury pearls. Yoko London campaign Yoko London How To Care For Pearl Jewelry To preserve your pearls lustre, pearl jewelry should be the last thing you put on and the first thing you take off as cosmetics can damage the pearls surface. Storing pearls separately from other gemstones to avoid scratches; our new purple travel box, with a soft interior and dedicated compartments is ideal for our Classic earrings, bracelet and necklace set. Clean your pearls with a polishing cloth and a pearl safe spray, our deluxe cleaning kit is perfect for the job. We also suggest restringing your strung pieces every one to four years, this service is also available at our London atelier. How To Wear Pearls Something as simple as a single strand pearl necklace has long been synonymous with Hollywood A-listers, British royalty, and iconic figures of the '80s and '90s - think Audrey Hepburn, Jackie Kennedy, and Princess Diana. This simple accessory is the epitome of elegance and timelessness, it's a subtle yet powerful statement that has remained popular through decades of ever-changing fashion. Jacqueline Kennedy (Jackie Onassis) (1929 - 1994) wife of Senator Jack Kennedy at an 'April in Paris' ball, 1958. Original Artwork: A Wonderful Time - Slim Aarons (Photo by) Getty Images Today, pearls are more relevant than ever, with stars like Lewis Hamilton making the pearl necklace his signature styling piece, particularly seen in Yoko London South Sea Pearl necklaces and Akoya Diamond Earrings to his F1 events. This resurgence has sparked a cultural moment within fashion, establishing pearls as a gender-fluid accessory embraced by both men and women. Yoko London has debuted a curated menswear collection showcasing the wearability of their pieces enabling each demographic to style pearls in such a unique way thanks to the brands product versatility. See more on

What is the pearl earring theory? The TikTok trend blaming jewelry for being single
What is the pearl earring theory? The TikTok trend blaming jewelry for being single

Fast Company

time01-07-2025

  • Entertainment
  • Fast Company

What is the pearl earring theory? The TikTok trend blaming jewelry for being single

'Girl with a Pearl Earring' has taken on a new meaning on social media. TikTok loves a theory, especially ones that attempt to explain dating struggles. The 'pearl earring theory' is the latest to go viral, claiming that the classic freshwater gemstone could be the reason you are chronically single. Why? According to TikTok, pearl jewelry gives off the impression of being expensive and, as a result, high maintenance. 'Woke up and found out there's a 'pearl earring theory,'' one creator posted alongside a selfie where she is wearing giant pearl earrings. The next slide reads: 'So you're telling me the 'pearl earrings theory' is actually about how if someone wears them, they'd be single for a long time and not because you'd look expensive and attract potential lovers?' Of course, there's no scientific backing to this theory. In fact, many in the comments have pushed back with their own love of pearls and successful dating lives. But, given the state of dating in 2025, others are running with it. 'No because recently I've been realizing that I'm chronically single. You would think by having a big following I would have a gluttonous amount of guys DMing me,' one TikTok creator complained. 'No wonder I'm single all the time,' she says, gesturing to her pearl drop earrings, pearl necklace, and pearl bracelets. 'I'm decked out in pearls. Truly it is everywhere on everything.' Others are offering the TikTok-viral-theory version of mixed signals. 'When you wear pearl earrings but have red nails and realize why men must be so confused,' one TikTok user posted. The red-nail theory, by contrast, suggests you're more likely to attract suitors if your nails are painted red. The 'pearl earring theory' has even made it to the subreddit r/dating_advice, where someone asked for men's takes. 'The last thing I look at is a women's earrings!,' one Reddit user wrote. 'I've seen women with the goofiest earrings lock down the best guys,' another suggested. So, ladies, if you want to wear pearls, wear your pearls. Or, on the flip side, some are embracing the theory and using pearls as a way to deliberately ward off romantic interests. One creator posted: 'If 'pearl earrings theory' is real, then I'll wear it even more.'

Kate, Anne, Sophie & the Queen All Wore *This* Jewelry Trend for Garter Day
Kate, Anne, Sophie & the Queen All Wore *This* Jewelry Trend for Garter Day

Yahoo

time01-07-2025

  • Entertainment
  • Yahoo

Kate, Anne, Sophie & the Queen All Wore *This* Jewelry Trend for Garter Day

It may not be a tiara-worthy occasion, but Garter Day—which takes place annually at Windsor Castle and is more formally known as the Order of the Garter service—is still a major event for the royals, which means sparkly jewelry is required. Still, we weren't expecting all the Windsor women (Queen Camilla, Kate Middleton, Duchess Sophie, even Princess Anne) to mirror each other with a simple and consistent aesthetic: the case of Queen Camilla, she replicated the earrings she wore on Saturday for Trooping the Colour—a pair of pearl and diamond clip-ons that are thought to be one of her favorites, according to the Court Jeweller. (She also wore a four-strand pearl choker necklace, also seen at Trooping and another one of her beloved go-tos.)Then, there was Kate Middleton, who unexpectedly—and happily—appeared by Prince William's side after taking last year off to prioritize her health. William took part in the processional today, while Kate met him at St. George's Chapel in a copycat look, not from Trooping the Colour, but rather the 80th anniversary celebrations of VE Day, which took place in May. The Princess of Wales once again re-wore her white Self-Portrait dress along with a couple of costume jewelry pieces that are vintage (pearl earrings, but also her five-strand pearl necklace) from London-based designer, Susan there was Duchess Sophie, who was a vision in ballet pink. Once again, there was a pearl combo—her earrings, which also feature diamonds, but also her necklace (a pearl drop pendant). Finally, Princess Anne. The sister of the king, she is known for her commitment to royal business as usual—not to mention her work ethic. (Hardest working royal is often the phrase most assigned to Anne.) Even she donned an understated set of pearl and diamond earrings, rounding out the royal what gives? Why the royal alignment—or is it simply a case of pearls being so classic and timeless that everyone reaches for them for a formal occasion such as this? In the case of Camilla and Anne, they've worn their pearl and diamond selections to Garter Day before. (Just peep these pics from 2022.) But pearls are also steeped in royal tradition. Queen Elizabeth II famously loved them and made a three-strand pearl necklace part of her signature royal 'uniform'—so rarely was she seen without them. Per the Gem Society, pearls are also long associated with good fortune and wisdom, a natural connection to the proceedings of today. Or maybe everyone just texted each other to coordinate. Either way, the royal jewelry trend was clear. Want all the latest entertainment news sent right to your inbox? Click Princess Charlotte Twinned with Her Mom Today, But it Was Her Jewelry That Turned Heads

Why Pearls Go Skin Deep For Cora Sheibani
Why Pearls Go Skin Deep For Cora Sheibani

Forbes

time24-06-2025

  • Entertainment
  • Forbes

Why Pearls Go Skin Deep For Cora Sheibani

Ice Cream pearl rings by Cora Sheibani With vivd strings of precious beads and meticulously carved gemstones, Cora Sheibani has aways been inspired by the permanence of metals and minerals. But for her latest collection, unveiled last night at a private dinner in London, she chose another gem: the Skin Deep collection celebrates lustrous, fragile pearls, each one as individual as our own skin. In choosing to work with pearls for the first time in her two-decade career as a jewelry designer, she is creating a metaphor for vulnerability, beauty and the transformative nature of the human condition. 'I finally fell in love with pearls,' she explains, 'I like them for who they are. With their beautiful luster, they don't necessarily last forever, but despite their especially fragile sheen, I couldn't help being attracted to them and decided it was time for me to embark on a new collection.' From prized Akoya pearls to the often overlooked cultured pearl, via Tahitian and Edison varieties, many different kinds have found their way into the collection, in a gentle palette ranging from warm peach to creamy white via an especially vibrant violet. The Renaissance pearl earrings by Cora Sheibani In the Renaissance earrings, the quiet glow of soft gray pearls is accentuated against lavender gems, while the Ice Cream rings, deliciously styled as a double cornet with sorbet-colored pearl scoops, show the chromatic breadth of the gem of the oceans. The sheen itself is all-important; as the layers of nacre become a metaphor for superficial judgement of beauty when in fact, pearls tell a much deeper story, shaped by life during the growing process, just like human skin. For Sheibani, the collection is about embracing authenticity of both materials and attitude. For Skin Deep, she has revisited some of the forms and combinations of her existing collections. Models from Facets & Forms (2024) see pearls paired with geometric cuts, creating a tension between rounded natural forms, and the points of faceted stones. Elsewhere, those gold ice cream cones were initially part of the Copper Moulds collection, initially launched in 2008, but like all of Sheibani's work, no two pieces are alike. This means that each of her thematic collections continue to evolve and develop like living entities of their own, as she is inspired to create different color combinations. FEATURED | Frase ByForbes™ Unscramble The Anagram To Reveal The Phrase Pinpoint By Linkedin Guess The Category Queens By Linkedin Crown Each Region Crossclimb By Linkedin Unlock A Trivia Ladder Cora Sheibani at home in London, wearing a necklace from the Colour & Contradictions collection and ... More the Cactus Leaf bracelet "I design jewellery because I like to wear it. I look at my jewellery collection and think about what I'm missing, which is what inspires me as to what to design next,' she explains. 'Even if I make the same design again, it will be in a different color-way, or there will be a variation, because I think that real luxury is being able to have something unique. It's not something that you can buy everywhere.' For much of the past two decades, color has been a guiding light. Once she has the theme and foundation forms of her collection, work turns very swiftly to the color pairings of different stones and metals. When we meet in Paris, she explains that she finds color energizing, and it's impossible not to feel the same in front of her rainbow-hued jewelry. Hers is a bewitching world in which nephrite jade cacti rings vie for space with anodized aluminum pot plant earrings, and punchy lozenges of blue chalcedony and faceted smoky quartz The Ice Cream ring, white gold and pearls. Often unusual and always original, the combinations are intuitive, rooted in an innate sense of style that owes much to her family background in the art world. Her father, Bruno Bischofberger, a Swiss art dealer, met her American mother, Christina Clifton in Zurich, and she was schooled in art history over the breakfast table. Her childhood bedroom contained furniture from her parents' Memphis group collection and family holidays might include Jean-Michel Basquiat, with whom she collaborated on a painting as a small child, in 1984. A year later her father hosted an Andy Warhol exhibition hung at child-height, to suit Cora and her brother, Magnus. 'I grew up with art history, so I my approach design is that revisiting existing ideas and themes is not out of bounds,' she says, of how her family background has shaped her creative practice. 'Actually, I don't think there's anything out of bounds. I love things that are conceptually or intellectually interesting, but if the design itself is not beautiful, then there's no point.' A visual learner, once her education was formalized with an art history degree, she gravitated towards jewelry as a channel for her creativity. Pearl and gemstone earring by Cora Sheibani One of her first jewelry purchases was an antique bronze ring in her teens, which she wore daily until it broke. She saved up and duly found two Greek and Roman replacements, which she wore with African bead bracelets in a characteristically bold approach to pairing and contrast. This would later resurface most strongly in the Colour & Contradiction collection, which featured polished — and often highly unusual — stones with faceted gold, an irreverent take on the more usual treatments. "I think back to the times I went to gem fairs when I was younger and not all doors were open to me. Now this is my world,' she reflects on her career. Her collections start life in her sketchbooks and eschewing wholesale-scale production in Asia, most pieces are made by her goldsmith, Sebastian Fässler, in Switzerland, apart from earrings which are developed with 'a female goldsmith, who wears earrings herself. It's much easier to work with her because she can wear them for the day and understand the subtlety of what's important and what works. Even though a lot of other Swiss and European companies have started producing in Asia, I'm holding onto production in Europe, using European craftspeople,' she continues. 'Some of my colored gemstones are cut in Bangkok and my custom-cut diamonds are cut in Israel, because that's where the expertise is,' she explains, but an overall focus on European craftsmanship is a refreshing perspective, as traditional jewelry craft is increasingly threatened by technology. Cora Sheibani wearing pearl necklaces from the Skin Deep collection Throughout her career to date, Sheibani's journey has been marked by a determination to go her own way and control her own design narrative. Her work is visually tied to her own style and image; she has always modeled her own jewelry for look books and marketing, her daughter now steps in alongside her mother, but the overall Sheibani aesthetic is very much based on an instinct for design nourished by formative years steeped in a rich artistic culture. "When your kids grow up, you want them to be proud of what you've achieved,' she says during our conversation, and I have no doubt that this applies to her own children who are growing up watching their mother model authenticity and individuality, much like her beloved pearls.

DANAT unveils 'DANATi' membership programme to elevate customer experience
DANAT unveils 'DANATi' membership programme to elevate customer experience

Zawya

time18-06-2025

  • Business
  • Zawya

DANAT unveils 'DANATi' membership programme to elevate customer experience

The Bahrain Institute for Pearls and Gemstones (DANAT) has officially announced the launch of its 'DANATi' membership programme, a tailored initiative designed to enhance customer experience and expand access to its world-class services. The programme is set to offer a host of exclusive benefits to individuals and corporates involved in the pearls, gemstones, and fine jewellery industries. This strategic move underscores DANAT's continued commitment to providing an elevated experience for its diverse clientele. The DANATi programme is structured into three progressive membership tiers—Silver, Gold, and Platinum—each carefully crafted to deliver increasing levels of value, exclusivity, and engagement. Each membership tier offers enhanced access to expedited service options, education opportunities, and elevated privileges that reflect the level of membership selected. This tiered approach ensures a personalised experience catering to both seasoned jewellery professionals and discerning enthusiasts, while reinforcing DANAT's commitment to service excellence and customer satisfaction. Mrs. Noora Jamsheer, Chief Executive Officer of DANAT, affirmed that the launch of the DANATi membership marks a pivotal advancement in the Institute's portfolio of services, and noted that the programme has been thoughtfully developed to deliver high-value, tailored experiences that reflect the evolving expectations of both seasoned jewellery professionals and discerning aficionados. 'The introduction of DANATi underscores DANAT's ongoing commitment to strengthening its engagement with clients through the provision of comprehensive, purposefully crafted services that deliver meaningful value,' stated Mrs. Noora Jamsheer. 'This initiative is designed to expand access to the Institute's gemmological services and educational offerings, while actively supporting professional development across the sector. DANATi is not simply a rewards programme—it represents a strategic avenue for individuals seeking to develop their expertise and advance their standing in the specialised field of pearls and gemstones.' About DANAT: Bahrain Institute for Pearls and Gemstones (DANAT) was established in 2017, under the aegis of His Royal Highness Prince Salman bin Hamad Al Khalifa, the Crown Prince and Prime Minister of the Kingdom of Bahrain. It was formed as a wholly owned subsidiary of the Bahrain Mumtalakat Holding Company (Mumtalakat), the sovereign wealth fund of the Kingdom. Its vision is to become the world's preferred institute for natural pearls and gemstones' third-party verification services and scientific research. As a reflection of Bahrain's ancient pearling history and the strong desire to protect this heritage, DANAT was established as the guardian of global gemological excellence. It plays a vital role in ensuring, protecting and enhancing public trust in pearls, gemstones and jewellery. DANAT is an authority on industry standards, scientific knowledge and education, and is committed to maintaining the highest standards of professional and personal ethics.

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