Latest news with #travelbrands
Skift
23-07-2025
- Business
- Skift
U.S. Traveler Trends 2025
Americans are back on the road — guided by experiences, wooed by AI, wary of hidden fees, and booking wherever the value clicks. Report Overview Our latest U.S. Traveler Trends 2025 report offers a comprehensive, data-driven look at how Americans are traveling — from motivations and booking habits to accommodation choices and loyalty behaviors. Now released annually, the report draws from a nationally representative survey of U.S. adults who traveled in 2025. It explores key themes including the rise of experience-driven travel, digital influence in trip planning, shifts in booking patterns post-pandemic, and the evolving role of loyalty programs. The report also offers a comparative lens, drawing on insights from travelers in Europe and Asia to highlight where U.S. behaviors align or diverge globally — across booking channels, travel motivations, accommodation preferences, and more. From AI-powered planning tools to the continued rise of vacation rentals, the report captures the changing dynamics shaping travel in 2025. It's designed to help travel brands better understand and connect with today's traveler — and stay ahead of what's next.
Skift
30-06-2025
- Business
- Skift
Selina and Sonder: Lessons From the Downfall of 2 Innovative Brands
Sonder showed us how far you can push tech and design in urban hospitality. Selina pioneered community-driven, affordable stays for new generations of travelers. Both deserve more than a footnote on innovation in travel. Above is a video diary I posted on LinkedIn, exploring the strategies of Selina and Sonder, two pioneers in hospitality. Both taught us lessons about blending tech, design, and community, and where that mix can go wrong. It's a pity that both have flamed out, the latest being Sonder, whose founder Francis Davidson just exited the company. Selina barely exists. In the post, I dive into what each did brilliantly, where they stumbled, and how future travel brands can build on their trailblazing work with stronger economics and operations. Give a listen to hear why these two 'S' brands deserve more than a footnote in hospitality history. If you aren't able to view the video prop
Travel Weekly
19-06-2025
- Business
- Travel Weekly
The big travel brands diving into Europe river cruising
Clockwise from top right: Lisa Fitzgerald of Fitzgerald Travel; host Rebecca Tobin and river cruise editor Brinley Hineman talk about the new developments in river cruising. Subscribe now using your favorite service: Today is all about travel brands making an entry into Europe river cruising. We've been surprised this year by the number of established names moving in to the Rhine, Danube and beyond: Celebrity, Trafalgar and National Geographic-Lindblad Expeditions among them. With Lisa Fitzgerald, a river-cruise expert advisor and founder of Fitzgerald Travel, and river cruise editor Brinley Hineman, we're exploring why each of these brands is approaching river, and how they're doing it in different ways. We'll also look at the popularity of emerging destinations around the world, and numbers from Viking, the biggest river cruise line. We also talk about Brinley's trip on Riverside Luxury Cruises - this episode was recorded in mid-May, so that trip has already concluded, and we've included some of her reporting in the show notes. This episode was edited for length and clarity. Episode sponsor This episode is sponsored by the Globus Family of Brands. At the end of this episode, stay on for a special, bonus discussion about the latest from the Globus Family of Brands between Camille Olivere, Globus' chief sales officer, and Mary Pat Sullivan, the executive vice president of marketing partnerships for Northstar Travel Group, Travel Weekly's parent company. Related reports Trafalgar's river cruise debut is seen as just a first step Lindblad, Trafalgar, Waldorf: More companies are attracted to river cruising River cruise lines are excited that Celebrity is wading into the business -- why? No slowing down for river cruising: 2026 looks better than 2025 Dispatch, Riverside Debussy: An indulgent, fine-dining experience Fitzgerald Travel
Travel Daily News
14-05-2025
- Business
- Travel Daily News
eDreams ODIGEO and AXA Partners announce partnership
AXA Partners becomes the insurance partner for eDreams ODIGEO's premier travel brands across 15 countries* in Europe (eDreams, Opodo, GO Voyages, and Travellink), serving millions of customers annually. The enhanced insurance products will offer the market's best travel coverages, protecting customers and ensuring peace of mind from the moment they book their trip until they return home. The extensive range of coverage includes trip cancellations, medical emergencies, lost baggage, and more. As flexibility and serenity have become crucial for the travelers, this partnership directly responds to these consumers' needs by providing tailored insurance and assistance solutions that enhance the travel experience. 'By joining forces with AXA Partners, we are combining the strengths of two industry leaders to deliver greater value and innovation to travelers. This partnership exemplifies our core values of providing choice and flexibility, ensuring that our travelers enjoy the highest level of protection and peace of mind. Our technological and travel expertise combined with AXA Partners' leading protection solutions will make travel easier and more convenient than ever before. We are proud to offer market-leading insurance and assistance products that cater to the evolving needs of modern travelers, making their journeys more secure and enjoyable'. said César Friol, Chief Ancillaries Officer at eDreams ODIGEO. 'In AXA Partners, we are deeply committed to providing our customers with the very best. Every day, we strive to deliver exceptional service by understanding their needs. This partnership with eDreams ODIGEO, a leader in the industry with a strong presence worldwide, enables us to expand our reach in providing more accessible insurance products and assistance services, ensuring that every trip is supported by the efficiency and reliability our customers expect. Together we are offering safety, convenience and peace of mind.' commented Adelane Mecellem, Regional CEO at AXA Partners. *Countries in Europe: Austria, Denmark, Finland, Germany, Greece, Italy, Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, UK.
Skift
13-05-2025
- Business
- Skift
Asia Rising: Inside the Minds of 2025's Most Valuable Travelers
Asia's outbound travelers are getting younger, more digital, and more experience-driven—forcing global travel brands to rethink how and where they engage. Report Overview As global travel rebounds, Asia is not just recovering — it's redefining what travel means. With India and China leading a powerful resurgence and Japan showing more cautious patterns, understanding traveler behavior in this region is essential for brands looking to stay relevant in 2025 and beyond. Our latest report explores the evolving mindsets, preferences, and planning behaviors of leisure travelers across Asia's three largest outbound markets: India, China, and Japan. Drawing from proprietary survey data, the study uncovers how shifting economic outlooks, cultural values, digital habits, and geopolitical dynamics are shaping where, how, and why travelers move. How are Indian and Chinese travelers reshaping the future of experience-led travel? Why is Japan diverging in recovery and booking behavior? What does it take to engage travelers across such digitally and demographically fragmented markets? From using AI to plan trips to rising wellness and purpose-driven travel, this report offers actionable insights for destination marketers, airlines, online travel agencies, hotels, and platforms. Whether you're building loyalty programs, designing discovery tools, or tailoring experiences to regional mindsets, this study provides the strategic clarity needed to navigate Asia's travel future.
