Latest news with #Phia
Hindustan Times
2 days ago
- Business
- Hindustan Times
ChatGPT hack that I use everyday: Bill Gates' daughter reveals tip to go viral
Bill Gates' daughter, Phoebe Gates and the founder of fashion tech startup, Phia, leverages ChatGPT to build ideas for marketing, content creation, and making viral videos. Phia co-founder Sophia Kianni said, 'You should not be starting anything from scratch. The internet exists for a reason.' In a podcast with Kianni, Gates explained how they take advantage of ChatGPT to create viral videos for social media and marketing. Know about the ChatGPT hack to create viral videos for social media.(Phoebe Gates (@phoebegates)) The podcast talks about the detailed process of how they collect viral and technically crafted videos from the internet and 'reverse engineer' them using ChatGPT to create their own content for their business. This new hack is not only smart, but could inspire several businesses and startups to ace marketing and social media content creation like a pro. Also read: India's AI Industry to Grow Threefold, May Reach $17 Billion by 2027 ChatGPT hack to create viral video content In a podcast named The Burnouts, hosted by Sophia Kianni and Bill Gates delve deeper into how they master social media marketing using ChatGPT. The founders detailed how they create smart marketing strategies and promote their brand 'Phia' with AI tools and collect viral video content from social media. Gates highlighted a term called 'reverse engineering technique', in which they leverage ChatGPT to understand some viral videos and replicate them for their own brand. Gates highlighted that they create a list of videos from social media platforms that are viral and of absolute high quality. 'Then we'll make an Excel sheet: These are really good videos, here's why this video was good, and then we'll reverse engineer how to make that video. A lot of times, even for our simple founder videos, we're reverse engineering other content that we've seen do really, really well.' Also read: ChatGPT now lets you download Deep Research reports as PDFs - here's how Kianna further explained that they transcribe these viral videos using ChatGPT, and then ask the Chatbot to find angles on what made them work so well on social media platforms. Now, based on the response, they provide them a detailed description of Phia and convert it into scripts for their own videos. The discussion further highlights that there are some 'patterns' on why some videos tend to go viral, and understanding them is crucial for businesses to attract new consumers. Gates also added, "I use AI almost every single day, and it supercharges me.' This new way of using ChatGPT could inspire many and also encourage businesses to widely leverage AI tools. Mobile Finder: iPhone 17 Pro Max LATEST specs, features, and price
Time of India
2 days ago
- Business
- Time of India
Bill Gates daughter shares the ChatGPT hack she uses almost every single day
Credit: Instagram/@phoebegates Microsoft co-founder Bill Gates' daughter Phoebe Gates has gained a lot an attention recently with the launch of an ecommerce app. Phoebe co-founded the e-commerce app Phia with her former Stander roommate Sohpia Kianni. Now, Phoebe has shared a clever ChatGPT hack which she uses daily. Gates revealed that she uses OpenAI's popular chatbot to create viral video content. In recent podcast appearance Phoebe Gates and her business partner Kianni shared that they use 'reverse engineering' technique with ChatGPT to understand and replicate the success of popular online videos. Bill Gates daughter shares the ChatGPT hack s Phoebe Gates and Sophia Kianni recently appeared on The Burnouts podcast where they shared their approach towards digital marketing for their e-commerce app Phia. Gates and Kianni revealed that they have designed a browser extension which they use to compare clothing prices across 40,000 retail stores. Their methodology uses studying high-performing videos on social media platforms Instagram and TikTok. After this, they make an Excel sheet of all of the videos mentioning their key highlights such as the compelling "hook," the engaging "middle," and the effective "ending." After this they use the ChatGPT 'hack'. Kianni revealed that they use the chatbot to transcribe the viral videos. ChatGPT then analyses these transcripts and try to find out the underlying patterns which help the videos to become viral. Once done Gates and Kianni use this analysis and feed their own descriptions of Phia into ChatGPT, prompting the chatbot to create scripts that mimic the structure of the already viral videos. "You should not be starting anything from scratch. The internet exists for a reason," Kianni emphasized. Phoebe Gates also affirmed her reliance on AI, stating, "I use AI almost every single day, and it supercharges me." by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Buy Brass Laxmi Ji Idol For Wealth, Peace & Happiness Luxeartisanship Shop Now Undo How Bill Gates and Melinda Gates reacted to Phoebe Gates' startup Phoebe Gates is the youngest child of Microsoft founder Bill Gates and his ex-wife, Melinda French Gates. When she told her father that she and Ms. Kianni wanted to get into the e-commerce space, his reaction, he said, was 'Wow, a lot of people have tried, and there's some big guys in there.' However, he was reportedly worried she might ask for money. In an interview published by the New York Times, soon after Phia's web browser and app went live, Bill Gates said: 'I thought, 'Oh boy, she's going to come and ask.' 'I would have kept her on a short leash and be doing business reviews, which I would have found tricky,' the businessman explained of his hesitance. 'And I probably would have been overly nice but wondered if it was the right thing to do.'
Int'l Business Times
4 days ago
- Business
- Int'l Business Times
Phoebe Gates Taps ChatGPT To Power Viral Growth Of Fashion Startup Phia
Phoebe Gates, daughter of tech giant Bill Gates, is carving out her own space in the fashion technology world. Her startup, Phia, is an AI-driven shopping assistant designed to help users find the best deals on clothing and accessories by scanning millions of listings across popular resale and retail platforms. What makes Phia stand out is not just its tech — it also uses ChatGPT to fuel creative marketing efforts. Gates and her co-founder Sophia Kianni revealed how they studied viral TikTok videos using AI to understand what makes content popular. This insight helped them craft engaging videos that boosted Phia's visibility rapidly, as reported by Business Insider. Phia aggregates listings from websites like eBay, Poshmark and The RealReal, offering users instant feedback on whether a price is a good deal with a simple "Should I Buy This?" button. This feature helps shoppers navigate the growing secondhand market with confidence, according to The Verge. Despite her famous last name, Phoebe insists she built Phia without financial help from her parents. On their podcast, ''The Burnouts,'' she and Kianni shared their focus on sustainability and smart shopping, highlighting their desire to create an app that supports eco-conscious consumers, reported People. By combining innovative AI tools with savvy social media strategies, Phoebe Gates and her team have positioned Phia as an exciting new player in online retail, especially among young shoppers who care about sustainability and value.
Business Insider
4 days ago
- Business
- Business Insider
Bill Gates' daughter Phoebe and her cofounder say ChatGPT helped them promote their fashion tech business
Phoebe Gates, Bill Gates' youngest daughter, says she and her cofounder tried to "reverse engineer" viral videos when crafting marketing content for their fashion tech startup, Phia. On Friday's episode of " The Burnouts" podcast — which Gates co-hosts with her cofounder, Sophia Kianni — the duo spoke about the marketing strategies they used to promote their business. Gates said they combed through social media platforms and compiled a list of videos that they thought were especially well done. "Then we'll make an Excel sheet: These are really good videos, here's why this video was good, and then we'll reverse engineer how to make that video," Gates said. "A lot of times, even for our simple founder videos, we're reverse engineering other content that we've seen do really, really well." For example, they used ChatGPT to model their own founder videos on two videos that had gone viral online, Kianni said. She first transcribed the videos using ChatGPT before using it to analyze what made them so successful. "I was able to break down, OK, what was the hook, how did they start the video, what was the middle, and then how did they end it. Then I turned that transcript into, like, I wrote a description of Phia, then I put that into ChatGPT, and I asked it, 'Can you turn this script into one that works for Phia?'" Kianni said. There are "patterns" behind why things go viral, and understanding them is crucial for marketing success, she said. "You should not be starting anything from scratch. The internet exists for a reason," Kianni said. The cofounders' approach is part of a broader shift: More and more people across the world are using AI tools like ChatGPT at work and in their personal lives. "I use AI almost every single day and it supercharges me," Gates said. Wall Street banks like Goldman Sachs and Morgan Stanley are relying on AI-powered tools to boost productivity, while everyday users are turning to ChatGPT to brainstorm ideas and even as a substitute for therapy. Gates and Kianni, who were roommates at Stanford, launched Phia in April. The platform compares clothing prices across 40,000 sites to help users find the best deals. In the premiere episode of the podcast, Gates revealed that her father wouldn't let her drop out of college to start a business like he did. "They were very much like, 'You need to finish your degree; you don't just get to like drop out and do a company.' Which is so funny because my dad literally did that, and that's, like, the reason I'm able to go to Stanford or have my tuition paid," Gates said. In April, Bill Gates said that his daughter didn't ask for his help to fund her business. "I would have kept her on a short leash and be doing business reviews, which I would have found tricky, and I probably would have been overly nice, but wondered if it was the right thing to do. Luckily, it never happened," the Microsoft cofounder said. A representative for Gates and Kianni did not immediately respond to a request for comment sent by Business Insider outside regular hours.
Time of India
21-06-2025
- Business
- Time of India
How Bill Gates and Melinda Gates reacted 'very differently' when their daughter announced her startup
Microsoft co-founder Bill Gates ' daughter Phoebe Gates launched an ecommerce app earlier this year. Phoebe co-founded the e-commerce app Phia with her former Stanford roommate Sophia Kianni. The platform uses AI to help users compare prices of new and second-hand products across more than 40,000 websites. A web browser/app, Phia aims to be the of fashion, offering an instant price comparison from thousands of e-commerce sites for any item, new or used. Phoebe Gates is the youngest child of Bill Gates and his ex-wife, Melinda French Gates. When she told her father that she and Ms. Kianni wanted to get into the e-commerce space, his reaction, he said, was 'Wow, a lot of people have tried, and there's some big guys in there.' However, he was reportedly worried she might ask for money. In an interview published by the New York Times, soon after Phia's web browser and app went live, Gates said: 'I thought, 'Oh boy, she's going to come and ask.' 'I would have kept her on a short leash and be doing business reviews, which I would have found tricky,' the businessman explained of his hesitance. 'And I probably would have been overly nice but wondered if it was the right thing to do.' by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Memperdagangkan CFD Emas dengan salah satu spread terendah? IC Markets Mendaftar Undo Bill Gates: Phoebe is the most different than I am Her mother Melinda Gates , who Phoebe calls her 'rock,' told her she had to raise the capital on her own. 'She saw it as a real opportunity for me to, like, learn and fail,' she said. Talking further about Phoebe, Gates said that among all her children, she is 'the most different than I am". "Because she's so good with people. When we would go on family vacations, we would find some part of the beach to just be off on our own, and Phoebe would go down the beach and meet people and bring them back to introduce them to us,' Gates explained. AI Masterclass for Students. Upskill Young Ones Today!– Join Now
