Comprehensive Strategy Needed To Attract Younger Generation To Join UMNO
BUTTERWORTH, June 29 (Bernama) -- A comprehensive strategy is needed to ensure UMNO remains relevant to young voters under 40, who will constitute the majority group in the upcoming General Election, said UMNO Supreme Council member Datuk Seri Dr Shamsul Anuar Nasarah.
He said the initiative to engage with this group should not be the sole responsibility of UMNO Youth but instead, should be a collective effort involving the entire party machinery.
'This is a large group. They are critical thinkers and educated. If we don't craft the right strategy to engage them, we will continue to lose support.
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