logo
Bisleri International Signs Letter of Association with Indian Army's Manekshaw Centre under its ‘Bottles For Change' Program

Bisleri International Signs Letter of Association with Indian Army's Manekshaw Centre under its ‘Bottles For Change' Program

Bisleri International, India's leading packaged drinking water brand, has proudly signed a Letter of Association with the Indian Army's prestigious Manekshaw Centre, located in Delhi Cantonment, under its flagship plastic recycling initiative – Bottles For Change.
Bisleri International Signs Letter of Association with Indian Army's Manekshaw Centre under its BFC Program
The Letter of Association was formally signed by Mr. Angelo George, CEO, Bisleri International, and Director, Manekshaw Centre along with other senior army officials.
Under this association, the Bottles For Change team will be responsible for collecting used plastic from the Manekshaw Centre and send it for recycling. The initiative marks the beginning of a meaningful and purpose-driven partnership, supporting the Centre's sustainability and recycling efforts.
Bisleri 'Bench of Dreams' at Indian Army's prestigious Manekshaw Centre, located in Delhi Cantonment
Commenting on the association, Mr. Angelo George, CEO of Bisleri International, said: 'It is an absolute honour for Bisleri to be associated with the Manekshaw Centre, a symbol of the Indian Army's legacy and values. Through this initiative, we aim to support the Centre's plastic recycling efforts by building a sustainable ecosystem for plastic collection and responsible repurposing. This collaboration reflects our shared vision of environmental responsibility and national pride. We are proud to contribute to the Armed forces efforts towards sustainability and look forward to a long-term, meaningful partnership.'
Nestled in the serene outskirts of Delhi Cantonment, the Manekshaw Centre is a premier multi-utility convention complex spread across 25 acres of landscaped grounds. Designed to reflect the rich ethos and glorious traditions of the Indian Army, it is a one-of-a-kind venue in Delhi that regularly hosts a wide range of military and civil events.
This collaboration is a testament to Bisleri's ongoing commitment to environmental stewardship and national service, aligning with institutions that represent discipline, leadership, and community impact.
About Bisleri International Pvt. Ltd.
With a legacy of over 50 years, Bisleri International Pvt. Ltd has grown to become one of the largest premium beverage businesses in India. Being the makers of the countrys largest-selling packaged drinking water, Bisleri follows a stringent process of 114 quality tests and a 10-stage purification. It remains true to its core value of providing consumers with pure, safe and healthy water.
Bisleri International has a strong presence with 128 operational plants and a robust distribution network of over 6,000 Distributors and 7,500 Distribution Trucks across India and UAE market. It offers a range of beverages that are produced for all occasions. Whether it is the promise of goodness, trust, and purity with Bisleri packaged drinking water, or a daily dose of health offered through Vedica Himalayan Spring Water. Besides, Bisleri International has ventured into fun-filled refreshments with a diverse range of carbonated drinks available in multiple flavours, such as Bisleri Limonata, Bisleri Rev, Bisleri Spyci Jeera, Bisleri Pop and Bisleri Soda. These Bisleri products are also available on the e-commerce platform – Bisleri@Doorstep. This D2C platform reassures customers that they will receive a safe and uninterrupted supply of their most trusted brand at their doorstep.
The core values of Bisleri International lie in yielding growth and embedding sustainability by being responsible in all aspects of the business. The organization has unveiled Sustainability 2.0 with Bisleri Greener Promise that focuses on creating greener future for all through implementing initiatives under the program of recycling, water conservation and sustainability. For more information on Bisleri International, our people, brands, and OSR initiatives, visit www.bisleri.com.
Orange background

Try Our AI Features

Explore what Daily8 AI can do for you:

Comments

No comments yet...

Related Articles

India's armed forces target full ammunition self-reliance by 2025-end
India's armed forces target full ammunition self-reliance by 2025-end

Economic Times

time18 hours ago

  • Economic Times

India's armed forces target full ammunition self-reliance by 2025-end

India's armed forces are aiming for complete self-reliance in ammunition manufacturing by the end of 2025, a move driven by critical shortages experienced during Operation Sindoor, according to a PTI report. With this target in focus, efforts are being accelerated to strengthen domestic production capacity and reduce dependence on imports for defence requirements. ADVERTISEMENT Speaking on the issue, Lieutenant General Amardeep Singh Aujla, Master General Sustenance of the Indian Army, said, 'The first phase is that by 2025 — that is, the end of this year — we should be 100% indigenous for all our needs. But everything I have spoken about does not come without challenges. These challenges today are in terms of our production capacities — what we state and what we actually produce.' He added that there are also deficiencies in critical raw materials such as propellants, explosives, and fuses. 'When we talk about propellants — whether it's NC, NG, single base, double base, triple base, or ball powder — we are falling short. The gap between our requirement and what is being produced is significant. I believe we need to scale it up by about five to six times,' he said. Other defence officials have echoed these concerns, pointing out significant shortfalls in both finished ammunition and key raw materials. They noted that these limitations present ongoing challenges to meeting the 2025 indigenization goal. Nevertheless, they reiterated the Army's aim to achieve 100% indigenization across all categories of ammunition by the end of that year. Sanjeev Kumar, Defence Secretary (Defence Production), stressed the need to focus on fundamental manufacturing requirements. 'When we interacted with the private sector and also the public sector during the month of May, one thing I realized was that many of us are not able to concentrate or focus on the primary ingredients required in manufacturing. Self-reliance is necessary, and that has been the theme of the government for more than a decade. So, self-reliance not only in platforms, not only in technology and other areas of defence requirements, but also in the field of ammunition,' he said. According to a report by the International Market Analysis Research and Consulting Group, the global ammunition market was valued at USD 25.8 billion in 2024 and is projected to grow to USD 36.1 billion by 2033, at a compound annual growth rate (CAGR) of 3.44%. With this backdrop, India is not only aiming to meet its own military needs but also to tap into export opportunities, ensuring that the country's defence forces are never again constrained by supply limitations. (With inputs from PTI)

Op Sindoor a wake-up call for smart ammo, AI-ready warfare: Lt Gen Aujla
Op Sindoor a wake-up call for smart ammo, AI-ready warfare: Lt Gen Aujla

India Today

time2 days ago

  • India Today

Op Sindoor a wake-up call for smart ammo, AI-ready warfare: Lt Gen Aujla

The Indian Army's Lt Gen Amardeep Singh Aujla outlined a comprehensive vision for modern warfare and ammunition strategy, especially in the aftermath of Operation Sindoor. Speaking at the Ammo Power Conference, he stated, 'We have just undertaken Phase One of Operation Sindoor, and it is still ongoing.'His address emphasised the evolving nature of warfare, the Army's preparedness, and the critical importance of indigenisation and industry collaboration in shaping India's defence NATURE OF WARFAREModern warfare is increasingly defined by speed, lethality, and precision. Rapid mobilisation and overwhelming firepower are now fundamental. In response, the Indian Army is strategically adapting to these challenges by integrating advanced technologies. Preparation for future conflict scenarios also includes readiness for artificial intelligence (AI), cyber warfare, and information warfare. Additionally, the development of counter-drone and counter-missile capabilities is becoming increasingly A COMBAT CORNERSTONE Ammunition has become a cornerstone of combat effectiveness. The Indian Army aims to maintain round-the-clock operational readiness, with a strong emphasis on achieving 100% indigenisation. This goal demands rigorous training, robust stockpiling, and detailed strategic planning to ensure sustained supply during high-tempo AMMUNITION LANDSCAPEAt present, the Indian Army utilises 175 types of ammunition. Of these, 154 are already indigenously produced. The remaining 21 include 12 types currently in trials, which are also of indigenous origin. This marks significant progress in building a self-reliant ammunition ecosystem, with the Army on course to achieve complete indigenisation SECTOR COLLABORATIONAround 20 private companies are actively working with the Indian Army to supply high-quality ammunition. These firms are delivering advanced solutions that support the Army's modernisation drive and strengthen its inventory. This collaboration signals a shift toward a more capable, self-sufficient defence production IN AMMUNITION TECHNOLOGYThe Army is broadening its ammunition spectrum to include precision-guided weapons, directed energy weapons, microwave and hybrid energy rounds, and loitering munitions across various classes. Additional innovations include polymer-cased cartridges and reconfigurable multi-tasking fuses. Non-linear systems, such as man-portable air defence systems (MANPADS), are also being incorporated. These advancements necessitate deeper collaboration between the military and private industry and research ROADMAPThe roadmap for ammunition indigenisation is clearly laid out. By 2025, the target is 100% indigenisation accompanied by advanced training programs. By 2030, the goal is to add at least two more global supply sources and begin ammunition exports. Achieving this vision will require diversifying defence partnerships and formulating a cohesive national ammunition CHALLENGESSignificant hurdles remain. Current production capacity is insufficient: propellant output must increase four- to five-fold, explosives production by two to three times, and fuse manufacturing must double. Supply chain vulnerabilities and dependence on foreign suppliers are critical concerns. To overcome these, a unified approach involving users, industry stakeholders, and policymakers is QUALITY, SAFETY, AND STANDARDSadvertisementOver the past decade, the Army has reported 700 ammunition-related accidents—underscoring the urgent need for strict quality control. The Directorate General of Quality Assurance (DGQA) is intensifying its oversight while providing greater flexibility to the private sector. However, quality standards will not be compromised. Shortages of critical raw materials must also be urgently COLLABORATION AND INNOVATIONStrategic partnerships and joint ventures must be promoted to build an ecosystem capable of full-system production and rapid scaling. Fast-tracked policy approvals, innovation hubs, and a shift in the defence-industrial mindset are crucial. Industry must evolve from acting as mere suppliers to becoming strategic partners in national THE FUTURE IN LABS, NOT JUST BATTLEFIELDSLt Gen Aujla stressed that the Indian Army's future will be shaped not only on the battlefield but also in research labs, testing facilities, and manufacturing plants. Technologically advanced, intelligent, and secure ammunition systems are no longer a luxury—they are a strategic necessity.'There is an urgent need to come together and build an ecosystem that delivers smart, battle-ready solutions,' he said. Drawing lessons from Operation Sindoor and global conflicts, he emphasised that India now has a unique opportunity to develop a self-reliant and resilient defence ecosystem—and must act decisively.- EndsTune InMust Watch IN THIS STORY#Operation Sindoor#India-Pakistan

Indian Army to host Surya Dronathon 2025 from Aug 10
Indian Army to host Surya Dronathon 2025 from Aug 10

Hindustan Times

time2 days ago

  • Hindustan Times

Indian Army to host Surya Dronathon 2025 from Aug 10

The Surya Command of the Indian Army, in collaboration with the Drone Federation of India, is set to host the Surya Dronathon 2025, a pioneering drone competition that will bring together talented freelancers and Original Equipment Manufacturers (OEMs) from across the country. The Surya Dronathon 2025 aims to harness cutting-edge indigenous technology and foster a robust ecosystem of innovation in the defence sector, aligning with the vision of 'Atmanirbhar Bharat' and the Indian Army's quest for technological advancement. (Representative) This event is scheduled to take place in Spiti Valley at Sumdo, Himachal Pradesh, where participants will face one of the highest drone obstacle courses in the country, situated at an altitude of 10,700 feet. The Surya Dronathon 2025 aims to harness cutting-edge indigenous technology and foster a robust ecosystem of innovation in the defence sector, aligning with the vision of 'Atmanirbhar Bharat' and the Indian Army's quest for technological advancement. The key objectives of the competition include promoting indigenous research, development and manufacturing of advanced drone systems within India, identifying next-generation solutions to address current and future operational requirements, and fostering collaboration between the Indian Army, individual innovators, startups, and established defence manufacturers. The competition will feature multiple stages, including Obstacle Negotiation, Endurance Race etc. The competition will be held in two phases - Phase 1: August 10-15, 2025 and Phase 2: August 20-24, 2025. Participation is open to Category I: Service Teams; Category II: Freelancers/Open and Category III: OEM. The last date for online registration is August 1, 2025. The Surya Dronathon 2025 is poised to be a landmark event in the Indian defence sector, fostering innovation and collaboration between the military and the industry. This initiative by the Indian Army underscores its commitment to leveraging technology to enhance national security and promote self-reliance in defence manufacturing.

DOWNLOAD THE APP

Get Started Now: Download the App

Ready to dive into a world of global content with local flavor? Download Daily8 app today from your preferred app store and start exploring.
app-storeplay-store