Ted Lasso Season 4 first look revealed, here's when you can expect new episodes
Ted Lasso
has officially commenced production for its much-anticipated Season 4. The filming began in Kansas City, Missouri, the hometown of its lead star and co-creator Jason Sudeikis, marking a symbolic homecoming for the Emmy-winning series. Additional shooting is scheduled to take place in London, where the show has primarily been based since its debut in 2020.
The streaming platform also shared a first-look image of returning cast members, including Sudeikis, Hannah Waddingham, Juno Temple, and Jeremy Swift, signaling continuity in the core ensemble that fans have grown to love, as mentioned in a report by Variety.
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New Season, New Challenge: Women's Football in Focus
Season 4 is set to pivot in a bold new direction. The upcoming storyline will feature Ted Lasso stepping into the world of women's football, coaching a second-division team in England. According to the official logline, 'Ted returns to Richmond, taking on his biggest challenge yet.' The season promises a fresh narrative arc, showcasing themes of growth, risk-taking, and emotional renewal.
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This marks a significant departure from the series' earlier focus on AFC Richmond, the fictional men's Premier League club. Season 4 will attempt to replicate the feel-good optimism of the original setup while diving into new terrain in the world of sports.
A Familiar Cast with Fresh Faces
While longtime fans can expect to see familiar characters — including Brett Goldstein as Roy Kent and Brendan Hunt as Coach Beard — Apple TV+ has confirmed the addition of several new cast members. Tanya Reynolds, Jude Mack, Faye Marsay, Aisling Sharkey, Abbie Hern, Rex Hayes, and Grant Feely join the lineup, according to a report by Variety.
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Of particular note, Grant Feely will portray Ted's son, Henry Lasso, taking over the role as the character is given more narrative space in Season 4. Details about the other new characters remain under wraps, adding to the anticipation.
Heavyweight Production Team Assembled
The series continues under the stewardship of a robust creative team. Jason Sudeikis will serve as both lead actor and executive producer. Jack Burditt joins as an executive producer through his new overall deal with Apple TV+, signaling the studio's deepening commitment to the franchise.
Other returning executive producers include Brendan Hunt, Joe Kelly, Bill Wrubel, Jamie Lee, and Jane Becker. Brett Goldstein, who also pens the show's scripts, remains integral to both creative and performance aspects.
Notably, Bill Lawrence will continue his involvement through Doozer Productions alongside Jeff Ingold and Liza Katzer. Writing and producing duties are further supported by talents such as Sara Walker, Phoebe Walsh, and Sasha Garron, while Warner Bros. Television and Universal Television handle production logistics.
Critical Darling Turned Cultural Touchstone
Since its debut during the uncertainty of the COVID-19 pandemic in August 2020,
Ted Lasso
quickly struck a chord with global audiences. Its unrelenting optimism, emotional sincerity, and cultural inclusivity helped position the show as more than just a comedy — it became a phenomenon.
Over three seasons, the show amassed 61 Emmy nominations and 13 wins. These include consecutive awards for Best Comedy Series and acting wins for both Sudeikis and Goldstein. The series finale of Season 3 aired in May 2023, leaving fans both satisfied and eager for more.
Apple TV+'s Flagship Series Makes a Strategic Comeback
For Apple,
Ted Lasso
remains a cornerstone of its original content strategy. The series helped cement Apple TV+ as a serious contender in the streaming landscape, competing with industry giants like Netflix and HBO. The decision to greenlight a fourth season after speculation about the show's conclusion suggests the platform's intent to sustain viewer interest through familiar IPs while experimenting with fresh themes.
Apple CEO Tim Cook also added to the buzz by sharing the first look on X (formerly Twitter), captioned 'From biscuits to BBQ,' a nod to the show's transatlantic humor and roots.
When Will Season 4 Release?
Although production is underway, Apple TV+ has not yet revealed a release date for
Ted Lasso Season 4
. Given the timing of the production start in July 2025, an early-to-mid 2026 premiere appears plausible, as mentioned in a report by Variety. Fans should expect teasers and more announcements by the end of the year, as post-production advances and marketing campaigns roll out.
Evolving the Legacy While Staying True to the Core
The fourth installment aims to balance continuity with innovation. While Ted's warm leadership and unorthodox methods remain the heart of the show, introducing a women's football team brings timely representation and narrative freshness. The transition allows the series to retain its foundational values — empathy, perseverance, and community — while addressing broader conversations in sports and society.
Additionally, the show's evolving cast and crew reflect a diversification in perspectives, reinforcing
Ted Lasso
's relevance in a rapidly shifting media landscape.
The Return of Believe
As cameras roll in Kansas City and London, the return of
Ted Lasso
signals more than just another television season — it marks the reawakening of a cultural movement built on optimism and second chances. With its shift toward women's football and an evolving ensemble,
Ted Lasso Season 4
seems poised to charm audiences once again, both old and new.
Though the official premiere date remains under wraps, one thing is certain: Ted and his biscuits are back, and the world could use a little more of both.
FAQs
Has Ted Lasso Season 4 been officially confirmed?
Yes, Apple TV+ has officially confirmed that
Ted Lasso
Season 4 is in production. Filming has already begun in Kansas City, Missouri.
Where is Ted Lasso Season 4 being filmed?
Production is currently taking place in Kansas City, the hometown of lead actor and co-creator Jason Sudeikis. Additional filming is scheduled for London, where the series has been primarily based since 2020.
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