NCR Real Estate: How Luxury Housing Continues To Remain Top Choice Among Homebuyers

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6 days ago

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Delhi-NCR tops sales in all high-end price ranges like Rs 10-20 crore, Rs 20-50 crore, and over Rs 50 crore, surpassing Mumbai in the ultra-luxury category, as per Knight Frank.
With demand and prices for luxury homes in NCR experiencing high levels of growth in H1 2025, the market is at a turning point. With a wider change in consumer goals and investment habits, what was previously a niche market serving just a few people has now grown into a significant mainstream trend.
Delhi-NCR topped sales in all high-end price ranges, including Rs 10–20 crore, Rs 20–50 crore, and over Rs 50 crore, surpassing Mumbai in the ultra-luxury category, according to Knight Frank India. Micromarkets such as Siddharth Vihar, Dwarka Expressway, Gurugram, Noida, and South Delhi have become focal points. Experience, design, and future-readiness are more important than traditional indicators of premium real estate in this expansion, which represents a structural redefinition of luxury.
With a strong year-over-year increase in new launches, absorption rates, and price appreciation, the luxury housing market in the National Capital Region is seeing a prolonged rise rather than a passing trend. The report also notes that, with 21,828 units sold in the first half of the year (eighty-one per cent of all sales in the city), NCR leads the city in sales of residences costing more than Rs 1 crore. Low levels of unsold inventory and a discernible increase in the introduction of premium projects aimed at discriminating consumers are indicators of this change.
Prateek Tiwari, managing director of Prateek Group, said, 'The market sentiment in NCR's luxury housing segment is at an all-time high. In Noida Sector 150 and Siddharth Vihar, we're witnessing a clear transition from budget-driven choices to aspiration-led decisions. Buyers here are actively seeking expansive spaces, premium specifications, and integrated communities. Sector 150, with its green, low-density environment, and Siddharth Vihar, with its emerging infrastructure and Delhi connectivity, are both benefiting from this evolved demand. Hence, we find that the current surge in NCR's luxury housing is not just being driven by speculation but by end-user conviction, lifestyle preferences, and long-term investment clarity."
Gautam Kanodia, founder of KREEVA and Kanodia Group, said, 'Developers today are focused on curating high-quality living spaces that go far beyond traditional definitions of luxury. In markets like Gurugram and South Delhi, this shift is especially pronounced, where buyers are investing in a complete lifestyle experience. From private wellness zones and digital concierge services to globally inspired architecture and curated design elements, luxury is now defined by thoughtfulness and timelessness."
As developers, we see this as a lasting transformation, where homes reflect identity, elevate daily living, and set new standards for what premium truly means, he added.
Further, according to Crisil Ratings, India's residential real estate sector is expected to chart a steady course over the next two fiscal years, with the sales value likely to grow 10-12% annually, driven by rising demand for premium and luxury housing.
The report also highlights that the sales volumes are expected to rise 5-7% while average prices may see a moderate 4-6% appreciation, reflecting continued end-user demand, improved affordability through lower interest rates, and smoother project launches across key urban markets.
Sandeep Chhillar, founder and chairman of Landmark Group, said, 'We believe that Gurugram will continue to be the bellwether for NCR's luxury housing market. The synergy between corporate presence, infrastructure upgrades, and consumer affluence is unmatched here. What's notable in H1 2025 is the sustained demand across price brackets within the luxury homes segment. We anticipate the next few years to deliver even stronger performance, with micro-markets like the Dwarka Expressway and Golf Course Extension emerging as key epicentres."
Salil Kumar, director-Marketing and Business Management, CRC Group, says, 'Noida's luxury housing market has matured rapidly, with buyer preferences evolving toward low-density and wellness-centric developments. We have seen a strong interest from both local and NRI buyers, especially in projects that offer large-format living spaces with expansive green zones and exclusive amenities. What's driving this growth is a mix of credibility, infrastructure readiness, and lifestyle upgrade. With major infrastructure upgrades like the upcoming Noida International Airport, the segment is growing continuously. Thus, with luxury buyers choosing both lifestyle and long-term value, Noida is delivering that at scale."
Raghav Malhotra, founder and director of PRIME Developments, said, 'Gurugram's real estate landscape is evolving rapidly, redefining luxury living in India. The demand we're seeing, especially in gated communities and smart townships is both deep and sustainable. With prices in key micro markets reaching new highs, and landmark infrastructure projects like Dwarka Expressway and the proposed metro expansion coming alive, it's an exciting time for developers, homebuyers, and investors."
With reforms like RERA and various housing schemes improving market transparency and buyer confidence, Delhi-NCR's property market appears robust, and in no rush to cool down anytime soon. Gurugram remains a magnet for capital, with property prices in some micro – markets touching Rs 18,000 per sq ft. While speculation exists, the market is largely driven by genuine, long – term investors rather than short term flippers, indicating healthy demand, he added.
Mohit Agarwal, business head of Conscient Infrastructure Pvt Ltd, said, 'Luxury homes are becoming the new normal for young buyers in Gurugram, driven by a blend of aspirational, investment acumen, and lifestyle expectations. With high-end infrastructure, immaculate connectivity, and a thriving corporate ecosystem, Gurugram offers the apt standards of living that appeals to millennials and young professionals seeking more than just a residence. They seek smart features, holistic amenities, and a community-centric environment."
About the Author
Mohammad Haris
Haris is Deputy News Editor (Business) at news18.com. He writes on various issues related to personal finance, markets, economy and companies. Having over a decade of experience in financial journalism, Haris h...Read More
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First Published:
July 17, 2025, 17:27 IST
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