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It Sicily, Bulgari Shows off Its High Jewelry 'Millionaire Pieces' and More

It Sicily, Bulgari Shows off Its High Jewelry 'Millionaire Pieces' and More

Vogue20-05-2025

The 241.06 carat emerald Priyanka Chopra wore to the 2025 Met Gala was included in the vast Polychroma collection unveiled by Bulgari in Sicily last night. The 250 piece collection boasts 60 of what the brand calls 'millionaire pieces'—high jewelry and watches that retail for over a million euros—as well as high jewelry bags designed by Mary Katranzou (a white clutch with a Roman Coin Monete set in gold and diamonds had sold by cocktail hour). Three one-of-a-kind fragrances in Murano glass, diamond, and fine gemstone bottles were also in the mix.
The new offering leans into Bulgari's heritage as the authority on colorful jewelry, utilizing 56 different gemstones in both new designs and riffs on the house codes. Within the collection are five standout pieces of exceptional size, expanding on the success of last year's 40 million euro seven-diamond necklace. As with all the high jewelry unveilings, the biggest clients get the first spin around the year's new pieces. Sales were well underway a few hours into the opening and one of the five extra large necklaces (known internally as 'the splash necklace' due to the diamond design surrounding the center stone looking exactly as descrbied) had found a home.
Regardless of high prices, Bulgari's Creative Director Lucia Silvestri has devoted herself to making the pieces more wearable, articulated, and comfortable on the body. She is also focused on transformable pieces—items that can be worn in varying ways to get more use from the owner. A necklace with two pear-shaped morganite pendants, for example, can morph into two statement earrings and a more simple necklace.
The opening day of the brand's 10-day celebration in Taormina came in two parts: First came the showroom presentation of jewelry, bags, watches, and fragrance at the San Domenico Palace—the White Lotus, Sicily for us lay people (the piano player was indeed at the cocktail bar the night before, alive and well). It was followed by a dinner further up into town at the Grand Timeo hotel and a performance at the Greco Roman amphitheater next door—a cultural feat for the brand, which worked with local Sicilian authorities and the Italian government to secure the location and also pitched in on the restoration of two other Sicilian culture points.

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