Trump's fans keep calling him "daddy." But there's a limit to this parenting metaphor.

Yahoo

6 days ago

America has long had daddy issues with the presidency, but now they're threatening to undermine democracy.
It started with George Washington: 'the father of our country,' as we're all taught, though he had no children of his own. In recent years, it's included Bill Clinton, whose biological father died before he was born and who fought with his stepfather; George W. Bush, one of two presidents whose fathers were also presidents; and Barack Obama, who wrote a whole book about a father he barely knew.
For his part, Donald Trump took over his father Fred's real estate business and adopted Fred Trump's strict 'winners and losers' mentality. He's a father of five kids by three mothers. And he's convinced his supporters that he's something of a surrogate father to them — and to the country — in a troubling use of rhetoric.
At first, the framing was just about Trump returning to the White House, which was unsettling but made a bit of sense. At a pre-inauguration event, musician Kid Rock added the words 'daddy's home' to the song he was performing. Around the same time, die-hard MAGA Republican Rep. Byron Donalds of Florida said on a Fox News panel 'Daddy's back,' Republican Rep. Lauren Boebert of Colorado tweeted 'Daddy's home,' and conservative influencer Charlie Kirk posted, 'Dad is home.'
Things heated up in June. When discussing Trump's expletive-laden comment on Israel and Iran, NATO Secretary-General Mark Rutte used a metaphor: 'Daddy has to sometimes use strong language.' Trump ate it up with a spoon, imitating it for the cameras later. 'He did it very affectionately, 'Daddy, you're my daddy,'' he said. The White House then posted video of Trump set to Usher's song 'Hey Daddy (Daddy's Home),' while the campaign sold red T-shirts with the word 'DADDY' beneath his mug shot.
But for some of Trump's fans, there's a darker undercurrent to the rhetoric.
After the California wildfires burned down his home in Malibu, conservative actor Mel Gibson described Trump visiting the state as 'like Daddy's arrived, and he's taking his belt off.' At a 2024 campaign rally, conservative commentator Tucker Carlson compared the U.S. to a defiant 15-year-old girl whose angry father has come home go give her a 'vigorous spanking' for being a 'bad little girl.'
That lines up neatly with an argument cognitive linguist George Lakoff made in his 1996 book 'Moral Politics' that American politics is built around an overwrought parenting metaphor, with conservatives serving as the 'strict father' and liberals as the 'nurturant parent.'
This frame explains a lot about Trump's political agenda. Just as the strict father defends the family against outside threats, Trump pledges to protect the country from immigrants that he casts as violent criminals. His cuts to everything from foreign aid to the Federal Emergency Management Agency to Medicaid are framed as 'tough love' that will teach self-reliance. And, of course, strict fathers expect total obedience from their children — which has unsettling implications for the future of American democracy.
There are several ways to respond.
For people seeking favors from Trump, it makes sense to play it up. Rutte, who is surely hoping to keep the United States from leaving or otherwise disregarding NATO, earned a lot of goodwill from the president with that one remark. The downside is that this only encourages Trump to see himself this way and it validates his self-image among his supporters.
Critics also use the language to mock Trump, as when a Democratic state lawmaker in Texas criticized his colleagues for considering a proposal pushed by the president as doing 'whatever Daddy Donald Trump asks of them.' This works as a way of criticizing other politicians by making them seem weak by comparison and highlights the weirdness of the whole 'daddy' thing to the president's critics. But it doesn't do much to undermine his support.
Another tactic would be to argue that the frame is wrong, like literally every person who has tapped out 'Trump is NOT my daddy' on social media after someone called him that. But like most of what's posted on social media, this doesn't do much to persuade anyone and only ends up giving the metaphor more exposure. Instead of refuting a metaphor this way, Lakoff recommends instead 'shifting the frame' to a new one, but this particular one is so ingrained in American politics that may not be so easy.
Another possibility would be to go after the metaphor directly. You could argue that Trump is not like a beneficent father, but more like a dad who doesn't live up to his obligations to keep the family safe, manage its finances and provide basic support. You can tell his supporters that it's not their fault that he let them down and affirm their disappointment. And you can point the way toward an alternative model of presidents who keeps up their end of the bargain.
In the real world, strict parenting works in the short term, as children learn to be compliant, like the von Trapps responding to a whistle. But in the long run it usually fails, as they come to resent their parents for stifling them. We may find a similar thing happens in politics. Trump is demanding obedience now, and all too often getting it. But there will likely be a cost to that down the road, for both Trump and the country.
This article was originally published on MSNBC.com