Best Apple Watch for 2025

Yahoo

09-06-2025

The Apple Watch is a worthy iPhone companion. It flows seamlessly into the Apple ecosystem, with frequent software updates that keep it feeling fresh and health features that build on the strengths of both devices to help you reach your goals. But not all Apple Watches are created equal and understanding the differences is key to finding the right fit for your needs and budget. Whether you're buying your first Apple Watch, upgrading an older model or shopping for a family member, we've highlighted the best smartwatch options to help you land on the right choice.
The Apple Watch Series 10 takes everything great about its predecessors and elevates it. Compared to the Series 9, it offers a larger, brighter screen without adding bulk (it's actually lighter), more power under the hood and faster charging than any other Apple Watch, including the Ultra 2.
While its features may not drastically differ from the Series 9, its next-gen processor ensures it will likely outlast its predecessor in terms of software updates. It also includes a few more subtle upgrades, like voice isolation for calls, music playback and a depth gauge with a water temperature sensor for aquatic activities.
In October 2024, we added the Apple Watch Series 10 to our list. The new watch replaces last year's Apple Watch Series 9 and is the best Apple Watch for most people.
All Apple Watches share the same core DNA: a square screen with rounded edges, a rotating crown, interchangeable straps and Apple's WatchOS with Siri integration. The differences lie in the details with factors like advanced health sensors, durability, battery life and screen size. Oh, and price.
Budget: If you're on a budget and want the best deal, it might be worth waiting for major discount days like Black Friday when most retailers, including Apple, offer sales or gift-card cash-back incentives. Another way to cut costs is by purchasing a refurbished Apple Watch directly from Apple. They come with the same one-year warranty as new models, eligibility for AppleCare and a 14-day return window.
Design: There are a lot of ways to customize your Apple Watch, including different finishes and watch bands. But dressing up your Apple Watch doesn't always come cheap and some of the more premium design options like the titanium finish and stainless steel band can increase the base price by $600. You can also customize the size of your screen; older models or the 2nd SE will have the smallest option (40mm) while the Apple Watch Ultra offers the largest (49mm) display.
Battery: Battery life continues to be a major pain point for Apple Watch users, with no model going past the three-day mark like some Android models. And while Apple has made strides in this category, it's best to taper your expectations by accepting that you'll probably get a day's worth of charge (with the always on display) on most models. If that's a deal breaker, you'll need to splurge on the Apple Watch Ultra 2, which is the only model that lasts up to 72 hours.
Wi-Fi Only vs. Cellular: Most users will find the Wi-Fi version sufficient. It tracks workouts and makes mobile payments independently from the phone but needs to be in range of your iPhone to access some of the smart features like notifications, messaging and calls. Cellular and Wi-Fi models are only worth the splurge (an additional $100) if you plan to ditch your iPhone on a regular basis and need the watch to be a standalone device and have access to all the features. And it's your only option if you're buying the Ultra 2 as it doesn't offer a Wi-Fi only option.
We test all our Apple Watches in the real world and focus on any new features or claims in addition to all the other features you'll be using on a regular basis like fitness tracking and connectivity. All Apple Watches, including the cellular models, need to connect to an iPhone so we also assess how easy the companion software is to navigate.
Durability and design: Smartwatches are something you wear on your body so we assess how comfortable they are to wear. We also know that everyone has a different-sized wrist so we try to see how it fits and feels on a variety of people. Then we look at how it stands up to wear and tear with daily life. Some models, like the Ultra 2, offer increased durability like dust resistance or water resistance that's suited for activities like scuba diving and, where possible, we'll test this out for ourselves.
Battery: Battery life will vary depending on how you use a smartwatch so we test battery life with a few standard tests. We see how long it generally lasts on a single charge with features that represent typical use, like the always-on display, sleep tracking and doing one outdoor workout with GPS.
Fitness and health sensor accuracy: We test the accuracy of the Apple Watch using a few different methods. The heart rate sensor, for example, is compared against the readings taken from a chest strap, considered the gold standard in consumer heart rate tracking, during a variety of cardio-based activities like running or cycling. We also check to see how long it takes to connect to a GPS signal when doing an outdoor workout. Other health sensors, like a blood oxygen sensor (not active on newer models), are compared against a pulse oximeter for spot readings where possible, and for the ECG feature, we tested it against a hospital grade ECG.
While no longer sold directly by Apple, the Apple Watch Series 9 is still a strong option if you can find it. Stores like Best Buy and Target often have it in stock for about $100 less than the Series 10. You'll miss out on the larger, redesigned screen and ultra fast charging but it still includes key health features not available on the cheaper SE, like the ECG app, temperature sensing and sleep apnea notifications.
Unless you're ready to switch from your iPhone to an Android device, it's best to avoid Wear OS watches like Samsung's Galaxy Watch or Google's Pixel Watch, as they offer limited compatibility with Apple devices. Instead, consider watches that run proprietary operating systems, such as Garmin's Venu 3 or Huawei's Watch Fit 3. Garmin is known for its fitness-focused models for athletes but they also offer solid smartwatch features. The Amazfit Active 2 is also worth considering for a simpler, budget-friendly option that covers the basics.
The best Apple Watch for kids is the Apple Watch SE (2nd generation) with Wi-Fi and Cellular. A feature fittingly called "Apple Watch for your Kids" allows parents to set up the watch from their own iPhones without needing a separate iPhone for the child. Parents can track the location of their kid in real time and manage who their kids can contact during what times to minimize distractions during school hours. Even if you wanted to treat your kid to one of the newer models, key features like ECG, wrist temperature and sleep tracking are disabled in this mode anyway. Read more: Apple Watch for Kids
If you've purchased an Apple Watch within the past year, you may notice the Blood Oxygen feature in your app list doesn't load. This is no coincidence. Apple introduced SpO2 (blood oxygen) tracking with the Series 6 but was forced to disable it in units sold after Jan. 18, 2024, following a patent lawsuit filed by medical tech company Masimo. According to Apple's website the company is appealing the ruling so it's possible this feature could make a comeback.
Smartwatches are only getting smarter about health and the Apple Watch is no exception. Whether it's better sensors, new metrics or more personalized coaching, Apple may be taking a queue from competitors like Garmin and Google and leaning more on AI to make sense of your data to personalize insights. One trend I'd love to see the Apple Watch adopt this year is better battery life; smarter software and hardware upgrades like the dual CPU architecture on the OnePlus Watch 3 are finally making multi-day wear feel realistic. Meanwhile, the definition of a wearable is expanding fast with more smart rings making their debuts as well as upgraded earbud options with built-in health sensors that are already nudging into smartwatch territory. They probably won't replace watches entirely but they're definitely raising the bar and will continue giving the Apple Watch a healthy push forward.