How to Get Sydney Sweeney's Bathwater Soap: Competition and Release Date
Sweeney, who starred in the first White Lotus series, partnered with natural body care brand Dr. Squatch to produce Sydney's Bathwater Bliss, priced at around $8 per bar. A promotion campaign is giving away 100 as competition prizes.
One keen customer wrote on Instagram: "Made with your actual bath water? Lol. That's awesome! ... Let's go @sydney_sweeney."
Not all fans have been impressed though, one saying: "Sydney honey I love you but I don't know about this." Another wrote: "Geez this is literally sad for humanity."
The collaboration is soaking up the comments section of Sweeney's Instagram posts. Excited male fans are drooling over the star, and offended feminists are concerned about her "stimulation of the male gaze" and "promotion of a female stereotype."
One user appeared to suggest the collaboration could have wider repercussions on gender issues, writing: "we're never making it out of the patriarchy."
While Sweeney voiced her excitement about this latest collaboration, she has previously spoken out about the way the world views her body.
She told Variety in March 2024: "People feel connected and free to be able to speak about me in whatever way they want, because they believe that I've signed my life away. That I'm not on a human level anymore, because I'm an actor. That these characters are for everybody else, but then me as Sydney is not for me anymore. It's this weird relationship that people have with me that I have no control or say over."
Sweeney, 27, is recently single, and has also featured in TV shows including Euphoria and Sharp Objects. Her movies, across a wide range of genres, include rom-com Anyone But You, horror movie Immaculate, and action film Madam Web.
This collaboration is in response to fan curiosity sparked by a previous advertisement by Dr. Squatch, the men's natural products store. It features Sweeney soaking in a candlelit bathtub, and playful banter from fans about her bathwater, led to the creation of the unconventional product.
Dr Squatch wrote in an Instagram announcement: "In collaboration with Sydney Sweeney, we created a limited-edition soap infused with her ACTUAL bathwater. Why? Because y'all wouldn't stop asking. And Sydney said, 'Let's do it.' (what a legend)"
The actor is not the first person to commercialize her bathwater. In 2019, an adult content star, Belle Delphine, sold jars of hers for $43 a piece, according to a report by the New York Post.
Sydney's Bathwater Bliss is set to launch on June 6, 2025, and there will be 100 winners in a competition to get a bar for free.
Each bar is crafted with natural ingredients, including exfoliating sand, shea butter, and a touch of Sweeney's bathwater, which Dr. Squatch's website said was "one of nature's finest aphrodisiacs."
It has a medium grit level, and the men's care brand said the bar smells like "morning wood," adding this included notes of pine, Douglas fir, and earthy moss.
Either follow Dr. Squatch's Instagram account and leave a comment, or you can fill out a form on its website. The product giveaway ends on June 4, and winners will be messaged or emailed from June 6.
Dr. Squatch said consumers would also be able to buy the product, although there is a very limited stock, reports saying only 5,000 bars have been made.
The men's care brand wrote: "But can I buy one?' Not yet … but we'll have a VERY limited stock when they do drop! Keep an eye out for an announcement."
Winners of the competition will find out on June 6, and fans will be able to purchase the product soon Dr. Squatch said, adding it would be providing a further announcement in due course.
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