IndusInd Bank expands INDIE Super-App to 15 million retail customers
IndusInd Bank has extended access to its digital banking platform, INDIE, to all existing retail banking customers. The move aims to transition over 15 million accounts to the app, enhancing digital banking convenience through a unified interface.
INDIE offers a full range of banking services, including savings accounts, fixed deposits, loans, credit cards, and mutual funds. Customers can manage these products within a single platform, supported by a branchless, digital onboarding process.
The app integrates security features such as a Numberless Debit Card, Virtual Single-Use Card, and Dynamic ATM PINs. INDIE has recorded over 1.4 million new accounts and a 50% monthly active user rate, outperforming the industry average of 40%.
Additional features include up to 3% rewards on select purchases, zero forex markup on debit card use, and complimentary airport lounge access. Users can also access flexible savings options, including auto sweep, interest-linked accounts, and a personal credit line of up to ₹5 lakh.
With over 17 million Android downloads and 6.7 lakh on iOS, INDIE holds a 4.6 rating on Google Play and 4.7 on the App Store. The platform continues to support IndusInd Bank's digital banking strategy by offering a comprehensive and secure user experience.
Aman Shukla is a post-graduate in mass communication . A media enthusiast who has a strong hold on communication ,content writing and copy writing. Aman is currently working as journalist at BusinessUpturn.com
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