
Prada CEO Gianfranco D'Attis to step down at end of June
Italian luxury fashion house Prada SpA has announced that CEO Gianfranco D'Attis will leave the company at the end of June. According to a company statement shared with Reuters, the decision was made by mutual agreement.
In the interim, Prada Group CEO Andrea Guerra will assume the role of acting CEO until a permanent replacement is named. The news was initially reported by WWD, a well-known fashion industry publication.
D'Attis' departure marks a significant leadership change for the Milan-based brand, which has been expanding its global footprint and reinforcing its presence in key markets such as the U.S. and Asia. Prada did not disclose further details about the reasons behind the transition.
The change in leadership comes at a time when European luxury fashion labels are facing challenges tied to shifting global demand and evolving trade dynamics. Earlier this year, discussions around potential tariffs on EU goods, including fashion, intensified following comments from U.S. political figures.
D'Attis, who had been with Prada since 2023, oversaw several initiatives tied to retail innovation and international growth. His exit adds to the list of recent executive shakeups within the high-end fashion industry.
Prada (1913.F) closed trading slightly higher on Friday, but markets may react to the news in the coming week.

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