Tim Cook just beat Steve Jobs in one major way — here's what it means for Apple's future
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Apple CEO Tim Cook has just passed a major milestone in Apple's history. As of August 1, 2025, Cook has served as the tech giant's CEO for 5,091 days, one day longer than former Apple CEO Steve Jobs led the company, as per a report.
Tim Cook Officially Surpasses Steve Jobs as Apple's Longest-Serving CEO
Jobs, Apple's co-founder, was CEO in two stretches. First as interim CEO from September 16, 1997 to January 5, 2000 (841 days), and then officially from January 5, 2000 to August 24, 2011 (4,249 days), as reported by Macrumors. Together, that totaled 5,090 days in the role.
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While, Cook took over the moment Jobs stepped down on August 24, 2011, and has held the position ever since, according to the report.
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What Apple Products Did Steve Jobs Launch as CEO?
Jobs's time as CEO was defined by a wave of revolutionary products. He launched the iMac, iPod, iPhone, iPad, Apple TV, and MacBook lines, including the Air and Pro, as per the report. He also introduced major software platforms such as iTunes, Mac OS X, Safari, iOS, the App Store, FaceTime, and iCloud, according to Macrumors.
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Under his leadership, Apple not only recovered from near collapse but also set the stage for its rise as a global powerhouse, as per the report. He oversaw the company's move into retail, secured a key $150 million investment from Microsoft, and approved the future Apple Park campus, as reported by Macrumors.
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Tim Cook's Impact on Apple's Growth and Valuation
Cook's years at the helm have brought a different kind of evolution. He has overseen the debut of the Apple Watch, AirPods, HomePod, AirTag, Apple silicon chips, and the Vision Pro, according to the report. On the software and services side, he led the rollout of Swift, Apple Pay, and Apple Intelligence, while expanding Apple's reach into entertainment, news, fitness, and gaming with services like Apple Music, Apple TV+, Apple Arcade, Apple News+, and Apple Fitness+, as per Macrumors.
Under Cook, Apple became the world's most valuable publicly traded company, reaching a $3 trillion valuation in 2022, as per the Macrumors report. He also directed major acquisitions, including Beats and Shazam, according to the report.
Is Tim Cook Planning to Step Down?
According to the report, Cook currently has no plans to step down anytime soon, and there is also apparently no immediate successor ready to take his position. Cook might also become Apple's chairman along with being the CEO in the not-too-distant future, as per the Macrumors report.
FAQs
When did Tim Cook become CEO of Apple?
He became CEO on August 24, 2011, right after Steve Jobs stepped down, as per the Macrumors report.
Has Apple grown under Tim Cook?
Yes. Apple became the world's most valuable company, hitting a $3 trillion valuation in 2022.
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