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‘End of woke advertising': Sydney Sweeney jeans ad sparks outrage

‘End of woke advertising': Sydney Sweeney jeans ad sparks outrage

Sky News AU6 days ago
Sky News contributor Louise Roberts reacts to Sydney Sweeney's new American Eagle jeans campaign, which has sparked outrage.
The ad features the actress using a play on words, with many critics claiming it's 'nazi propaganda'.
'The ads aren't offensive, but the comments are. Anyone who is going to use the Nazi word … and not be talking about World War II or the persecution of Jewish people is making a very obscene and offensive statement,' Ms Roberts told Sky News Digital Presenter Gabriella Power.
'It's a play on words, great jeans, you know, denim. Great genes, genetic material, and that's all it is.
'If the spin out is that it's a celebration of the end of woke advertising, I'm all for it because every ad should be promoting the product, not promoting an agenda about diversity or gender.'
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