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Strava's CEO Has a New Way to Improve Your Workouts

Strava's CEO Has a New Way to Improve Your Workouts

Michael Martin is a lifelong athlete, but these days, he can't join a run club. He's tried, and the minute he mentions his day job, everybody else stops running. That's because Martin, 52, is the chief executive of the popular running and cycling app Strava.
'I consider feedback a gift,' Martin said, 'but, oh my gosh, the run club will stop and I will just get all of this feedback about the product and what they want it to do next.' It's impossible, it seems, to find runners without a workout-ending cacophony of opinions on Strava.
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