Alienware reveals new entry-level Aurora class gaming laptops
Alienware has launched an Aurora class of laptops. Picture: Dell
For the first time in nearly two decades, Alienware has launched an Aurora class of laptops.
With versatility top of mind, these laptops adapt to any environment, said Matt McGowan, general manager of Alienware, in a press briefing.
Boring?
From intense gaming sessions to deadline-fuelled commutes and airport layovers, wherever you are, Aurora laptops seamlessly shift between work and play, he said.
While some might find a minimalistic style boring, the new laptops aren't minimalistic by non-gaming standards, but by Alienware's standards? These are as modest as can be.
While their design is a big departure from the usual soirée, the laptops replace the older Alienware M, X, and cheaper Dell G lines, which will be slowly phased out as part of Dell's streamlining of its products.
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Aliens
The new laptops face tough competition from the likes of Lenovo with its Legion Pro 7i Gen 9, Asus ROG Zephyrus G14, and MSI Raider A18 HX, among others.
The Area-51 laptop, which gets its name from a top-secret US military base where supposed UFOs and aliens are kept, is Alienware's flagship tier, a designed laptop with maximum performance and a durable, robust design.
Alienware's Aurora is the company's versatility tier offering strong performance within a sleek, streamlined form
At the 2025 Consumer Electronics Show (CES) in Las Vegas, the tech company introduced Alienware 30 (AW30), a brand-new design language inspired by extraterrestrial phenomena.
Gaming
Making first contact with the new Alienware Area-51 laptops and Alienware 27 4K QD-OLED Monitor, AW30 takes its next form in Aurora laptops.
The Aurora isn't just a gaming laptop. It's powered by a wide selection of NVIDIA GeForce RTX graphics, high-performance Intel processors and high-speed memory cards,
Within the all-new Aurora laptop class, Alienware offers two options: the Alienware Aurora 16, the entry-level model, while gamers seeking a more feature-rich experience can scale up to the Alienware Aurora 16X.
Budget
Dell-owned Alienware is angling these new models at gamers on a budget or those who can only justify one device for both play and work (or school).
South African availability and pricing are yet to be revealed.
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