Temu gains popularity among online shoppers in Pakistan

Express Tribune

28-04-2025

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Temu, a global e-commerce platform known for offering affordable gadgets, home essentials, and lifestyle products, is rapidly gaining popularity among Pakistani consumers. With a growing appetite for international shopping experiences, Temu's seamless platform is emerging as a go-to option for online buyers across the country.
According to market intelligence firm Sensor Tower, Temu is now one of the most downloaded shopping apps in Pakistan. The platform's vast product catalogue, consistent discounts, and user-friendly experience have contributed to its surging demand.
Temu operates in more than 90 markets worldwide, connecting millions of consumers directly to manufacturers and brands. In Pakistan, the platform is making global products accessible, offering value-for-money deals and catering to a wide range of budgets and lifestyles.
New users can sign up via email or connect using Google, Apple, or Facebook accounts. Payments are simplified with support for global methods like credit/debit cards, Apple Pay, and Google Pay, while Pakistani users can also conveniently pay through JazzCash and Easypaisa.
Customer support
Once an order is placed, customers can track it easily through the 'Your Orders' section. Temu offers 24/7 live chat support and a detailed FAQ section to assist with common queries. In case of issues, Temu's Purchase Protection Program guarantees refunds or returns within 90 days for items that are damaged, lost, or not as described.
Furthermore, if a product's price drops within 30 days of purchase, customers are eligible for a Price Adjustment refund through a simple request.
Tips for Smart Shopping on Temu
Temu highlights trending products and features seller badges like 'Top Rated' to help users quickly find trustworthy items. Shoppers are advised to check size guides carefully when buying apparel and to monitor Lightning Deals for extra savings.
The platform's delivery guarantee further reassures customers: if an order does not arrive within 4 to 11 days, a PKR 280 credit is automatically added to the user's account within 48 hours.
Popularity in Pakistan
With over 600 product categories, free standard international shipping, and a strong emphasis on customer satisfaction, Temu is redefining the online shopping experience in Pakistan. Its commitment to affordable pricing and transparent policies is resonating with a broad base of consumers.
As Pakistan's e-commerce market continues to expand, Temu's blend of variety, value, and service positions it as a strong player transforming how Pakistanis engage with global online shopping.