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Adani Group's new ad fosters an inclusive future

Adani Group's new ad fosters an inclusive future

Time of India08-07-2025
The
Adani Group
, India's integrated infrastructure conglomerate, continues to illuminate lives across the country—bringing
solar energy
to every corner of India.
Reinforcing its commitment to
sustainable infrastructure
, the Adani Group has launched
Story of Suraj
, the third film in its #HumKarkeDikhateHain series.
With a presence across energy, logistics, transport and
community development
, the Adani Group continues to forge new pathways by investing in
clean energy
and fostering a more resilient and
inclusive future
. Its initiatives are not just about scale—they are about impact, touching lives and uplifting communities.
Set in a town now aglow with uninterrupted solar power, Story of Suraj brings to life how Adani's clean energy solutions are fueling dreams and transforming lives.
The film follows Rakesh, who returns to his hometown after years and witnesses the profound changes solar energy has enabled—from thriving crops and connected classrooms to empowered hospitals and revitalized livelihoods.
Amit Sharma, the film director from Chrome Pictures, brings this story to life with remarkable finesse. Conceptualised by
Ogilvy India
, the film captures the human dimension of Adani's clean energy mission. It illustrates how solar power, delivered by Adani Group, becomes a catalyst for opportunity, resilience and progress.
Ajay Kakar, head – corporate branding, Adani Group, said "This film reflects the real impact of solar energy on everyday life. The transformation of one town is emblematic of the change we're enabling across India.'
Piyush Pandey, chief advisor for Ogilvy India, commented, "Adani adds one more human touch to technology with its new Solar energy film. The story of Suraj shines by showing how solar energy brings life-changing opportunities to communities, helping them build a brighter future."
The film is the latest chapter in the #AdaniHKKDH series, shining a light on how Adani Group is touching lives, uplifting communities and creating lasting change across India. The film will be shared and amplified across multiple platforms, including broadcast and digital media and radio activations, to reach a broader audience.
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  • Hindustan Times

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