McDonald's India unveils ‘Protein Plus Slice'
'For the first time in the QSR industry, McDonald's is revolutionising how people eat at its restaurants by allowing customers to add one, two, or even three Protein Plus slices to their favourite burgers. This breakthrough empowers customers with greater nutritional choice, without compromising on the great taste they love,' the company said in a statement.
The Protein Plus Slice has been developed in collaboration with the CSIR-Central Food Technological Research Institute (CFTRI), under the Ministry of Science & Technology, Government of India.
Made from 100% vegetarian ingredients, including soy and pea, the Protein Plus Slice contains no artificial colours or flavours and is free from onion and garlic, making it suitable for a wide range of dietary preferences, the company said.
Akshay Jatia, Chief Executive Officer, Westlife Foodworld said, 'We have always believed in giving our customers more choice, and this time, we are giving them the power to personalize their protein intake. The Protein Plus Range allows them to enjoy their favourite McDonald's burgers without compromising on their protein needs or the taste.'
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