New Murabba and Hanam City explore global urban development cooperation
Michael Dyke, CEO of New Murabba, met with Hanam Mayor, Lee Hyun-jae, and Ambassador at the World Travel & Tourism Council, Dho Young-shim, to discuss shared priorities between the New Murabba development in Riyadh – a flagship initiative under Saudi Arabia's Vision 2030 – and Hanam's globally positioned K-Star World project.
The visit included a project briefing at the mayor's office, a tour of the Union Tower observation deck overlooking Misa Island – future site of K-Star World – and a walkthrough of Starfield Hanam, one of South Korea's premier mixed-use cultural and retail destinations.
New Murabba is envisioned as a next-generation urban district where innovation, livability, and culture converge. Anchored by immersive architecture and human-centric planning, the development is redefining how global cities are designed, experienced, and sustained.
K-Star World, currently in development by Hanam City, is a landmark cultural tourism complex. Spanning entertainment, hospitality, retail, and creative experiences, it aims to become a leading international destination that celebrates South Korean creativity while integrating smart-city infrastructure and public realm design.
'Hanam City has a compelling vision that blends local culture with global ambition,' said Michael Dyke, CEO of New Murabba. 'Our visit highlighted just how aligned our goals are – to build places where people thrive, where innovation is integrated, and where culture shapes the everyday experience.'
During the visit, Michael Dyke expressed strong interest in Hanam's high-quality residential environment, livability, and the city's holistic approach to urban development – particularly its efforts to create integrated communities that enhance residents' well-being.
This exchange reflects New Murabba's commitment to shaping the future of urban living through global partnerships, learning, and innovation – advancing a shared vision where life, work, and culture thrive in harmony.
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