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Chucky actor Ed Gale dead at 61

Chucky actor Ed Gale dead at 61

Yahoo28-05-2025
Ed Gale, the actor who performed as the killer doll Chucky in the Child's Play films, has died. He was 61.
He was also known for playing the lead character in the 1986 Marvel superhero comedy, Howard the Duck.
His death was announced in a post on Facebook by his niece Kayse Gale, who wrote: 'It is with a heavy heart and a surprisingly light coffin (see what I did there?) that we announce the sudden passing of our uncle, Ed Gale.
'Ed Gale has taken his final bow and is now headlining in the afterlife. Ed hitched a ride to California when he was twenty years old, with $41 and a dream, and he never looked back.
'He lit up the silver screens in cult classic films like Howard the Duck and Chopper Chicks in Zombie Town, earning himself some serious street cred at every con he attended. Which he never stopped bragging about. Ever.
'Over the course of his career he appeared in over 130 movies, TV shows, and commercials. With this wide ranging body of work, he leaves behind legacy full of questionable lighting and amazing one-liners.
'Ed's favorite role was that of the 'fun uncle.' His love language was sharing his love of the entertainment industry and the magic of Hollywood with his nieces.
'Ed loved 7 eleven hotdogs with disgusting amounts of ketchup. He enjoyed reminiscing about his glory days DJing at the Plainwell roller rink. He hated Bill Maher for no good reason. He delighted in the slow build up of telling a good story, and cheating at cribbage. He had one hell of a laugh, and he will be missed.'
Edward Gale was born with dwarfism on August 23, 1963 in Plainwell, Michigan. He attended Plainwell High School.
He made his film debut in Howard the Duck, physically portraying the lead character inside a suit while Chip Zien provided the voice.
In 1988 he performed a similar role for Chucky in slasher movie Child's Play, reprising the role for 1990's Child's Play 2 and 1998's Bride of Chucky.
Other notable roles included playing the dinosaur Tasha in the 1991 television series Land of the Lost, and playing Matthew McConaughey and Gary Oldman's uncle in the 2003 comedy Tiptoes.
His television appearances also included roles in Baywatch, 3rd Rock from the Sun, Sabrina the Teenage Witch, Just Shoot Me! and My Name is Earl.
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Robert Downey Jr. Ditches Iron Man Armor, Pockets $80M+ to Become Doctor Doom
Robert Downey Jr. Ditches Iron Man Armor, Pockets $80M+ to Become Doctor Doom

Yahoo

time4 hours ago

  • Yahoo

Robert Downey Jr. Ditches Iron Man Armor, Pockets $80M+ to Become Doctor Doom

Robert Downey Jr. is officially returning to the Marvel Cinematic Universe. But this time, he's not flying in as Iron Man. Instead, he's switching sides, trading his iconic red and gold armor for the dark, menacing mask of one of Marvel's most feared villains: Doctor Doom. Yes, that Doctor Doom. The armored tyrant of Latveria. And Marvel is pulling out all the stops and all the money to make it happen. A Payday Fit for Doom: Downey's Historic Deal According to a bombshell report from Variety, Downey will earn 'significantly more' than $80 million to portray Victor Von Doom in the upcoming Avengers: Doomsday and its follow-up, part of the next era of Avengers films. That figure already catapults him into one of the highest-paid actors in movie history for a single role. But this deal isn't just lucrative. It's legendary. Downey's previous stint with Marvel saw him rake in an estimated $500 million to $600 million, thanks to starring roles in Iron Man (2008 to 2013), four Avengers movies, and lucrative cameos in Spider-Man: Homecoming, Captain America: Civil War, and The Incredible Hulk. Now, Marvel is sweetening the pot even more to bring him back as their flagship villain. The Russo Brothers Return By Downey's Demand This deal didn't fall from the sky overnight. Sources say negotiations for Downey's comeback have been in motion for over a year. And there was one non-negotiable clause that sealed the deal: the return of Anthony and Joe Russo. 'He wanted the Russo brothers helming the movie, and that's the only way he would have it,' a source told Variety. Marvel agreed. The Russo brothers, who previously directed Avengers: Infinity War and Avengers: Endgame, will now return to direct Avengers: Doomsday and its sequel. And they're not doing it for charity either. The siblings will reportedly earn $80 million to direct both films, plus performance-based bonuses if the movies hit $750 million or $1 billion at the box office. In a rare move for Marvel, the studio has also agreed to let the Russos produce the films through their own production company, AGBO, a massive deviation from Marvel's usual tight in-house control. Tony Stark Who? Downey Jr. Is Going Full Villain Mode While fans may be divided over losing Iron Man as a hero, industry insiders are buzzing about what Downey's Doom could mean for the MCU. Doctor Doom, Victor Von Doom, is more than just a supervillain. He's a dictator, a scientific genius, a mystic, and one of the most powerful antagonists in the Marvel canon. For years, fans speculated on who could possibly fill the role in the MCU's next chapter. Few imagined it would be the man who defined Marvel's heroic age. But Downey is ready to rewrite his legacy. According to Variety, the actor's new deal also comes with a platinum package of A-list perks including private jet travel, top-tier personal security, and a lavish trailer compound wherever the film shoots. Avengers: Doomsday Is the Most Expensive Marvel Gamble Yet With Robert Downey Jr. headlining as Doctor Doom and the Russo brothers calling the shots, Avengers: Doomsday is shaping up to be the most expensive and high-stakes Marvel film to date. The MCU's Phase 6 needs a hit, especially following mixed reactions to recent titles and a crowded post-Endgame landscape. Marvel is clearly banking on nostalgia, star power, and sheer scale to reignite the box office flame. And it's betting hundreds of millions that Downey can do it, even from the other side of the fight. If Doomsday lands the way Marvel hopes, it could mark a new golden age of villain-led franchises. And if it doesn't? At least Downey, the Russos, and AGBO will be walking away with bank accounts worthy of Stark Industries. The post Robert Downey Jr. Ditches Iron Man Armor, Pockets $80M+ to Become Doctor Doom appeared first on Where Is The Buzz | Breaking News, Entertainment, Exclusive Interviews & More. Solve the daily Crossword

40 Unforgettable Movies That Shaped The 2010s
40 Unforgettable Movies That Shaped The 2010s

Forbes

time4 hours ago

  • Forbes

40 Unforgettable Movies That Shaped The 2010s

The 2010s don't feel that long ago. However, it has now been over five years, a perfect time to revisit 2010s cinema. The best 2010s films come from all genres, but the decade was dominated by action films and, maybe more specifically, superhero movies. It was also a great decade for prestige dramas, horror movies and international films. The 2010s were also defined by sky-high box offices and huge blockbusters (largely from Disney and its Marvel and Pixar brands). From box office titans to indies, there is so much to love and rediscover about 2010s movies, whether it's a first watch or a familiar favorite. Top Films From The 2010s The 2010s were a huge decade for the box office. While the top-grossing film ever is 2009's Avatar, four of the 10 top-grossing films of all time are from the 2010s. Much of this has to do with the rise of the superhero genre. The second highest-grossing film ever is 2019's Avengers: Endgame, and 2018's Avengers: Infinity War is currently the seventh. 2018 was an impressive year for the box office overall, with a $11,948,302,425 total box office. In every year of the 2010s, over 1 billion tickets were sold at the box office, a number that has not been reached again since 2020. The BBC called the decade in 2019, 'The decade that changed cinema forever.' The 2010s saw significant changes, including the rise of streaming, bigger film budgets and the proliferation of CGI. While some genres like the superhero film rose, there was a decline in comedies, especially romantic comedies. However, the entries from this list come from all genres. This makes ranking these films difficult. Generally, they have been ranked not only on overall quality, but also on how successful they are in their genre. I, Tonya feels like a lot more than just a sports biopic. The film focuses on the difficult life of skating's most controversial Olympian, Tonya Harding, and the plot behind the 1994 assault on Nancy Kerrigan. The film is full of contradictions and full of unreliable narrators, and it is less preoccupied with whether Harding was behind the assault and more a meta-analysis on truth and who gets to have the final word. Directed by Craig Gillespie, the film stars Margot Robbie, Sebastian Stan, Allison Janney, Paul Walter Hauser and Bobby Cannavale. While it is a pretty brutal film that doesn't shy away from violence against women in many forms, it is full of humor and class commentary. I, Tonya earned Robbie her first Academy Award nomination, and Janney won the Oscar, Golden Globe, SAG and BAFTA for Best Supporting Actress for her performance. Their performances are a large part of what makes this film great. Here's where you can find I, Tonya. Lulu Wang's The Farewell follows a young woman who returns to Changchun, China, to say goodbye to her cancer-stricken grandmother. The film stars Awkwafina, Tzi Ma, Diana Lin and Zhao Shu-zhen. It is a quiet film that looks at death, family and culture in complex and sensitive ways. The film is loosely based on Wang's own experience with her grandmother, and the final product feels immensely personal. The film was nominated for two Golden Globe Awards, and Awkwafina won Best Actress – Musical or Comedy for her role (though, don't walk into this film expecting a comedy). Here's where you can find The Farewell. Martin Scorsese made five movies in the 2010s. It wasn't his most celebrated decade, but he had big hits like 2019's The Irishman and 2013's The Wolf of Wall Street. With much larger films, it may be surprising that the one that made this list is 2011's Hugo. It is a very different Scorsese film. Hugo isn't a gangster or a macho crime movie. It isn't exceptionally long, nor does it star Leo or DeNiro. However, that doesn't mean it isn't well worth watching. It is a sweet family film that is one of the best films about filmmaking ever made. Hugo follows an orphan who lives in a 1930s Paris train station as he learns about his deceased father's machine and how it connects to the life of a local toymaker. It is based on the novel The Invention of Hugo Cabret by Brian Selznick, a historical fiction story about the life of early filmmaker George Méliès. Hugo is a beautiful love letter to silent film and the end of an era. The film stars Asa Butterfield, Ben Kingsley, Sacha Baron Cohen, Chloë Grace Moretz and Jude Law. It was nominated for 11 Oscars, winning five. Here's where you can find Hugo. Your Name is an anime film that became a hit in America. The film was extremely successful and is still the second highest-grossing Japanese film ever made (it was surpassed by Demon Slayer: Kimetsu no Yaiba – The Movie: Mugen Train in 2020). It was also a critical success and still holds a 98% score on Rotten Tomatoes. The anime follows two high schoolers who swap bodies as a rare comet comes to Earth. Directed by Makoto Shinkai, the film features a satisfying twist, beautiful visuals, a weirdly catchy soundtrack and a unique narrative approach. Like much of Shinkai's work, it revolves around young love and ecological disaster; however, it balances its themes with an infectious, goofy sweetness. Here's where you can find Your Name. The Raid and its sequel, The Raid 2 (2014), are modern martial arts cult classics. The Raid follows a SWAT team sent into an apartment building in the slums of Jakarta that a drug lord has taken over and features pencak silat, a class of Indonesian martial arts. Directed by Gareth Evans, The Raid is a brutal and intense film that feels tensely claustrophobic, but that is what makes it really work. The film premiered at the Toronto International Film Festival (TIFF). It stars Iko Uwais, Joe Taslim, Donny Alamsyah and Yayan Ruhian. Here's where you can find The Raid. Winter's Bone is probably the bleakest film on this list. A dark coming-of-age story, the film follows a teenager who must find her deadbeat father to protect her siblings from eviction in the poverty-stricken Ozarks. Directed by Debra Granik, the film stars Jennifer Lawrence, John Hawkes, Kevin Breznahan, Dale Dickey, Garret Dillahunt, Sheryl Lee and Tate Taylor. The film received excellent reviews in large part due to Lawrence's star-making central performance. The film was nominated for four Oscars, including Lawrence for Best Actress (at only 20, she was the second-youngest Best Actress nominee at the time). Here's where you can find Winter's Bone. Sean Baker's Tangerine might not be for everyone. It is a loud, chaotic and brash film. Baker often explores marginalized communities and sex workers in his films, and Tangerine is no different. The film follows two trans sex workers on a hectic Christmas Eve on the streets of Los Angeles, California. It stars Kitana Kiki Rodriguez, Mya Taylor and Karren Karagulian. The film initially made headlines for being filmed on three iPhone 5S phones on a micro-budget of $100,000. The leads of the film also had very little to no acting experience. Trans writer Morgan Collado said of the movie in a mixed review for Autostraddle, 'Seeing some of my experiences reflected in that film was really important, and some of the ways they handle sex work and relationships is real. I appreciated the nuance in how they displayed men and their relationships to trans women.' Here's where you can find Tangerine. 'Help me, I'm poor.' While the 2000s were a great decade for comedy, the 2010s didn't see as many great comedy movies. However, Bridesmaids is a hilarious film that holds up wonderfully. The movie follows a woman whose life has recently collapsed as she is asked to be the maid of honor for her best friend. Directed by Paul Feig, Bridesmaids boasts several comedy powerhouse performances from Kristen Wiig, Melissa McCarthy, Maya Rudolph, Rose Byrne, Jon Hamm and Wendi McLendon-Covey. It's rare that self-professed 'chick flicks' get nominated for the Oscars. Still, Bridesmaids earned two for Best Supporting Actress, Melissa McCarthy and Best Original Screenplay for Wiig and Annie Mumolo. It has a sweet message about female friendship and is endlessly quotable. Here's where you can find Bridesmaids. Raw is a disturbing and viscerally gross film that is not for everyone. The film follows a vegetarian who develops a taste for human flesh while in school for veterinary medicine. Directed by Julia Ducournau, the film stars Garance Marillier and Ella Rumpf. Part body horror, part coming-of-age drama, the film is as full of symbolism and commentary as it is full of sex and violence. It is an impressive film that lingers with the viewer. The film premiered at Cannes to rave reviews, and Rolling Stone's David Fear called it "a contender for best horror movie of the decade.' Here's where you can find Raw. The Social Network captures a moment perfectly, even if that moment is filled with dude bros turned tech oligarchs. There is something dystopian about revisiting this film in the AI age; however, it is still a deeply watchable film. Directed by David Fincher and written by Aaron Sorkin, The Social Network follows a young Mark Zuckerberg as he, his Harvard classmates and budding tech profiteers build Facebook. The film stars Jesse Eisenberg, Andrew Garfield, Justin Timberlake and Armie Hammer. The Social Network's strength is really in its script; like many Sorkin works, it moves at a breakneck pace and is endlessly quippy. While the film is not particularly accurate, it is an impressively made film that really captures the early 2010s. The film was nominated for eight Oscars, winning three, including Best Adapted Screenplay. In 2025, it was announced that Sorkin was working on a sequel, The Social Network Part II. Here's where you can find The Social Network. The 2010s were a great decade for horror, and especially smaller and cult horror films. From The Babadook to The Loved Ones to Mandy to Climax, there were so many great inventive horror movies in the era, and It Follows is easily one of them. Directed by David Robert Mitchell, the film follows a girl who has to outrun 'it,' an entity that can take the form of anyone and simply walks towards a person whom it has attached to. The film was filmed in Detroit on wide-angle lenses, which give the film a classic horror and surrealist suburban look. The film also explores fears around sex, intimacy and post-recession America. The film was a success mainly due to its shoestring budget (it grossed $23.3 million worldwide against a $1.3 million budget), but it has developed a cult audience. It Follows stars Maika Monroe, Keir Gilchrist, Daniel Zovatto, Jake Weary and Olivia Luccardi. Here's where you can find It Follows. Fruitvale Station is based on the real-life murder of Oscar Grant by the Bay Area Rapid Transit (BART) police in 2009 in Oakland. The film follows the last day of Grant's life, leading up to his death on the night of January 1. It is a profoundly affecting and heartbreaking film that came out the same year as the BLM movement started. Unfortunately, it still feels deeply relevant 12 years later. The film was the first feature film written and directed by Oakland filmmaker Ryan Coogler. While Coogler would go on to make bigger movies in the 2010s with 2015's Creed and 2018's Black Panther, Fruitvale Station feels deeply personal and highly authentic. It stars Michael B. Jordan, Melonie Diaz, Kevin Durand, Chad Michael Murray, Ahna O'Reilly and Octavia Spencer. It won the Grand Jury Prize and an Audience Award at the Sundance Film Festival (under its original title, Fruitvale). Here's where you can find Fruitvale Station. Roma is a sensitive look at the life of an indigenous housekeeper in 1970s Mexico City. It is a bit of a slow film, but there is much to love about it. The film is semi-autobiographical and inspired by director Alfonso Cuarón's childhood in CDMX's Colonia Roma neighborhood. The film was nominated for 10 Oscars. It was the first foreign language film to win Best Director and the first time a film's director won Best Cinematography. However, its inclusion was controversial. After premiering at the Venice Film Festival, Roma was distributed by Netflix, which led some to call into question its eligibility as a theatrical film. Roma also became the first Netflix original film to be added to the Criterion Collection and one of the rare Netflix films that had a physical media release as part of the DVD Blu-ray release through Criterion. Here's where you can find Roma. Overall, the 2010s were not Studio Ghibli's strongest era. Studio co-founder Hayao Miyazaki spent most of the decade retired (though he returned in the 2020s), and not all of the films of the 2010s live up to the high standard set by the studio. However, one film from the decade deserves its placement as one of the best Studio Ghibli films, 2013's The Tale of Princess Kaguya. The film is the final film by director Isao Takahata. It retells the folktale The Tale of the Bamboo Cutter and follows woodcutter who finds a palm-sized girl in a glowing bamboo shoot and raises her to be a princess. The film is beautiful, though simply animated, breaking the usual maximal aesthetics of many other Studio Ghibli films. Until 2023's The Boy and The Heron, The Tale of Princess Kaguya was also the most expensive film in Japanese history with around a $49 million budget. While it did not make its budget back (with about a $27 million box office), it was a critical darling and nominated for Best Animated Feature at the Oscars. Here's where you can find The Tale of Princess Kaguya. By the late 2010s, the superhero genre had started to feel stagnant. However, Spider-Man: Into the Spider-Verse shook it up. The wildly creative animated film follows Miles Morales as he becomes Spider-Man and teams up with other dimensional versions of the web-slinger to save the city and reality from the evil Kingpin. Directed by Peter Ramsey, Bob Persichetti and Rodney Rothman, the film features performances by Shameik Moore, Jake Johnson, Hailee Steinfeld, Mahershala Ali, Brian Tyree Henry, Lily Tomlin, John Mulaney, Nicolas Cage and Liev Schreiber. The film won the Best Animated Feature Film Oscar and drew widespread acclaim for its storytelling and animation. A sequel to the film, Spider-Man: Across the Spider-Verse, was released in 2023 and Spider-Man: Beyond the Spider-Verse was set to release in 2024, but has been delayed multiple times. Here's where you can find Spider-Man: Into the Spider-Verse. Looking back, 2010 cinema was truly dominated by superhero movies. By the 2020s, superhero fatigue set into audiences, and superhero movies were huge draws in the 2010s. There were a couple of great superhero films from the era, and among the best was easily Black Panther. While Black Panther came out near the end of Marvel's 'Phase 3,' it is one of the few later Marvel films that feels like it builds its own world and works not only as a Marvel movie but as a film (James Gunn's Guardians of the Galaxy is the other that does this very well). Black Panther follows the new king and protector of the secretive African nation of Wakanda as he must battle his estranged American cousin for control of his homeland. Directed by Ryan Coogler, the film stars Chadwick Boseman, Michael B. Jordan, Lupita Nyong'o, Danai Gurira, Martin Freeman, Daniel Kaluuya, Letitia Wright, Winston Duke, Sterling K. Brown, Angela Bassett, Forest Whitaker and Andy Serkis (in a rare non-motion capture role). It is an entertaining film that still has something to say about liberation and diaspora. Here is where you can find Black Panther. Asghar Farhadi's A Separation follows a middle-class Iranian couple who decide to separate after over a decade of marriage. The film examines divorce, family structures, class and culture in a really satisfying way. The film stars Leila Hatami, Peyman Moaadi, Shahab Hosseini, Sareh Bayat and Sarina Farhadi. The film did surprisingly well at the box office, earning $24.4 million against an $800,000 budget. It was also critically acclaimed, winning an Oscar for Best Foreign Language Film. It is a tense and complex film that is a frequent entry on best-of lists. Here's where you can find A Separation. Boyhood is, above everything else, a deeply impressive film, mainly due to its unique production. Director Richard Linklater wanted to show the actual progression of his actors' aging for the coming-of-age story, so he filmed Boyhood over 11 years from 2002 to 2013. The project also started without a finished script. Linklater worked on the script over the years, writing the following year's portion after rewatching the previous year's footage. The film follows a boy as he grows up and navigates his parents' divorce. While that might sound like an unnecessary stunt, there is something extraordinary about watching something that feels physically and emotionally real. The film stars Patricia Arquette, Ellar Coltrane, Lorelei Linklater and Ethan Hawke. For Linklater, the film's completion was paramount, and he once told Hawke that if he died, Hawke would have to finish the movie for him. It was nominated for six Academy Awards. Here's where you can find Boyhood. True Grit is a Western from directors Joel and Ethan Coen. 2010's True Grit is one of two adaptations of Charles Portis's 1968 novel of the same name. While there is a 1969 John Wayne Western also based on the novel, the 2010s version is far superior. The film follows a 14-year-old girl who, after the death of her father, employs a drunken lawman to help track down his murderer. The film stars Jeff Bridges, Matt Damon, Josh Brolin and Hailee Steinfeld. True Grit was nominated for 10 Oscars, including Best Picture. However, surprisingly, it did not win any. The film has excellent performances, superb cinematography and is a bit of a standout in the Western genre. Here's where you can find True Grit. Directed by Tom McCarthy, Spotlight follows The Boston Globe's "Spotlight" team as they work on a story about sexual abuse in the Catholic Church. It stars an ensemble cast with Mark Ruffalo, Michael Keaton, Rachel McAdams, John Slattery, Stanley Tucci, Brian d'Arcy James, Liev Schreiber and Billy Crudup. While the film isn't fully a true story (it has an original plot but is inspired by a series of stories the Globe ran in 2003 and a real investigative team), the film feels intensely authentic. The film masterfully walks the line between emotional and understated. The film was nominated for six Oscars, winning two, including Best Picture. Here's where you can find Spotlight. The Favourite is an extremely dark absurdist comedy about Queen Anne and her twisted relations with her staff. While the film does have some historical backing, much of the film is speculative or slightly ahistorical. Directed by Yorgos Lanthimos, the film stars Olivia Colman, Emma Stone and Rachel Weisz. It is a strange, lesbian, period piece that has no business working as well as it does. Lanthimos directed a couple of great films in the 2010s (The Lobster is especially worth seeking out); however, The Favourite is by far his most accessible. It was quickly added to multiple 'Best Movies of the 21st Century' lists and was nominated for nine Oscars. Here's where you can find The Favourite. Paddington 2 is the rare sequel that is better than the original. A direct sequel to 2014's Paddington, Paddington 2 follows the titular bear after he is framed for stealing a mysterious and intricate pop-up book. The film stars Ben Whishaw, Hugh Bonneville, Sally Hawkins, Brendan Gleeson, Julie Walters, Peter Capaldi and Hugh Grant. Paddington 2 enjoyed a 100% rating on Rotten Tomatoes, making it one of the highest-rated films on the site before a single negative review in 2021 took it down to 99%. The film has become somewhat of a meme, with many saying it is better than films like Citizen Kane and The Godfather. While this phenomenon is a bit of a joke, the film is extremely sweet, heartfelt and has important anticareral themes that feel rare for a kids' movie. It is shockingly good for a sequel about a talking bear. Here's where you can find Paddington 2. Shoplifters is a wonderful crime drama about a family forced to shoplift due to poverty in modern-day Tokyo. The film is seemingly inspired by Japan's real-life elder crime and shoplifting wave. Directed by Hirokazu Kore-eda, the film stars Lily Franky, Sakura Ando, Mayu Matsuoka, Kairi Jō, Miyu Sasaki and Kirin Kiki. The film is subtle and complex, but it packs a great twist that makes the film almost feel like a thriller. Shoplifters premiered at the Cannes Film Festival, where it won the Palme d'Or. It went on to be nominated for Best Foreign Language Film at the Oscars and Golden Globes. The film also won eight Japan Academy Prizes. Here's where you can find Shoplifters. Uncle Boonmee Who Can Recall His Past Lives is a bit of a hidden gem. It is a Thai fantasy film that follows a man who, in the final days before dying of kidney disease, is visited by the ghost of his wife and his estranged son, who has taken on a non-human form. If it sounds a little odd, it is, but it is a beautiful and experimental film about death, rebirth and spirituality. Written and directed by Apichatpong Weerasethakul, the film is part of his larger 'Primitive' project. The multi-platform art project focuses on the Isan region of northeast Thailand. Uncle Boonmee Who Can Recall His Past Lives premiered at the Cannes Film Festival and was the first Thai film to win the Palme d'Or. Here's where you can find Uncle Boonmee Who Can Recall His Past Lives. There were a couple of great stop-motion animated films from the 2010s, with films like My Life as a Courgette, Wolf House and Missing Link. Anomalisa isn't the most conventional stop-motion animated film, but it is an excellent addition to this list. Written and co-directed by Charlie Kaufman, Anomalisa is a psychological dramedy that is very much not for kids. Based on Kaufman's audioplay of the same name, the film follows a motivational speaker/customer service expert whose life changes after he meets a woman. The film stars David Thewlis, Jennifer Jason Leigh and Tom Noonan. It was nominated for a Best Animated Feature Film Oscar and was a critical darling. However, it left audiences divided and only made $8 million at the box office. Here's where you can find Anomalisa. The Love Witch feels like a hidden gem. While it was met with almost universal acclaim after it premiered at the International Film Festival Rotterdam, it was theatrically released in fewer than 25 theaters in the U.S., leading many not to see it. The film follows a California-based witch who uses magic to make men fall in love with her to disastrous ends. It stars Samantha Robinson and was written, directed and edited by Anna Biller. The Love Witch is really a tribute to 1960s horror films. It is a beautifully made and unique film. It was shot on 35mm film and printed from an original cut negative, giving it an almost Technicolor look. This film will seem strange to some. The acting in the film is presentational, which isn't typical for film (and is somewhat rare even in modern theater). However, The New Yorker called Robinson's work on the film 'one of the best performances of the century so far.' Here's where you can find The Love Witch. I Lost My Body is a disturbing yet hauntingly beautiful animated film. The French horror-drama follows a severed hand as it searches for its body through the streets of Paris and the Moroccan delivery boy who lost it in a carpentry accident. The film is often visceral and off-putting (especially the scenes focusing on the disembodied hand), but it has a beautiful message about community, place and belonging. The film premiered at the 2019 Cannes Film Festival Critics' Week. During the festival, it became the first animated film to win the Nespresso Grand Prize. I Lost My Body went on to win two César Awards and be nominated for an Oscar for Best Animated Feature. Here's where you can find I Lost My Body. A Fantastic Woman is a beautiful Chilean film about an aspiring transgender opera singer/waitress after the death of her boyfriend. The film affected real-world change in Chile. The film won an Academy Award for Best Foreign Language Film, and star Daniela Vega became the first transgender person to be a presenter at the Oscars. Chilean lawmakers used the film's Oscar win to push for a pro-trans bill in the Chilean Senate. Outside of its influence, the film is a sensitive look at loss, passion and identity. Directed by Sebastián Lelio, the film stars Vega and Francisco Reyes. Here's where you can find A Fantastic Woman. Out of the 11 films Pixar made in the 2010s, only four were not sequels (and two of those original films weren't very well received). While some of the sequels were very good, the overall output of the studio didn't feel as exciting as in the previous decades. However, one of their films from the decade is arguably one of the best films Pixar has ever produced, 2017's Coco. The film follows a young musician who is trapped in the land of the dead during Día de Muertos. Coco is a beautiful exploration of generational trauma, the power of music and the bonds of family. The film features an all-Latino principal cast, including Anthony Gonzalez, Gael García Bernal, Benjamin Bratt and Edward James Olmos, and many of the actors returned for the Spanish language dub. The film won two Oscars for Best Animated Feature and Best Original Song. It was also named Best Animated Film of 2017 by the National Board of Review. Here's where you can find Coco. A Girl Walks Home Alone At Night is a new kind of vampire film. The Persian Western film follows a young vampire who preys on men who disrespect women. Directed by Ana Lily Amirpour, the film feels a bit like a Spaghetti Western meets a German Expressionist horror film in a feminist way. There is a lot to the film, but it comes together wonderfully. The film stars Sheila Vand, Arash Marandi, Mozhan Marnò, Dominic Rains and Marshall Manesh. It was selected to screen at the 2014 Sundance Film Festival's Next Program and has since become somewhat of a cult classic, especially among horror fans. Here's where you can find A Girl Walks Home Alone At Night. There are so many great LGBTQ+ movies from the 2010s that it can be hard to count. From Pariah to Can You Ever Forgive Me?, lesbian films flourished in the 2010s. Carol is a 2010s lesbian favorite. It is a moving romance film about a love affair between a wealthy married mother and a young photographer. Set in the 1950s, the film explores love, motherhood, homophobia, and the repression of the '50s. Directed by Todd Haynes, Carol stars Cate Blanchett and Rooney Mara. Writer Phyllis Nagy started writing the project in 1997 based on the 1952 romance novel The Price of Salt by Patricia Highsmith. The film, however, was delayed, largely due to studios not believing that audiences would come to see a movie helmed by two women. However, Carol earned six Academy Award nominations and nine BAFTA Award nominations and even grossed over $42 million on an $11 million budget. Here's where you can find Carol. The Artist is one of only a couple of modern silent films. The French film is a love letter to classic Hollywood. It follows the familiar premise of a veteran actor falling for an ingénue as one of their stars fades while the other's rises. Directed by Michel Hazanavicius, The Artist stars Jean Dujardin and Bérénice Bejo. It was nominated for 10 César Awards and 10 Oscars, winning four. At the Academy Awards, it was the first French film to win Best Picture (and notably not Best International Feature Film). It was only the second mostly silent movie to win in the category (the only other was 1927's Wings, which won at the first Oscars). Dujardin also won for Best Actor, making him the first French actor to do so. It was also a surprise box office hit, grossing $133.4 million against a $15 million budget. It is a joyous and exciting film that doesn't need dialogue to draw the viewer in. Here's where you can find The Artist. Knives Out is an inventive film that feels like a surprising love letter to the mystery genre. Written and directed by Rian Johnson, Knives Out follows the detective Benoit Blanc as he investigates a dysfunctional family after the apparent suicide of an acclaimed mystery novelist. The film is full of mini-twists and turns, which will keep the watcher reassessing their feelings about the characters and who is in control of the narrative in a really satisfying way. Knives Out stars Daniel Craig, Chris Evans, Ana de Armas, Jamie Lee Curtis, Michael Shannon, Don Johnson, Toni Collette, LaKeith Stanfield and Christopher Plummer. It was nominated for the Oscar for Best Original Screenplay and spawned two sequels: 2022's Glass Onion and the upcoming Wake Up Dead Man: A Knives Out Mystery. Here's where you can find Knives Out. The 2010s were a fantastic decade for Korean film, and while The Handmaiden is one of two Korean films that appear on this list, films like Train to Busan or Burning could have easily made this list (and maybe arguably should have). Directed by Park Chan-wook, The Handmaiden is loosely based on the Sarah Waters novel Fingersmith; however, the setting is changed from Victorian Britain to Japanese colonial rule in Korea in the early 1900s. The film follows a con man and a pickpocket who conspire to seduce a wealthy Japanese woman out of her inheritance. It is an entertaining queer thriller that all just really works. Emily St. James wrote in a review for Vox, 'The Handmaiden is a nearly flawless movie. Every frame, every movement of the camera, every performance feels perfectly calibrated for maximum effect.' The film stars Kim Min-hee, Kim Tae-ri, Ha Jung-woo and Cho Jin-woong. Here's where you can find The Handmaiden. Mad Max: Fury Road is a part sequel, part reboot to the Mad Max series. Director George Miller had the idea for the film since the late 1980s; however, the film wasn't made until decades after the original trilogy. The film stars Tom Hardy, Charlize Theron, Nicholas Hoult and Hugh Keays-Byrne. Mad Max: Fury Road follows the titular Max as he helps Imperator Furiosa smuggle women away from the warlord Immortan Joe. In many ways, the film boils down to a driving movie where the heroes simply drive away, are followed and go back, but it becomes far more interesting through its world-building, post-apocalyptic setting, feminist themes and impressive practical effects. It was nominated for ten Oscars, winning six. Here's where you can find Mad Max: Fury Road. The Grand Budapest Hotel is an embedded narrative about a 1930s luxury European ski resort and a concierge who is falsely accused of murder after inheriting a priceless painting. The film is a fun yet still heartbreaking film that explores fascism, elegance and society. Directed by Wes Anderson, the film features a star-studded ensemble cast with Ralph Fiennes, Adrien Brody, Willem Dafoe, Jeff Goldblum, Harvey Keitel, Jude Law, Bill Murray, Edward Norton, Saoirse Ronan, Jason Schwartzman, Tilda Swinton, Owen Wilson and Tony Revolori. While it was released in March (outside of the usual awards season release timeline), it was nominated for nine Oscars, winning four. Here's where you can find The Grand Budapest Hotel. The 2010s ushered in an era of prestige queer dramas, both internationally and in the U.S. There are many great LGBTQ+ international films that are well worth watching, including France's BPM, the UK's Gods Own Country and Weekend and Brazil's The Way He Looks. However, Portrait of a Lady on Fire is one of the most beautiful on that list. The film is an 18th-century romance between a female portrait painter and an unhappy bride on a small French Island. It is a modern lesbian classic that is heartbreakingly beautiful. Directed by Céline Sciamma, the film explores art, the female gaze and the lives of women. Sciamma is a bit of a powerhouse when it comes to modern queer films. She has directed other must-watch films like Girlhood and Tomboy. However, Portrait of a Lady on Fire is among her most impressive works. The film won the Queer Palm at the 2019 Cannes Film Festival. Here's where you can find Portrait of a Lady on Fire. Get Out was a welcome surprise in the horror/thriller genre. While Jordan Peele has more than made a name for himself in horror with films like Us and Nope, his first entry into the genre and directorial debut is still his most iconic film. The film follows a young black man who goes to his white girlfriend's parents' house for the first time, only to be met with a suspicious plot. Get Out is not only a great thriller but also a critique of White America and Neoliberal politics. The film was both a commercial and critical darling. It grossed $255 million worldwide against a $4.5 million budget (with a $124.3 million net profit). It was also nominated for four Academy Awards, winning for Best Original Screenplay. Get Out stars Daniel Kaluuya, Allison Williams, Lil Rel Howery, LaKeith Stanfield, Bradley Whitford, Caleb Landry Jones, Stephen Root, Catherine Keener and Betty Gabriel. Here's where you can find Get Out. Parasite is the rare comedy-thriller from director Bong Joon-Ho. The film follows a low-income family who con their way into working for a wealthy family in Seoul. The film takes inspiration from the iconic 1960s Korean film, The Housemaid. However, it still feels wholly original. It stars Song Kang-ho, Lee Sun-kyun, Cho Yeo-jeong, Choi Woo-shik, Park So-dam and Jang Hye-jin. Parasite is the first Korean film to win an Oscar. It won four Oscars, including Best International Feature Film and Best Feature Film (making it the first film to win both categories). It was also the first Korean film to win the Palme d'Or at the Cannes Film Festival. It is twisty, complex and a fabulous watch for fans of black comedy. Here's where you can find Parasite. Written and directed by Barry Jenkins, Moonlight is an essential LGBTQ+ film of the 2010s. The film follows a young man through childhood, adolescence and early adulthood. The coming-of-age drama examines sexuality, identity, manhood, parenthood and the Black experience beautifully. It is a quiet and impactful film with the right amount of heartbreak. The film was the first LGBTQ+ film to win an Academy Award for Best Picture, even if it was at the center of a mishap when it came to announcing the winner. It was also nominated for seven other Oscars. The film stars Trevante Rhodes, Mahershala Ali, Naomie Harris, Ashton Sanders, Jharrel Jerome, Janelle Monáe and André Holland. Here's where you can find Moonlight. While it has only been around five years since the end of the decade, the 2010s feel different than the 2020s. It is a decade that opened doors and still feels larger than life. Frequently Asked Questions (FAQs) What Are Great 2010s Horror Movies? The 2010s were a great decade for horror. While the highest-ranked horror film on this list was 2017's Get Out at No. 3, there are so many others that almost made the list. Not including The Babadook might be a bit of a snub. The Australian horror film is an outstanding example of psychological horror. The 2014 film follows a widowed mother and her young son who learn something is living in their basement. Directed by Jennifer Kent, the film stars Essie Davis and Noah Wiseman. It is a cult classic that is a beautiful example of 2010s horror. 2018's Mandy also fell just short of this list. Directed by Panos Cosmatos, the film is about a veteran who hopes to save his girlfriend from becoming a cult sacrifice. It is a strange and surreal film that will not be for everyone, but is wholly unique. The film stars Nicolas Cage, Andrea Riseborough and Linus Roache. What Are Great 2010s Disney Movies? Disney dominated the 2010s at the box office. Between Star Wars, Marvel, Pixar and their acquisition of 20th Century Fox in 2019, it was a huge decade for The Mouse. While their superhero films were the most successful, a film that deserves a rewatch is 2011's The Muppets. It was a wonderful return to one of Disney's most beloved franchises. Directed by James Bobin, the film follows two brothers as they hope to reunite the Muppets. The film stars Jason Segel (who also co-wrote the script), Amy Adams, Chris Cooper and Rashida Jones. It is a really joyous and lively film that is easily the best Muppets movie in years. Disney also released several iconic animated films in the decade, including Frozen, Tangled, Moana and Zootopia. However, one of their most celebrated animated films of the decade came from Pixar, 2015's Inside Out. The film follows personified emotions inside a young girl's head. Directed by Pete Docter, it stars Amy Poehler, Phyllis Smith, Richard Kind, Bill Hader, Lewis Black, Mindy Kaling, Kaitlyn Dias, Diane Lane and Kyle MacLachlan. What Are Great 2010s Animated Movies? While the highest-ranked animated film on this list is Coco in the twelfth spot, many animated films from the 2010s could have found a place on this list. 2016's My Life as a Courgette arguably should have made this. The French-Swiss stop motion animation film follows a young boy's life in an orphanage. It is a whimsical and impactful film that was nominated for an Oscar for Best Animated Feature. 2017's Loving Vincent is another fascinating animated film. Directed by DK and Hugh Welchman, the film is about the death of Vincent Van Gogh. However, it may be more notable for being the 'world's first fully painted film.' It comprises 65,000 frames of oil painting on canvas and took 125 artists six years to complete. What Are Great 2010s Comedy Movies? The 2010s were not a great decade for comedy. While the overall box office did well in the decade, comedy totals sank. In 2009, comedies earned $2.5 billion; by 2018, the genre only earned $1 billion. This number definitely relates to the rise of streaming, but it also feels like the genre didn't flourish like it did in the 2000s. However, there were definitely some bright spots, including 2011's Crazy, Stupid, Love. The film follows a recently divorced man and a slick-talking ladies' man who form an unlikely friendship. It is an unbelievably sweet movie that also features a great twist. Directed by Glenn Ficarra and John Requa, the film stars Steve Carell, Ryan Gosling, Julianne Moore, Emma Stone, Marisa Tomei and Kevin Bacon. Another wonderful choice is 2017's The Big Sick. Based on the real-life romance between Kumail Nanjiani and Emily V. Gordon, the film follows their early relationship as Gordon battles adult-onset Still's Disease. Directed by Michael Showalter, it stars Nanjiani and Zoe Kazan. While the movie received good reviews, it also drew criticism for its depiction of Desi women (something that Nanjiani has since apologized for). For more curated film lists by genre, language and decade, visit our full movies hub.

If you don't get Labubus, that's the point
If you don't get Labubus, that's the point

Vox

time5 hours ago

  • Vox

If you don't get Labubus, that's the point

is a senior correspondent who explains what society obsesses over, from Marvel and movies to fitness and skin care. He came to Vox in 2014. Prior to that, he worked at The Atlantic. Some creatures only come out at night: vampires, werewolves, and now the latest member of the after-hours club: hopeful Labubu collectors. If you're not already in the know, that last group might feel as mysterious as mythical creatures. It only adds to the toys' mystique that the window when you can officially purchase the mega-popular trinkets — sold in limited drops, like fashion collabs and sneakers — only opens for a brief time on seemingly random nights (usually at 10 pm Eastern). Enthusiasts say that successfully getting your hands on one of the approximately half-foot tall plastic-and-vinyl bunny-eared ghouls with a rictus grin feels like doing the impossible, or at least something more impossible than spending $27.99. With their faces illuminated by the glow of their smartphones, credit card numbers locked in, fingers at the ready to click and add to cart, for Labubu hunters, there is no duty, no bedtime, sometimes no supper — only Labubu. Vox Culture Culture reflects society. Get our best explainers on everything from money to entertainment to what everyone is talking about online. Email (required) Sign Up By submitting your email, you agree to our Terms and Privacy Notice . This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. According to lore, Labubus are a tribe of mythical female elves called The Monsters that live in Nordic forests. According to Pop Mart, the toy and design company that produces the dolls, Labubus are a character-driven franchise, largely consisting of plushies, figurines, and accessories, that brings in over $400 million in revenue. And according to their most fervent fans — the people who have made Labubu a success in the hundreds of millions of dollars — Labubus are pure joy…if you somehow manage to get your hands on one. If only the other things we spend roughly $30 on could bring us such glee. Yet, many others do not find any delight in that idea. Some assert that the Labubus craze represents capitalism in its latest stage, thanks to a perfect storm of technical uselessness, jacked-up reseller prices, celebrity endorsement, and forced scarcity. Others think the little goblins are aesthetically ominous, even ugly. But that division — and the strong feelings on both sides — might just be exactly how Labubus became such big business. Understanding why some people can't get enough of the toys (and the chase), gives us a window into bigger questions about what makes us happy, what makes us feel in-the-know, and what someone's really buying when they purchase a monster of their own. Hate only makes Labubus stronger When people talk about Labubus, they're likely referring to the mega-popular 'pendant' versions that come with a sewn-on ring that's designed to clip onto bags and belt loops. These sell out in minutes. But if you do get your hands on a Labubu — from one of Pop Mart's limited drops or on the secondhand market at a serious markup — you'll find their bodies are soft, and small enough to fit in a fist. They come in a variety of colors, and often sell as sets. Other pieces in the Labubu line include bigger dolls (retailing for $299), accessories like phone charms, and all types of figurines and plushes. No matter the size or brand collaboration, all Labubu products have one thing in common: They exist to be seen and displayed. Labubus don't actually do anything, which may add to some of the general perplexity surrounding them. 'I've always been drawn to creatures that live in the space between fantasy and reality — characters that feel both familiar and mysterious,' Kasing Lung, the original artist who created Labubu, tells Vox. Growing up in the Netherlands and around Nordic and European folklore, Lung wanted to reflect those inspirations — mischievous, endearing, strange — in Labubu. 'She's not overly detailed or complicated, she has a big smile, wide eyes, and a little bit of mischief in her expression,' Lungs says of his original design. 'Labubu is playful but not perfect — she has sharp teeth, messy fur, and a bit of wild energy. She's cute but also a little weird, a little unpredictable.' The duality of Labubu has turned the playful imp into a bit of a Rorschach test; humans are wired to have a strong reaction when they see a Labubu. Some people feel intense love. Its big eyes and big head are reminiscent of what researchers call 'baby schema,' traits that appear in infants and toddlers that trigger parental synapses, and euphoria in our brains. But no matter how much baby schema Labubu employs and whatever brain receptors they set off, some may still find Labubu unappealing. They have mouths that almost stretch from one end of their faces to the other, which give the toys a sinister edge. They have prominent, protruding brow bones, tiny claws, and sometimes bare their jagged teeth. In combination, these slightly alarming characteristics may explain why some people find them to harbor dark energy. 'They're so cute-ugly,' says Tyler Renner, a man in possession of two Labubus, living in California. Renner, 34, was initially drawn to Labubus, but for a while kept his desire for them a secret. They're divisive, he reasoned. Not everyone understands how something so menacing could come back around to being so adorable. But the more Renner posted his dolls, showing off their custom-made clothes and freaky little faces, the more support he got. He received secretive DMs from closet Labubu-lovers, wanting to know how they could procure their own. Renner and one of his customized Labubus. Courtesy of Tyler Renner Elizabeth Mitchell, a mom from the Washington, DC, area, echoes Renner's so-ugly-it's-cute horseshoe theory and clandestine love affair. 'It's goth meets Hello Kitty,' says Mitchell, who sees her devotion in terms both anthropological and biochemical. 'Either you have the 'Tribe Labubu' brain parasite or you don't.' According to a Pop Mart spokesperson, Labubu tends to be most popular with women between the ages of 18–30. During the current popularity boom, though, Labubu's fan demographic has aged up and its gender appeal has broadened. While children certainly enjoy Labubu and want them, they are probably not the ones logged into Pop Mart's app with credit card security codes at the ready. And because one doesn't really 'play' with Labubus aside from displaying them, possibly in festive outfits, toy designers consider Labubus as much an object of design than a traditional kids' toy. Still though, there are people who might be able to better resist baby schema, who don't succumb to brain parasites, who find them not 'cute-ugly,' but just plain ugly. On TikTok, a corner of the internet brimming with Labubus, Labubu lovers, and Labubu haters, their creepiness is often a popular subject (a sore one for fans). Being so intensely polarizing is what makes Labubus so successful, says Vincent Scala, a toy designer and illustration professor at the School of Visual Arts. If Labubus themselves were ignorable, if the reactions they elicited were simply lukewarm, they wouldn't command such a deep yearning. Some may not care one way or another about the way the dolls look, but simply hate the idea of an unavoidable mania brought on by cute junk. Scala and other experts I spoke with pointed out that Labubus may remind a lot of people (especially millennials and Gen Xers of a certain age) of Tickle Me Elmos, Furbys, and Beanie Babies; toy fads that burned hot and bright and died out just as fast because people got bored with them. These core viral toy memories — coupled with millennials historically preferring experiences over material objects — might elicit an ennui or confusion about the Labubu obsession, if not an outright hostility. 'Furby, I think, is probably the closest — as so many people loved it, just as many people hated it,' Scala says, noting that 'the amount of hatred just sort of feeds into the craze' and that all the attention 'makes people want it more.' One would think that producing something everyone generally wants would be better for business than creating something only some people want. But that misses something important about human desire. Jared Watson, a professor at the NYU Stern School of Business who studies the extensive subject of consumer behavior, attributes part of Labubu's success and its virality to its volatility. If everyone wanted and had a Labubu, the average person would have some kind of idea of its value. But fans and experts say that when buyers push past uncertainties about worth or childishness, they are rewarded with social status, or at least belonging. When complete strangers compliment the Labubu on the street, owners experience a unique kind of joy. 'You don't get the same sort of rush when everyone is in on the secret,' Watson says, comparing it to the euphoria of sharing a love for a new movie, an undersung TV series, or an emerging musician that the general public hasn't hopped on yet. 'But once everybody's there, it's not as exciting anymore.' That mass adoption isn't a problem for Labubus though: Pop Mart has set up the market so they're not so easy to get your hands on. Labubus are like gambling, basically Buying a Labubu requires either a lot of time or a bunch of money. If you're willing to pay more than its retail asking price, you can find $27.99 Pop Mart Labubus on resale sites like Stock X or eBay going for $60, $120, even $280. If you want to purchase them from the parent company, it requires strategy and luck. Pop Mart's checkout process is something of an obstacle course. Go too slow and faster clickers will gobble up the stock. Go too fast and Pop Mart's system might flag you as a reseller bot, like the kind that scoop up all the best concert seats on Ticketmaster. If you make it through the digital gauntlet, you obtain what's known as a blind box — there's a Labubu inside, but you don't know which one is yours until you open it. Those individual blind boxes usually belong to Pop Mart's three main Labubu pendant collections — Sweet Macaron (Labubus are named after desserts and drinks), Have a Seat (Labubus are all in sitting poses), and Big Into Energy (Labubus are named after emotions) — each collection has six different Labubus, and each one has a rare, secret Labubu that appears in 1/72 boxes. That makes for 21 regular attachable Labubu characters in circulation, not counting special series and collaborations (Pop Mart's entire Labubu line is expansive, if not overwhelming). Purchasing a Labubu can allegedly trigger euphoria, and perhaps some of the same risk-reward functions that gambling does. Tobias Schwarz/AFP via Getty Images For first-time buyers, this means any box will contain a fun, random surprise, but for collectors, the more Labubus you buy, the more likely you are to end up with duplicates. If you're lucky, though, there's a small chance of scoring the special 'secret,' the plush equivalent of Willy Wonka's golden ticket without any chance of dying at the hands of a maniacal candy tycoon. Some fans will purchase box after box chasing the secret. Carmin Newman believed herself to be one of these lucky people; and indeed she has procured over 30 Labubus since committing herself to the cause. To get the first of her Labubus, Newman researched when new stock would drop. She recruited 'a little team' to converge on the app. Her squad had their clicking fingers ready in the seconds right before Pop Mart's replenishment, and scored a complete set of six, then another, then one more. Yet Newman says she doesn't like any of the Labubus she's obtained. Related After the Beanie Baby bubble burst Labubus are a hit with kids in Newman's neighborhood, and those kids' parents were ready to pay resellers double or more for the little ghouls. That waste activated her. No one was going to spend more than $30 for a Labubu on Newman's watch. 'It's totally a game now,' Newmans tells me, explaining that scoring Labubus feels like winning. The rush of getting one retail and not paying a reseller is, in her eyes, better than actually owning one. She swears her goal is one more set, from one more drop. 'Then I'll be done,' Newman promises, before admitting with a laugh that she might need 'Labubus Anonymous.' Ginger Pennington, a professor at Northwestern University who studies consumer psychology and human motivation, points out that Labubus tap into many of the same psychological and emotional mechanisms that gambling does, from the company-induced scarcity, to the randomness of the blind box, to the instant gratification or disappointment of acquisition. She explains that the drop process and blind boxes actually take advantage of the dopamine hit with a negative outcome. 'Even though it's super, super disappointing,' to not get a Labubu, or to get one you already have, 'it actually doesn't dampen your motivation,' Pennington says. 'It just makes you want to go and try again.' Instead of dwelling on the disappointment — or giving up — collectors focus on the part that felt good. For nearly a decade, we've heard about how millennials have driven an economy that values 'experiences' over 'stuff,' and that doesn't seem to be changing. Perhaps the fact that millennials (and Zoomers) are loving Labubus isn't a contradiction; maybe it's the high of the chase that makes these dolls so desirable. Or maybe it's all about those big baby eyes, the unnerving smile underneath them, and the satisfaction in knowing some people just don't get it. One thing is for sure, Labubus are not for everyone. Pop Mart, to massive profit, is making sure it stays that way.

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