Recipe box launches The Bear inspired range that will help charity
Recipe box Gousto has announced the launch of 'The Bare', a new limited-edition recipe range that pays homage to dishes from Chicago-based, fan-favourite TV show The Bear, set to return for its fourth series later this month. But behind the recipes lies a more urgent purpose: raising money for Trussell to support people who'd otherwise go without the bare essentials this summer.
The initiative comes as Trussell's 'The Cost of Hardship & Hunger' report reveals that a record 1 in 7 people across the UK now face severe hardship, including 6.3 million adults and 3 million children. Over the summer, food banks in the Trussell community are expected to support a child with emergency food every 41 seconds. Orders from 'The Bare' range will help Trussell support families.
'The Bare' features three recipes inspired by the hit culinary TV show: Chicago-Style Beef Sandwich & Fries, Friends & Family Spaghetti with Mozzarella Garlic Bread, and even THAT viral Crisp-Topped Omelette with Fries & Salad.
Gousto has transformed the cult favourites into simple, stress-free meals with easy-to-follow recipe cards and pre-measured ingredients.
Timo Boldt, Founder and CEO of Gousto, said: "Ensuring more families have access to fresh, good food has always been part of our purpose to have a positive impact on people and the planet. With this screen-worthy recipe range, we're making it easy for food lovers to recreate cult-favourite dishes at home, while supporting the vital work of food banks in the Trussell community".
Gousto has also partnered with Big Zuu to launch 'The Bare'. Big Zuu said: 'Getting behind 'The Bare' was a no-brainer for me. It's about more than just flavours; it's about making some noise for people going without the basics. I've always believed good food should be for everyone, and teaming up with Gousto and Trussell on this campaign means we're getting real support to families who need it. And if you're asking – THAT Crispy Omelette with Fries is my go-to. It's easy, full of flavour and the ultimate comfort food.'
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