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First Published:
July 13, 2025, 06:00 IST
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Time of India
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- Time of India
Negatives mostly priced in for tier 1 IT companies; correction likely in midcaps: Sunny Agrawal
Sunny Agrawal , Head of Fundamental Equity Research, SBI Cap Securities , says The IT sector faces a weak demand environment as clients seek productivity gains through Gen-AI while expecting cost benefits. While tier I IT company negatives are priced in, midcap IT firms face potential correction due to expensive valuations. KPIT Tech is expected to deliver muted growth commentary for FY26 amid global automobile industry uncertainties. What is your take on the IT pack? The market has digested TCS earnings and given that the company is not that bullish on the growth outlook and are anticipating some pressure on discretionary spending, we have already seen very tepid moves coming in the other IT majors as well. But within the lot, KPIT Tech is holding on to the gains of 2% right now. How do you analyse the overall IT space and any stock that you would like to bet on in this correction? Sunny Agrawal: The way the commentary of TCS and Tata Elxsi has played out, it clearly seems there is a lot of uncertainty in terms of demand environment and at the same time, clients want to increase productivity using various Gen-AI tools and at the same time they want the benefit to be passed on to him or her. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Play War Thunder now for free War Thunder Play Now Undo So, overall, a pretty weak demand environment as far as the IT sector is concerned. Coming to a stock specific action or price action, most of the negatives are already in the price at least for tier I IT companies – be it TCS, Infosys or HCL Tech . The issue is with the midcap IT companies. The valuations are very expensive there compared to their largecap peers. In case the demand environment or the commentary is on weaker front from midcap companies, we see a sharp correction in the midcap IT pack. Moving on to the KPIT, the company during the mid-quarter update has already alerted the street that the deal execution is not playing out as per expectation and the deal wins are likely to slow down. Thus the negative news is already priced in for KPIT Tech and any positive development on the automobile side can act as a positive. Live Events You Might Also Like: Where to park money and where to create wealth now? Jyotivardhan Jaipuria answers But given the trade uncertainty going on in the global automobile industry, the transition from ICE engine to electric or for that matter hybrid, the dynamics of the industry are changing very rapidly. We expect KPIT to deliver a very muted set of commentary as far as growth for FY26 is concerned. So, let us wait and see what is the commentary of management on KPIT. You Might Also Like: Market very delicately poised; any bad news and we run the risk of downside: Aashish Somaiyaa TCS management on use-case based approach to AI; identifies 4 areas of focus
Economic Times
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Negatives mostly priced in for tier 1 IT companies; correction likely in midcaps: Sunny Agrawal
Live Events You Might Also Like: Where to park money and where to create wealth now? Jyotivardhan Jaipuria answers (You can now subscribe to our (You can now subscribe to our ETMarkets WhatsApp channel , Head of Fundamental Equity Research,, says The IT sector faces a weak demand environment as clients seek productivity gains through Gen-AI while expecting cost benefits. While tier I IT company negatives are priced in, midcap IT firms face potential correction due to expensive valuations. KPIT Tech is expected to deliver muted growth commentary for FY26 amid global automobile industry way the commentary of TCS and Tata Elxsi has played out, it clearly seems there is a lot of uncertainty in terms of demand environment and at the same time, clients want to increase productivity using various Gen-AI tools and at the same time they want the benefit to be passed on to him or overall, a pretty weak demand environment as far as the IT sector is concerned. Coming to a stock specific action or price action, most of the negatives are already in the price at least for tier I IT companies – be it TCS, Infosys or HCL Tech The issue is with the midcap IT companies. The valuations are very expensive there compared to their largecap peers. In case the demand environment or the commentary is on weaker front from midcap companies, we see a sharp correction in the midcap IT on to the KPIT, the company during the mid-quarter update has already alerted the street that the deal execution is not playing out as per expectation and the deal wins are likely to slow down. Thus the negative news is already priced in for KPIT Tech and any positive development on the automobile side can act as a given the trade uncertainty going on in the global automobile industry, the transition from ICE engine to electric or for that matter hybrid, the dynamics of the industry are changing very rapidly. We expect KPIT to deliver a very muted set of commentary as far as growth for FY26 is concerned. So, let us wait and see what is the commentary of management on KPIT.
Hans India
an hour ago
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How AI is revolutionising creativity for design students
As artificial intelligence (AI) becomes deeply embedded in the professional design landscape, its importance in design education is growing at an equally rapid pace. For students pursuing a future in design, learning about and working with AI is no longer a bonus skill—it is becoming essential to how creative work is imagined, developed, and delivered in a changing industry. AI isn't a replacement for human creativity. Rather, it's a set of tools and systems that are reshaping how designers think, solve problems, and make decisions. For students, understanding the ways in which AI can be integrated into their process means gaining a competitive edge and preparing for real-world challenges. Here's how AI is changing the design learning experience: Smarter design through data One of AI's most powerful capabilities lies in its ability to analyze large sets of data. For design students, this can mean quicker insights into what design elements work and why. AI-powered platforms can generate and test multiple variations of a design, analyze visual hierarchies, or predict user responses based on known behavior patterns. Students can use these insights to iterate faster, refine concepts, and make more informed design decisions. It shifts the focus from guesswork to evidence-based creativity. More time for conceptual thinking Design often involves many repetitive, technical tasks—like resizing assets, adjusting color palettes, or aligning text. These processes, while important, can consume a significant portion of a student's time and energy. AI tools can automate these basic functions, allowing students to devote more time to idea generation, storytelling, and crafting meaningful user experiences. The result is not less creativity, but more space for it to thrive. Breaking through creative blocks Anyone learning design knows that creative blocks are inevitable. At times, generating fresh ideas or finding new visual directions can be a challenge. AI can serve as a creative partner in these moments. Using pattern recognition and style-based algorithms, AI tools can generate multiple iterations or suggest new design directions based on inputs like brand colors, imagery, or keywords. For students, this can be a powerful way to jumpstart stalled projects or approach problems from new angles. Understanding the user experience Modern design is increasingly focused on the user. Knowing how people interact with design—what draws attention, what confuses, what engages—is key to crafting successful visual solutions. AI tools can track and analyze user behavior on digital platforms, offering insights into what works and what doesn't. Students learning UX/UI design can leverage this data to better understand the principles of effective interaction and user-centered design. This connection between data and empathy is a critical skill in the current design ecosystem. Adapting design education for the future As AI becomes more prominent, design education must evolve alongside it. This doesn't mean replacing foundational design training, but enhancing it. Students need to be taught not just how to use tools, but how to think critically about the role of technology in design. What ethical questions arise when AI is used in visual storytelling? How do we balance data-driven design with human-centered values? Learning to design with AI is not about reducing creativity—it's about expanding its possibilities. It encourages students to be more experimental, agile, and strategic in their approach. It also challenges them to remain curious and adaptable, skills that will serve them well throughout their careers. For the next generation of designers, AI is not a distant innovation—it's a present reality. Whether it's assisting with layouts, analyzing feedback, or suggesting design improvements, AI is reshaping the way creativity is expressed. For design students, embracing this shift is not just beneficial—it's necessary. The designers of the future will not only work with pixels and paper—they will work with data, algorithms, and intelligent systems. Understanding how to design with AI may soon be as crucial as learning how to design for it.
