Levi's and Nike Blend Denim and Sport in New Apparel Collection

Hypebeast

6 days ago

Summary
Levi'sxNikehave unveiled their latest collaboration — a cohesive collection that includes both footwear and apparel. With their iconicAir Max 95revamped in three denim-inspired colorways, the collection also introduces standout denim pieces that fuse Levi's craftsmanship with Nike's athletic sensibility.
Featuring a classic denim jacket and reworked Levi's baggy jeans, the apparel brings a minimalist approach to branding, offering a fresh, wearable take on the intersection of sport and heritage.
The jeans feature a clean, minimalist design, subtly elevated with a Swoosh logo on Levi's iconic back patch and an off-white embroidered Nike logo just above the lower left pocket. Crafted from authentic selvedge denim and finished with Levi's signature off-white chain-stitching, the piece serves as a refined, understated nod to the collaboration.
The denim jacket, a timeless wardrobe essential, includes front utility pockets and an off-white embroidered Nike logo on the chest, offering a subtle contrast against the light-washed denim. The true standout detail lies on the back — a meticulously engraved Nike logo that delivers a bold yet tasteful finish.
The campaign features hip-hop artistLarry June,WNBAstar Paige Bueckers,NFLplayer Keon Coleman and designer Daniel Buezo — a lineup that captures the spirit of sport and culture. Together, they embody the essence of this collaboration: a fusion of heritage, innovation, and effortless style that pays homage to both brands' legacies while pushing creative boundaries.
Check out the release above. The Levi's x Nike collection will be available July 10th viaLevi'swebsite, the Levi's App and in select Levi's flagship stores, and July 11th onSNKRS.