
Cheapest supermarket selling massive Toblerone bars for just £3 revealed as shoppers grab them for Father's Day
The major supermarket has slashed the price of the 360g block of chocolate in multiple flavours by 50 percent.
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The £3 price tag for the tasty Swiss bar is available to those with a Morrisons' member card.
This price is cheaper than the next lowest of £4.75 which is available at Tesco for Clubcard holders only.
Otherwise the 40 gram bar of Milk Chocolate Toblerone and other flavours is currently listed for £6 at Tesco, Sainsbury' s and Ocado.
The price drop comes days after Morrisons restocked the gigantic Toblerone bar which weighs 4.5kg and is more than 12 times bigger.
The limited-edition bar is in stores now and will be until Sunday June 15, 2025 making it the perfect present for Father's day.
While the bar weighs in at a hefty weight, so does the price, with the bar on offer at £60 for customers with a More Card.
However, those without a More Card will have to pay the full price of £80.
The chocolate bar is only available in store at Morrisons but is also currently sold on Amazon for £69.99.
Along with the Toblerone deals, savvy shoppers noted how Morrisons is also offering a great price of Terry's Chocolate Orange.
The major supermarket slashed the price of the beloved chocolate favourite and shoppers can choose from two different flavours.
What is loyalty pricing?
You may have heard of loyalty pricing, but do you know what it is?
Sainsbury's, Tesco and Morrisons are three supermarkets that offer customers signed up to their loyalty schemes exclusive discounts - known as loyalty pricing.
All three retailer's schemes, Nectar Card, Clubcard and More Card, are free to sign up to as well.
The obvious advantage to loyalty pricing is that you can save potentially hundreds of pounds a year on your shopping, all without spending a penny.
But different supermarkets offer exclusive discounts on different products, so do some research before doing your shopping.
Either way, be wary of supermarkets artificially inflating prices to make it seem like you're getting a better deal than you are.
A previous investigation by consumer group Which? found Sainsbury's and Tesco have increased the price of everyday goods then slapped loyalty prices on them thinking customers wouldn't notice.
Either way, it's worth shopping around though.
Supermarkets change their prices all the time, sometimes multiple times daily, so it's worth researching to ensure you're getting the best price on an item.
You can use websites like Trolley to see how the major supermarket's compare in terms of price on any number of goods.
Morrisons is selling the 90g ball in both the original and mint flavours for £1.50, for those with a member's card.
The full price of the tasty treat is usually £2 and the reduced price is also cheaper than what Sainsbury's and Tesco sell it for, which is £1.95 at both supermarkets.
Even with a Tesco Clubcard, Terry's Chocolate Orange 90g costs £1.75, making the Morrisons offer cheaper.
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